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All Journal AGRIEKONOMIKA Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis JPM (Jurnal Pemberdayaan Masyarakat) Jurnal Hexagro Jurnal Agrinika : Jurnal Agroteknologi dan Agribisnis Insight Management Journal IJORER : International Journal of Recent Educational Research Jurnal Agristan Jurnal Ekonomi Perjuangan (JUMPER) Jurnal Fokus Manajemen Jurnal Multidisiplin Dehasen (MUDE) Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal Agroteknologi Pertanian dan Publikasi Riset Ilmiah (JAPPRI) Jurnal Keuangan dan Akuntansi Terapan (KUAT) Journal of Management and Social Sciences JISMA: Jurnal Ilmu Sosial, Manajemen, dan Akuntansi Jurnal Publikasi Ilmu Manajemen Jurnal Manajemen Kreatif dan Inovasi Jurnal Ekonomi, Bisnis, dan Akuntansi Jurnal Manajemen Dan Bisnis Ekonomi (JIMBE) Journal of Management, Economic, and Accounting Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Jurnal Ilmu Komunikasi dan Sosial Politik Ebisnis Manajemen Jurnal Pusat Manajemen Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Jurnal Multidisiplin Jurnal Bisnis, Manajemen, dan Akuntansi Journal of Multidisciplinary Research Innovative Business Management Journal Ulil Albab Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis Journal of Indonesian Management
Budhi Wahyu Fitriadi
Universitas Perjuangan Tasikmalaya
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The Influence of Location and Price Perception on Visiting Decisions Tour The Hot Springs of Citiis Galunggung in Tasikmalaya Regency Neng Gita Jannatun Nisa; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.864

Abstract

This study aims to determine the effect of location and price perception on visiting decisions tour the hot springs of Citiis Galunggung in Tasikmalaya Regency. The method used is a quantitative approach with the survey method. With a research sample of 100 visitors Citiis Galunggung hot spring tour in Tasikmalaya regency. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 25.0. The results showed that the location by visitors of Citiis Galunggung. Location had good criteria. The price perception of Citiis Galunggung had good criteria. Visiting decisions on visitors of Citiis Galunggung have good criteria. Simultaneously location and price perception have a significant influence on purchasing visit. Partially location has a significant influence on purchasing visit.. Partially price perception has a significant effect on purchasing visit.
The Influence Of Price Perception, Taste, And Location On Customer Satisfaction (Survey On Customers Of Café Shelter Wisata Galunggung) Wulan Nursarah; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.926

Abstract

This study aims to determine the effect of perception of price, taste, and location of sales on customer satisfaction at Café Shelter Wisata Galunggung Tasikmalaya. The method used in this research is a quantitative approach method with a survey method. The population in this study is unknown and the sample is taken using random sampling. While the determination of the number of respondents (samples) using purposive sampling as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used. The results show that price perception and taste simultaneously have a significant influence on customer satisfaction. Price perception partially has a significant influence on customer satisfaction. Taste partially has a significant influence on customer satisfaction. The sales location partially has no significant influence on customer satisfaction.
The Influence Of Brand Ambassador And Consumer Habits Of Purchasing Decisions For Nature Republic Products (Survey On Nature Republic’s Consumers In Tasikmalaya) Reza Ayu Fauziah; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.945

Abstract

This study aims to determine the influence of brand ambassador and consumer habits of purchasing decisions for Nature Republic products.. The method used in this research is a quantitative approach method with a survey method. The population in this study is unknown and the sample is taken using random sampling. While the determination of the number of respondents (samples) using purposive sampling as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used. The results show that brand ambassador and consumer habits simultaneously have a significant effect on purchasing decisions for nature republic products. Brand ambassador partially has a significant effect on purchasing decisions. Consumer habits have a significant effect on purchasing decisisons.
The Effect Of Price Perception, Location And Facility Perceptions On Purchasing Decisions (Survey On Consumers Of Mitra Mart Minimarkets) Riska Faujiah; Budhi Wahyu Fitriadi; Barin Barlian
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1143

Abstract

This study aims to determine the influence of perceptions of price, location and facilities simultaneously and partially on purchasing decisions at Mitra Mart Minimarkets. The method used in this study is a quantitative research method with a causality method and a consumer survey approach with a sample of 100 respondents. The data were collected using questionnaire techniques. The data analysis used in this study used multiple linear regression analysis, correlation coefficient and coefficient of determination. The results showed that the perception of price, location and facilities had a significant simultaneous and partial effect on the purchasing decision of Mitra Mart Minimarket.
Influence of Brand Prestige and Lifestyle on The Purchase Decision (Survey of Starbucks HZ Tasikmalaya Consumers) Vira Nur Zahra; Budhi Wahyu Fitriadi; Rita Tri Yusnita
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1169

