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All Journal Acta Aquatica: Aquatic Sciences Journal Buffer Informatika JURNAL PENDIDIKAN TAMBUSAI Thaqafiyyat : Jurnal Bahasa, Peradaban dan Informasi Islam SRIWIJAYA JOURNAL OF MEDICINE Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis Bilancia : Jurnal Ilmiah Akuntansi Best Journal (Biology Education, Sains and Technology) Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Bansi (Jurnal Bisnis Manajemen Akuntansi) Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Journal of Applied Business and Technology Reflection: Education and Pedagogical Insights PROCEEDING OF INTERNATIONAL CONFERENCE ON BUSINESS MANAGEMENT AND ACCOUNTING Luxury: Landscape of Business Administration Interconnection: An Economic Perspective Horizon JUDIKAT: Jurnal Pengabdian Kepada Masyarakat
Purnama, Intan
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The Pengembangan Kompetensi Sumber Daya Manusia di Era Technopreneur bagi Wirausahawan Muda Kota Pekanbaru Hafni, Layla; Suyono, Suyono; SD, Surya Safari; Swanto, Dominicus Josephus; Putri, Novita Yulia; Purnama, Intan
JUDIKAT: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 1 (2025): JUDIKAT: Jurnal Pengabdian Kepada Masyarakat
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/judikat.v5i1.5177

Abstract

Saat ini, banyak kaum muda produktif terutama alumni-alumni perguruan tinggi, telah berinisiatif untuk mengembangkan kegiatan ekonomi dengan membuka usaha dan mempekerjakan banyak orang. Namun terlihat dalam proses produksi, pemasaran, wirausahawan muda ini masih terlihat memiliki kendala, terutama dari cita rasa dan kualitas produk yang belum memiliki keunggulan komparatif dengan produk-produk yang ada. Hal ini disebabkan pengetahuan pembuatan produk hanya meniru produk yang sudah ada serta penguasaan teknologi yang masih terbatas. Indikator Bisnis dan Program Magister Manajemen Institut Bisnis dan Teknologi Pelita Indonesia melaksanakan sosialiasi dan seminar bagi Wirausahawan Muda kota Pekanbaru dengan tema “Pengembangan Kompetensi Sumber Daya Manusia di Era Technopreneur bagi Wirausahawan Muda Kota Pekanbaru”. Metode pelaksanaan kegiatan ini terdiri dari tahapan perencanaan materi, tahapan sosialisasi dan tanyajawab serta evaluasi penyampaian materi terhadap peserta. Kegiatan diikuti oleh 100 orang peserta. Kegiatan berjalan kondusif dan peserta sangat antusias mengikuti kegiatan dan bertanya selama sesi diskusi dan tanya jawab. Kegiatan Sosialisasi dan Seminar bagi wirausahwan muda di Era Technopreneur sebaiknya dilakukan secara berkelanjutan dan konsisten dengan tema dan materi pelatihan yang lebih dinamis disesuaikan dengan kebutuhan dunia usaha dan dunia industri.
Penerapan Digital Matrketing Berbasis Website dalam Meningkatkan Daya Saing Penjualan Sarung Tenun Khas Desa Wabula Sudarman, La; Jejen, La; Aswira, Resfika; Husriah, Husriah; Purnama, Intan; Hikma, Hikma
Abdimas Galuh Vol 7, No 2 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i2.18581

