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MEMBINGKAI KEBIJAKAN PSBB: ANTARA KEBEBASAN PERS DAN KONTROL PEMERINTAH Anggraeni, Diana; Qonita, Naila; Nabila, Nabila
Jurnal Insani Vol 10, No 2 (2023): Desember
Publisher : Istek Widuri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37365/insani.v10i2.539

Abstract

This study investigates the approach adopted by Kompas.com to navigate the delicate balance between press freedom and government control in Indonesia. Employing a qualitative methodology based on framing analysis components developed by Robert N. Entman, the research scrutinizes 237 news stories featured on the Kompas.com portal, identifying discernible patterns. Utilizing Entman's framing analysis, the study seeks to comprehend how Kompas.com conveys information about the PSBB (Large-Scale Social Restrictions) and presents potential solutions to this issue. The analysis reveals that the Government is prominently featured as the primary news source in 83.05% of cases, encompassing 197 news stories, while NGOs (1.265%), experts (7.59%), and communities (8.01%) are introduced to provide limited alternative perspectives. Kompas.com tends to employ a positive framing approach, skillfully balancing the delivery of accurate information, endorsement of government policies, and avoidance of potential conflicts. The exercise of press freedom, shaped by considerations of political and social factors, reflects the intricate nature of the media-government relationship in Indonesia.
BASIC ENGLISH UNTUK PEMASARAN PRODUK NELAYAN DESA BASKARA BHAKTI: KESIAPAN EKSPOR PRODUK MELALUI PENGUASAAN BAHASA INGGRIS UNTUK PEMULA Anggraeni, Diana; Wulansari, Dini; Afandi, Rizky Arif
PEDULI: Jurnal Ilmiah Pengabdian Pada Masyarakat Vol 9 No 2 (2025)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37303/peduli.v9i2.735

Abstract

This community service program entitled “Basic English for Fishermen’s Product Marketing in Baskara Bhakti Village: Export Readiness through Beginner-Level English Proficiency” was designed to address the limited English competence among local fishermen that hinders access to international markets. Using a participatory approach involving the village head and fishermen groups, the program developed learning materials in the form of a Basic English module, conversation worksheets, and short instructional videos tailored to the context of seafood product marketing. The implementation showed that fishermen were able to practice simple sentences such as introducing products, describing quality, stating prices, and responding to buyers’ questions, which significantly enhanced their confidence in using English. Positive responses from both participants and community partners confirmed the relevance of the materials, and indirect benefits were also observed as family members, including women and children, engaged with the learning process. The strengths of this program lie in its contextual design, accessibility, and participatory method, while weaknesses include limited vocabulary coverage, short training duration, digital infrastructure constraints, and lack of long-term evaluation. Overall, the program proved to be a strategic solution to support fishermen’s readiness for export by equipping them with practical English skills for global communication
Peran TV Sekolah SMAN 105 Jakarta Timur dalam Komunikasi Pembelajaran Jarak Jauh Anggraeni, Diana; Ahmad, Rosmalia; Rawi, Muhammad Farhan
Jurnal Dinamika Ilmu Komunikasi Vol 11, No 2 (2025)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/dinamika.v11i2.5930

Abstract

Covid-19 is a respiratory virus that has spread worldwide, including to Indonesia, prompting the implementation of PPKM and online teaching and learning activities. The goal is to investigate the role of school TV in the communication process for distance learning at SMAN 105 East Jakarta. A postpotivism paradigm with a qualitative approach was employed. Data were gathered through structured interviews with five informants and observations. The Miles and Huberman model of analysis was used, which included coding, data reduction, and data display. Source triangulation was carried out with various informants. A qualitative approach and postpotivism paradigm were applied. Five informants were interviewed in a structured manner to collect data, along with observations. The analysis process adhered to the data reduction, data display, and coding steps of the Miles Huberman model. Sources were triangulated across different informants. According to Laswell's communication model, research findings show that School TV serves as a tool for distance learning, a platform for creating short films, a means of documenting activities, and facilitating information exchange Students' understanding of course materials, inventiveness, engagement, and technological proficiency are all enhanced.
Membangun Perilaku Menangani Sampah Plastik: Analisis Pengaruh  Terpaan Media Terhadap Perilaku Pro-Lingkungan Mahasiswa Universitas Bung Karno Ahmad, Rosmalia; Anisti; Anggraeni, Diana
Jurnal Public Relations (J-PR) Vol. 6 No. 2 (2025): Oktober 2025
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v6i2.9798

