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Nugraheni, Krisnawati Setyaningrum
Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia (STIEPARI) Semarang
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PELATIHAN PELAYANAN PRIMA SEBAGAI UPAYA MENINGKATKAN WISATA UNGGULAN DI KOTA SALATIGA Aletta Dewi Maria; Krisnawati Setyaningrum Nugraheni
Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Vol. 2 No. 1 (2022): April : Jurnal Pengabdian Kepada Masyarakat Indonesia (JPKMI)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (517.263 KB) | DOI: 10.55606/jpkmi.v2i1.65

Abstract

Pelayanan prima atau juga dikenal dengan excellent service adalah upaya untuk memberikan pelayanan terbaik kepada para pelanggan. Tujuan dari pelayanan ini untuk meningkatkan kepuasan pelanggan. Kota salatiga merupakan salah satu kota di Jawa Tengah yang memiliki potensi yang cukup besar sebagai wisata unggulan di Jawa Tengah.Pengabdoan Masyarakat STIEPARI berupa untuk mewujudkan Salatiga menjadi wisata unggulan di Jawa tengah yaitu dengan memberikan pelatihan pelayanan prima terhadap masyarakat terutama di 3 kelurahan yaitu Kelurahan Ledok, Tegalrejo, dan Kumpulrejo. Pelaksanaan kegiatan dilakukan dalam tiga tahapan yaitu tahap sosialisasi dan persiapan, tahap implementasi, dan tahap evaluasi. Pada tahapan pertama, dilakukan koordinasi internal tim pelaksana kegiatan maupun koordinasi eksternal yang melibatkan mitra kegiatan, tahapan implementasi merupakan proses koordinasi melalui FGD yang hadir dan beberapa komunitas masyarakat dan juga pemerintah terkait, tahap Praktek Lapangan melalui observasi langsung ke lapangan dan tahapan terakhir berupa evaluasi kegiatan, yaitu evaluasi teknis dan evaluasi melalui diskusi langsung dengan beberapa pihak untuk mencapai kesimpulan.
Inovasi Jamu Jeli Anak : Metode Housewife Creative dengan Menggabungkan Semangat Kewirausahaan dan Pelestarian Tradisi Lokal untuk Meningkatkan Perekonomian Keluarga Dyah Palupiningtyas; Krisnawati Setyaningrum N; Julian Andriani Putri; Enik Rahayu
Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Vol. 3 No. 3 (2023): Desember : Jurnal Pengabdian Kepada Masyarakat Indonesia (JPKMI)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkmi.v3i3.2106

Abstract

The role of housewives is a vital component of the nation that can be empowered to enhance family welfare. Various programs can be implemented by women to improve family well-being by utilizing and managing their surrounding environment. One such program, particularly in the realm of food, is the cultivation and utilization of local traditions, specifically the Family Medicinal Plants (TOGA) program. Prioritized issues include the availability of land for TOGA cultivation and the processing of results that still yield conventional products, limiting their economic value. The use of chemical drugs, especially for children, poses significant risks, given the prevalence of toddlers and children under 12 in residential areas. Efforts are needed to reduce the consumption of chemical drugs in favor of herbal products and to address the innovative production and management of herbal products as a priority for PKK housewives. Activities involve socialization and training using the Housewife Creative Method as a solution. The modification of conventional herbal medicine or liquid herbal medicine into gel form is considered an innovative solution, adding economic value when sold. A 3-4 month community service project in Green Semesta Housing, Wates Subdistrict, Semarang, specifically in RT 2 RW 4, targeting PKK mothers, yielded positive and beneficial results. PKK mothers, who are also homemakers, gained additional insights into the use of TOGA plants, creating economically valuable products such as jelly herbal medicine for children in various types and creative packaging. The project also provided advanced entrepreneurial knowledge related to utilizing local products like TOGA plants. All PKK mothers could predict selling prices and produce appealingly packaged jelly herbal medicine products, making them suitable for marketing and sale.
Navigating Human Resource Challenges and Key Success Factors in the Transition to Integrated Logistics Systems: A Change Management Perspective palupiningtyas, dyah; Nugraheni, Krisnawati Setyaningrum; Octafian, Ray
Jurnal Manajemen Industri dan Logistik Vol. 8 No. 2 (2024): November 2024
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v8i2.1516

Abstract

This study examines the process of change management, identifies human resource obstacles, and explores critical success factors in deploying an integrated logistics system at PT Kubota Indonesia. Employing a qualitative approach and case study methodology, data were gathered via semi-structured interviews, observations, and document analysis. Findings reveal that PT Kubota Indonesia employs a systematic change management strategy that considers human and cultural dimensions. Despite encountering challenges like deficiencies in technical expertise and resistance to change, the company effectively addressed these issues through proactive communication, staff engagement, training initiatives, and strong management backing. Key drivers of success identified encompass executive support, transparent communication, employee involvement, comprehensive training, and adept cultural change management. This study contributes insights into a comprehensive approach to change management, emphasizing the synchronization of technical aspects with human and cultural factors to ensure the triumphant integration of an advanced logistics system.
Empowering Employees through Green HRM: Fostering Eco-Friendly Tourism in Semarang Regency Dyan Triana Putra; Dyah Palupiningtyas; Krisnawati Setyaningrum Nugraheni; Julian Andriani Putri; Febe Humble Kristanto
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 1 No. 2 (2024): May : Momentum Matrix: International Journal of Communication, Tourism, and Soc
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v1i2.30

