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PERBEDAAN MOTIF DAN KEPUASAN BERKOMUNIKASI PENGGUNA APLIKASI CHATTING LINE DAN BLACKBERRY MESSENGER (BBM) PADA MAHASISWA UNIVERSITAS RIAU Muhammad Irfan; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi I Januari - Juni 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

The purpose of this research is to know the difference of motive and satisfaction to communicate user of Line and Blackberry Messenger (BBM) chat application on Student of Riau University. Population in this research is student of Riau university which use application of chatting Line and BBM which counted active in year 2017 that is 37001 students. However, it is not known exactly the number of application population Line and BBM on students of the of Riau University. Because the population is large and the number is not known exactly, then in determining the sample using the formula Unknown Populations who get the sample of 135 students. And for the selection of respondents conducted degan use Incidental Sampling sampling method. To answer the hypothesis then use the Independent Samples T Test with the help of SPSS 21 program. Based on comparison of mean GS application score line with mean score of GS application of fuel, it is obtained that mean application score of 4,047 is superior compared to mean score of application of BBM of 4.036 GS Line> GS Bbm comparison of mean score of GO application line with mean score GO of BBM application, obtained that the mean of the Line application score of 4,085 is superior to the mean score of the BBM application of 4,036 GO Line> GO Bbm. Then based on the value of t arithmetic and significance of motive variables and satisfaction of the use of BBM chat application and Line Motif. Obtained t value (0,230) <t table (1,969) or significance (0,818)> 0,05. This means that there is no difference in the motive of using BBM chat application with Line. Satisfaction. Obtained value t count (3.290)> t table (1,969) or significance (0.001) <0.05. This means that there is a difference in the satisfaction of using BBM chat application with Line.Keywords: Motives, Satisfaction, Line and Blackberry Messenger (BBM)
EFEKTIFVITAS KOMUNIKASI WEBSITE SISTEM KOMUNIKASI DATA (SISKOMDAT) PT.PERKEBUNAN NUSANTARA V KEBUN SUNGAI BUATAN SEBAGAI MEDIA INFORMASI ONLINE KARYAWAN Berliana Maria Purba; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi II Juli - Desember 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

Data communication system website (siskomdat) is one of the new media websites in Indonesia. Website siskomdat is not only effective as a communication tool, but also effective as a medium for disseminating information either general or specific information. One of the users who use siskomdat.ptpn5.co.id website is PT. Nusantara V artificial river gardens which this website is used as a medium for disseminating job information online. The theory used is the S-M-C-R theory, source, media, channel and resource. The purpose of this study was to determine how much the level of effectiveness of communication between PT Nusantara V artificial river gardens through the website Siskomdat.ptpn5.co.id as a medium of information.This study uses quantitative research methods, with data collection techniques namely through distributing questionnaires directly to employees of PT. Nusantara V plantation artificial river gardens with a sample number of 205 which was determined through random sampling technique. Data analysis techniques in this study used descriptive statistical techniques.The results of this study indicate that the level of communication effectiveness of PT Nusantara V artificial river gardens through the Data Communication System website (Siskomdat) as an information medium is very effective. This is seen from the results of data processing based on six indicators, each indicator reaches a scale of 3.64 on the indicator receiver (receiver), scale 3.53 on the format indicator, scale 3.53 on the timekeeping indicator (timing), scale 3 , 51 on the message source indicator (source), scaling at 3.45 on the content message indicator, and scaling 3.39 on the channel indicator (media). So that the conclusions obtained by using the average formula of all indicators is 3.50 which is included in a very effective scale range. This shows that the website Siskomdat.ptpn5.co.id is a very effective media as a medium for the dissemination of job information at PT. Nusantara V plantation artificial river gardens.
