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MANAGEMENT STYLE OF HOSPITALITY AND TOURISM INSTITUTE (A CASE STUDY OF THE INTERNATIONAL BALI TOURISM INSTITUTE OF DENPASAR)e Ni Made Ayu Sulasmini
Journal of Business on Hospitality and Tourism Vol 2, No 1 (2016): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (45.464 KB) | DOI: 10.22334/jbhost.v2i1.39

Abstract

Understanding management style enables managers to recognize their strength and weakness. This recognition allows an arrangement of a precise development management program; this will boost management performances that should be a support in developing the quality of a school. This study aimed to assess the management style of the International Bali Tourism Institute (STPBI). STPBI is a school that offers a diploma program for the hospitality and tourism students. A self-assessment management style instrument (DiPadova, 1990 in Petrick and Quinn, 1997) was used. The study indicates that in average, the managers in STPBI are strong in the role of director, but very weak in the role of broker. The result of this research depicts the management of STPBI should focus on developing the broker and producer areas to enable a well-rounded management style.
CONSTRUCTION MODEL OF TOURIST VILLAGE DEVELOPMENT TOWARDS SMART ECO-TOURISM VILLAGE DESTINATION IN PAKSEBALI TO BECOME TOURISM ICON IN KLUNGKUNG REGENCY, BALI I Wayan Pantiyasa; Ni Made Ayu Sulasmini; Putu Devi Rosalina
Journal of Business on Hospitality and Tourism Vol 5, No 1 (2019): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (844.625 KB) | DOI: 10.22334/jbhost.v5i1.149

Abstract

Paksebali is a newly developed tourist village in Bali. The development encounters challenges on the destination management, promotion, and stakeholders’ support. This study aimed at formulating strategy and construct the tourist village development model. Observation, interview, documentation, and FGD were used to collect data which then analyzed descriptively using qualitative and SWOT analysis. The study displayed the current condition of Paksebali is in the growth-oriented strategy. The construction of Paksebali development model towards smart eco-tourism village destination was initiated with identification of supporting components. This can be formulated into a tourist village development strategy including ICT-based management.Paksebali is a newly developed tourist village in Bali. The development encounters challenges on the destination management, promotion, and stakeholders’ support. This study aimed at formulating strategy and construct the tourist village development model. Observation, interview, documentation, and FGD were used to collect data which then analyzed descriptively using qualitative and SWOT analysis. The study displayed current condition of Paksebali is in the growth oriented strategy. The construction of Paksebali development model towards smart eco-tourism village destination was initiated with identification of supporting components. This can be formulated into tourist village development strategy including ICT-based management.
Pelatihan Merangkai Bunga dan Bahasa Inggris untuk Anak Anak Panti Asuhan Ananda Seva Dharma Dika Pranadwipa Koeswiryono; Ni Made Ayu Sulasmini; Ida Bagus Ketut Soma Antara
Jurnal Abdi Masyarakat Vol. 3 No. 2 (2023): Jurnal Abdi Masyarakat
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v3i2.41

Abstract

Pengabdian ini bertujuan untuk memberikan pelatihan merangkai bunga dan bahasa Inggris yang diselenggarakan oleh IPB Internasional di Panti Asuhan Ananda Seva Dharma. Pelatihan merangkai bunga bertujuan untuk mengembangkan keterampilan seni dan kreativitas anak-anak, sementara pelatihan bahasa Inggris bertujuan untuk meningkatkan kemampuan berkomunikasi mereka. Metode pengajaran yang digunakan meliputi sesi teori, demonstrasi, dan praktik langsung. Selain itu, diberikan pula kegiatan kelompok untuk meningkatkan kerjasama dan komunikasi antar peserta. Pelatihan ini memberikan manfaat jangka panjang bagi anak-anak di Panti Asuhan Ananda Seva Dharma. Keterampilan merangkai bunga dapat menjadi sumber penghasilan di masa depan, sementara kemampuan bahasa Inggris dapat membuka peluang pendidikan dan karir yang lebih baik. Oleh karena itu, program pelatihan yang dilakukan oleh IPB Internasional memiliki nilai yang signifikan dalam memajukan potensi anak-anak panti asuhan dan memberikan mereka kesempatan untuk meraih masa depan yang lebih baik.
The Analysis of English Used in Bali Tour and Travel Agencies’ Correspondences Ni Made Ayu Sulasmini; I Nengah Sudipa; I Wayan Simplen; Made Sri Satyawati
International Journal of English and Applied Linguistics (IJEAL) Vol. 3 No. 3 (2023): Volume 3 Issue 3 December 2023
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/ijeal.v3i3.3477

