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All Journal Jurnal Keuangan dan Perbankan Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen International Research Journal of Business Studies (E-Journal) Devotion: Journal of Research and Community Service Interdisciplinary Social Studies Journal of International Conference Proceedings International Research Journal of Business Studies
Mintarti Rahayu
Fakultas Ekonomi Universitas Brawijaya
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences

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Journal : JAM : Jurnal Aplikasi Manajemen

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Corporate Social Responsibility During Gas Exploration Phase In Remote Areas of Papua: a Competitive Stakeholder Theory Pongtiku, Arry; Zain, Djumilah; Thoyib, Armanu; Rahayu, Mintarti
Jurnal Aplikasi Manajemen Vol 8, No 4 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study used mixed methods: Grounded Theory of Mode 2 which focused on application for management science and supported by Experimental Design. It is resulted ” A Competitive Stakeholder Theory” with Theoretical Propositions are 1) CSR (Triple Bottom Line philosophy) and Stakeholder Theory are competing theories considered as strategic management to achieve objectives through value maximizing. The goal of Stakeholder Theory is pro all stakeholders involved. Every stakeholder including shareholder shares and creates values together which are useful for themselves. 2) Stakeholder Theory is a dynamic process that contributed by Power and Control of Stakeholders embedded in ethics/philosophy; Existing Issues; Cost Effective Strategies; Moral and Trust; PDCA (Plan-Do-Check-Act); Recognition and Creating Values. They are a continuous process and have an interrelated relationship. In addition, pre and post interventions in society showed dramatically in reducing communicable diseases. Workplace performed high productivity among workers. Good overall score of Malcolm Baldrige Score Card indicated the quality management of this CSR was in place. It is suggested this Stakeholder Theory would be applied at stable situation and at unstable situation such as uncertainty, turbulence, limited resources, remote areas, minimizing risk and issues of social responsibility. Although the CSR implemented in exploration phase or has not produced yet, there would be value creation for all stakeholders involved particularly community.Keywords: CSR, Stakeholder Theory, Competitive, Value Maximizing
Intensi Berwirausaha Pada Mahasiswa Baru Mintarti Rahayu; Lily Hendrasti Novadjaja; Nur Khusniyah Indrawati
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The aim of this research is to investigate the entrepreneurial intention of the first-year university students and also the factors that influence the intention. The Liñán’s model as an application of the TPB (Theory of Planned Behavior) was used and the data were analysed with SEM (Structural Equation Modeling). The sample is 162 first-year students of the Management Department of Economics Faculty of Brawijaya University in East Java, Indonesia, who attended the course when the survey was conducted and also willing to complete the questionairs. The findings show that the entrepreneurial intention is directly and positively affected by the attitude toward start-up and the perceived behavioral control. The subjective norm does not directly influence the entrepreneurial intention but indirectly and positively influence the intention through the attitude and the perceived behavioral control.   Keywords: Entrepreneurial intentions, first-year university students, Theory of Planned Behavior
Implementasi Corporate Social Responsibility dan Implikasinya dalam Perspektif Teori Stakeholder (Studi pada Perusahaan Tekstil dan Produk Tekstil di Jawa Tengah) Edy Rahardja; Djumilah Zain; Ubud Salim; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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CSR implementation and impact on social and financial performance have been long debated. This study used 108 samples of textile and its products companies in Central Java Province employing Stratified Random Sampling method based ISO certification ownership. Data analysis used Structural Equation Modelling (SEM), utilized AMOS 16.0. Prior to hypothesis examination, data validity and reliability as well as model appropriateness were examined. This study suggested the hypothesis to examine the relationship among corporate stakeholder strategy, social capital, CSR implementation, corporate social performance, and corporate financial performance as research variables. The result of the study showed that: corporate stakeholder strategy intensity may improve social capital building; social capital as an unique characteristics of firms may stimulate CSR implementation better and may achieve corporate social performance better; commitment and consistency of CSR implementation are likely to make corporate financial performance better; and there is no relationship between corporate social performance and corporate financial performance.Keywords: social capital, CSR, stakeholder theory, corporate social performance and corporate financial performance
Relationship Marketing:Pengaruhnya terhadap Retensi Pelanggan (Studi pada Restoran di Surabaya) Prasetyo Hadi; Djumilah Zain; Mintarti Rahayu; Munawar Ismail
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The research aims at knowing (1) Customer Relationship Marketing in maintaining customer retention, (2) The influence of service quality, customer value and satisfaction as a mediation of Customer Relationship Marketing on customer retention. The data are analyzed by using Structural Equation Modeling (SEM). The research findings show that (1) stimulating Relationship Marketing which cannot cater for customer expectation in all aspects will not increase customer retention; (2) Relationship Marketing (RM) is able to contribute to the enterprise success in maintaining the customers through an excellent service quality; (3) the implementation of Relationship Marketing through the activity of excellent customer value will contribute to the implementation of Relationship Marketing towards customer retention, (4) the ability of entrepreneurs to exclusively give satisfaction in the activity of Relationship Marketing is a crucial aspect to maintain customer retention.Keywords: Relationship Marketing, Service Quality, Customer Value, Customer Satisfaction and Customer Retention
