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All Journal Jurnal Siasat Bisnis JURNAL HAMA DAN PENYAKIT TUMBUHAN TROPIKA WIDYAKALA JOURNAL Jurnal ASPIKOM ARKESMAS [Arsip Kesehatan Masyarakat] JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN KACANEGARA Jurnal Pengabdian pada Masyarakat JIEMS (Journal of Industrial Engineering and Management Systems) Jurnal Entomologi Indonesia Bricolage : Jurnal Magister Ilmu Komunikasi Journal of Business and Applied Management JMB : Jurnal Manajemen dan Bisnis Dinasti International Journal of Education Management and Social Science Jurnal Akuntansi Bisnis Business Management Journal Program Studi Manajemen INTEGRITAS : Jurnal Pengabdian Jurnal Hospitality dan Pariwisata Jurnal Performa: Jurnal Manajemen dan Start-up Bisnis Jurnal E-Bis: Ekonomi Bisnis Jurnal Abdimas Ilmiah Citra Bakti (JAICB) Jurnal Pengabdian dan Kewirausahaan International Journal of Social Service and Research Go-Integratif : Jurnal Teknik Sistem dan Industri Jurnal Administrasi Kantor Applied Quantitative Analysis (AQA) Enrichment: Journal of Multidisciplinary Research and Development Bulletin of Educational Management and Innovation Proceeding of International Conference on Entrepreneurship (IConEnt)
Christian, Michael
Universitas Bunda Mulia
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Physics Public Health Social Sciences Other

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Gen ZY Customers and Trendy Restaurants in Metropolitan City: A Measurement of Price Fairness, Sensory Experience, and Satisfaction Christian, Michael; Jonathan, Ivan; Indriyarti, Eko Retno
WIDYAKALA JOURNAL : JOURNAL OF PEMBANGUNAN JAYA UNIVERSITY Vol 11, No 1 (2024): Urban Lifestyle and Urban Development
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat UPJ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36262/widyakala.v11i1.997

Abstract

The food and beverage sector in Indonesia is becoming increasingly competitive, particularly in restaurants with current themes. Several restaurants were quite enthusiastic about adding outlets during the first opening phase, but they were forced to close one by one over time. In this situation, satisfaction and loyalty can decide the restaurant's long-term viability. Based on this, this study was undertaken with the goal of studying the determinants of modern restaurant customer loyalty utilizing price fairness, sensory experience, and customer satisfaction as predictive variables. This quantitative study employs partial lease square structural equation modeling (PLS-SEM) with Smart PLS 4.0 as an analytical tool. The findings of this study, which used purposive sampling on 190 Warunk Upnormal consumers ranging in age from generations Z to Y, demonstrate how pricing fairness and sensory experience influence happiness and loyalty. Similarly, satisfaction influences consumer loyalty. This study reveals that restaurants with a contemporary concept have key characteristics in terms of facilities that are appealing to look at and enjoy, such as the aroma of their food. However, if the target clientele for restaurants with contemporary themes are young people, the issue of pricing fairness must be addressed.
THE INFLUENCE OF KEY OPINION LEADERS (KOL) AND CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ON CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION AS A MEDIATING VARIABLE IN IBOX Chandra, Zelindio; Christian, Michael
International Journal of Social Service and Research Vol. 4 No. 9 (2024): International Journal of Social Service and Research
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/ijssr.v4i9.909

Abstract

This study aims to examine the influence of Key Opinion Leaders (KOLs) and Customer Relationship Management (CRM) on IBOX customer loyalty and satisfaction, as well as the role of customer satisfaction as a mediator in the relationship between KOLs and CRM with loyalty. This study uses a quantitative approach with an explanatory research design to test the cause-and-effect relationship between key opinion leaders, CRMs, and customer loyalty as independent variables, the mediating role of Customer Satisfaction (KP), and the mediator role of the customer satisfaction (LP). The study population consists of Greater Jakarta residents aged 19-55 years who are active in using the internet, with a sample selected by purposive sampling of 250 respondents. The results show that customer satisfaction has a significant influence on customer loyalty (P0.05), with each variable showing a p-value smaller than 0.05, namely 0.000 and 0.011, respectively. In addition, this study also revealed that Customer Service Management (CRM) has an important influence on Customer Loyalty (LP), with the p value of 0.000. This shows that KOL and CRM not only affect customer satisfaction, but also play an important role in building customer loyalty.
Determinants of QRIS Payment Method Usage for Employees in Urban Areas Christian, Michael; Indriyarti, Eko Retno
WIDYAKALA JOURNAL : JOURNAL OF PEMBANGUNAN JAYA UNIVERSITY Vol 11, No 2 (2024): Urban Lifestyle and Urban Development
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat UPJ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36262/widyakala.v11i2.1074

