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All Journal Jurnal Akuntansi dan Ekonomika SENTRALISASI Aptisi Transactions on Technopreneurship (ATT) Jurnal Ilmiah Manajemen Kesatuan Airlangga Journal of Innovation Management Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) International Journal of Community Service & Engagement JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Indonesian Journal of Economics and Management Journal of General Education and Humanities Journal of Public Representative and Society Provision Eduvest - Journal of Universal Studies Research Horizon Journal Integration of Management Studies Siber International Journal of Digital Business Greenation International Journal of Tourism and Management International Journal of Management, Economic and Accounting
Sofiati, Nunung Ayu
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Aerospace Engineering Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Social Sciences Other

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The Effect Of Training, Competence, And Leadership On Job Satisfaction With Career Development As An Intervening Variable At Xyz Hospital Fajar, Kartika Bunga; Ismail, Gurawan Dayona; Sofiati, Nunung Ayu; Ali, Mochammad Mukti; Sudaryo , Yoyo
Eduvest - Journal of Universal Studies Vol. 5 No. 8 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i8.51804

Abstract

This study aims to examine the influence of training, competence, and leadership on career development, with job satisfaction acting as a mediating variable. The research uses a quantitative approach with a sample of 100 employees, analyzed using multiple linear regression and path analysis. Data were collected through a structured questionnaire, and the classical assumption tests confirmed that the regression model met the requirements of normality, no multicollinearity, and no heteroscedasticity. The results show that training, competence, and leadership have a positive and significant direct effect on both job satisfaction and career development. In addition, job satisfaction also has a significant direct impact on career development, making it a strong mediating variable. The coefficient of determination (R² = 0.648) indicates that 64.8% of the variation in career development is explained by the variables of training, competence, leadership, and job satisfaction. The Sobel test results further confirm that job satisfaction mediates the relationship between the independent variables and career development. These findings suggest that organizations should focus on improving employee training, enhancing competencies, and strengthening leadership practices, as well as maintaining high job satisfaction, to effectively support employees’ career advancement.
Assessing the Drivers of Financial Distress in Indonesian Rattan SMEs through Digital and Financial Perspectives Sudaryo, Yoyo; Hamdani, Deni; Sofiati, Nunung Ayu; Sipahutar, Dayan Hakim Natigor; Sutisna, Sutisna
Aptisi Transactions On Technopreneurship (ATT) Vol 7 No 3 (2025): November
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v7i3.534

Abstract

This study's objectives are to ascertain the impact of variables that determine financial distress among Small and Medium-sized Enterprises (SMEs) during the COVID-19 pandemic and post-pandemic period, including the perception of SMS offenders, knowledge of digital marketing, and growth in net profits, as well as to offer solutions to the issues that SMEs face. In Cirebon a descriptive and verifying strategy is taken in the employment of quantitative methodologies in the research. Primary data were used. Gathering information from fieldwork and library research based on surveys distributed and previously published works on SMS's Rattan crimes registered with Cirebon's Micro & Medium Enterprises Cooperation Service. Verification statistics analysis procedures include the use of hypothetical testing with partial and simultaneous tests (f and t-test) as well as data analysis testing using double linear regression. One hundred respondents from SME victim Rattan Cirebon provided the sample data. IBM SPSS version 21.0 is the analytical program that was utilized to process the data. According to some of the research findings, financial distress is greatly impacted by the impression of SME offenders, is unaffected by knowledge of digital marketing, and is greatly impacted by an increase in net profit. Simultaneous research findings reveal that the perspective of SME offenders, comprehension of digital marketing, and growth in net profit have a noteworthy impact on financial Distress.
Analyzing Investor Reaction to PT Chandra Daya Investasi’s Initial Public Offering through Abnormal Returns and Trading Volume Patterns in the Prajogo Pangestu Group Amanati, Nuzul; Sudaryo, Yoyo; Sofiati, Nunung Ayu; Ismail, Gurawan Dayona
SENTRALISASI Vol. 15 No. 1 (2026): January
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v15i1.5069

