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Umaimah Wahid
Magister Ilmu Komunikasi Universitas Budi Luhur
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Public Health Social Sciences Other

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Journal : Indonesian Journal of Social Science Research

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The Distinction Among Political Humor Meme Creators in the Political Field of The 2019 Presidential Campaign for The Jokowi-Amin Pairing on Twitter Febriana, Ajeng Iva Dwi; Wahid, Umaimah; Seran, Alexander
Indonesian Journal of Social Science Research Vol. 4 No. 2 (2023): Indonesian Journal of Social Science Research (IJSSR)
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/ijssr.04.02.06

Abstract

Political meme creators play an important role in conveying political messages, shaping public opinion as well as the practice of decision making through the political memes produced. Political memes circulating on various social media during the campaign period of the 2019 Presidential Election 2019 largely contain hate speech, hoax and character assassination. Nearing the grand campaign for the 2019 presidential election, political memes were popping up everywhere, containing humorous narratives in conveying political messages and support to the 2019 Jokowi-Amin pairing, which were distinct when compared to political memes in general. This study aimed to explore distinct actions by political humor meme creators around the grand campaign for the 2019 presidential election for the 2019 Jokowi-Amin pairing on Twitter. This study used a qualitative approach with the case study method. Primary data were obtained from observations and in-depth interviews with political humor meme creators who produced political humor memes nearing the grand campaign for Jokowi-Amin. Secondary data were sourced from digital materials (political memes, political humor memes, videos, and digital media). The results showed that the distinct behaviors displayed by these political humor meme creators influenced by habitus and capital aspects which aim to describe tastes and form classes in their social structure. Tastes are not only limited to consumption patterns of food, clothing and culture, but also include political ways of political humor meme creators who use humorous narratives in political memes to show their social class by not resorting to hate speech in winning the Jokowi-Amin pairing.
Co-Authors Abdul Aziz Abdul Aziz Alexander Seran Alvionita Choirun Nisa Amin Aminudin Aminudin, Amin Anastasya Putri Christanty Andini, Prita Anggun Eka Puspita Ari Budiarti Avinasiwi Amalina Ayu Erivah Rossy Ben Isa Muhammad CHANDRA, EDY Chazizah Gusnita Dolly Indra Febriana, Ajeng Iva Dwi Ferrari Lancia Fran Celino Octhanto Bata Glenys Octania Hadiono Afdjani Hafied Cangara Hafied Cangara Hafied Cangara Hardjianto, Mardi Hasiholan, Togi Prima Hendra Hendra Hendra Hendra Ilham Ramdana Imelda, Imelda Indah Suryawati Infra Wahdaniah Khairani Mukhlis Kurniansyah, Rafli Akram Kusumawardhany, Nidya Lestari, Rini Lutfiyatul Inayah Lydiani, Saskia M. Alfansyah Harahap M. Masad Masrur Manahan Butar Butar Manahan Butar Butar Menati Fajar Rizki Morissan Morissan, Morissan Muhamad Isnaini Mulyati Mulyati Mulyati Mulyati Nawiroh Vera Ni Gusti Ayu Ketut Kurniasari Novi Indah Permatasari Nugraha, Yama Aditya Nur Intan Faradhina Nurmalia Nurmalia Nurzahara Amalia Octania, Glenys Pinontoan, Nexen Alexandre Pratami, Rezki Rachmi Kurnia Siregar Raden Wahyu Utomo Martianto Radians Krisna Febriandy Rafli Akram Kurniansyah Rain Gunawan Reni Rosita Reza Karendha Rezki Pratami Rismiatun Rismiatun Ronda, Andi Mirza Rosita, Reni Rudiyanto Rudiyanto Ryanka Dizayani Putra Saeno, Saeno Saeno, Saeno Setyani Utami Shena Agustina Siregar, Rachmi Kurnia Siti Aisyah Siti Aisyah Sri Hesti Meilasari Suratno, Geri Suwarno Suwarno Suwarno, Suwarno Togi Prima Hasiholan Udi Rusadi Utomo Budiyanto Veronica Pratiwi Virga Virena Suwandi Wendi Usino Wilda Hikmalia Wildan Adli Wirobuwono, Aditya Yama Aditya Nugraha Yoedtadi, Moehammad Gafar