Abstract

Sarung tenun Buton khas Desa Wabula merupakan salah satu kerajinan tangan yang sangat perlu diperhatikan. Salah satu yang perlu ditingkatkan adalah aspek pemasarannya. Aspek pemasaran sarung tenun tersebut dapat ditingkatkan melalui pemasaran melalui aplikasi berbasis website. Aplikasi penjualan menggunakan website diharapkan mampu menjangkau pasaran lokal, nasional maupun mancanegara. Pengabdian ini dilakukan dengan beberapa tahapan seperti analisis kebutuhan, penerapan aplikasi, evaluasi kegiatan dan pelaporan. Analisis kebutuhan dilaksanakan untuk menentukan jadwal pelaksanan serta logisitik dan susunan acara pelaksanaan. Penerapan aplikasi dilaksanakan untuk memberikan cara pengoperasian aplikasi sistem informasi penjualan. Jumlah mitra sebanyak 6 orang, pelaksanaan kegiatan pada tanggal 17-18 April 2025. Evaluasi kegiatan bertujuan untuk mengukur kemampuan mitra dalam mengoperasikan aplikasi. Hasil kegiatan menjukkan bahwa mitra mampu mengoperasikan aplikasi dengan baik. Hal ini terlihat dari kuesioner yang terukur dengan hasil berupa kategori mampu sebesar 16,67% serta kategori sangat mampu sebesar 83,33%. Pengembangan lebih lanjut dengan adanya dukungan dari pemerintah dengan memberikan bantuan dana atau pelatihan penggunaan media sosial dalam meningkatkan penjualan sarung tenun khas wabula. Hal ini bertujuan agar sarung tenun Buton khas Wabula tetap eksis dan mampu bersaing di pasar lokal, nasional maupun mancanegara.
The Influence of The Value of Oil and Gas Exports and Imports on The Country's Foreign Exchange from 2010-2017 Purnama, Intan; Putra, Rizaldi; Syahputra, Hidayat; Yani, Fitri; Eddy, Pujiono
Luxury: Landscape of Business Administration Vol. 2 No. 1 (2024): Luxury: Landscape of Business Administration
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/luxury.v2i1.68

Abstract

International trade requires a very important source of financing, namely foreign exchange reserves. Foreign exchange reserves are the net position of foreign assets of the government and foreign exchange banks, which must be maintained for international transaction purposes. This research aims to determine the effect of oil and gas exports, namely crude oil, oil and gas products on foreign exchange reserves in Indonesia. The type of data used in this research is secondary data obtained from the Central Statistics Agency website, data taken from BPS is the value of oil and gas exports and imports for 1996-2017 and the position of foreign exchange reserves for 2005-2018. The method used in this research is the Simple Linear Regression Method which is used to see the form of relationship between variables through an equation. From the research results above, it can be concluded that oil and gas exports and imports in 2010-2017 did not have a significant effect on the country's foreign exchange reserves. This shows the lack of contribution of exports and imports of crude oil, oil and gas products in influencing the country's foreign exchange reserves.
Pengaruh Influencer Marketing Dalam Strategi Pemasaran Sebuah Brand Melalui Video Pendek Di Tik Tok Purnama, Intan; Riofita, Hendra
Jurnal Pendidikan Tambusai Vol. 8 No. 3 (2024)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini membahas pengaruh influencer marketing dalam pemasaran merek melalui video pendek di TikTok. Dengan meningkatnya popularitas platform media sosial ini, influencer marketing memiliki peran penting dalam mempengaruhi keputusan pembelian konsumen. Melalui konten kreatif dan autentik, influencer dapat membangun koneksi emosional dengan audiens, sehingga meningkatkan kesadaran merek dan mendorong interaksi positif. Penelitian ini juga mengidentifikasi strategi yang digunakan oleh merek dalam kolaborasi dengan influencer marketing untuk memaksimalkan dampak pemasaran mereka. Hasil menunjukkan bahwa pemasaran melalui influencer marketing di TikTok tidak hanya meningkatkan visibilitas produk, tetapi juga berkontribusi pada perubahan perilaku konsumen yang lebih mendalam.
Analisis Pengaruh CAR, BOPO, LDR, dan NIM Terhadap ROA Bank Yang Terdaftar Di BEI Tahun 2015-2019 Anton, Anton; Purnama, Intan; Sunaryo, Janny
Jurnal BANSI - Jurnal Bisnis Manajemen Akutansi Vol. 1 No. 1 (2021)
Publisher : Yayasan Rahmatan Fidunya Wal Akhirah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (814.425 KB) | DOI: 10.58794/bns.v1i1.38