PERSEPSI PELANGGAN TERHADAP PELAYANAN PT. PLN (PERSERO) RAYON RANAM Siti Khodijah; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 3, No 2: WISUDA OKTOBER 2016
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Perception is an internal process that allows us to choose , organize and interpret stimuli from our environment and the processes that affect us . Electricity is one of the very basic need to support human life . The existence and empowerment of electric energy is a must as the driving force of the life of a nation to keep moving and pointing forward . Without the presence and empowerment of electrical energy , it will hinder to stop the activities of the business community and the home, as well as the endless delays and interruptions in the progress of a nation . Electricity is one of the factors that are essential to people's lives without electricity , the construction will not run as expected . The need for electricity for every strata of society ( household ) and government institutions as well as for the business world to show an increase every year.Perception is an internal process that allows us to choose , organize and interpret stimuli from our environment and the processes that affect us . Electricity is one of the very basic need to support human life . Research using qualitative descriptive methods based on primary and secondary data sources and data collection techniques using observation , interviews and documentation , with the determination of the informants through purposive sampling is a technique in which researchers deliberately chose certain people based on objective and research needs . Data were analyzed using analysis model of Miles and Huberman interactive data by collecting data obtained are then processed to be reduced , served to produce a general conclusion.Perception is an internal process that allows us to choose , organize and interpret stimuli from our environment and the processes that affect us . Electricity is one of the very basic need to support human life . The results showed that customers' perception of service PT . PLN ( Persero ) Rayon Panam unsatisfactory . Customers expect that service PT . PLN ( Persero ) Rayon Panam further enhanced so that customers feel comfortable and satisfied . Should the PT . PLN ( Persero ) give a good service and maximum to its customers. There are some things that need to be repaired assessed so that customers can enjoy more leverage and obtain information in accordance with the requirements, such as a welcoming and friendly service .Keywords: Perception Of Customer Service, PT.PLN (Persero) Rayon Panam unsatisfactory
PENGARUH KOMUNIKASI PIMPINAN TERHADAP SEMANGAT KERJA STAFF MARKETING PADA PT. SINARMAS MULTIFINANCE CABANG PEKANBARU Reza Maulana; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 4, No 2: WISUDA OKTOBER 2017
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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According to the human relations theory pioneered by Bernard (1938), Mayo (1933), Roethlishetger, and Dicshon (1939), this theory suggested organizational refinement and improvement strategies by increasing satisfaction of member organizations and create an organization that can help individuals develop its potential. To avoid this need to have a way that can create a harmonious labor relations, mutually beneficial cooperation and mutual understanding that ultimately all parties can get satisfaction together. Communication is carried out by the leadership against subordinates certainly has an important role in creating a harmonious labor relations, mutually beneficial cooperation and mutual understanding so that all parties can get satisfaction together. The purpose of this research is to find out how big the influence of communication leadership against the marketing staff morale at PT. Sinarmas Multifinance branch Pekanbaru.The methods used in this study i.e., quantitative methods. Data collection techniques in the study using a detailed questionnaire. The number of samples to study as many as 40 of the respondents. Withdrawal of samples using the method of census sampling or saturated. To know the influence of both these variables, the researchers used a simple linear regression analysis. For the processing of data is carried out using a questionnaire, the statistical program Product And Service Solution (SPSS) Windows version 18.The results of the research on the influence of communication leadership against the marketing staff morale at PT. Sinarmas branch Multifinance Pekanbaru obtained coefficients regression on this research is Y = 12.618 + 0.567 X with significance level smaller than 0.000 α = 0.05. This means that there is a leader of communication influence against the marketing staff morale at PT. Sinarmas branch Multifinance Pekanbaru of 49.70% and enter influencial medium category. The percentage shows that communication conducted the leadership is quite effective to improve the morale of employees. H0 is rejected and thus Ha is received.Keywords : Communication, Leadership, Morale
THE INFLUENCE OF WORD OF MOUTH COMMUNICATION TOWARDS BRAND IMAGE OF IPHONE ON STUDENT OF POLITICAL SCIENCE AND SOCIAL SCIENCE FACULTY UNIVERSITY OF RIAU Lidya Febriana; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 3, No 2: WISUDA OKTOBER 2016
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

This research starts on the behavioristik learning theory, This theory assumes that human behavior is a process of learning. This means, if a response given by a person to a stimulus is true and he knew it, then our satisfaction will be achieved and the Association strengthened. In this research word of mouth communication looking at how a recipient of word of mouth communication of influence can lead to brand image iphone, word of mouth communication that occurs naturally and simple unwittingly introduced the iphone. The purpose of this research is to determine, whether there is an influence of word of mouth communication towards brand image of iphone on student of Political Science and Social Science Faculty University of Riau.The method used in this study is a quantitative method of explanation. Data collection techniques in this study using a questionnaire. The number of samples for this study were 166 respondents. Sampling using Accidental sampling and using propotional sampling techniques. To determine how much influence these two variables, the researchers used a simple linear regression analysis. Questionnaire for data processing, carried out using the program Statistics Product And Service Solutions (SPSS) version of Windows 23.Results of research on the influence of word of mouth communication towards brand image of Iphone on student of political science and social science faculty university of Riau regression coefficient values obtained in this study is Y = 4,682 + 0,523 X with significance level 0,006 that smaller than α = 0.05. This means that there is the influence of word of mouth communication towards brand image of iphone on student of political science and social science faculty university of Riau of 52,6% and in the category of influential medium. The percentages indicate that the word of mouth communication towards brand image of iphone wit H0 is rejected and Ha accepted.