Abstract

This research investigates how the stock market responds to the Initial Public Offering of PT Chandra Daya Investasi Tbk (CDIA) and examines its influence on abnormal returns and trading volume activities of companies within the Prajogo Pangestu Group. The study applies an event-study approach to four affiliated issuers, namely BRPT, BREN, TPIA, and CUAN, using an 11-day event window around the IPO and a 60-day estimation period for return modeling. The analysis assesses whether CDIA’s listing generated meaningful price or trading-volume reactions within the group. The findings show that the IPO did not lead to significant abnormal returns or notable changes in trading activity for the affiliated stocks. Only a minor anticipatory response appeared on T–4, while neither the event day nor the days following it exhibited a meaningful market reaction. Overall, the results suggest that the CDIA IPO was treated as a firm-specific event with limited information spillover to other companies in the group.
An Analysis of Interpersonal Communication, Organizational Culture, and Work Discipline on Employee Loyalty and Their Impact on Organizational Performance (Study in Baleendah District, Bandung Regency) Herlina, Heni; Sofiati, Nunung Ayu; Ismail, Gurawan Dayona; Setiyani, Aris; Alfarisi, Ade Salman; Luntungan, Irving Ignatius Paul; Sumawidjaya, Riyadi Nur; Sakti, Anggono Raras Tirto
Greenation International Journal of Tourism and Management Vol. 3 No. 4 (2025): (GIJTM) Greenation International Journal of Tourism and Management (December 20
Publisher : Greenation Research & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/gijtm.v3i4.716

Abstract

This study aims to analyze the effect of interpersonal communication, organizational culture, and work discipline on employee loyalty and its impact on organizational performance at the Baleendah District Office, Bandung Regency. The problem examined in this study is the extent to which interpersonal communication, organizational culture, and work discipline can enhance employee loyalty and how such loyalty contributes to improving organizational performance. The research method used is a quantitative method with a descriptive and verificative approach. Data were collected through questionnaires distributed to employees of the Baleendah District Office, Bandung Regency, and were analyzed using statistical analysis techniques. The results indicate that interpersonal communication, organizational culture, and work discipline have a significant effect on employee loyalty. Furthermore, employee loyalty has been proven to have a positive and significant impact on organizational performance. Therefore, improving the quality of interpersonal communication, strengthening organizational culture, and consistently implementing work discipline can enhance employee loyalty, which in turn improves organizational performance. This study is expected to serve as a reference for management in formulating human resource management policies to improve organizational performance.
Analisis Pengaruh Rasio CAR, LDR, NPL dan BOPO terhadap Kinerja Keuangan (ROA) Bank HIMBARA Tahun 2017–2024 Safitri, Meilina; Sumawidjaja, Riyandi Nur; Sofiati, Nunung Ayu; Ismail, Gurawan Dayona; Sudaryo, Yoyo
Akuntansi & Ekonomika Vol 15 No 2 (2025): Jurnal Akuntansi dan Ekonomika
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/jae.v15i2.10449

Abstract

This study aims to analyze whether the CAR, LDR, NPL, and BOPO ratios affect ROA. The financial ratio data were obtained from secondary data of HIMBARA banks (BRI, BNI, Mandiri, and BTN) for the 2017–2024 period. The data analysis method used was multiple linear regression with SPSS. The partial results show that CAR influences ROA, while LDR, NPL, and BOPO do not have a significant effect on ROA. Simultaneously, all independent variables have a significant effect on the dependent variable. The obtained Adjusted R Square indicates that CAR, LDR, NPL, and BOPO collectively explain 92.4% of the variation in ROA, while the remaining 7.6% is influenced by other factors. This research is expected to provide a useful reference for the public and future researchers in understanding the factors that influence bank profitability.
Implementation of the Political Marketing Mix and Electronic Word of Mouth in the 2024 Regional Head Election of Karawang Regency Setiawan, Naufal Alip Putra; Ali, Mochammad Mukti; Sofiati, Nunung Ayu; Ismail, Gurawan Dayona; Sakti, Anggono Raras Tirto
Eduvest - Journal of Universal Studies Vol. 6 No. 1 (2026): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v6i1.52779

Abstract

This study aims to analyze the influence of the Political Marketing Mix on Electronic Word-of-Mouth (E-WoM) and Voting Decision, as well as the mediating role of E-WoM in the 2024 Regional Head Election of Karawang Regency. The research adopts a quantitative approach using Structural Equation Modeling (SEM) with SmartPLS 4.1.1.4. Data were collected from 200 respondents who participated in the 2024 Karawang local election through an online questionnaire using a five-point Likert scale. The findings indicate that most elements of the political marketing mix product, price, place, promotion, people, and process have a positive and significant effect on E-WoM, while physical evidence does not show a significant influence. Furthermore, all elements of the political marketing mix positively and significantly affect voting decision. E-WoM is proven to have a direct positive effect on voting decision and serves as a mediating variable that strengthens the relationship between most political marketing mix elements and voting decision, except for physical evidence. These results demonstrate that voter behavior is shaped by a complex interaction of rational, emotional, and social factors, and highlight the strategic importance of digital communication and peer-to-peer information sharing in modern political campaigns. The study contributes theoretically to the development of political marketing literature in local democratic contexts and provides practical insights for political actors in designing more effective and participatory campaign strategies in the digital era.
Size Matters in Legal Ethics: Contrasting Mediating Mechanisms of Reputational Capital Frans, Raja; Hamdani, Erico; Mubarok, Dadan Abdul Aziz; Sofiati, Nunung Ayu
International Journal of Management, Economic and Accounting Vol. 4 No. 1 (2026): February 2025
Publisher : Yayasan Multidimensi Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61306/ijmea.v4i1.696