Abstract

The purpose of this study was to determine the effect of brand prestige and lifestyle on the purchasing decisions of Starbucks HZ Tasikmalaya consumers. The research method used is a quantitative method with a survey approach to 110 respondents who are consumers of Starbucks HZ Tasikmalaya. The type of data used is primary data. The data analysis technique used is multiple regression analysis. The results of this test prove that brand prestige and lifestyle have a significant effect either partially or simultaneously on purchasing decisions of Starbucks HZ Tasikmalaya consumers
Influence Of Fashion Trend And Promotion On The Purchase Decisions (Survey of Sheika Hijab Shop Consumers) Gita Khoerunnisa; Budhi Wahyu Fitriadi; Dudu Risana
Journal of Indonesian Management Vol. 3 No. 3 (2023): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1411

Abstract

This study aims to determine the effect of fashion trends and promotions simultaneously on purchasing decisions at Sheika Hijab Stores. The influence of fashion trends and promotions partially on purchasing decisions at the Sheika Hijab Store. The method used in this research is analytical descriptive with a quantitative approach. With a research sample of 100 people as respondents to the Sheika Hijab Shop. The data used is primary data. The analytical tool used in this study is multiple linear regression using the SPSS support application version 25. Based on data that has fulfilled the validity test, reliability test and classic assumption test are processed to produce the regression equation as follows: Y = 1750.862 + 0.527 X1 + 0.436 X2. Simultaneously fashion trends and promotions have a significant effect on purchasing decisions with an fcount of 273.244 and a significance level of 0.000. From the calculation of the coefficient of determination, the R Square value is 0.849 or 84.9%. shows the influence of fashion trends and promotions on purchasing decisions and the remaining 15.1% is the influence of other variables outside the variables used in this study. Partially the fashion trend variable has a significant effect on purchasing decisions, as well as the promotion variable partially having a significant effect on purchasing decisions.
Pengaruh Kualitas Produk Dan Promosi Terhadap Minat Beli Nady Rizky Ardiansyah; Budhi Wahyu Fitriadi; Rita Tri Yusnita
Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis Vol. 2 No. 3 (2023): September : Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupsim.v2i3.2012

Abstract

This study aims to determine the effect of product quality and promotion simultaneously on purchase intention at Sibungsu Singaparna Donuts, Tasikmalaya Regency. The effect of product quality and promotion partially on buying interest in Donat Sibungsu Singaparna, Tasikmalaya Regency. The method used in this research is quantitative with a survey approach. With a research sample of 100 people as respondents Donat Sibungsu Singaparna Tasikmalaya. The data used is primary data. The analytical tool used in this study is multiple linear regression using the SPSS support application version 25. Simultaneously product quality and promotion have a significant effect on purchase intention Partially, the product quality variable has a significant effect on purchase intention, as well as the promotion variable, which partially has a significant effect on purchase intention.
PERAN INSENTIF DALAM MEMEDIASI PENGARUH EMPLOYEE INVOLVEMENT DAN SELF-EFFICACY TERHADAP KINERJA PEGAWAI SEKRETARIAT DPRD KABUPATEN TASIKMALAYA Fahmi Yurahmi; Sri Sudiarti; Budhi Wahyu Fitriadi
JURNAL EKONOMI PERJUANGAN Vol. 7 No. 2 (2025): Jurnal Ekonomi Perjuangan (JUMPER)
Publisher : LP2M Universitas Perjuangan Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36423/jumper.v7i2.2467

Abstract

  This study aims to provide an overview and analyze the influence of Employee Involvement and Self-Efficacy on Employee Performance with Incentives as a mediating variable at the Secretariat of the Tasikmalaya Regency DPRD. This study employs a quantitative approach using a survey method and Partial Least Square Structural Equation Modeling (PLS-SEM) analysis technique with the assistance of SmartPLS 4 software. The sample consists of 30 respondents using a saturated sampling technique. The results indicate that Employee Involvement and Self-Efficacy significantly influence Incentives. Additionally, Incentives also significantly influence Employee Performance. Furthermore, Incentives were found to significantly mediate the influence of Employee Involvement and Self-Efficacy on Performance. These findings confirm that high levels of employee involvement and self-efficacy can enhance performance when accompanied by appropriate incentives as a form of organizational recognition.  
Teknologi Pembuatan Abon Ikan Lele Bebas Bau Amis (Penyuluhan dan Implementasi) Ristina Siti Sundari; Andri Kusmayadi; Budhi Wahyu Fitriadi
Jurnal Pemberdayaan Masyarakat Vol 6 No 1 (2021): Mei
Publisher : Direktorat Penelitian dan Pengabdian kepada Masyarakat (DPPM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jpm.v6i1.5004