PENGARUH INTEGRATED MARKETING COMMUNICATION TERHADAP KEPUTUSAN KONSUMEN DALAM MEMBELI MOBIL MEREK HONDA JAZZ PADA PT. ARISTA AUTO PRIMA CABANG PEKANBARU Nurul Huda; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 1, No 2: WISUDA OKTOBER 2014
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

Effect of Integrated Marketing Communication On Consumer Decision Buyer for Brand Car of Honda Jazz In Showroom Arista Auto Prima Pekanbaru. The method that was used in this study is a survey explanatory. To collect the data, the authors used questionnaires and documentation. To determine the effect of Integrated Marketing Communication on Consumer Decision Buyer for brand car of Honda Jazz in showroom Arista Auto Prima Pekanbaru , the authors used a multiple linear regression analysis. Variable X in this study is the integrated marketing communication, while variable Y is. The number of samples in this study was 82 respondents, sample collection technique is random sampling technique. Processing test questionnaires were performed using the Statistics Product and Service Solution (SPSS) version 19.0. Result of this study demonstrate the effect of influence of Integrated Marketing Communication on Consumer Decision Buyer for brand car of Honda Jazz in showroom Arista Auto Prima Pekanbaru is 19.9%. There fore H0 is rejected and Ha is accepted because there is influence of Integrated Marketing Communication on Consumer Decision Buyer for brand car of Honda Jazz in showroom Arista Auto Prima Pekanbaru
PENGARUH MOTIF PENGGUNAAN APLIKASI LINE TERHADAP KEPUASAN PENGGUNA PADA MAHASISWA JURUSAN ILMU KOMUNIKASI DI KOTA PEKANBARU Rian Ikrawansyah; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 2, No 2: WISUDA OKTOBER 2015
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

Along with the development of technology, communications, and information, this has resulted in developing a communication technology revolution, thereby encouraging the emergence of the smart phone is a smartphone. With smartphones today all the information from the figure, voice, text, and audio-visual equipment, can be processed quickly and easily, either by using the online application. Line is an instant messaging application, in which there are many more features such as free call services, games, emoticons, as well as the sticker that makes this line unique from the other instant messaging applications. Line Messenger are now being popular, ranging from small children to adults. In theory Uses and Gratification audience basically using the mass media based on certain motives, which the media considered trying to meet the needs of the audience. This study purpose to determine whether there is influence motive application use line against user satisfaction in communication science student majoring in Pekanbaru. The method used in this research is quantitative method of explanation , the data collection through questionnaires. Location of the research conducted in the department of communication sciences University of Riau and Riau Islamic University . The total sample of this study are 135 respondents . The Sampling Ttechniques is using unknown Populations . To know how much influence these two variables , the researchers used a simple linear regression analysis . For data processing questionnaire , carried out using statistics program Product And Service Solution ( SPSS ) Windows version 20 .Based on simple linear regression results for this study , the regression coefficient values obtained in this study is Y = 2,274+ 0.052 with a significance level of 0.0003 and smaller than α = 0.05 . Accordingto based on the determination test, the result amounted to 53.5 % . That means, there is the effect of being among the motives use online applications to user satisfaction in students majoring in communication science in Pekanbaru . While the remaining 46.5 % influenced by other indicators that are not included in this study . Thats mean H0 is rejected and Ha is accepted.Keywords : Motive, Satisfaction, and Line Aplication
