Article Per Year (5 Year)
p-Index From 2021 - 2026
3.316
P-Index
This Author published in this journals
All Journal Jurnal Pariwisata Prosiding Seminar Nasional Pakar Tourism Scientific Journal Dinasti International Journal of Education Management and Social Science Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) International Journal of Educational Research and Social Sciences (IJERSC) Jurnal Pengabdian kepada Masyarakat Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Mamangan Social Science Journal Majority Science Journal Tourism, Hospitality and Culture Insights Journal Nomico Maneggio Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat Tourism Economics, Hospitality, and Business Management Journal TechTalent & Business Review Socious Journal Maneggio Nomico Jurnal Sipakatau
Rosari, Dina
Politeknik Pariwisata Medan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Physics Public Health Social Sciences Veterinary Other

Published : 26 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 26 Documents
Search

 1   2   3 
Pricing and Promotion Strategies for Hotel Room Occupancy Rates at Niagara Parapat Hotel, Girsang Sipangan Bolon District, Simalungun Regency, North Sumatra Bejo Mulyadi; Bakti Gunawan; Dina Rosari; Julianto Julianto
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/zqkyhx40

Abstract

This study aims to analyze To obtain information on whether there is a positive and significant influence of partial pricing strategies on room occupancy rates at the Niagara Hotel Parapat. The method used in this study is quantitative descriptive with a purposive sampling technique. The analysis tool used is multiple linear regression. From this study, it is known that from 45 respondents who answered the questionnaire with the results of the study, it was obtained that price has a significant effect on hotel room occupancy rates. This can be seen from the calculated t-value of 5.536 which is greater than the t-table value of 2.022 at a significance level of 5%. Thus, the hypothesis stating that price has an effect on room occupancy rates is accepted. Promotion has a significant effect on hotel room occupancy rates. This can be seen from the calculated t-value of 2.287 which is greater than the t-table value of 2.022 at a significance level of 5%. Thus, the hypothesis stating that promotion has an effect on room occupancy rates can be accepted. Price and promotion have a simultaneous effect on hotel room occupancy rates. This is evident from the significance value (Sig) of 0.000, which is lower than the significance level (α) of 0.05. Thus, the hypothesis that price and promotion jointly influence room occupancy rates is accepted.
The Impact of Neoliberal Policies on Social Welfare: Case Studies in Developing Countries Dina Rosari; Fatchur Rohman; Anita Latuheru; Victor F. Pasalbessy
Nomico Vol. 1 No. 10 (2024): Nomico-November
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/csr3f836

Abstract

This article analyzes the impact of neoliberal policies on social welfare in developing countries, focusing on the implementation of free market principles, privatization, deregulation, and a reduced role of the state in the economy. While these policies aim to improve economic efficiency and growth, this research finds that neoliberal implementation in developing countries often exacerbates social inequality and reduces the poor's access to basic services such as health, education and social protection. The research identifies negative impacts such as public sector privatization that increases costs for low-income earners, deregulation that makes workers more vulnerable to exploitation, and social budget cuts that reduce the quality of services for marginalized groups. Although some countries experienced economic growth as a result of these policies, the unequal distribution of economic benefits led to increased social inequality. This article suggests the need for more inclusive and sustainable economic policies that can mitigate the negative impacts of neoliberalism, as well as strengthen social security and access to basic services in developing countries.
Analyzing the Influence of Tourism Expansion on Regional Spatial Planning and Sustainable Practices: The Mediating Role of Hotel Accommodation in Tomok and Tuktuk Siadong, Samosir Regency, North Sumatra, Indonesia. Dina Rosari
Socious Journal Vol. 2 No. 6 (2025): Journal Socious-December
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/dj2h1796

Abstract

Tourism development plays a vital role in regional economic growth, especially in culturally and environmentally significant areas such as Tomok and Tuktuk Siadong in Samosir Regency, North Sumatra, Indonesia. This study aims to analyze the influence of tourism expansion on regional spatial planning and sustainable tourism, with a specific focus on the mediating role of hotel accommodation development. Using a quantitative research design, data were collected from [state your actual sample size, e.g., 50] key stakeholders, including local government officials, hotel managers, and community representatives, selected through Slovin’s formula. Structural Equation Modeling with Partial Least Squares (SEM-PLS) was employed to test the hypothesized relationships among variables. The results demonstrate that tourism development significantly influences both regional spatial planning and sustainable tourism outcomes. Crucially, accommodation hotel development is found to partially mediate the relationship between tourism development and regional spatial planning, as well as between tourism development and sustainable tourism. These findings highlight that the growth and practices of the hospitality sector are pivotal in shaping land use, infrastructure demands, and the environmental and socio-cultural dimensions of tourism in the region. The study recommends integrated planning approaches that prioritize sustainable hotel development and enhance stakeholder collaboration to achieve balanced and resilient tourism growth in Tomok and Tuktuk Siadong.
Strategic Development of Community-Based Geotourism in the Tigaras Geopark Area, North Sumatra, Indonesia Bejo Mulyadi; Dina Rosari; Suci Tiara Amirah
Jurnal Sipakatau: Inovasi Pengabdian Masyarakat Vol. 3 No. 4 (2026): Juni
Publisher : PT. Global Research Collaboration