Abstract

Urgensi diseminasi informasi lingkungan dibutuhkan karena masalah kerusakan lingkungan kini mulai dirasakan. Masalah lingkungan khususnya limbah plastik menimbulkan kekhawatiran yang dapat mengganggu kehidupan sehari-hari. Penelitian ini bertujuan untuk menganalisis tingkat terpaan media dan perilaku pro-lingkungan mahasiswa. Menganalisis pengaruh terpaan media terhadap perilaku pro-lingkungan mahasiswa dalam menangani sampah plastik. Serta menganalisis besarnya pengaruh terpaan media terhadap perilaku pro-lingkungan mahasiswa. Untuk menggambarkannya, penelitian menggunakan teori kultivasi yang direpresentasikan melalui terpaan media dan perilaku pro-lingkungan. Asumsi teori kultivasi merujuk pada paparan jangka panjang dan berulang dari media secara bertahap membentuk persepsi tentang realitas sosial. Ketika media konsisten memunculkan isu-isu lingkungan sebagai realitas mendesak yang membutuhkan tindakan kolektif, khalayak yang sering terpapar akan membentuk penilaian kepedulian ekologis. Metode penelitian menggunakan pendekatan kuantitatif eksplanatif yang dilakukan melalui survei menggunakan kuesioner. Populasi penelitian adalah mahasiswa Ilmu Komunikasi Universitas Bung Karno, dengan penentuan sampel secara klaster sehingga memeroleh kelas reguler dan karyawan yang berjumlah 62 mahasiswa. Teknik analisis data digunakan diantaranya deskriptif dan inferensial untuk menggambarkan dan menganalisis temuan penelitian. Hasil penelitian menemukan bahwa tingkat terpaan media beserta dimensi recall, atensi, dan keterlibatan tergolong dalam kategori tinggi. Begitupun juga dengan tingkat terpaan media beserta dimensinya yaitu gaya hidup konservasi, lingkungan sosial, dan kewarganegaraan lingkungan termasuk kategori baik. Temuan lainnya diperoleh terpaan media mampu memengaruhi perilaku pro-lingkungan secara signifikan dengan kontribusi pengaruh 45,1%. Saran penelitian perlu dilakukannya pengujian variabel lain seperi norma sosial, efikasi diri, dan motivasi untuk membentuk perilaku pro-lingkungan. Selain itu, dapat juga mengintegrasikan teori-teori psikologi sosial dengan teori-teori komunikasi. 
Peningkatan Kemampuan Kehumasan, CSR, dan Public Speaking bagi Siswa SMA di Kepulauan Seribu GM Soekowati GM Soekowati; Muhamad Rosit; Euis Nurul Bahriyah; Kevin Ramadan; Diana AnggraenI
Jurnal Pengabdian Masyarakat: Pemberdayaan, Inovasi dan Perubahan Vol 5, No 6 (2025): JPM: Pemberdayaan, Inovasi dan Perubahan
Publisher : Penerbit Widina, Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/jpm.v5i6.2503