KORELASI MEDIA SOSIAL INSTAGRAM DENGAN PRESENTASI DIRI MAHASISWA JURUSAN ILMU KOMUNIKASI UNIVERSITAS RIAU Heny Gustina; Rumyeni Fachri
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 2, No 2: WISUDA OKTOBER 2015
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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As the technologies develop nowadays, communication is not doing only by face-to-face, but also by using another internet intermediaries media, such as social media Instagram. Computer Mediated Communication theory or also well known as CMC theory is the latest theory in communication sciences development which is focused on how social media contributes in people communication and also describes how people have another world out of the real world, as we know it cyber world. The social media facilitates its users to present themselves. Self-presentation as one of the purpose of communication is an act in showing himself by a person to get a good image as what he expects.The method used in this research was quantitative method with explanatory survey, researcher collected data using questionnaires. The location of this research was in the Communication Science Department, University of Riau. The number of samples for this research were 155 respondents, sampling technique is using accidental sampling technique. To determine how much correlation between these two variables, researcher used the Pearson Product Moment Correlation analysis. As for the questionnaire data processing use Statistics Program Product Of Service Solutions (SPSS) windows version 20.In the result of this correlation between social media Instagram and self-presentation among the students of the Communication Sciences, University of Riau research shows that the correlation coefficient values obtained in this study is Y = 10,010 + 0619 X with the significance level of 0.001 which is smaller than α = 0.05. This result shows that there is correlation between social media Instagram and self-presentation among the students of Communication Sciences in University of Riau as much 58,8 % which is in moderate category. .Keywords: Social Media, Instagram, Adolescent, Self-Presentation, CMC Theory, Digital Communications, Social Life
ENGARUH PESAN DAKWAH PADA CHANNEL YOUTUBE YUFID.TV TERHADAP MOTIVASI BELAJAR ILMU AGAMA ISLAM Yori Arfiko; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi I Januari - Juni 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Online mass media nowadays being a solution for problems to information seeker and more reliable because of the fast information update. The existence of Yufid.TV as youtube Dakwah Channel wich consist of Islam Knowledge studies such as how to worship, doing kindness, social worship, and many others. Theory used in this research is Stimulus - Response Theory. The purpose of this research is to find out how strong the impact of the dakwah message on Yufid.TV Youtube Channel towards motivation of learning Islam knowledge. This research is using Quantitative Research Method, with Online Google Drive or Google Docs given to Yufid.TV Channel subscriber as Data gathering method and 100 total sample which decided by Random Sampling method. Results of this research shows that the impact of dakwah message from youtube channel Yufid.TV towards motivation of learning islam knowledge is moderate or strong enough. This can be seen from the Model Summary Table which shown determination coefficient (R 2 ) is 0,669 and determination coefficient (Rsquare) is 0,447 as the result from squaring correlation coefficient 0,699 x 0,699. These numbers shows that the impact of dakwah message from youtube channel Yufid.TV towards motivation of learning islam knowledge is 44,7%