Abstract

By 2024, the quantity of Quick Response Code Indonesian Standard (QRIS) users in Indonesia is projected to reach 51 million. The usage of QRIS as a cashless payment system is gaining widespread acceptance. Nevertheless, research on cashless payment methods, including QRIS, indicates that usage behavior is significantly affected by multiple variables. Conversely, prior research has predominantly concentrated on consumers' age or generational backgrounds. This study seeks to examine the factors influencing QRIS usage behavior, specifically considering the backgrounds of employees in metropolitan regions, particularly Greater Jakarta. This research employs a quantitative methodology via a questionnaire survey to gather primary data. This study demonstrates, using SmartPLS, that mobile ease of use and perceived compatibility significantly influence QRIS usage behavior. Conversely, relative advantage and social influence indicate a different outcome. This is mostly attributable to the functions and attributes of QRIS, which is no longer an innovative product, having been preceded by several e-wallets. Further research could benefit from additional information on the background of e-wallet utilization, the incorporation of supplementary variables into the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) model, and the expansion of studies to encompass other urban regions.
THE IMPACT OF LOCUS CONTROL AS A MEDIATOR ON JOB SATISFACTION IN XYZ'S NON-FRANCHISE BUSINESS Yuniarto, Yustinus; Christian, Michael; Paramitha, Celia
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 2 (2022): Proceedings of the 2nd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

The phenomenon that the work environment and personal aspects of workers, such as work discipline and locus control, should go hand in hand to achieve the expected job satisfaction motivates this research. The purpose of this research is to identify and explain the factors that influence locus control and job satisfaction. Also, to identify and explain the role of locus control as a moderator between non-physical work environment and work discipline on job satisfaction. This quantitative study involves 30 employees from XYZ's non-franchise business in Jakarta and employs a structural model with SmartPLS as an analytical tool. A questionnaire instrument was used in this study's survey. According to the findings of this study, the work environment has a small impact on locus control and job satisfaction. Meanwhile, work discipline affects locus control but not job satisfaction. This finding supports another finding that employees' locus of control at work influences job satisfaction. In the indirect effect, locus control does not serve as a moderator between work environment and job satisfaction or between work discipline and job satisfaction.
A MULTIPLE REGRESSION ANALYSIS OF TOKOPEDIA E-COMMERCE USERS’ PURCHASING DECISIONS Junianti, Stella; Yulita, Henilia; Christian, Michael
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 2 (2022): Proceedings of the 2nd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

The goal of this research was to investigate the impact of word of mouth and brand image on purchasing decisions on the e-commerce site Tokopedia. The data used in this study is primary data collected through a questionnaire on Tokopedia e-commerce users using a purposive sampling technique. Tokopedia is one of the most popular online shopping platforms in Indonesia. Consumers will consider several factors when making purchasing decisions, including reviews from previous customers. Furthermore, consumers consider the platform's brand image. This study employs the uses and gratification theory as a foundation for communication thinking with a quantitative approach, analyzing data obtained from questionnaires distributed by the researchers and processed using the SPSS version 26 application. The findings of this study show that word of mouth has an impact on purchasing decisions and brand image. This can be demonstrated using the T and F tests to determine whether word-of-mouth and brand image influence purchasing decisions on Tokopedia's online store.
The Dynamics of Determinants Making Stock Investment Decisions: Does Investor Sentiment Possess Significant Influence? Nicola, Nicola; Christian, Michael
WIDYAKALA JOURNAL : JOURNAL OF PEMBANGUNAN JAYA UNIVERSITY Vol 12, No 1 (2025): Urban Lifestyle and Urban Development
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat UPJ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36262/widyakala.v12i1.1170