Abstract

Almost people like any fishes, but some do not like the fish rancid even after processing. Catfish shredded is one of the processed processes. Turmeric, ginger, lemon, tamarind, vinegar, starfruit is often used to eliminate the fishy smell, but it still has taste left by itself. Community service was conducted to empower them and cope with the fishy smell problem. So that modified to the new variance beside the original product. Dan largen market share. Women Farmer Group for fisheries processing produces the object due to extension and implementation to adopt the technology innovation about catfish shredded processing to eliminate rancid on a fish odor. We hope this engagement and empowerment will become sustainable and spread out to other women farmer groups and animal products based on our research to raise economic circles. The group had a pre-test and post-test to measure the understanding and innovation adoption level. This engagement resulted in two variances of catfish by original and rancid free enriched with antioxidant of oregano leaf. The other result is that this new variance has more voluminous than the original in the same weight.
Pengaruh Produk Green Marketing Dan Brand Image Terhadap Keputusan Pembelian (Survei pada Konsumen Starbucks HZ Tasikmalaya) Alda Nita Nur Agustin; Budhi Wahyu Fitriadi; Depy Muhamad Pauzy
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 4 (2025): April - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i4.2873

Abstract

This study aims to analyze and determine the effect of Green Marketing and Brand Image on Purchasing Decisions at Starbucks HZ Tasikmalaya both simultaneously and partially. This study uses a quantitative research method with a survey approach. The sampling technique used is simple random sampling and the sample taken is 100 respondents. The analysis tool used in this study is multiple linear regression using SPSS version 26. The results of the study indicate that Green Marketing and Brand Image simultaneously have a significant effect on Purchasing Decisions at Starbucks HZ Tasikmalaya. Green Marketing partially has a significant effect on Purchasing Decisions at Starbucks HZ Tasikmalaya. Brand Image partially has a significant effect on Purchasing Decisions at Starbucks HZ Tasikmalaya.
Co-Authors Abdussalam, Firman Adnan Arshad Agus Peni Jaelani Agus Rahayu Agustin, Laela Ahmad Munsyi Muttaqi Alda Nita Nur Agustin Amelia Aprilliyani Muttaqin Andri Kusmayadi Andrian Sulistiono Andriyanto, Muhammad Adi Arga Sutrisna Ari Arisman Ari Mardhiyan arif Arman Maulana Asya Utari Rahmawati Aulia Ilham Muhammad Azis, Fahmi Rizal Abdul Barin Barlian Clarisha Rindiani Daina, Wana Dara, Nira Dya De Husni Mubaroq Dede Ilham Solehudin Depy Muhamad Pauzy Diki Saepuloh Dina Febrianti Dinda Anjani Dona Setia Umbara Dudu Risana Fahmi Yurahmi Faisal Ahmad Mustofa Faujiah, Riska Fauziah, Hamidah Fauziah, Reza Ayu Febri Herdiana Fitriah, Sherly Annisa Ghaling Achmad Abdul Ghonisyah Gilang Permana Gita Khoerunnisa Handayani, Rade Hani Nurhayani Heny Hendrayati Hernawati, Dina Heryadi, H. D Yadi Hidayat, Rifki Tsani Husna, Ibrahim Isti Amelia Gani Khoerunnisa, Gita Kusuma Agdhi Rahwana Kusuma Agdhi Rahwana Lutfi Alfiani Manoarfa, Hilda Mila Karmila Mubarok, Dede Lutfi Muhamad Gifar Arsyad Gundara Muhammad, Asy’ari Nady Rizky Ardiansyah Nady Rizky Ardiansyah Neng Gita Jannatun Nisa Nesa Volantina Nira Dya Dara Nisa, Neng Gita Jannatun Nurhayati Nurhayati Nursafitri, Lulu Nursarah, Wulan Nurzehan, Nida Nabila Oktaviani, Nita Fauziah Patimah, Titin Puspita, Syaharani Anggi Qomariah, Riva Lailatul Rade Handayani Raden Anisa Indriani Savitri Ramadhan Dwi Cahya Reny Hidayati Reny Hidayati, Reny Reza Ayu Fauziah Riska Faujiah Rismawan Ristina Siti Sundari Ristina Siti Sundari Rita Tri Yusnita Roby Abdul Wahab Rusdiana, Sinta Salsabila, Telsa Suci Putri Lestari Sudiarti, Sri Tatan Rusmawan Tina Priwastyani Titin Fatimah Ulpah Jakiyah Vira Nur Zahra Wulan Nursarah Yudhi Arie Priyanto Yuninda, Resti Zahra, Vira Nur Zannath, Reza Faisal