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All Journal Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo J-MAS (Jurnal Manajemen dan Sains) Journal of Economic, Management, Accounting and Technology (JEMATech) Jambura Science of Management Jurnal Administrasi dan Manajemen JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Dialektika: Jurnal Ekonomi dan Ilmu Sosial Journal of Enterprise and Development (JED) Revitalisasi : Jurnal Ilmu Manajemen Jurnal Manajemen Bisnis dan Kewirausahaan Jurnal Fokus Manajemen Bisnis Jurnal Pengabdian Masyarakat Asia DEDIKASI PKM Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat Transekonomika : Akuntansi, Bisnis dan Keuangan Wiga : Jurnal Penelitian Ilmu Ekonomi Mamangan Social Science Journal Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat Bangsa Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy Jurnal ilmiah teknologi informasi Asia Bata Ilyas Educational Management Review
Sinambela, Fitriana Aidnilla
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NIAT BERKUNJUNG KEMBALI OLEH WISATAWAN PADA DESTINASI WISATA KAMPUNG VIETNAM Fahlevi, Renza; Putra, Muhamad Zhabiyan Dwi; Sinambela, Fitriana Aidnilla; Ingakadijaya, Rahmat
Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo Vol 10, No 2 (2024)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/jep.v10i2.2162

Abstract

ABSTRAKDestinasi wisata Kampung Vietnam merupakan salah satu destinasi wisata yang ada di kota Batam. Kampung Vietnam menyimpan banyak cerita dan sejarah atas perjuangan rakyat Vietnam yang hidup dipengungsian pulau Galang. BP Batam selaku pengelola telah melakukan beberapa program peningkatan fasilitas untuk meningkatkan citra positif dan memberikan kenangan indah bagi wisatawan yang berkunjung ke Kampung Vietnam. Penelitian ini bertujuan untuk menguji hubungan antara variabel destination image dan memorable experience terhadap kepuasan dan niat wisatawan untuk berkunjung kembali. Jenis penelitian ini adalah penelitian kuantitatif dengan jumlah sampel sebanyak 120 responden. Data dikumpulkan dengan menggunakan kuesioner. Teknik pengolahan data dengan menggunakan SEM-PLS dan diolah dengan bantuan aplikasi smartPLS. Hasil penelitian menunjukan bahwa destination image dan memoriable experience mempunyai hubungan langsung terhadap kepuasan wisatawan. Selain itu destination image dan memoriable experience memengaruhi niat wisatawan untuk berkunjung kembali ke destinasi wisata Kampung Vietnam yang dimediasi oleh variabel kepuasan wisatawan. Hasil penelitian ini diharapkan dapat memberikan kontribusi data kepada pengelola destinasi wisata untuk membuat kebijakan strategis agar dapat meningkatkan jumlah kunjungan wisatawan ke Kampung Vietnam. Kata Kunci: Destination image; Memorable experience; Kampung VietnamABSTRACTVietnam Village is one of the tourist destinations in Batam city. Vietnam Village holds many stories and history of the Vietnamese people who lived in refugee camps on Galang Island. BP Batam as the manager has carried out several facility improvement programs to improve the positive image and provide memorable memories for tourists. This research aims to testing the relationship between destination image variables and memorable experiences on tourist satisfaction and intention to revisit. The type of research is quantitative with a total sample are 120 respondents. Data were collected using a questionnaire. Data processing techniques using SEM-PLS and processed with the help of the smartPLS application. The results show that destination image and memorable experiences have a direct relationship to tourist satisfaction. In addition, destination image and memorable experiences influence tourists' intention to revisit the Vietnam Village tourist destination which is mediated by tourist satisfaction variables. The results of this study are expected to provide data contributions to tourist destination managers to create policy strategies in order to increase the number of tourist visits to Vietnam Village.Keywords: Destination image; Memoriable experience; Satisfaction and Intention to revisit.
Analysis of factors influencing purchase intention Fahlevi, Renza; Giorgyna, Giorgyna; Sinambela, Fitriana Aidnilla
Jurnal Fokus Manajemen Bisnis Vol. 14 No. 1 (2024)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v14i1.8974

Abstract

Currently, the use of counterfeit products in Indonesia is increasing. Handbags are among the most widely used counterfeited products. This study aims to measure consumer behavior when purchasing fake bags. Research data were obtained by distributing questionnaires to 240 potential consumers who used counterfeit handbags. The collected data were processed using the Smart PLS software. This study found that novelty seeking, status consumption, and brand consciousness shape attitudes toward counterfeit products, whereas perceived risk and integrity have no bearing on these attitudes. Additionally, perceived risk, brand consciousness, and attitude toward counterfeit products directly influence purchase intention, whereas novelty seeking, status consumption, and integrity do not impact purchase intention. Notably, a significant influence on purchase intention was observed when mediated by attitudes toward counterfeit products in the case of novelty seeking and status consumption. However, perceived risk, integrity, and brand consciousness do not influence purchase intention when mediated by attitudes toward counterfeit products.
Co-Authors -, Hanny Agriffina, Joicelyn Ang, Jessica Friscilla Angie, Angie Apriyana , Tirani Ardhany Damanik, Nisa Ardiansyah, Rano Efrina, Efrina Ella, Monica Elzagi, Verliana Emilya Eviyani, Estin Rose Fahlevi, Renza Febiana, Anjela Rini ffy, Ye Flowerensia, Dionna Giorgyna, Giorgyna Helen, Helen Herdinasari , Rensia Ester Ingakadijaya, Rahmat Ingkadijaya, Rachmat Jessy Katrillah, Kesha Kelvin Kevin, Valeska Lilya Lestari, Melissa Limgestu, Rico Mangkey, Jasica Kristin Marcella, Kenny Marthin, Ricko Melissa Natasha, Nova Nurhafiza, Emtiqa Nurhafiza, Emtiqa Nurhafiza Oktalia, Adeline Permata, Nadiva Surya Pratama, Wira Ardhimas Pratiwi, Adzra Afifah Putra, Muhamad Zhabiyan Dwi Putri, Amelia Qadri, Rizni Aulia Raisy Raisy, Raisy Risvi, Hellena Rovina Selina, Selina Sentoso, Antony Stevani, Stevani Tan, Joyceline Tyana, Tyana Vallencia, Vallencia Viony, Viony Wahyudi, Haris Wang, Thalia Yeronica, Fernanda Yunaeni, Enly