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Capital Adequacy Ratio (CAR), Biaya Operasional terhadap Pendapatan Operasional (BOPO), Loan to Deposit Ratio (LDR), dan Net Interest Margin (NIM) baik secara parsial maupun simultan terhadap Return On Asset (ROA) perusahaan perbankan yang terdaftar di Bursa Efek Indonesia (BEI). Pengambilan sampel dalam penelitian ini dengan menggunakan metode purposive sampling. Sampel yang digunakan adalah 36 perusahaan dari 45 perusahaan yang terdaftar dalam BEI yang mempublikasikan laporan tahunan lengkap dari tahun 2015-2019. Teknik analisis data menggunakan analisis regresi linear berganda. Hasil penelitian menemukan bahwa secara parsial Capital Adequacy Ratio (CAR) dan Loan to Deposit Ratio (LDR) tidak berpengaruh signifikan terhadap Return On Asset (ROA) perusahaan perbankan di Bursa Efek Indonesia tahun 2015-2019, sedangkan nilai Biaya Operasional terhadap Pendapatan Operasional (BOPO) dan Net Interest Margin (NIM) berpengaruh signifikan terhadap Return On Asset (ROA) perusahaan perbankan di Bursa Efek Indonesia tahun 2015-2019.
THE INFLUENCE OF CURRENT RATIO, TOTAL ASSET TURNOVER, AND R&D INTENSITY ON RETURN ON COMPANY ASSET IN THE PHARMACY SECTOR LISTED ON IDX FOR THE 2018-2023 PERIOD Sihombing, Sagita Charolina; Purnama, Intan; Syahputra, Hidayat; Sihombing, Dina Agnesia
Bilancia : Jurnal Ilmiah Akuntansi Vol 8 No 3 (2024): Bilancia : Jurnal Ilmiah Akuntansi
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/bilancia.v8i3.4492

Abstract

This research aims to analyze the influence of Current Ratio, Total Asset Turnover, and Research and Development (R&D) Intensity on Return on Assets. The population in this research are all pharmaceutical sector companies listed on the Indonesia Stock Exchange. Meanwhile, the sample was 8 pharmaceutical companies using the purposive sampling method. Secondary data was obtained from the Indonesian Stock Exchange and the official website of each company. The independent variables used are current ratio, Total Asset Turnover, and R&D Intensity. Meanwhile the dependent variable is Return on Assets. The data analysis technique used is descriptive analysis and path analysis with SEM PLS. The results of this research show that the current variable has a positive and significant effect on Return on Assets, while the total asset turnover and R&D intensity variables have a negative and insignificant effect on Return on Assets. Keywords: Current Ratio; Total Aset Turnover; Intensitas Research and Development (R&D); Return on Asset Penelitian ini bertujuan untuk menganalisis pengaruh Current Ratio, Total Aset Turnover, dan Intensitas Research and Development (R&D) terhadap Return on Asset. Populasi dalam penelitian ini adalah seluruh perusahaan sektor Farmasi yang terdaftar di Bursa Efek Indonesia. Sedangkan sampel sebanyak 8 perusahaan farmasi dengan menggunakan metode purposive sampling. Data sekunder diperoleh di Bursa Efek Indonesia dan website resmi masing-masing perusahaan. Variabel independen yang digunakan adalah current ratio, Total Aset Turnover, dan Intensitas R&D. Sedangkan variabel dependent adalah Return on Asset. Teknik analisis data yang digunakan adalah analisis deskriptif dan analisis jalur dengan SEM PLS. Hasil penelitian ini menunjukkan bahwa variabel current berpengaruh positif dan signifikan terhadap Return on Asset, sedangkan variabel total asset turnover dan intensitas R&D berpengaruh negative dan tidak signifikan terhadap Return on Asset. Kata Kunci: Current Ratio; Total Aset Turnover; Intensitas Research and Development (R&D); Return on Asset
Giving a combination of snails (Achatina fulica) and coconut dregs on the growth and protein content of maggots (Hermetia illucens) Purnama, Intan; Ruyani, Aceng; Yani, Ariefa Primair; Johan, Henny; Parlindungan, Deni; Nursa’adah, Euis
Acta Aquatica: Aquatic Sciences Journal Acta Aquatica, Vol. 12: No. 2 (August, 2025)
Publisher : Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/aa.v12i2.22660

