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All Journal Jurnal Ilmu Pertanian Indonesia Jurnal Agribisnis dan Ekonomi Pertanian Jurnal Manajemen dan Agribisnis Jurnal Agro Ekonomi Jurnal Penelitian dan Pengembangan Pertanian Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Forum Agribisnis Journal of Indonesian Economy and Business Jurnal Penelitian Pertanian Terapan Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal RESTI (Rekayasa Sistem dan Teknologi Informasi) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Agribest Journal of Agribusiness and Community Empowerment (JACE) Agro Bali: Agricultural Journal Agriecobis : Journal of Agricultural Socioeconomics and Business Journal of halal product and research (JHPR) Jurnal Penelitian dan Pengembangan Pertanian Jurnal Agro Ekonomi Jurnal Risalah Kebijakan Pertanian dan Lingkungan Business Review and Case Studies Indonesian Journal of Multidisciplinary Science Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis IIJSE Jurnal Penelitian Pendidikan Indonesia Policy Brief Pertanian, Kelautan, dan Biosains Tropika AGRARIS: Journal of Agribusiness and Rural Development Research International Journal of Oil Palm
Suprehatin Suprehatin
Departemen Agribisnis, Fakultas Ekonomi Dan Manajemen, Institut Pertanian Bogor
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Journal : Forum Agribisnis

 1 
Strategi Pengembangan Bisnis Sapi Pedaging Kelompok Ternak Berkah Usaha di Blora Ilham Dzikri Fajrianto; Suprehatin Suprehatin
Forum Agribisnis Vol 10 No 1 (2020): FA VOL 10 NO 1 MARET 2020
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.10.1.58-67

Abstract

Farmer's group Berkah usaha at the beginning originally had two types of livestock businesses which are cattle and sheep. However, Berkah Usaha is focusing on cattle only. The development of the cattle business in this group is important to fulfil the increasing national demand for beef each year. This development of cattle business is also in line with the program of the local government of Blora which is making this district as a centre of cattle farm production. This study aims to formulate the cattle business development strategy for Berkah Usaha group by identifying the main internal and external factors. The study used four key informants as a respondent to identify the group's business environment and formulate business strategies. The analytical method used are IFE, EFE, IE, and SWOT matrix. The results showed that the Berkah Usaha's main internal key factors are cattle feed business and qualified cattle breeds while the main external key factors are government policies and climate variability. The results of this study also showed that there are six alternative business development strategies such as collaboration to develop regional livestock cluster and procurement of good cattle breeds.
Analisis Persepsi dan Biaya Transaksi Terhadap Sumber Kredit Usaha Pengolahan Ikan Asin Nurul Maulina; Dwi Rachmina; Suprehatin Suprehatin
Forum Agribisnis Vol 11 No 1 (2021): FA VOL 11 NO 1 MARET 2021
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.11.1.1-12

Abstract

The growth and development of MSMEs are hampered due to capital constraints, so that MSMEs need other sources of capital to meet their business needs, one of which is with credit. In Muara Angke Traditional Fisheries Processing (PHPT) there are formal and informal credit institutions. The decision-making process of which credit institution will be chosen is determined by the processor's perception of the two institutions, where each institution will incur different transaction costs incurred by salted fish processors. The purpose of this study was to analyze the perceptions of salted fish processors on credit institutions and the amount of credit transaction costs incurred. The perceptual analysis uses the importance-performance analysis method and transaction costs are calculated using the transaction cost analysis method. The total sample of 72 salted fish processing business units in PHPT Muara Angke. The results showed that based on the criteria of processing perceptions of formal institutions better. This is indicated by the measurement of the average value of formal interests 4,48, the average value of the performance of formal institutions is 4,04 while the average value of the interests of non-formal institutions is 4,16 and the average value of the performance of non-formal institutions is 3,99. However, the transaction costs per loan period that must be issued by processors with formal credit (Rp 126.750) are greater than the transaction costs incurred by processors with non-formal credit (Rp 15.434). The largest transaction cost component informal credit is implementation costs (62,60 per cent), while informal credit is information costs (36,37 per cent).
Faktor-Faktor yang Memengaruhi Niat Pembelian Mi Shirataki Instan: Aplikasi Extended Theory of Planned Behavior Frissilia Nabila Divayana; Rita Nurmalina; Suprehatin Suprehatin
Forum Agribisnis Vol 12 No 2 (2022): FA VOL 12 NO 2 SEPTEMBER 2022
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.12.2.161-170