Outsourcing Sumberdaya Manusia: Tinjauan dari Perspektif Vendor dan Karyawan Salamah Wahyuni; M.S. Idrus; Djumilah Zain; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 9, No 1 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This research explores in depth the benefits and the risks of human resource outsourcing strategy from vendor and employee perspective’s. The qualitative approach was used because this research is related to reasons and process of the benefit and the risk emergence for vendor and employee. The analysis unit consisted of the individual (the employee) and the organisation (the vendor company). The sources of data came from the informant, both the key and the second informant and the documents required. The determination of the informant was carried out by the purposive and snowball method. The data collection used the comprehensive interview method. The research findings revealed that: (1) the trust is the key point to achieve the benefit of human resources outsourcing for vendor in order to gain the opportunity to become the new player in the business, expands her/his business, and able to compete; (2) the risk for vendor has possitive correlation with skill and educations’ segment of the employee, the higher the skill/education, the higher the risk; (3) the new employee is more benefited of the outsourcing system compare to the old employee; (4) however, the old employee absorbed more of the risk of the outsourcing system compare to the new employee. Hence, this research proposes the human resources outsourcing model as a solution. This model focus on professionalism along with ethics and moral as a partnership and long term oriented. As a result, the model will be a mutually beneficial for both parties.Keywords: outsourcing, vendor, and employee
Mediasi Keputusan Pembelian pada Pengaruh Faktor Situasional dan Faktor Produk terhadap Kepuasan Konsumen Supermarket di Kota Kupang Thom W. A. Isliko; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 8, No 2 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Mediating Purchasing decision at Influence Situasional Factor and Product Factor to Consumers satisfaction Supermarket in Kupang city. Purpose of research is to test factor influence consistency situasional and product factor to satisfaction of consumer through purchasing decision at supermarket in Kupang city. Research sample is consumer as decision taker, buyer and consumer shopping at supermarket Kupang city which amounts to 140. Sampling method applies technique Accidental Sampling. Descriptive analysis applies description score spread of research variable to. Analysis inferensial applies Confirmatory Factor Analysis (CFA) to test unidimensionality. Structural Equations Models (SEM). to test structure the relation and kontribution each variable as structure model former (Structural Models). Result of research of indication that factor situasional is meaning social environment, in perpective of former time and situation had influence to purchasing decision of consumer. Product factor meaning quality of product, fitur product and product mode has influence to consumer to do purchasing. Purchasing decision meaning preferensi purchasing, intention of purchasing, purchasing urgency and purchasing utility has influence to consumer satisfaction. Factor situasional and product factor has influence to consumer satisfaction through decision making Purchase. Testing consistency yielded by indication how well factor situasional and product factor can satisfy for going shopping/buying consumer at supermarket in Kupang city.Keywords: Situasional, Product, Purchasing Decision, Satisfaction of Consumer, Supermarket, Stuctural analysis model.
Peran Pemberdayaan Sumber Daya Manusia dalam Peningkatan Kinerja Organisasi melalui Perubahan dan Resiliensi Organisasi (Studi pada Industri Perhotelan di Jawa Timur) Boge Triatmanto; Djumilah Zain; Eka Afnan Troena; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 8, No 4 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The Objectives of this research are to examine and to provide empirical on about the influence of human resource empowerment, directly and indirectly, through organizational change as well as its ability in adapting to change. In details, the objectives of the research are as follow: (1) Human Resources Empowerment toward organizational change, (2) Human Resources Empowerment toward organizational resilience, (3) Human Resources Empowerment toward performance organization, (4) Organizational resilience toward organizational change, (5) Organizational resilience toward organization performance, and (6) Organizational change toward performance organization. The results of this research, is expected to be able to enrich the knowledge of management, especially on the development of human resource management and organization. Therefore, this study will hopefully be useful will be useful for both academicians and practitioners. The population of this research is 69 star hotels, in East Java and 34 hotels as the samples using proportional sampling method. The respondents of this research are 216 hotel managers. The main findings of this research showed that the performance the organization performance is improved when the human resource is empowered is participation to achieve goals, commitment, and greater authorities and responsibilities in decision making process. Greater influence is achieved when the organization is able to adapt to the change of the hotels’ environment.Keywords: Human Resources Empowerment, Performance of Organization, Organizational Change, Organizational Resilience
Positioning Daerah Tujuan Wisata Berdasarkan pada Kepuasan, Image dan Loyalitas Konsumen (Studi pada Daerah Tujuan Wisata Malang Raya) Martaleni -; Djumilah Zain; Mintarti Rahayu; Djumahir -
Jurnal Aplikasi Manajemen Vol 9, No 1 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study aims to test the relationship between service quality, satisfaction, image and customer loyalty as the basis of evaluating and identifying niche market that can be used for the positioning strategy development or repositioning of tourism destination. Data were collected from domestic tourists coming from outside of Malang Raya. The tourists were asked using closed and open questions. Also, 232 questionnaires were collected and analyzed using statistical techniques Partial Least Square (PLS). The open questions were presented to explain to strengthen the uniqueness of tourist destination in Malang Raya as a whole.This study found that there was a strong influence of service quality on customer satisfaction and the two variables were positively affected customer image and loyalty. Based on the value of the relationship between the variables of service quality and customer satisfaction, it was obtained that the indicator of a tourist attraction was the most powerful indicator in measuring consumer satisfaction. The statistical test results and analysis of open questions identified that market niche for the development of tourist destination positioning Malang Raya were as recreational and natural tourisms.Keywords: Positioning, Quality Service, Customer Satisfaction, Image, Consumer Loyalty, Market Niche
EFFECT OF THE SERVICE QUALITY ON TUTORING CUSTOMER'S WORD OF MOUTH AND SATISFACTION IN MALANG CITY Salim, Teresia Purnomo; Rahayu, Mintarti; Sudjatno, Sudjatno
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.17

