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All Journal Jurnal Penelitian dan Pengembangan Pendidikan IJHCM (International Journal of Human Capital Management) Syntax Literate: Jurnal Ilmiah Indonesia IKRA-ITH EKONOMIKA MUHARRIK: JURNAL DAKWAH DAN SOSIAL Jurnal Cahaya Mandalika NUSRA: Jurnal Penelitian dan Ilmu Pendidikan Civil Officium: Journal of Empirical Studies on Social Science Jurnal Publikasi Ekonomi dan Akuntansi Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Journal Of Human And Education (JAHE) Jurnal Ekonomika dan Manajemen Jurnal Ilmiah Multidisiplin (JUKIM) Golden Ratio of Data in Summary Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Innovative: Journal Of Social Science Research Jurnal Nusantara Berbakti Jurnal Multidisiplin Sahombu Jurnal bintang manajemen Jurnal Manajemen Dan Bisnis Ekonomi Multidisiplin Pengabdian Kepada Masyarakat (M-PKM) Jurnal Pengabdian Masyarakat dan Riset Pendidikan EduInovasi: Journal of Basic Educational Studies Jurnal Bisnis Kreatif dan Inovatif Jurnal Padamu Negeri
Aris Wahyu Kuncoro
Fakultas Ekonomi Dan Bisnis Universitas Budi Luhur
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Nursing Physics Public Health Social Sciences Other

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Journal : IKRA-ITH EKONOMIKA

 1 
Linking Digital Culture and Leadership to Innovative Performance: The Mediating Role of Intrinsic Motivation in the Creative Industry Wijaya, Andreas; Susilo, Sophia Reni; Qaulicha, Nabilla; Rumayar, Ivenna Jovita; Camelia, Tia; Kuncoro, Aris Wahyu
IKRAITH-EKONOMIKA Vol. 9 No. 1 (2026): IKRAITH-EKONOMIKA Vol 9 No 1 Maret 2026
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikraith-ekonomika.v9i1.5520

Abstract

Industri kreatif di Indonesia mengalami perubahan signifikan pada tahun 2024 seiring denganpercepatan transformasi digital yang dipicu oleh kemajuan teknologi dan pergeseran perilakukonsumen. Namun demikian, potensi penuh dari pemanfaatan teknologi digital belum sepenuhnyaterealisasi karena sumber daya yang ada belum optimal dalam menyerap perubahan tersebut.Kondisi ini menegaskan perlunya kajian mengenai peran motivasi intrinsik dalam mendorongkinerja inovatif karyawan, yang difasilitasi oleh kepemimpinan digital dan budaya digital.Penelitian ini dilakukan pada karyawan yang bekerja di industri digital, khususnya pada sektorkreatif berbasis digital. Dengan menggunakan Structural Equation Modeling (SEM), datadikumpulkan dari 189 responden. Hasil penelitian menekankan peran krusial budaya digital dankepemimpinan digital dalam meningkatkan kinerja inovatif dalam organisasi. Studi inimenunjukkan bahwa kedua faktor tersebut secara signifikan berkontribusi dalam meningkatkanmotivasi intrinsik karyawan, yang pada gilirannya mendorong munculnya perilaku inovatif. The creative industry in Indonesia has undergone significant changes in 2024 due to rapiddigital transformation, driven by advancements in technology and shifts in consumerbehavior. However, the full potential of digital tools is not yet being realized, as currentresources have not been fully optimized to absorb these changes. This highlights the need fora study on the role of intrinsic motivation in employees' ability to foster innovativeperformance, facilitated by digital leadership and digital culture.The research was conducted among employees working in the digital industry, specificallywithin the digital-based creative sector. Using Structural Equation Modeling, data were collected from a total of 189 respondents. The study emphasizes the critical roles that digitalculture and digital leadership play in enhancing innovative performance withinorganizations. It demonstrates that both factors significantly contribute to boosting intrinsicmotivation among employees, thereby encouraging innovative behaviors
Co-Authors Agus Sarsito Agus Sriyanto Ahmad, Ahmad Andayani, Lies Andre, Fransicus Alex Astrid Dita Meirina Hakim Astrid Dita Meirina Hakim Atmaja, Dodi Ria Bongsoikrama, Justin Budi raharjo Camelia, Tia Cecep Ridwan Corry Yohana Darma Rika Swaramarinda, Darma Rika Dendi Zainuddin Hamidi Dewi Susita Dwi Kristanto Dwi Kristanto Dwi Kristanto Hakim, Astrid Dita Meirina HARIYANTO HARIYANTO Hasan Ipmawan Hasan Ipmawan Hasan Ipmawan Ibrahim, Rizqi Maulana Idris Idris Ipmawan, Hasan Jesshinta Wendy Sari Joko Sutrisno Jusmansyah, Muhamad Jusmanyah, Muhamad Kartini Istikomah Kartini, Tri Mulyani Kasmawati, Yuni Koen Hendrawan Kuncoro Kurniawan, Raihan Lumbantoruan, Lasmaria Valentina M. Jusman Syah M. Jusman Syah M. Jusman Syah Marini Marini . Marini Marini Marsin, Marsin Maruji Pakpahan Maruji Pakpahan Maruji Pakpahan Mohammad Rafdhi Ashari Muhammad Jusmansyah Natasya Islami Passya Oktavia, Fairuuz Ghina Pakpahan, Maruji Pambuko Naryoto Prof. Muhammad Suparmoko Putriyana, Danila Qaulicha, Nabilla Rd. Tuty Sariwulan Rhizky Dirga Pratama Rinny Meidyustiani Rumayar, Ivenna Jovita Safitri, Thania Aulia Said Said Said Said, Said Sriyanto, Agus Suci, Dinda Amelia Suparmoko, Yuphi Handoko Susilo, Sophia Reni Syah, Muhammad Jusman Syifa Khairunnisa, Syifa Thahir Maulana Abdillah Tju, Teja Endra Eng Umi Widyastuti Vildayanti, Rina Ayu Wahyudi, Widi Wibowo, Imam Tri Widi Wahyudi Wijaya, Andreas Yoel Wijaya Yugi Setyarko Yuni Kasmawati