Abstract

The efficacy of digital signaling in credence goods markets remains paradoxical: while visibility tools are universal, their reputational impact is highly context-dependent. This study challenges the prevailing "one-size-fits-all" assumption in legal services marketing by examining firm size as a critical boundary condition. Drawing on a synthesis of Signaling Theory and Institutional Theory, we posit that the mechanism of building reputational capital differs fundamentally between market challengers (small firms) and incumbents (large firms). Data were collected from 126 strategic elites (partners/founders) in the Indonesian legal sector, representing a high-uncertainty emerging market context. The model was tested using Partial Least Squares Multi-Group Analysis (PLS-MGA). The results confirm a sharp strategic dichotomy. For small firms, professional ethics functions as an "offensive weapon," where digital signaling intensity yields a massive impact on ethical legitimacy , effectively overcoming the liability of newness. Conversely, for large firms, ethics serves merely as a "defensive shield" or hygiene factor, with a significantly lower conversion rate , as their reputation is already "embedded" in historical institutional structures. Theoretically, this research introduces the concept of "Signal Elasticity," demonstrating that the reputational yield of ethical signaling is structurally contingent. These findings provide tailored strategic prescriptions for "Davids" and "Goliaths" in the digital legal marketplace, suggesting that while challengers must prioritize high-fidelity signaling, incumbents should focus on maintaining institutional buffers.
Enhancing Employee Performance through Competence, Motivation, and Transformational Leadership: The Strategic Role of Employee Engagement Fadhilah, Alfi Fauzi; Aryanti, Asti Nur; Sofiati, Nunung Ayu; Ismail, Gurawan Dayona; Muttaqin, Ridlwan
Journal of General Education and Humanities Vol. 5 No. 1 (2026): February
Publisher : MASI Mandiri Edukasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58421/gehu.v5i1.958

Abstract

Businesses in the tourism services industry must possess superior, competitive human resources due to increasingly intense competition. Employee performance plays a crucial role in business success, particularly in the service sector, which is highly dependent on service quality. This study aims to examine the effects of service competence, work motivation, and transformational leadership on employee performance at PT HAS Nawara Nusantara, with employee engagement serving as a mediating variable. This research employs a quantitative, survey-based approach. Data were collected through questionnaires distributed to employees of PT HAS Nawara Nusantara who had worked at the company for at least 1 year. Both direct and indirect relationships among variables were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results indicate that employee engagement is positively and significantly influenced by service competence, work motivation, and transformational leadership. Furthermore, employee engagement has a positive and significant effect on employee performance, whereas service competence and work motivation do not have a significant direct effect on employee performance. Employee engagement serves as a mediating variable in the relationships among service competence, work motivation, transformational leadership, and employee performance. In conclusion, companies can implement human resource development strategies by enhancing service competence, strengthening work motivation, and applying transformational leadership to foster high and sustainable employee engagement.
The Role of Employee Commitment in Mediating the Influence of Transformational Leadership, Work Environment and Work Motivation on the Performance of Generation Z Human Resources G, Syahrul Nursapni; Aryanti, Asti Nur; Dayona, Gurawan; Sofiati, Nunung Ayu; Muttaqin, Ridlwan
Journal of Public Representative and Society Provision Vol. 6 No. 1 (2026): Journal of Public Representative and Society Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jprsp.v6i1.829

