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All Journal RETORIKA: Jurnal Ilmu Bahasa Jurnal Kajian Bali Heritage of Nusantara: International Journal of Religious Literature and Heritage Panrita Abdi - Jurnal Pengabdian pada Masyarakat MUDRA Jurnal Seni Budaya SPHOTA: Jurnal Linguistik dan Sastra Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) International Journal of Linguistics and Discourse Analytics (ijolida) Lexeme : Journal of Linguistics and Applied Linguistics Community Empowerment Indonesian Journal of Tourism and Leisure Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) International Journal of Applied Sciences in Tourism and Events Jurnal Riset Rumpun Ilmu Bahasa (JURRIBAH) Seminar Ilmiah Nasional Teknologi, Sains, dan Sosial Humaniora (SINTESA) Seminar Nasional Aplikasi Iptek (SINAPTEK) Heritage of Nusantara: International Journal of Religious Literature and Heritage JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA SPHOTA: Jurnal Linguistik dan Sastra Fakultas Bahasa Asing Universitas Mahasaraswati Denpasar Paradharma: Jurnal Aplikasi IPTEK Litera : Jurnal Bahasa dan Sastra Open Access DRIVERset
Ni Made Diana Erfiani
Universitas Dhyana Pura
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Semiotics Analysis of Balinese Culture in Wonderful Indonesia Advertisements Noor, Habibah Aini; Erfiani, Ni Made Diana; Dewi, Ni Luh Desy Suari
JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Vol. 4 No. 3 (2025): JAKADARA: JURNAL EKONOMI, BISNIS, DAN HUMANIORA
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/jd.v4i3.5158

Abstract

Social media, especially Instagram, plays a crucial role in digital tourism promotion by serving as a medium for cultural expression. Through visual and textual content, these platforms play a crucial role in influencing audience perceptions of cultural values, especially in tourism campaigns such as Wonderful Indonesia. This study examined the use of Charles Sanders Peirce’s semiotic theory of icon, index, and symbol in analyzing Balinese cultural representations featured in the Wonderful Indonesia Instagram advertisements. The study aims to identify sign types and the sign meaning. Using a qualitative descriptive method, five cultural themes Kuningan Day, Kecak Dance, Legong Dance, Melukat, and the Pelebon Ceremony were analyzed through textual and visual content from posts published between 2023 and 2024. The findings revealed that a total of 62 signs were identified, consisting of approximately 32 symbolic signs, 17 indexical signs, and 15 iconic signs. Symbolic signs appear consistently, reflecting their role in conveying Balinese values, rituals, and spirituality. Indexical signs refer to direct cultural elements, while iconic signs represent visual resemblance. Then focused on the sign meanings in each cultural element to gain a deeper understanding of the values, rituals, and spiritual significance conveyed through the advertisements.
Building Mini Narratives of Tourism in Bali as Innovations on Post-Pandemic Era: A Postmodernism Paradigm Nyoman Tri Sukarsih; Ni Putu Lindawati; Ni Made Diana Erfiani
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 13 No. 2 (2023): Volume 13 No 2 Oktober 2023
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2023.v13.i02.p06

Abstract

The pandemic negatively impacted all aspects of human life, including tourism, which was even the worst affected, especially in Bali. This causes the legitimacy of the grand narrative of tourism to be delegitimized. This study aims to propose a paralogical idea, i.e. to build a mini-narrative as an innovation to overcome the fading legitimacy of tourism due to the pandemic. The deconstructive qualitative method is applied with heuristic and hermeneutic reading methods. Data were taken from texts contained in print media and non-print media employing observation, recording, and documentation, then analysed according to the research design by applying the theory of postmodernism. The results of the analysis show that the four forms of mini-narrative which are representing the characteristic of postmodernism namely appreciating nature, rising marginal, lessening idolization, and developing consciousness can be adopted as the concept of innovation in overcoming the fading legitimacy of tourism in the post-pandemic era.
Analysis of Speech and Thought Presentation in Children’s Storybook Frozen: A Stylistic Study Putu Mayra Elke Shafira; Ni Made Diana Erfiani; Yohanes Octovianus L. Awololon
RETORIKA: Jurnal Ilmu Bahasa Vol. 10 No. 1 (2024)
Publisher : Program Studi Magister Ilmu Linguistik Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jr.10.1.2024.285-292