Abstract

In 2024, the Composite Stock Price Index underwent a significant fall due to multiple domestic and worldwide issues. Numerous prior research have investigated financial behavioral elements as a connection in investment decisions; nevertheless, this study presents originality by concentrating on these factors that exert a direct influence. This study analyzes the financial behavioral aspects that affect stock investment decisions in Indonesia, particularly in the Jakarta region. This research employs a quantitative approach via a questionnaire survey to gather primary data, which is subsequently analyzed using SmartPLS. This discovery alters the current paradigm. This study revealed that, despite the common belief that investor sentiment affects investing decisions, the findings indicate that investor sentiment does not exert a substantial influence. This study demonstrated that, contrary to numerous other studies indicating that investor sentiment affects investment decisions, investor sentiment does not exert a substantial influence. This discovery contests the current paradigm and demonstrates that elements such as economic fundamentals, market volatility, and individual investor traits are more influential in investment decision-making. This study encourages research on other factors affecting Indonesian stock market investment decisions. Future research should include more factors and widen the study region to better understand investment behavior.
Genetic structure analysis of several peroral infectivity factor gene in Spodoptera litura Nucleopolyhedrovirus Christian, Michael; Kusumah, Yayi Munara; Mutaqin, Kikin Hamzah
Jurnal Hama dan Penyakit Tumbuhan Tropika Vol. 25 No. 1 (2025): MARCH, JURNAL HAMA DAN PENYAKIT TUMBUHAN TROPIKA: JOURNAL OF TROPICAL PLANT PE
Publisher : Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jhptt.125128-140

Abstract

Spodoptera litura Nucleopolyhedrovirus (SpltNPV) is an entomopathogenic virus from the Baculoviridae family, currently under development as a biological control agent for cutworm Spodoptera litura. The NPV’s ability to infect its pest host can be determined by expression of pif protein complex by pif gene. The research aims to acquire genetic character information of the pif gene of SpltNPV from Bogor. Amplification of the NPV gene was carried out using the specific primers to amplifies two types of pif gene. The PCR products were sequenced then the DNA sequences were analyzed with the BioEdit and BLAST programs. The PCR amplification results showed that the size of the sample DNA fragment was 900 bp, 1300 bp and 710 bp. Based on the sequence analysis results, SpltNPV isolates from Bogor are closely related to SpltNPV and SpliNPV isolates from China. The highest nucleotide homology values of Pif-1, Pif-2, and Pif-3 gene were 99.56%, 99.37% and 100%, respectively. Based on the results of phylogenetic analysis, HearNPV isolates from Bogor belong to the same group as the NPVs that infect the species Spodoptera litura and closely related to NPV that infect Spodoptera littoralis. The amino acid sequence analysis showed the number of mutated sites in pif-1, pif-2, and pif-3 in this study are 1, 3, and 0, respectively, which indicates that protein mutation in SpltNPV Bogor did not significantly alter the viral infection process.
PENGARUH KUALITAS PELAYANAN, KEPERCAYAAN PELANGGAN, DAN CORPORATE IMAGE TERHADAP KEPUASAN PELANGGAN INDONESIA TECHNOLOGY TREND Christian, Michael; Setiobudi, Auditia
PERFORMA Vol. 8 No. 2 (2023): Performa
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jp.v8i2.2007

Abstract

Abstract: Indonesia Technology Trend is a distribution business of technology and other trendy products. Theory of Cognitive Psychology is a theory which states that human behavior can’t be measured and explained without involving other mental processes. This research was conducted to determine the effect of (1) service quality on customer satisfaction (2) customer trust on customer satisfaction (3) corporate image on customer satisfaction of Indonesia Technology Trend. The method used for this research is descriptive quantitative by distributing surveys to 75 respondents who were determined using purposive sampling technique to random Indonesia Technology Trend consumers. The analysis tool of this research is SPSS. The result showed that service quality has no effect on customer satisfaction, customer trust has a significant positive effect on customer satisfaction, and corporate image has a significant positive effect on customer satisfaction.
Urban Street Food Buying Decision Toward Eco-Friendly Packaging: The Mediating Effects of Perceived Healthiness and Perceived Naturalness Irlandra, Frendy; Christian, Michael
WIDYAKALA JOURNAL : JOURNAL OF PEMBANGUNAN JAYA UNIVERSITY Vol 12, No 2 (2025): Urban Lifestyle and Urban Development
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat UPJ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36262/widyakala.v12i2.1261

Abstract

This study aims to examine the influence of Green Packaging (GP), Environmental Awareness (EA), and Willingness to Pay (WTP) on Purchase Decision (PD), with Perceived Naturalness (PN) and Perceived Healthiness (PH) serving as mediating variables among street food consumers in urban settings. The research methodology employs a quantitative approach via a survey technique. The sample comprised 161 street food patrons chosen through a purposive sampling method. The investigation was conducted utilizing the Partial Least Squares-Structural Equation Modeling (PLS-SEM) technique. The findings indicated that GP exerted no significant influence on the purchase choice, whereas EA and WTP demonstrated a positive and significant impact on BD when assessed directly. The association between green packaging mediated by perceived naturalness is favorable and substantial, however it is not significant when mediated by perceived healthiness. Environmental awareness shows a substantial and favorable correlation with BD, either directly or through mediation by PN and PH. The willingness to pay exerts a positive and substantial influence on BD; however, when mediated by PN, this effect is not significant, but mediation by PH results in a positive and significant effect.
PENYULUHAN ASPEK HIGIENITAS MAKANAN PADA KELOMPOK KECIL PELAKU USAHA CATERING MAKANAN DI PASAR KEMIS TANGERANG Christian, Michael; Yulita, Henilia; Wibowo, Suryo; Perdini, Fitriana Titis
INTEGRITAS : Jurnal Pengabdian Vol 7 No 1 (2023): JANUARI - JULI
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat - Universitas Abdurachman Saleh Situbondo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/integritas.v7i1.2623