Abstract

The purpose of the study was to test and explain the effect of service quality on customer satisfaction and word of mouth customers, as well as the effect of service quality on customer word of mouth mediated by customer satisfaction tutoring in Malang. The study population was students at the three biggest tutorings in Malang City who would take part in preparation for college admission selection in 2016. The research sample was 69 people who were determined by purposive sampling. Data analysis techniques using Partial Least Square ( PLS). The results showed that service quality had a significant effect on customer satisfaction and influenced the word of mouth of customers. However, customer satisfaction is not proven to mediate the influence of service quality on word of mouth because customer satisfaction does not have a significant effect on word of mouth. The quality of services provided by non-formal education in Malang City must be improved because it will have an impact on the increasing level of customer satisfaction.
THE INFLUENCE OF FASHION INNOVATIVENESS ON BEHAVIORAL INTENTION MEDIATED BY BRAND IMAGE AND BRAND LOVE Miwa, Nina Deskartika; Hussein, Ananda Sabil; Rahayu, Mintarti
Jurnal Aplikasi Manajemen Vol. 21 No. 1 (2023)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2023.021.1.19

Abstract

The study aimed to investigate the impact of fashion innovation, brand image, brand love, and behavioral intention on Customers of Ria Miranda products in Malang. The research sample consisted of 200 purposively selected Customers of Ria Miranda products, with the data being analyzed using the partial least squares (PLS) methodology through SmartPLS. The research methodology involved an assessment of the internal consistency of the measurement models, the examination of outer models, the construction of path diagrams, and the testing of hypotheses. The study's findings suggest that fashion innovation directly impacts customer behavioral intention toward Ria Miranda products. Additionally, brand image and love mediate between fashion innovation and customer behavioral intention towards Ria Miranda products. To conclude, the study demonstrated the significant impact of fashion innovation on customer behavioral intention towards Ria Miranda products and the mediating role of brand image and brand love in this relationship. The high satisfaction level of these customers results in strong brand loyalty, further strengthened by brand love. The findings of this study indicate that customer behavioral intention can be formed if the fashion product management focuses on exploring the existing advantages of the brand, such as the dimension of fashion innovativeness while considering the brand image and the emotional feelings of the customer. When processed, a high-quality brand image and the emotional feelings of the customer play a full role as mediators in affecting behavioral intention.
Co-Authors A Fahmi, Moch Farid Abi Sopyan Febrianto Achmad Sudiro Achmad Zaki Adha, Abdul Fuad Amirul Afian Fuadi Afiea Freistika Sumarsono Ananda Sabil Hussein Andriani, Nova Annisa, Dhiya Nur Armanu Thoyib Armanu, Armanu Arry Pongtiku Astrid Puspaningrum Basuki, Dwi Tjahjono Boge Triatmanto Christin Susilowati Desi Tri Kurniawati Dewi Purwaningtyas Djumahir - Djumahir Djumahir Djumilah Hadiwidjojo Djumilah Hadiwijoyo Djumilah Zain Djumilah Zain Djumilah Zain Dodi Wirawan Irawanto Dwi H, Claudio Edo Cahya Edy Rahardja Eka Afnan Troena Ery Sulistyorini Fatikha, Cindera Hadi Siswanto Khair, Muthi' Abul Lily Hendrasti Novadjaja M.S. Idrus Made Subudi Made Widya Santhi Manansang, Rivo Margono Setiawan Martaleni - Miwa, Nina Deskartika Mugiono Mugiono, Mugiono Muhammad Idham Sofyan Munawar Ismail Noermijati, Noermijati Nur Khusniyah Indrawati Nurcahyanto, Didik Pertiwi, Ninda Annisa Mufida Pradana Nur Rahmanto Pramono, Aditya Prasetyo Hadi PRATIWI, ITA WAHYU Rilla Khoirunnisa Robiyati Podungge Rofiaty, Rofiaty Rohim, Yasin Nur Rosnawintang .. Sabihaini Sabihaini Sakti, Oktaviana Puteri Salamah Wahyuni Salim, Teresia Purnomo Soewarto Citro Taruno Solimun, Solimun Sri Palupi Prabandari Sudjatno, Sudjatno Sumiati Sumiati T, Armanu Thom W. A. Isliko Ubud Salim Ubud Salim Wahdiyat Moko Yuda Ramadani Yulia Efni