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All Journal Bulletin of Electrical Engineering and Informatics Jurnal Informatika Jurnal Sarjana Teknik Informatika Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen Jurnal Minds: Manajemen Ide dan Inspirasi I-ECONOMICS: A Research Journal on Islamic Economics Asia-Pacific Management and Business Application J-SAKTI (Jurnal Sains Komputer dan Informatika) Jurnal MEBIS (Manajemen dan Bisnis) Jurnal Ilmiah Manajemen Kesatuan International Journal of Advances in Data and Information Systems Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Jurnal Pengabdian kepada Masyarakat Nusantara Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Special and Inclusive Education Journal (SPECIAL) Jurnal Teknik Informatika (JUTIF) Journal of Economics Research and Social Sciences VARIA HUKUM: Jurnal Forum Studi Hukum dan Kemasyarakatan J-SAKTI (Jurnal Sains Komputer dan Informatika) Jurnal Riset Manajemen dan Bisnis Jurnal Manajemen Pemasaran dan Perilaku Konsumen BONANZA : Jurnal Ilmiah Ekonomi, Bisnis dan Keuangan Lucerna : Jurnal Riset Pendidikan dan Pembelajaran Jurnal Kewirausahaan dan Inovasi At-Tahdzib: Jurnal Studi Islam dan Muamalah
Taufiq Ismail
Program Studi Teknik Informatika Universitas Ahmad Dahlan Prof. Dr. Soepomo, S.H., Janturan, Umbulharjo, Yogyakarta 55164
Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Women Lecturers’ Leadership Aspiration: A Mediation-Moderation Approach Based on Role Congruity and Self-Determination Theory Prastiwi, Lita Era; Noermijati; Ismail, Taufiq; Badjie, Gibriel
Jurnal Aplikasi Manajemen Vol. 23 No. 4 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

There is still a big gap in the number of women in strategic leadership roles, even in colleges and universities. There is still a big gap in the number of women in strategic leadership roles, even in colleges and universities. This disparity highlights the necessity of comprehending the factors that influence the leadership ambitions of women lecturers among women academics, who continue to encounter patriarchal obstacles and the glass ceiling phenomenon. This study seeks to examine the impact of a Supportive Organizational Culture on the Leadership Aspirations of Women Lecturers, with Motivation to Lead serving as a mediator and Family Support acting as a moderator. The study employed an explanatory quantitative methodology, focusing on women lecturers at Brawijaya University who held at least the academic rank of Lecturer. The results of the study indicate that a Supportive Organizational Culture positively influences Women Lecturers' Leadership Aspiration and their Motivation to Lead. Motivation to Lead positively influences aspirations and functions as a partial mediator between Supportive Organizational Culture and Women Lecturers' Leadership Aspiration. Family Support has been proven to be the most important factor that negatively influences this relationship. This shows that Family Support functions as a buffer, so that organizational support becomes most effective in increasing leadership aspirations, especially for women who face inadequate family support. Theoretically, this study combines Role Congruity Theory and Self-Determination Theory. Practically, the findings of this study assist universities in formulating supportive strategies to increase motivation and leadership aspirations among women lecturers.
Menumbuhkan Mindset Wirausaha Muda melalui Pelatihan Rajut, Social Control Interaction, dan Literasi Digital di SMA Hasanuddin Nahdlatul Ulama Malang Ismail, Taufiq
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 4.1 (2025): SPESIAL ISSUE DESEMBER
Publisher : Lembaga Dongan Dosen

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Abstract

Program pengabdian kepada masyarakat ini dilaksanakan di SMA Hasanuddin Nahdlatul Ulama Kabupaten Malang selama periode Juli–September 2025 dengan melibatkan 30 siswa sebagai peserta. Tujuan program adalah menumbuhkan mindset kewirausahaan melalui tiga pendekatan utama: (1) pelatihan keterampilan rajut sebagai ekonomi kreatif, (2) pelatihan social control interaction untuk membangun interaksi sosial profesional, dan (3) pelatihan literasi digital untuk pemasaran dan etika bisnis digital. Metode pelaksanaan menggunakan pendekatan edukatif, partisipatif, dan aplikatif melalui ceramah interaktif, praktik langsung, dan pendampingan. Evaluasi dilakukan melalui pre-test dan post-test untuk mengukur peningkatan kompetensi. Hasil program menunjukkan peningkatan signifikan: pemahaman kewirausahaan meningkat 45% (dari skor 58 menjadi 84), keterampilan teknis rajut meningkat 78% (dari skor 42 menjadi 75), dan literasi digital meningkat 52% (dari skor 55 menjadi 84). Seluruh peserta (100%) berhasil membuat minimal satu produk rajutan bernilai jual, dan 60% peserta telah menjual produk mereka dalam satu bulan pertama. Program ini berhasil menumbuhkan karakter wirausaha yang inovatif, etis, dan adaptif terhadap teknologi, serta mendukung pencapaian IKU 3, 4, dan 5 Universitas Brawijaya dalam pemberdayaan masyarakat dan pengembangan ekonomi.
Formulasi Model Bisnis dan Integrasi Tata Kelola Pemasaran Destinasi sebagai Inisiator Transformasi Ekowisata Desa Ngrayudan Ismail, Taufiq; Irawan, Ari; Pariasa, Imaniar Ilmi; Handrito, Radityo Putro; Barinta, Dunga Dwi
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 4.1 (2025): SPESIAL ISSUE DESEMBER
Publisher : Lembaga Dongan Dosen