Abstract

This study examines the role of Green Human Resource Management (GHRM) in increasing employee awareness and participation in eco-friendly tourism management in Semarang Regency. Using a mixed-methods approach, this research analyzes the implementation of GHRM practices, evaluates the level of employee awareness and participation, tests the influence of GHRM on employee awareness and participation, and identifies factors affecting GHRM effectiveness. The results show that GHRM practices, especially green training and development and green employee involvement, significantly predict employee awareness and participation levels in environmentally friendly practices. However, the implementation of GHRM in the Semarang Regency tourism industry is still not optimal and faces various challenges. A more contextual, participatory, and integrated approach is needed to optimize the role of GHRM in supporting sustainable tourism. Practical implications of this research include the need to integrate sustainability principles into all HR functions, design relevant training programs, involve employees in GHRM initiatives, align reward systems with sustainability goals, and develop an organizational culture that supports sustainability. This study provides valuable insights into the role of GHRM in realizing sustainable tourism and contributes to achieving the Sustainable Development Goals.
Destination Image, Location and Price on The Interest Of Visiting Tourists in The Warm Water Tourism Park Umbul Temple Krisnawati Setyaningrum Nugraheni; Guritno, Bambang
Media Wisata Vol. 21 No. 2 (2023): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v21i2.508

Abstract

The purpose of this study was to determine the effect of destination image, location and price on the interest of visiting tourists at the Umbul Temple Warm Water Tourism Park. Data were obtained through documentation and questionnaires. The sample used in the study of 78 respondents. The results of the study are expected to provide useful information for managers and tourists. Then the results of the study were processed using the SPSS 23.0 application so that the data obtained were analyzed using multiple linear regression analysis, validity test, reliability test, F test, coefficient of determination test and hypothesis testing. The analysis shows that there is positive and significant influence of the destination image, location and price on the interest of visiting tourists at the Umbul Temple Warm Water Tourism Park.
Pemberdayaan Ibu-ibu PKK melalui Inovasi Produk Kosmetik Alami Berbasis TOGA di Perumahan Green Semesta Semarang Dyah Palupiningtyas; Krisnawati Setyaningrum Nugraheni; Ambar Dwi Erawati; Yema Charista Zelda; Ani Puspitasari
Jurnal Pengabdian Masyarakat Waradin Vol. 5 No. 1 (2025): Jurnal Pengabdian Masyarakat Waradin
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/wrd.v5i1.411

Abstract

This community service program aimed to empower women from the Family Welfare Program (PKK) in Green Semesta Housing, Semarang through the innovation of natural cosmetic products based on medicinal plants (TOGA). The "housewife creative" approach was used to optimize the participants' creative potential. Activities included training on natural cosmetic production, entrepreneurship workshops, and intensive mentoring. As a result, two innovative products were created: "Lulur Herbal Semesta" and "Green Glow Body Scrub". Participants' knowledge and skills increased by 75%. A business group called "Semesta Herbal Beauty" was formed, showing the program's sustainability potential. The use of simple technology and innovation based on local wisdom proved effective in increasing productivity and product quality. This program demonstrates the potential for community economic empowerment through optimizing local resources.
Pendampingan SDM Tata Kelola Kawasan Kuliner Kelurahan Ledok, Kecamatan Argomulyo Kota Salatiga Dyah Palupiningtyas; Krisnawati Setyaningrum N; Renny Aprilliyani
Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2023): Oktober : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v2i2.1685

Abstract

This community service activity aims to provide assistance and assistance to cassava business actors in Ledok Village, Argomulyo District, Salatiga City. Problems identified include a lack of understanding of digital marketing, a lack of attractiveness in packaging design, and the need for increased product branding. Apart from that, the impact of the COVID-19 pandemic has also caused a decrease in their business turnover. This activity involves training, workshops and individual consultations to increase the understanding and skills of business actors in digital marketing, packaging design development and effective branding design. Apart from that, the creation of social media accounts and e-commerce platforms is also carried out to facilitate online product marketing. The results of this activity include increased understanding and skills of business actors, changes in more attractive packaging designs, more effective use of social media and e-commerce, as well as increased sales turnover. The impact involves empowering the local economy, strengthening the business of cassava entrepreneurs, and becoming an inspiration for other business actors
PENINGKATAN INOVASI KULINER LOKAL DESA WISATA KOTA SEMARANG Tuwuh Adhistyo W; Krisnawati Setyaningrum N; Aletta Dewi Maria
Jurnal Pengabdian Masyarakat Waradin Vol. 2 No. 2 (2022): Mei : Jurnal Pengabdian Masyarakat Waradin
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (541.438 KB) | DOI: 10.56910/wrd.v2i2.211

