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All Journal Jurnal Konseling dan Pendidikan Scientific Journal of Reflection : Economic, Accounting, Management and Business Inovasi: Jurnal Ilmiah Ilmu Manajemen KREATIF : Jurnal Ilmiah Prodi Manajemen Universitas Pamulang JURNAL SeMaRaK Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat DEDIKASI PKM Jurnal Disrupsi Bisnis Jurnal Ekonomi Efektif Jurnal PKM Manajemen Bisnis Jurnal PERKUSI: Pemasaran, Keuangan dan Sumber Daya Manusia Jurnal Pengabdian kepada Masyarakat : Kreasi Mahasiswa Manajemen
., Mukrodi
Universitas Pamulang
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Peningkatan Kompetensi SDM melalui Pelatihan Keterampilan Digital bagi UMKM di Yayasan Tajaul Karomah Desa Situ Gadung Kabupaten Tangerang Endang Kustini; Mukrodi Mukrodi; Rima Handayani
Jurnal PKM Manajemen Bisnis Vol. 6 No. 1 (2026): Jurnal PKM Manajemen Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/pkmb.v6i1.1741

Abstract

The development of human resources in small and medium enterprises (SMEs) is crucial to enhance productivity, competitiveness, and digital literacy in local communities. Many SMEs still face challenges in adopting digital tools for marketing, financial management, and operational efficiency, which limits their growth potential. The Community Service Program (PKM) entitled “Improving Human Resource Competence through Digital Skills Training for SMEs at Yayasan Tajaul Karomah, Situ Gadung Village, Tangerang Regency” aimed to address these challenges by enhancing digital competencies among educators, administrative staff, and community members. The program was conducted on October 4–5, 2025, at Yayasan Tajaul Karomah and involved three lecturers from Universitas Pamulang as facilitators and 26 participants, including teachers, administrative personnel, and local residents. The PKM activities employed a combination of material presentation, hands-on practice, group discussions, and question-and-answer sessions to ensure interactive learning and skill development. Results of the program indicated significant improvement in participants’ understanding and ability to utilize digital platforms for business operations, including social media marketing, online transaction management, and digital record-keeping. Participants also demonstrated increased confidence, collaboration, and initiative in applying digital solutions to support SME development within their community. The program successfully fostered not only technical skills but also an entrepreneurial mindset aligned with digital transformation needs. These outcomes highlight the effectiveness of participatory and practice-oriented training in strengthening human resource capabilities for local economic empowerment.
Co-Authors -, Wahyudi - Aidil Amin Effendy Ali Djamhuri Apriansyah, Muger Denok Sunarsi Dwi Rahmad Sholihin Edy Krisyanto Endang Kustini ENDANG SUGIARTI Endang Sugiarti Gia Relista Hamdani Saputra Hamsinah Hamsinah Harras, Hadyati Haryanto Haryanto I Nyoman Marayasa I Nyoman Marayasa Mahadi Saputra Mahadi Saputra Martono Martono Martono Martono Merry Dwi Arlina Primayanti Moh. Sutoro Moh. Sutoro Mohamad Duddy Dinantara Mohammad Reza Muhammad Zaki Zulfahmi Nina Shabrina Nina Shabrina R. R. Mardiana Yulianti Rendi Salam Rima Handayani RR Mardiana Yulianti Rr Mardiana Yulianti Sahroni Sahroni Sugiarti, Endang Susanto Susanto Syamsi Mawardi Tarwijo Tarwijo Thoifatul Azizah Tri Wartono Yulian Bayu Ganar