Abstract

English delivers various functions in the realms of tourism and hospitality. Since the significant role of English in tourism business, the talents working in the sector should be fluently communicating in English. One sector requires fluent English skill in tour and travel agencies which driving to the English course for students of tour and travel business. This study aimed at finding out the use of English in tour and travel agencies’ correspondences as well as analysing the language functions found in the correspondence. The research implemented qualitative research approach in which the data were collected through interview and observation in BBM tour and travel. Data were analysed qualitatively to describe and explain the data clearly and systematically. The results of data analysis revealed that English is used to do correspondences to clients and partners. The topics covered in the correspondences were offering package, tour booking, general inquiry, booking cancelation, inspection proposal, commission agreement, contract rate request, collection letter, and acknowledgement letter. The English used to deliver those topics was falling into four language functions, based on Leech’s theory, that were phatic function, informative function, directive function, and expressive function. Meanwhile aesthetic function was not notably found in the correspondence since the communication done by tour and travel agencies should be clear and understandable. The results of this research significantly contribute to the English education, particularly in tour and travel business.
Analysis of English Learning Needs for Travel Bureau Students in Bali, Indonesia Ayu Sulasmini, Ni Made; I Nengah Sudipa; I Wayan Simpen; Made Sri Satyawati
Enigma in Education Vol. 2 No. 1 (2024): Enigma in Education
Publisher : Enigma Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61996/edu.v2i1.54

Abstract

The tourism industry in Indonesia, especially Bali, has developed rapidly in recent years. This drives the need for skilled workers in the tourism sector, including good English language skills. This research aims to analyze the English language learning needs of students majoring in Travel Bureaus in Bali, Indonesia. This research uses quantitative and qualitative methods. Data was collected through a survey of 100 students majoring in Travel Bureau and in-depth interviews with 10 lecturers and 5 tourism industry practitioners. The research results show that students majoring in Travel Bureau have a high need to improve their English language skills, especially in the aspects of speaking, listening, and reading. This need is driven by the demands of work in the tourism industry, where English is widely used to communicate with foreign tourists. This research provides an overview of the English language learning needs for students majoring in Travel Bureaus in Bali, Indonesia. The findings of this research can be used to develop English language learning programs that are more effective and relevant to the needs of the tourism industry.
Peningkatan Kompetensi Masyarakat Melalui Pelatihan Kreasi Merangkai Janur dan Korean Bouquet Wrapping PKK Kelurahan Tonja Sulasmini, Ni Made Ayu; Arianty, A.A.Ayu Arun Suwi; Dewi, I Gusti Ayu Melistyari; Tunjungsari, Komang Ratih
Jurnal Abdi Masyarakat Vol. 1 No. 1 (2021): Februari
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v1i1.4

Abstract

Kondisi perekonomian saat ini, bukan merupakan kondisi yang ideal akibat adanya Pandemi Covid 19. Imbas tersebut dirasakan oleh semua aspek masyarakat, termasuk masyarakat desa Tonja yang banyak bekerja pada bidang usaha perhotelan dan pariwisata. Kampus IPB Internasional, di dalam fungsi Tri Dharma Perguruan tinggi yang harus dilakukannya, berupaya berkontribusi di dalam upaya masyarakat Desa Tonja dalam bertahan pada kondisi pandemi ini, khususnya dalam hal pertahanan ekonomi keluarga. Tujuan dari pelaksanaan pengabdian adalah untuk memecahkan permasalahan: 1) Memberikan pengetahuan dan pelatihan kepada masyarakat tentang ketrampilan merangkai bunga dengan kreasi janur, 2) Memberikan pendidikan dan pelatihan seni membuat korean wrapping bouquet. Dengan dikuasainya kedua ketrampilan tersebut, peserta pengabdian masyarakat diharapkan mampu berkontribusi di dalam perekonomian keluarga serta kelompoknya.
Pengaruh Gaya Kepemimpinan dan Motivasi Kerja terhadap Kinerja Karyawan di Hotel Adiwana Bisma Ubud Dwitama, I Made Doni Priawan; Sulasmini, Ni Made Ayu; Apri, Ni Wayan Mega Sari
Jurnal Studi Perhotelan dan Pariwisata Vol. 3 No. 1 (2024): September
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jspp.v3i1.3245

Abstract

Purpose: This study aims to determine the effect of leadership style and work motivation on employee performance at Adiwana Bisma Hotel Ubud. Research methodology: This research was conducted in March-June 2022. The location of this research is the Adiwana Bisma Hotel, Ubud. Sang used in this study as many as 30 respondents. The data analysis techniques used in this research are Classical Assumption Test, Multiple Linear Regression Analysis, Coefficient of Determination Test, F Test and t Test.Results: From the research results, it can be seen that leadership style has a significant positive effect on employee performance. Work motivation has a significant positive effect on employee performance. Leadership style and work motivation have a positive and significant effect on employee performance.Conclusions: This study shows that leadership style and work motivation have a positive and significant effect on employee performance at Adiwana Bisma Hotel Ubud. Improvements in leadership style and work motivation can directly improve employee performance. This confirms the important role of leadership and motivation in creating a productive work environment.Limitations: This study has limitations on the scope that is only focused on one hotel in the Ubud area, so the results may not necessarily be generalized to the hospitality industry at large. In addition, the variables studied were only limited to leadership style and work motivation. Contribution: This research contributes to human resource management, particularly in the hospitality industry. The findings serve as a reference for hotel managers in developing leadership strategies and motivation programs to boost employee productivity. Additionally, it can support internal decision-making and policy development to enhance overall organizational performance.Keywords: Leadership Style, Work Motivation and Employee PerformanceHow to Cite: Dwitama, I, M , D, P. Sulasmini, N, M, A. Apri, N, W, M, S. (2024). Pengaruh Gaya Kepemimpinan dan Motivasi Kerja terhadap Kinerja Karyawan di Hotel Adiwana Bisma Ubud. Jurnal Studi Perhotelan dan Pariwisata, 3(1), 1-10.
The strategy of storynomics and its application in teaching speaking for university students: A literature review Prasetyo, Lery; Benu, Naniana Nimrod; Supartini, Ni Luh; Sulasmini, Ni Made Ayu
Diglosia: Jurnal Kajian Bahasa, Sastra, dan Pengajarannya Vol 8 No 2 (2025)
Publisher : Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/diglosia.v8i2.1144