Abstract

Mie shirataki instan termasuk dalam makanan fungsional yang terbuat dari umbi iles-iles. Mie shirataki instan memiliki beberapa manfaat karena kandungan glukomanan pada umbi iles-iles. Produk ini mengalami peningkatan permintaan yang positif meskipun terdapat keterbatasan dari segi segmen konsumen dan ketersediaan produk. Hal ini menunjukkan bahwa ada kemungkinan motivasi pembelian yang dilatarbelakangi oleh keyakinan bahwa produk tersebut aman dan sehat dibandingkan dengan mie instan biasa. Tujuan dari penelitian ini adalah untuk menganalisis faktor-faktor yang mempengaruhi niat beli konsumen mie instan shirataki dengan memperluas Theory of Planned Behavior. Penelitian ini menggunakan data primer yang diperoleh melalui kuesioner online. Pengambilan sampel dilakukan dengan teknik purposive sampling dan responden yang berhasil diperoleh setelah dilakukan screening adalah 450 orang. Analisis data dalam penelitian ini menggunakan analisis deskriptif dan Partial Least Square (PLS-SEM). Hasil penelitian menunjukkan bahwa model E-TPB terbukti lebih baik dalam menjelaskan pengaruh niat beli pada mie instan shirataki dengan variabel yang berpengaruh langsung positif dan signifikan terhadap niat yaitu sikap terhadap perilaku, norma subjektif, kontrol perilaku yang dirasakan, kesadaran kesehatan dan ketersediaan yang dirasakan. Selain itu, temuan menunjukkan bahwa kesadaran kesehatan dan ketersediaan yang dirasakan dapat memiliki efek tidak langsung yang signifikan pada niat. Strategi yang dapat dilakukan bagi produsen adalah membuat event pemasaran dengan mengundang kelompok referensi konsumen, berkolaborasi dengan influencer media sosial, memberikan testimoni pelanggan, serta meningkatkan promosi dan ketersediaan produk.
Co-Authors ., Harianto ., Suprehatin A'la, Nurul Adnyana, Wayan Ardi Alghif Aruni Nur Rukman Amzul Rifin Andriyono Kilat Adhi Anisa Dwi Utami Arif Imam Suroso Asfiatika Hayuning Anggita Astrima, Alif Hasna Astuti, Dwi Aprillia Linda Baiq Wardani Hidayati Cahyaningsih Cahyaningsih Desyandri Desyandri Dwi Rachmina Erliza Noor Fariyanti, Anna Firdaus, Mahda Aryo Frissilia Nabila Divayana Hanief Al Naufal Harmini, Harmini Hasibuan, Senia Aprilia Putri Hasriati Hasriati Hasriati Hasriati, Hasriati Herawati Herawati Idqan Fahmi Ilham Dzikri Fajrianto Indah Sayugyaningsih Indrajit Wicaksana Indrajit Wicaksana Irawan, Rizha Nur Ismawati Ismawati Joyo Winoto Joyo Winoto, Joyo Kharida Aulia Bahri Lalu Hendri Setiawan Lona, Nia Jessica Lukman M. Baga Marlina Ayuni Khosyati Maryanti Sitohang Medita Ivanni Meidina Arimbi Rushartami Mesiyani Mesiyani Miranda , Vanesha Mokhamad Arwani Muhammad Rasyid Shidiq Mustofa Mustofa Nafisah, Nurul Nainggolan, Stepani Naufal Nur Mahdi Naufal Nur Mahdi Netti Tinaprilla Nia Kurniawati Hidayat, Nia Kurniawati Nugraha, Herry Nunung Kusnadi Nurul Maulina Nurul Nazira Putri, Rani Revina Putri, Tursina Andita Rahma, Lailatul Ramadhan, Edwin Mahatir Muhammad Rasihen, Yogy Riany, Matelda Septia Rita Nurmalina Rofikah Fitriana Roma Intan Nainggolan, Stepani A. K. Rushartami, Meidina Arimbi Safira Retna Hanivia Samarra, Ghaida Zahra Savelia Salsa Bila Siti Shara Sudirman, Hendra Syafiq Alfikri Syifa’Azmira, Tsurayya Utami, Anisa Dwi Vieri Revaly Prasasta Sudewo Walaela, Khais Wasita, Rendra Yanamisra, Alfira Yanti Nuraeni Muflikh Yanuar, Rahmat