Abstract

This study aims to determine the effect of providing a combination of snails and coconut dregs as feed on the growth and protein content of Black soldier Fly (BSF) maggots. The method used is an experiment with a Completely Randomized Design (CRD) consisting of five treatments and three replications. The treatments consist of: P1 (100% snails), P2 (75% snails: 25% coconut dregs), P3 (50%: 50%), P4 (25%: 75%), and P5 (100% coconut dregs). Maggot maintenance was carried out for 14 days with feeding carried out every 2 days in the morning at 10:00. The research data observed included Weight, Thickness, Length which were analyzed statistically using the ANOVA test and the test was continued with the Least Significant Difference (LSD) test, and the Kruskal wallis test if the data was not normal, temperature and humidity, Feed consumption, Specific growth rate (SGR), Waste reduction index (WRI), and Protein content and water content were analyzed using the automatic kjeldahl test. The results of the study showed that the provision of snail and coconut dregs feed had a very significant effect on the growth of maggots (P <0.05) both in weight and thickness, but had no significant effect (P>0.05) on the growth of maggot length. Treatment P1 (100% snail) gave the best results with an average weight of 0.09 g, a length of 13.4 mm, and the highest protein content of 27.49%. Treatment P5 (100% coconut dregs) showed the lowest results in all main parameters. It was concluded that snail feed was more optimal in supporting the growth and protein content of BSF maggots. The high animal protein content and soft texture are the main reasons, which show the potential of snails as a highly nutritious alternative feed for BSF maggot cultivation. Keywords: BSF Maggots; Coconut dregs; Growth; Snails
Digital Transformation Strategy to Enhance Consumer Trust in Apple Cider Vinegar Products through Quality, Legality, and Digital Education Renaldo, Nicholas; Junaedi, Achmad Tavip; Suhardjo, Suhardjo; Panjaitan, Harry Patuan; Purnama, Intan; Jahrizal, Jahrizal; Yovita, Indri; Veronica, Kristy; Musa, Sulaiman; Wahid, Nabila
Interconnection: An Economic Perspective Horizon Vol. 2 No. 2 (2024): Interconnection: An Economic Perspective Horizon
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/interconnection.v2i2.121

Abstract

The increasing popularity of Apple Cider Vinegar (ACV) as a health supplement has created opportunities for Micro, Small, and Medium Enterprises (MSMEs) in the health product market. However, issues such as exaggerated health claims, inconsistent product quality, lack of regulatory certifications, and insufficient consumer education have contributed to declining trust among digital consumers. This study explores how digital transformation can enhance consumer trust in ACV products through a qualitative approach involving in-depth interviews with ACV producers and digital content analysis. The findings reveal that many producers lack standardization in quality control, face challenges in obtaining legal certification (BPOM, halal), and underutilize digital platforms for health education. As a solution, the study proposes a strategic framework based on a digitally adapted Business Model Canvas, which integrates transparent product labeling, educational digital content, and trust signals such as verified reviews and interactive consumer engagement. This digital strategy not only strengthens brand credibility but also addresses health risks associated with improper ACV use, promoting safer and more informed consumption. The research contributes to the literature on digital business strategies for functional health products and provides a practical roadmap for MSMEs to build consumer trust through quality, legality, and education.
Development of IoT-Based Accounting System for Automatic Environmental Data Monitoring Susanti, Wilda; Renaldo, Nicholas; Chandra, Teddy; Tendra, Gusrio; Veronica, Kristy; Ramadhani, Ramadhani; Ramdani, Ramdani; Panjaitan, Harry Patuan; Junaedi, Achmad Tavip; Purnama, Intan
Interconnection: An Economic Perspective Horizon Vol. 2 No. 2 (2024): Interconnection: An Economic Perspective Horizon
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/interconnection.v2i2.122