Abstract

The main objective is to explore how integrating storytelling principles with strategic communication techniques can enhance oral language proficiency in higher education contexts. A qualitative literature review was employed, analyzing theoretical frameworks, empirical research, and case studies related to storytelling, storynomics, and language teaching methodologies. The findings suggest that storynomics enhances speaking instruction by creating a dynamic and interactive learning environment. It helps students relate to content, organize thoughts, and express ideas fluently and coherently while promoting authentic language use and creativity. Effective methods for implementing storynomics in classrooms include personal storytelling, digital storytelling, and role-playing. Challenges such as teacher preparedness, varied student proficiency levels, and time constraints in curricula were identified. The paper underscores the need for further research on the long-term effects of storynomics on speaking proficiency and its adaptability to different cultural contexts. Addressing these gaps will provide a more comprehensive understanding of its application in language education. In conclusion, storynomics presents a promising approach for enhancing speaking skills in higher education by making learning more engaging, practical, and interactive, ultimately contributing to improved student outcomes in verbal communication.
PENGARUH VIRAL MARKETING DALAM TIKTOK TERHADAP MINAT BERKUNJUNG KE ALAM CALDERA KINTAMANI, BALI Lidya Sari, Marcella; Rena Mariani, Ni Wayan; Ayu Sulasmini, Ni Made
Berajah Journal Vol. 4 No. 3 (2024): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v4i3.366

Abstract

Viral marketing is a marketing strategy that is currently widely used. The existence of social media supports the viral marketing strategy to become a effective marketing strategy for introducing a new product to potential customers. This strategy is said to be effective because at low costs it can reach a wider market. This study aims to examine how viral marketing influences the interest in visiting. The independent variable in this study is viral marketing, and the dependent variable is the interest in visiting. Respondents in this study were TikTok users who had seen content about the Kintamani Bali Caldera Nature. The sample was determined using Slovin's formula with a total of 100 respondents. The data collection technique used a questionnaire. The data analysis techniques in this study include descriptive statistical analysis, simple linear analysis, validity and reliability tests, and hypothesis testing using SPSS version 25. The results of the study show that viral marketing has a positive and significant effect on the interest in visiting, with the T-test result of sig. value 0.003 < 0.05. The coefficient of determination shows 84%, meaning that the influence of viral marketing on the interest in visiting is 84%.
Pelatihan Merangkai Bunga dan Bahasa Inggris untuk Anak Anak Panti Asuhan Ananda Seva Dharma Koeswiryono, Dika Pranadwipa; Sulasmini, Ni Made Ayu; Antara, Ida Bagus Ketut Soma
Jurnal Abdi Masyarakat Vol. 3 No. 2 (2023): Jurnal Abdi Masyarakat
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v3i2.41

Abstract

Pengabdian ini bertujuan untuk memberikan pelatihan merangkai bunga dan bahasa Inggris yang diselenggarakan oleh IPB Internasional di Panti Asuhan Ananda Seva Dharma. Pelatihan merangkai bunga bertujuan untuk mengembangkan keterampilan seni dan kreativitas anak-anak, sementara pelatihan bahasa Inggris bertujuan untuk meningkatkan kemampuan berkomunikasi mereka. Metode pengajaran yang digunakan meliputi sesi teori, demonstrasi, dan praktik langsung. Selain itu, diberikan pula kegiatan kelompok untuk meningkatkan kerjasama dan komunikasi antar peserta. Pelatihan ini memberikan manfaat jangka panjang bagi anak-anak di Panti Asuhan Ananda Seva Dharma. Keterampilan merangkai bunga dapat menjadi sumber penghasilan di masa depan, sementara kemampuan bahasa Inggris dapat membuka peluang pendidikan dan karir yang lebih baik. Oleh karena itu, program pelatihan yang dilakukan oleh IPB Internasional memiliki nilai yang signifikan dalam memajukan potensi anak-anak panti asuhan dan memberikan mereka kesempatan untuk meraih masa depan yang lebih baik.