Abstract

Keterbatasan pengetahuan pelaku usaha dalam aspek menjaga kualitas produk yang dijual dapat menyebabkan usaha tidak berkembang atau bahkan tidak bertahan lama. Salah satu aspek penting yang dapat mendukung kualitas produk yaitu aspek higienitas makanan. Hal inilah yang dilihat dari observasi tim pelaksana pada mitra yang merupakan kelompok kecil pelaku usaha catering makanan di Pasar Kemis Tangerang. Mitra menjalankan usaha dengan seadanya dan tanpa pengetahuan yang cukup dalam hal higienitas makanan yang dijual. Oleh karena itu, dalam upaya untuk memberikan wawasan atau pengetahuan tambahan kepada para mitra, tim pelaksana melakukan kegiatan pengabdian kepada masyarakat dalam bentuk penyuluhan aspek higienitas makanan kepada mitra. Kegiatan ini dilakukan pada bulan Desember 2022 dengan metode tatap muka langsung dengan tetap menggunakan masker sebagai bagian dari menjalankan protokol kesehatan. Kegiatan ini berjalan dengan lancar dan baik dimana berdasarkan hasil umpan balik, para peserta merasa mendapatkan wawasan atau pengetahuan yang bermanfaat mengenai aspek higienitas makanan. Materi yang disampaikan oleh para narasumber dapat dimengerti oleh para peserta. Secara keseluruhan, para peserta menilai bahwa kegiatan ini memberikan manfaat kepada para peserta khususnya dalam hal peningkatan wawasan atau pengetahuan mengenai aspek higienitas makanan.
Co-Authors Alice Leonardi Liong Amelia Suryani Auditia Setiobudi Cahya, Kenny Oktavianus Celia Paramitha Chandra, Zelindio Danial Thaib Danial Thaib Dedi Nurfalaq Dewantara, Yudhiet Fajar Eko Retno Indriyarti Fensi, Fabianus Fitriana Titis Fitriana Titis Perdini Fitriana Titis Perdini Fitrianingrum Kurniawati, Fitrianingrum Galihwara Galihwara Giam, Howard Sarmento Girsang, Lasmery Rosentauly Meissalinya Glisina Dwinoor Rembulan Guan Nan Halim Agung Halim Agung Henilia Yulita Henilia Yulita Henilia Yulita Henilia Yulita Henilia Yulita Ilona Vicenovie Oisina Situmeang Irlandra, Frendy Japri, Evan Pratama Jonathan, Ivan Jonnathan Jordian Juli Fransisca Julia Loisa Junianti, Stella Justinius Justinius Kelvin Setiawan Kikin H Mutaqin Kristanto, Eka Dana Kurnadi Gularso Kusumah, R Yayi Munara Kusumah, Yayi Munara LI Jiancheng Liem Bambang Sugiyanto Merisa, Merisa Nico Lukito Nicola, Nicola Nurfalaq, Dedi Pangestu Arifin Pangguna, Wihanry Paramitha, Celia Parasian, Franciskus Perdini, Fitriana Titis Pramudita, Pajar Ratlan Pardede Ratlan Pardede Ratna Muljani Santosa Refianto Refianto Retno Sari Murtiningsih Rima Melati Rima Melati Rima Melati Sajjad Hussain Sander, Ongky Alex Santosa, Ratna Muljani Santoso, Greffin Geraldy Silalahi, Ronald Maraden Parlindungan Stella Junianti Sugiyanto, Liem Bambang Sunarno Sunarno Sunarno Sunarno Suryo Wibowo Susanty Dewi Winata Tonmoy Halder Vina Apriyana Vincent Nuari Wibowo, Suryo Wibowo, Suryo Yuli Kartika Dewi Yustinus Yuniarto Yustinus Yuniarto Yustinus Yuniarto Zakarsyi Zakarsyi Zakarsyi, Zakarsyi