PENGARUH IKLIM KOMUNIKASI TERHADAP KINERJA KARYAWAN RUMAH SAKIT IBU DAN ANAK ERIA BUNDA PEKANBARU Villa Pristilla; Rumyeni "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 4, No 1: WISUDA FEBRUARI 2017
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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The purpose of this study was to determine and analyze how much influence the communication climate to employee performance Mother and Child Hospital Eria Bunda Pekanbaru. The method used is descriptive research with quantitative methods. The population in this study were all employees at Women and Children's Hospital Eria Bunda Pekanbaru. Samples are drawn with a probability proportional sampling technique. The sampling method used was probability sampling with simple random sampling technique. The scale of measurement used is a Likert Scale. Data collection techniques used in this study is the observation and questionnaires. As for the analytical technique used is the descriptive statistical methods. The results showed that the relationship between communication climate (independent variable) with employee performance (the dependent variable) has a strong relationship level. Communication climate contributed considerable influence on the performance of employees at the Mother and Child Hospital Eria Bunda Pekanbaru.Keywords: communication climate, employee performance, rsia eria bunda pekanbaru
Co-Authors AA Sudharmawan, AA Abdi Ihsan Adek Muhayat Saputra Al'Amin, Mhd. Alfi " Algu Ready, Algu Aliyyah Aura Avdijan Aminuddin, Imam Andika, Boby Anggi Pradita Anisa Vebriyanti Solehah Annisa Kesuma Wardani Aprilia, Gina Aprina Junika Aristra Risqunal Ula Aulina, Novia Ayu Rosalia Dewi Baffi, Muhammad Raevanoe Bagasari, Lintang Arum Belli Nasution Berliana Maria Purba Burhanuddin " Dameria Anggraini, Dameria Daulay, Muhammad Makruf Kamal Dayang Mashita Deddy Septian, Deddy Dede Putra Dede Putra, Dede Dhia Ghina Ramadhani Putri S Diafitri, Rahmi Dian Suci Anggraeni Emia Vintanta K Br S Erma Fatma Evawani Elysa Lubis Fahrezi, Fadjri Fela Asmaya Ghea Alifia Putri Gionovan Ayesha Gusti Agung Putra Bima, Gusti Agung Putra Hamdani M. Syam, Hamdani Hamid, Naufal Al Harahap, Neshayani Harnandi, Khairul Daffa Heny Gustina Ikhma Zurani Ilham Raka Guntara Imam Maryanto Indah Azura Indah Permata Sari Indra Wahyudi, Indra Irwan Iskandar Kiki Anggraini, Kiki Kusumaningtyas, Rieke Eva Lestari, Dea Lidya Febriana Mahyudi, Yusman Marbun, Tresia Br Marissa Putri Marlina, Erlin Marlina, Erlin Martius " Maya Sucitra Effendi Monica Utari Muhammad Fadhil Muhammad Fauzan Muhammad Firdaus muhammad irfan Muhammad Irfan Muhammad Makruf Kamal Daulay Mulyanda, Yodi Afrial Mulyandi, Ilham N. Nurjanah NANDA PRATAMA Nanda Risky Nita Rimayanti Nofrika Belisa Nova Yohana Novia Friska Noviri Syahdi Nurfitriani " NURUL ANNISA Nurul Mustaqimmah, Nurul Octaviandri, Reyhan Pangesti, Anggit Purwanti Hadisiwi Putra, Ade Surya Dwi Putri Ayu Pangestu Rabit Zanurman Rahmadianti Anwar, Rahmadianti RAISHA DWI MAYANGSARI RANGGA ADITYA Revaldesnita, Vinny Reza Maulana Rian Ikrawansyah Rieke Eva Kusumaningtyas Rimayanti, Nita Ringgo Eldapi Yozani Rury Febriana Rusmadi Awza Sahira Nadia Eka Putri Sahira Nadia Eka Putri Samosir, Elda Samsudin, Dafrizal Sandy, Athifah Faradilla Sari, Maduma Yanti Selwendri Sesdia Angela Sholihat, Apriwati SITI KHODIJAH Siti Nurjanah Solfarino, Tito Sri Ayu Sundari Sri Bintan Laksamana Stefanie, Eoudia Sulastri, Sela Susanne Dida Syam, Hamdani M. Tantri Puspita Yazid Teguh, Teguh Kurnia Ilham Vici Santa Tynecelia Villa Pristilla Vintanta K Br S, Emia Walid " Welly Wirman Wicaksono, M. Arif Yanti Setianti Yanwar Setiabudi Yori Arfiko Yuliana Sari Zulkarnain Zulkarnain