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Abstract

Program Pengabdian kepada Masyarakat (PkM) ini dilaksanakan di Desa Ngrayudan, Kabupaten Ngawi, periode Agustus-Oktober 2025 dengan melibatkan 25 pengurus BUMDesa dan Pokdarwis. Program bertujuan memperkuat kapasitas manajerial BUMDesa serta menginisiasi transformasi tata kelola ekowisata berbasis komunitas. Permasalahan utama yang dihadapi adalah rendahnya kemampuan manajerial (pretest rata-rata 46), belum tersedianya prosedur operasional baku, serta lemahnya identitas dan strategi pemasaran destinasi. Kegiatan menggunakan pendekatan Community-Based Participatory (CBP) melalui empat tahapan: asesmen kebutuhan, pelatihan manajerial (model bisnis, keuangan, SOP, pemasaran digital), pendampingan teknis, dan evaluasi menggunakan pre-test dan post-test (skala 0-100). Hasil kegiatan menunjukkan peningkatan signifikan pada pemahaman dan keterampilan pengelola dengan nilai posttest rata-rata 78 (peningkatan 70%), serta terwujudnya empat dokumen SOP (2 diimplementasikan), prototipe website berbasis CMS, logo dan company profile untuk 3 objek wisata, serta tiga paket wisata berbasis potensi lokal (eco-trekking, family camping, agro-edu tourism). Tingkat partisipasi peserta mencapai 96% dengan kepuasan program 4.2/5. Program ini berhasil menegaskan bahwa kombinasi pelatihan praktis, pendampingan lapang, dan kolaborasi masyarakat mampu mendorong kemandirian BUMDesa menuju tata kelola destinasi ekowisata yang berkelanjutan.
Examining the Mediating Effect of Technology Trust on Customer Loyalty in a Regional Banking App Rukmi, Ayu Kusumaning; Hapsari, Raditha Dwi Vata; Ismail, Taufiq
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4479

Abstract

The swift expansion of digital banking has amplified rivalry among financial institutions, rendering customer loyalty essential for maintaining long-term success. Grasping the factors that affect users’ ongoing utilization of mobile banking apps is crucial, especially in regional banks like Bank Jatim. This research seeks to analyze how perceived ease of use, perceived usefulness, and perceived risk influence customer loyalty to the JConnect Mobile application, incorporating trust in technology as a mediating factor and gender as a control variable. Based on the Technology Acceptance Model (TAM), the study uses a quantitative explanatory method. Data were gathered from 180 active JConnect Mobile users throughout East Java and examined using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The findings indicate that perceived ease of use, perceived usefulness, and perceived risk greatly affect customer loyalty both directly and indirectly via trust in technology. Additionally, trust in technology acts as a vital intermediary in enhancing the connection between users’ views on technology and their loyalty. On the other hand, gender does not have a notable impact on customer loyalty. To summarize, the results indicate that improving user trust and refining technological features are more critical in promoting loyalty compared to demographic traits, presenting significant managerial insights for digital banking advancement.
The Effect of Social Media Marketing Activities on Brand Loyalty Mediated by Brand Trust and Perceived Value Ahmada, Anindita Salasa; Prabandari, Sri Palupi; Ismail, Taufiq
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4638

Abstract

In the era of digital marketing, social media has become a crucial platform for companies to engage with customers and influence their purchasing behavior. This study uses the Stimulus-Organism-Response theory to examine the direct effect of social media marketing activities, brand trust, and perceived value on brand loyalty and the mediating roles of brand trust and perceived value. This study used a quantitative explanatory method with 250 samples through purposive sampling, analyzed using SEM-PLS 4.0. The testing covers the outer model, inner model, as well as hypothesis and mediation tests. The results show that social media marketing activities do not directly affect brand loyalty, but they do affect brand trust and perceived value. Brand trust and perceived value have been proven to influence brand loyalty. In addition, both also mediate the relationship between social media marketing activities and brand loyalty. These findings imply that companies should prioritize building trust and enhancing perceived value when designing social media campaigns. Strengthening these factors can lead to higher brand loyalty among customers.
Co-Authors Abanan, Muchammad Zuhri Ramadhani Ahmada, Anindita Salasa Aini, Maya Faridhotul Al Qudsy, Naahilah Hunafaa' Aldiansyah, Mohammad Wildan Ananda Sabil Hussein Ardi Pujiyanta Ari Irawan Badjie, Gibriel Bangun, Muhammad Fathurrahman Barinta , Dunga Dwi Barinta, Dunga Dwi Dedi Mulyadi Fakhriyah, Widya Shafanisa Fatchur Rohman Fauzi Abdillah, Fauzi Fiftin Noviyanto Fuad Thohari Humairah, Rafiqa Ida Yulianti Ikhtiara Kaideni Isharina Imam Kamaluddin Imam Riadi Imaniar Ilmi Pariasa Irma Kurniasari Kardina Yudha Parwati Maiwan, Moh. Meilandini, Salsabila Nadhifah Muda, Lalu Iskandar Murti, Raden Hario Wahyu Noermijati Nuril Anwar, Nuril Nurul Huda, Uu Prasanti, Noviana PRASTIWI, LITA ERA Raditha Dwi Vata Hapsari Radityo Putro Handrito Rahmadian, Reihan Rukmi, Ayu Kusumaning Safriandi, Ferry Setyawan, Fariz Sirait, Johanes Christanto Hasian Sri Palupi Prabandari Sri Winiarti Supriyanto Supriyanto Suratman, Harith Noviansyah Susilowati , Christin Syafitri, Mutia Dira Ulaya Ahdiani Wahyu Dede Gustiawan