Abstract

The purpose of this study is to examine how employee commitment functions as a mediator in the relationship between the performance of Generation Z HR at the Timiangan Raya Farmers Cooperative Garden and transformational leadership, work environment, and work motivation. SEM-PLS was utilized for analysis in this quantitative investigation with 55 respondents. All of the constructs demonstrated strong validity and reliability, according to the measurement test results (loading factor > 0.70; composite reliability 0.94–0.97). Idealized impact on transformational leadership, non-physical aspects on the workplace, the need for accomplishment on work motivation, and emotional commitment on the commitment variable were the characteristics that contributed the most. According to the structural test results, transformational leadership (β = 0.638; p = 0.005) and the work environment (β = 0.524; p < 0.001) were the strongest factors influencing HR performance, while the work environment was the most dominant variable influencing commitment (β = 0.958; p < 0.001). Although it had a smaller coefficient (β = –0.156; p = 0.015), work motivation also had an impact. The results of the mediation test indicated that while commitment did not mediate the impact of the work environment (p = 0.157), it did mediate the influence of transformational leadership (p = 0.016) and work motivation (p = 0.042) on HR performance. With an R2 value of HR performance = 0.953 and an R2 value of commitment = 0.945, the research model demonstrated exceptionally high predictive power. These results demonstrate that the quality of the work environment and leadership have the most effects on boosting the commitment of Generation Z employees. As a result, performance enhancement efforts should concentrate on fostering a positive work environment and motivating leadership.
Website Quality and Personal Branding: Drivers of Satisfaction and Purchase Decision Lestari, Novia Indah; Sofiati, Nunung Ayu; Parlindungan, Purbanuara; Purwoko, Harry; Wijayanthi, Ida Ayu Trisna
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4193

Abstract

Digital transformation in commerce has shifted consumer behavior, making website quality and personal branding central factors in shaping customer satisfaction and purchase decisions. While prior studies often analyze these elements separately, limited research has integrated them into a unified framework to explain how digital experiences influence consumer outcomes. This study aims to examine the effects of website quality and personal branding on purchase decisions, with customer satisfaction as a mediating variable. The research adopts a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM). Data were collected through an online survey of 160 respondents who had prior experience with e-commerce platforms, and the model was tested using SmartPLS with bootstrapping techniques. Findings reveal that website quality positively affects both customer satisfaction and purchase decision, while personal branding significantly influences satisfaction but does not directly impact purchase decision. Moreover, customer satisfaction strongly mediates the relationship between website quality, personal branding, and purchase decision. The study highlights the dual importance of technical excellence and authentic personal branding in fostering satisfaction and driving consumer behavior. The results provide theoretical insights for digital commerce research and practical guidance for businesses to enhance consumer trust, engagement, and purchase outcomes.
Co-Authors Admaja, Firma Agustin Dwi agung setiawan Alfarisi, Ade Salman Ali , Mochammad Mukti Ali, Mariyuana Abdussamad Ali, Mochamad Mukti Amanati, Nuzul Andrean, Meilani Eka Putri Andriasan Sudarso Anggono Raras Tirto Sakti Anindya, Sevina Hanisa Aris Setiyani, Aris Asti Nur Aryanti Aziz, Dadan Abdul Bernadus, Benny Dadan Abdul Aziz Mubarok Dadan Abdul Aziz Mubarok Dayan Hakim Natigor Dayona, Gurawan Detya Wiryany Ekapaula, Rolla Fadhilah, Alfi Fauzi Fajar, Kartika Bunga Febrianto Febrianto, Febrianto Febriyanti, Karina Fernandez, Egi Frans, Raja G, Syahrul Nursapni Ganesha, Dicky Tri Hamdani, Deni Hamdani, Erico Herlina, Heni Hikmah, Agung Mohamad Ismail, Gurawan Dayona Jaya, Rama Chandra Jordan, Reza Kamal, Muhhammad Ikhsan Luntungan, Irving Ignatius Paul Mukti Ali, Mochammad Muttaqin, Ridlwan Nengsi, Astiana Nenobais, Manoakh Novia Indah Lestari Noviani, Dinda Nuradina, Kartika Prasetiyo, Wildan Guretno Pratiwi, Nunur Fitri Prilaksono, Kursusantyo Dudung Purbanuara Parlindungan Sitorus Purnamasari, Weny Purwoko, Harry Ridwan Ramadhan Rimayani, Rimayani Riyandi Nur Sumawidjaja Safitri, Meilina Sastri, Prinska Damara Setiawan, Naufal Alip Putra Sidjabat, Sonya Sudarmadji, Harrys Sudaryo , Yoyo Sugandi, Akhmad Sugiarti Sugiarti Sujatmika, Dendi Sumawidjaya, Riyadi Nur Sumawidjaya, Riyandi Nur Sutisna Sutisna Syarif, Devyanthi Tjipto Sajekti Widodo, Rintis Eko WIjayanthi, Ida Ayu Trisna Wiryani, Detya Yoyo Sudaryo Yuningsih, Salsa Billa Putri