Abstract

This study aims to develop an IoT-based accounting system called Smart Eco Ledger to automatically monitor and record environmental data for use in environmental accounting reports. The system integrates sensors (e.g., temperature, humidity, CO₂), a microcontroller (ESP32), cloud storage (Firebase), and a user-friendly web dashboard. It enables real-time monitoring, automatic data logging, and simple report generation for environmental performance tracking. The results showed that the system works accurately, with high user satisfaction scores in usability testing. This innovation bridges the gap between environmental monitoring and accounting practices by eliminating manual input and increasing data reliability. The novelty of this research lies in the integration of IoT technology with environmental accounting in real-time, supported by cloud systems and interfaces accessible to accounting professionals. Although testing was limited to indoor conditions and a small sample size, the system shows potential for wider adoption. Future research may include sensor expansion, blockchain integration, mobile access, and AI-based forecasting. The Smart Eco Ledger contributes to sustainable accounting practices and demonstrates a practical solution for organizations committed to environmental responsibility and digital transformation.
Net Profit Margin, Earnings per Share, Return on Asset, Debt Equity Ratio, and Current Ratio on Firm Value in Agricultural Sector Companies Listed on Indonesia Stock Exchange 2016-2021 Anton, Anton; Lorensa, Sherly; Purnama, Intan; Eddy, Pujiono; Andi, Andi
Journal of Applied Business and Technology Vol. 4 No. 2 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i2.131

Abstract

This research purposed to determine the effect of net profit margin, earnings per share, return on asset, debt-equity ratio, dan current ratio on firm value in agricultural sector companies listed on the Indonesia Stock Exchange in 2016-2021. This study uses secondary data. The sampling technique in this study used purposive sampling. The number of samples obtained was 25 companies. The analysis method of this research uses descriptive analysis and used SmartPLS software. From this research, it can be concluded that Net profit margin has a negative and significant effect on price book value. Return on asset and debt-equity ratio has a positive and significant impact on price book value. Earnings per share partially had a negative and not significant effect on price book value. The current ratio partially had a positive and insignificant effect on price book value.
Co-Authors ACENG RUYANI Achmad Tavip Junaedi Agus Wahyuddin Amries Rusli Tanjung Andi Andi Andi Anton Anton Aprila, Bord Nandre Ariefa Primair Yani Attaftazani, Muhammad Ikhsan Azmi, Fauzan Dedy Novrizal Diana Dinda, Meivina Eddy, Pujiono Ericca, Shierlly Estu, Ahmad Zulkarnain Fitri Yani Fransisca, Luciana Gita Dwi Prasasty Gusrio Tendra Hadi, Syukri Halimahtussakdiah, Halimahtussakdiah Handoyo, Leonardus Teguh Harry Patuan Panjaitan Henny Johan Hidayat Saputra, Hidayat Hikma Hikma, Hikma Husriah Indri Yovita Jahrizal Jayawarsa, A.A. Ketut Jessen, Jessen Jufrianto Komardi, Dadi Koto, Jaswar La Jejen La Sudarman Layla Hafni Lorensa, Sherly Martias, Fery Mimelientesa Irman Musa, Sulaiman Nataya, Kelly Nicholas Renaldo Nursa’adah, Euis Nyoto Nyoto, Nyoto Parlindungan, Deni Prihastomo, Arih Dwi Purba, Jansaris Othniel Putri, Novita Yulia Ramadhani Ramadhani Ramdani Ramdani Resfika Aswira Rezfajri, Maulana RIOFITA, HENDRA Rizaldi Putra Rizqon Jamil Farhas Rusilawati, Ermina Sihombing, Dina Agnesia Sihombing, Sagita Charolina Siti Labibah, Ana Siti Maesyaroh, Siti Suhardjo Suharti Sunaryo, Janny Suranto, Agung Suraya, Nur Surya Safari SD Susanto, Aurelia Cindy Susilawati Susilawati, Susilawati Suyono Suyono Swanto, Dominicus Josephus Syahputra, Hidayat Teddy Chandra Tjahjana, Dominicus Josephus Swanto Veronica, Kristy Wahid, Nabila Wandi, Wandi Wilda Susanti Wulandari, Shevia