Abstract

Stylistic speech and thought presentation play crucial roles in shaping characters and enriching readers' experiences in children’s storybooks. This study delved into the depiction of speech and thought in the "Frozen" Storybook, an adaptation of Disney's 2013 film. Employing a non-participant descriptive qualitative methodology, the research analyzes internet-accessible data, employing the framework proposed by Leech and Short (2007), categorizing speech and thought into ten distinct categories. The analysis uncovers eight presentation types across twenty-two instances, with speech representation occurring twelve times and thought representation ten times. Predominant categories include IS (Indirect Speech), FIT (Free Indirect Thought), and NRTA (Narrative Report of Thought and Action), each appearing four times. Additionally, FDS (Free Direct Speech), DS (Direct Speech), FIS (Free Indirect Speech), and IT (Indirect Thought) occur three or two times, while NRSA (Narrative Report of Speech Act) occurs once. Notably, DT (Direct Thought) and FDT (Free Direct Thought) are absent. Analyzing speech and thought presentation in children’s storybooks yields insights into characters' communication and cognition, aiding readers, particularly children, in understanding motivations, emotions, and personalities. Furthermore, it fosters language development and enhances comprehension skills by exposing young readers to diverse presentation forms. Additionally, it contributes to literary analysis by elucidating authors' stylistic choices and their storytelling impacts. Ultimately, examining speech and thought presentation enhances both reading experiences and scholarly discourse on children’s literature.
Visualizing Sacred Narrative: A Case Study on The Intersemiotic Translation of The Book of Esther into Balinese Painting Diana Erfiani, Ni Made; Chrisma Dewi , Putu; Octovianus L. Awololon, Yohanes
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 16 No. 1 (2026): Bali Beyond Bali
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2026.v16.i01.p10

Abstract

This study examines the intersemiotic translation of The Book of Esther into Balinese paintings in the Cheerful Good News collection published by the Indonesian Bible Society (2007). Using a qualitative case study, it analyzes how biblical narratives are reinterpreted through Balinese visual aesthetics using strategies of reduction, addition, focalization, integration, and symbolic adaptation. Each artwork is explored for textual fidelity, cultural and symbolic localization, and multimodal construction. The study highlights how simplification, substitution, and narrative emphasis reframe themes like courage, justice, and divine providence. While some narrative elements are condensed or altered, theological meanings are retained through symbolic codes and emotional framing. Rather than one-to-one equivalence, the process reflects interpretive transformation based on cultural and semiotic norms. The article contributes to translation studies and visual anthropology by applying intersemiotic frameworks within Southeast Asia, demonstrating how sacred texts are visually reimagined through local idioms rooted in religious symbolism and aesthetic tradition.
Building Mini Narratives of Tourism in Bali as Innovations on Post-Pandemic Era: A Postmodernism Paradigm Nyoman Tri Sukarsih; Ni Putu Lindawati; Ni Made Diana Erfiani
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 13 No. 2 (2023): Volume 13 No 2 Oktober 2023
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2023.v13.i02.p06

Abstract

The pandemic negatively impacted all aspects of human life, including tourism, which was even the worst affected, especially in Bali. This causes the legitimacy of the grand narrative of tourism to be delegitimized. This study aims to propose a paralogical idea, i.e. to build a mini-narrative as an innovation to overcome the fading legitimacy of tourism due to the pandemic. The deconstructive qualitative method is applied with heuristic and hermeneutic reading methods. Data were taken from texts contained in print media and non-print media employing observation, recording, and documentation, then analysed according to the research design by applying the theory of postmodernism. The results of the analysis show that the four forms of mini-narrative which are representing the characteristic of postmodernism namely appreciating nature, rising marginal, lessening idolization, and developing consciousness can be adopted as the concept of innovation in overcoming the fading legitimacy of tourism in the post-pandemic era.
Pemberdayaan Modal Sosial sebagai Model Pencegahan Radikalisme untuk Menciptakan Harmoni Sosial di Bali Dermawan Waruwu; Made Nyandra; Ni Made Diana Erfiani
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 10 No. 2 (2020): TEKS DAN TRADISI BALI
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2020.v10.i02.p08