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66314/sipakatau.v3i4.985

Abstract

This study aims to formulate and prioritize strategic alternatives for community-based geotourism development in the Tigaras Geopark area, North Sumatra, Indonesia. Although the area has considerable scenic and geological value as part of the Toba Caldera Geopark corridor, its tourism development remains constrained by limited accommodation, sanitation, digital promotion, and stakeholder coordination. Using a sequential descriptive-analytic design that combines secondary document analysis with expert judgment, this research applies an integrated SWOT-AHP-QSPM framework to identify strategic factors and prioritize development alternatives. The results show that internal factors dominate the strategic position, with strengths and weaknesses reaching a combined weight of 0.574, while opportunities and threats reach 0.426. The normalized IFAS and EFAS scores (2.86 and 2.89) position Tigaras in a growth-oriented SO quadrant. The highest-ranked QSPM priority is the SO strategy, namely improving road access, digital infrastructure, and destination promotion (TAS = 1.28). The WO strategy, focused on strengthening community-based tourism governance, ranks second (TAS = 1.08). Within the Tigaras case, these findings indicate that sustainable geotourism development requires infrastructure modernization, digital transformation, community capacity-building, and environmental protection.
Optimized Regional Development Planning for Samosir Tourism: Integrating Seasonal Accommodation Occupancy and Sustainable MSME Empowerment Dina Rosari; Ngatemin Ngatemin; Dewi Yanti; Bejo Mulyadi
Jurnal Mamangan Vol 13, No 2 (2024): Special Issue: Jurnal Ilmu Sosial Mamangan, Accredited 2 (SK Dirjen Ristek Dikt
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v15i1.11474

Abstract

This study examines tourism seasonality's impact on accommodation occupancy and MSME performance in Samosir Regency, Lake Toba UNESCO Global Geopark, using Structural Equation Modeling-Partial Least Squares (SEM-PLS) with a complete census of 80 stakeholders. Results confirm seasonality strongly predicts occupancy fluctuations (β=0.69, p<0.001, R²=0.48), while bidirectional occupancy-MSME linkages explain 41% of MSME revenue instability (β=0.46/0.31, p<0.001/0.002). Stakeholder integration emerges as the dominant driver of regional planning effectiveness (β=0.51, p<0.001), alongside occupancy (β=0.24) and MSME inputs (β=0.33), accounting for 63% of planning variance (SRMR=0.067). Findings provide an empirical framework for optimized planning, integrating seasonality mitigation, MSME empowerment, and inclusive governance to achieve sustainable tourism development in Indonesia's super-priority destinations.
Hospitality-Based Sustainable Tourism Model for Regional Development in North Sumatra, Indonesia Dina Rosari; Bejo Mulyadi
Jurnal Sipakatau: Inovasi Pengabdian Masyarakat Vol. 3 No. 5 (2026): August
Publisher : PT. Global Research Collaboration

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66314/sipakatau.v3i5.1011

Abstract

Sustainable tourism can contribute to regional development when environmental responsibility, community participation, hospitality performance, and economic benefits are managed within an integrated framework. This study develops and empirically examines a Hospitality-Based Sustainable Tourism Model that explains how Sustainable Tourism Practices contribute to Regional Development Performance through Hospitality Competitiveness in selected tourism destinations in North Sumatra, Indonesia. The study employed a quantitative cross-sectional design involving tourism stakeholders representing hospitality businesses, tourism operators, government agencies, local communities, and tourism organizations. Data were collected using a structured questionnaire. The measurement and structural models were evaluated through instrument validity and reliability assessment, exploratory factor analysis, confirmatory factor analysis, structural equation modeling, and mediation analysis using a bootstrapping procedure. The findings confirm that Sustainable Tourism Practices strengthen Hospitality Competitiveness and contribute positively to Regional Development Performance. Hospitality Competitiveness also enhances Regional Development Performance and partially mediates the relationship between sustainable tourism practices and regional development. These results indicate that sustainability-oriented tourism generates stronger regional benefits when environmental stewardship, community involvement, cultural preservation, and responsible governance are translated into competitive hospitality services, workforce capability, innovation, destination image, and visitor value. Tourism sustainability and hospitality competitiveness should be managed as interconnected regional development priorities rather than as separate policy agendas. This study integrates sustainable tourism, hospitality competitiveness, and regional development into a unified empirical model, highlighting hospitality competitiveness as an important mechanism through which sustainability practices are translated into broader regional development outcomes.
Co-Authors Abdul Kadir Ritonga Abdul Kadir Ritonga Anita Latuheru Anwari Masatip Bakti Gunawan Bejo Mulyadi Dalimunthe, Femmy Indriany Daniel Sihombing Daniel Sihombing Denny, Agustinus Dewi Yanti Emrizal Fatchur Rohman Fatchur Rohman Gunawan, Bakti Indradewa, Rhian Jonathan Efraim Sembiring Julianto Julianto Latuheru, Anita Liyushiana, Liyushiana Mulyadi, Bejo Negara Lubis, Satia Ngatemin Ngatemin Ngatemin Ngatemin, Ngatemin Onni Kusriani Pasalbessy, Victor F. Prayogi, Budi Purworko, Agus Rahmat Darmawan, Rahmat Riady, Iwan Rizkiyah, Putri Rujiman, Rujiman Siregar, Muhammad Ichiro Al Kindy Sitorus, Nova Suci Tiara Amirah Taviani, Tina Victor F. Pasalbessy Yanti, Dewi