Abstract

This community service activity helps managers of tourist villages in the city of Semarang aim to help increase local culinary innovation in the city of Semarang and create new menu creativity and be able to provide significant changes for the better. This activity was carried out on March 1, 2019 at the smart home of the Kandri Tourism Village, Semarang, which was attended by 30 people consisting of tourism village managers in the city of Semarang. The conclusion of this community service activity is that participants' knowledge of local culinary innovations increases, participants are able to repair and upgrade packaging to attract consumer interest, and participants are able to apply what was given during the training.
Studi Kelayakan Usaha Minuman Jamu Kekinian Krisnawati Setyaningrum Nugraheni; Dyah Palupiningtyas
Jurnal Publikasi Ilmu Manajemen Vol. 3 No. 4 (2024): Desember: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v3i4.4957

Abstract

This research aims to analyze the feasibility of herbal drinks or contemporary jamu business in the scale of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. The research method employs both quantitative and qualitative approaches with analysis of market, technical, management, legal, social, and financial aspects. The study results show that contemporary herbal drink businesses have significant market potential with relatively high return on investment, especially when marketed with appropriate branding and targeting millennial and Gen-Z market segments. Financial analysis indicates a payback period of 1.5 years with positive Net Present Value (NPV) and Internal Rate of Return (IRR) of 35%, exceeding the established discount rate. This research concludes that contemporary herbal/jamu drink businesses are feasible to operate as MSMEs by considering appropriate marketing strategies, sustainable product innovation, and compliance with applicable regulations..
Strategi Rekruitmen dan Seleksi SDM Pada Perusahaan PT Sumber Bintang Rejeki Semarang Wau, Windi Dharmayanti; Nugraheni, Krisnawati Setyaningrum
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16461

Abstract

This research aims to examine the HR recruitment and selection performance strategy at PT Sumber Bintang Rejeki Semarang Company. The study employs a qualitative approach using direct observation and in-depth interviews. This research focuses on understanding how the company implements its recruitment and selection strategies to obtain qualified human resources.The findings reveal that PT Sumber Bintang Rejeki Semarang implements a structured recruitment and selection process through several key strategies. First, the company conducts a comprehensive analysis of organizational needs before initiating recruitment, particularly when addressing employee resignations or planning new branch openings. Second, the company develops detailed candidate profiles based on technical skills, experience, and specific educational requirements. Third, they implement competency-based interviews to evaluate candidates' capabilities and potential based on past behaviors and relevant experiences. Finally, the company employs a thorough onboarding and integration program to ensure new employees can adapt effectively to the company environment.The research concludes that while PT Sumber Bintang Rejeki Semarang has established a systematic approach to recruitment and selection, they still face challenges in attracting candidates with specific expertise and experience. The study recommends enhancing recruitment strategies by focusing on comprehensive candidate assessment, competency-based selection processes, and effective employee integration programs to improve the quality of recruited personnel.
Co-Authors Aletta Dewi Maria Ambar Dwi Erawati Ani Puspitasari Ardi, Rudi Prasetyo Aswan, Muhammad Kholil Aswan, Mukhamad Kholil Bambang Guritno Bambang Guritno Bambang Guritno Baskara Katri Anandhito Bethary Hanandriati C Susmono Widagdo C Susmono Widagdo Dita Aulia Rachma Nurul Farida Dyan Triana Putra Enik Rahayu Enrico Krisnanda Aditya Wicaksono Febe Humble Kristanto Fitri Handayani Harefa Frisca Dwi Cahyaningtyas Ganda Subrata Guntur Suryaning Hadi Hardiani, Wenefrida Ardhian ayu Hesky Ilham Ikhlasandi Intan Aprillia Antaragiva Istiqomah, Anisa Julian Andriani Putri Laksono Hujianto Lena Putri S Lusy Diah Maria Corazon Lay Corbafo Maria Th, Aletta Dewi Mawastri, Desvita Diananggun Mochamad Miswanto Gunawan Muhammad Aji Pamungkas Nina Mistriani Palupiningtyas, Dyah Permana, Aditya Agung Ratnasari, Devi Ray Octafian Renny Aprilliyani Renny Aprilliyani Rohula Utami Romana Verlinda Laia Rudi Prasetyo Ardi Ruth Desna Sari Dachi Sajia Ferdousi Saleha, Ayu Siti Samtono Samtono Septa Intiar Septiana Raihan Saputri Sitta Aula Hanifah Supriyadi, Andhi Theofilus Christo Yosiano Tino Indra Wardono Titimawati Gulo Tri Maryani Tutik Tutik Tuwuh Adhistyo Tuwuh Adhistyo M.Par SE Wijoyo Tuwuh Adhistyo W Tuwuh Adhistyo Wijoyo Wau, Windi Dharmayanti Wenefrida Ardhian Ayu Yema Charista Zelda Yonius Zebua YR Satatoe