Abstract

The spread of radicalism has ruined the social, cultural, economic, and harmony between religious believers in Bali. The bombings in Bali on 2002 and 2005, were carried out by people who were exposed to radical understandings, and their acts not only killed innocent people but also destroyed harmonious inter-ethnic relationship in Bali. This article analyzes the form of empowering social capital, as a model for preventing radical understanding to create social harmony in Bali. Data is collected with religious leaders and communities through observations, interviews and documents related to the development of radicalism, terrorism and intolerance in Bali. Data is analyzed qualitatively and examined using social practice theory. The results show social capital in increasing solidarity in terms of diversity, social capital in improving social relations, and social capital in increasing spiritual value. These forms of social capital can be used as models in preventing radicalism in Bali.
Visualizing Sacred Narrative: A Case Study on The Intersemiotic Translation of The Book of Esther into Balinese Painting Diana Erfiani, Ni Made; Chrisma Dewi , Putu; Octovianus L. Awololon, Yohanes
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 16 No. 1 (2026): Bali Beyond Bali
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2026.v16.i01.p10

Abstract

This study examines the intersemiotic translation of The Book of Esther into Balinese paintings in the Cheerful Good News collection published by the Indonesian Bible Society (2007). Using a qualitative case study, it analyzes how biblical narratives are reinterpreted through Balinese visual aesthetics using strategies of reduction, addition, focalization, integration, and symbolic adaptation. Each artwork is explored for textual fidelity, cultural and symbolic localization, and multimodal construction. The study highlights how simplification, substitution, and narrative emphasis reframe themes like courage, justice, and divine providence. While some narrative elements are condensed or altered, theological meanings are retained through symbolic codes and emotional framing. Rather than one-to-one equivalence, the process reflects interpretive transformation based on cultural and semiotic norms. The article contributes to translation studies and visual anthropology by applying intersemiotic frameworks within Southeast Asia, demonstrating how sacred texts are visually reimagined through local idioms rooted in religious symbolism and aesthetic tradition.
Co-Authors Arpin, Ni Putu Raka L. Chrisma Dewi , Putu Christimulia Purnama Trimurti Clarissa Arnolia Elshanora Dermawan Waruwu Dermawan Wuruwu Dewi, Ni Luh Desy Suari Dewi, Putu Chrisma Doloksaribu, Michelle Jacqueline Elizabeth Prima Ester Tande Gek Wulan Novi Utami Habibah Aini Noor Hendro Lema I Gede Erdi Kurnia Prasetya I Gede Neil Prajamukti Wardhana I Gst. Nyoman Putra Kamayana I Gusti Agung Sri Rwa Jayantini I Gusti Bagus Rai Utama I Gusti Nyoman Putra Kamayana I Made Verdy Natha I Nengah Laba I P Darmawijaya I Putu Darmawijaya I Putu David Martinus Paroszynski I Putu Mario Bintang Toti I Rai Hardika I.I Km Ryanta Pramana Surya Igo Bani Christian Kamayana, I Gst Nyoman Putra Kamayana, I Gusti Nyoman Putra Km Tri Sutrisna Agustia Komang Tri Agustia Komang Trianta Krismawintari, N.P.D. Made Nyandra Michelle Jacqueline Doloksaribu Minheere, Peter Wayan Modesta Hemal Modesta Hemal Natalia Sri Endah Kurniawati Nengah Laba Ni Luh Desy Suari Ni Luh Desy Suari Dewi Ni Luh Putu Aprilia Ammara Harleyda Dewi Ni Luh Putu Krisma Dewi Ni Luh Warini Ni Made Likhita Ananda Ni Nyoman Tri Sukarsih Ni Putu Lindawati Ni Putu Lindawati Ni Putu Raka Laksmi Arpin Ni Putu Sri Eka Carniasih Nita Naga Octavia Noor, Habibah Aini Nyoman Tri Sukarsih Nyoman Tri Sukarsih Nyoman Tri Sukarsih Octovianus L. Awololon, Yohanes Puspita Sari, Sintya Putu Brigita Ayu Melani Putu Chris Susanto Putu Chrisma Dewi Putu Eka charisma Dewi Putu Eka Kharisma Dewi PUTU INDAH LESTARI Putu Mayra Elke Shafira Putu Mayra Elke Shafira Putu Sarah Kaori Rahmadewi Rowena Timoteo Ceniza Sang Made Widhi Wiguna Satria Wirasa, Komang Sri Eka Carniasih Sukarsih, Ni Nyoman Tri System, Administrator Trisha Endah Setiawati Valencia Friska Suarliem Wardhana, I Gede Neil P. Yohanes Octovianus L. Awololon Zai, Tian Best Dion