Abstract

This community service activity aims to improve the knowledge and understanding of students at SMAN 69 Kepulauan Seribu regarding the role of public relations, Corporate Social Responsibility (CSR), public speaking, and the relationship between companies and communities within the framework of sustainable development. This program is designed to address the need for PR literacy in island areas with limited access to information and to strengthen the capacity of the younger generation to understand the role of CSR in community development, humanitarianism, and sustainability. The methods used include education, training, discussions, and PR simulations based on case studies of companies operating in coastal areas. The results of the activity indicate an increase in students' understanding of PR concepts, corporate image, awareness of the importance of collaboration between companies and communities for social and environmental sustainability. This program has had a positive impact on students' critical awareness and strengthened the school's relationships with stakeholders.ABSTRAKKegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan pengetahuan dan pemahaman siswa SMAN 69 Kepulauan Seribu dan MAN 1 Kepulauan Seribu mengenai kehumasan (public relations), Corporate Social Responsibility (CSR), public speaking, dan hubungan antara perusahaan dan masyarakat dalam kerangka pembangunan berkelanjutan. Program ini dirancang untuk menjawab kebutuhan literasi PR di daerah kepulauan yang memiliki keterbatasan akses informasi dan menguatkan kapasitas generasi muda dalam memahami peran CSR dalam pengembangan masyarakat, kemanusiaan, dan sustainability. Metode yang digunakan adalah menyelenggarakan edukasi, pelatihan, diskusi, dan simulasi kehumasan berbasis studi kasus tentang perusahaan yang beroperasi di wilayah pesisir. Hasil kegiatan menunjukkan peningkatan pemahaman siswa mengenai konsep humas, citra perusahaan, serta kesadaran akan pentingnya kolaborasi antara perusahaan dan masyarakat dalam keberlanjutan sosial maupun lingkungan. Program ini memberikan dampak positif terhadap kesadaran kritis siswa dan memperkuat hubungan sekolah dengan pihak-pihak pemangku kepentingan.
Electronic Customer Relationship Management and Browsing: Driving Electronic Word of Mouth in Indonesia’s Online Marketplace Diana Anggraeni
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 10 No. 1 (2025): June 2025 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v10i1.1035

Abstract

This study delves into the effects of Electronic Customer Relationship Management (e-CRM), hedonic and utilitarian browsing on e-satisfaction, and their influence on electronic Word of Mouth (eWOM) in Indonesia's online marketplace. The digital commerce landscape emphasizes e-CRM's importance in managing customer interactions. Surveying 962 active users, this quantitative study reveals significant links between browsing behaviors and e-satisfaction, underlining diverse user preferences. Positive associations with eWOM suggest satisfied users advocate for brands. However, e-CRM shows non-significant ties with user satisfaction or eWOM, indicating the need for refined strategies aligned with user expectations. Theoretical implications support established models, offering insights into consumer behavior. This research enriches understanding of Indonesian online shopping, guiding tailored marketing communication strategies to boost satisfaction and eWOM endorsements. Future research could explore additional factors and strategies to optimize online retail experiences.
Entman Framing Analysis of Food Governance in Online Media Diana Anggraeni
Jurnal The Messenger Vol. 10 No. 1 (2018): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v10i1.711

Abstract

The article aim is to understand how kompas.com and sindonews.com on the period of 16 October 2017 up to 21 October 2017 framing the news related to food governance in Indonesia using Entman Framing Analysis. Entman Framing is an alternative method to see media differentiation in reveal the reality. According to the researcher, the two media possess its own differentiation in interpreting those realities, so that media could be considered as reader mindset influencer. The concept and theory of the article is agenda setting, reality construct, Entman framing, news and online media. The article method is qualitative using news article as analysis unit. The result show that the two online media emphasize issue about food governance management system. But the assertion of the two news are different; kompas.com tend to build and develop the village and farmer regeneration aspect, while sindonews.com emphasized on reinforcement the management system of food governance.
Marketing Communications Across Generations: Insight from Indonesia’s Online Marketplaces Widarto Rachbini; Diana Anggraeni; Ahmad Badari Burhan; Rina Sovianti; Emi Rahmawati
Jurnal The Messenger Vol. 17 No. 1 (2025): January-April
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v17i1.11832

Abstract

This study explores the complex dynamics of online consumer behavior in Indonesia's online marketplaces, particularly focusing on how hedonic and utilitarian browsing, alongside electronic word-of-mouth (eWOM), impact e-satisfaction and e-loyalty. Grounded in theoretical frameworks like the Technology Acceptance Model (TAM), Expectancy-Disconfirmation Model (EDM), and Social Influence Theory (SIT), the research investigates the varying behaviors across different age groups—Millennials, Generation X, and Baby Boomers. Using a quantitative approach, data was collected via online surveys targeting active marketplace users. The findings reveal distinct generational responses: Millennials and Generation X exhibit stronger associations between browsing behaviors and positive electronic outcomes, such as e-satisfaction, eWOM, and e-loyalty, compared to Baby Boomers. The study underscores the role of marketing communications in fostering positive consumer experiences, highlighting that tailored, segment-specific strategies are essential for improving brand loyalty. Millennials are more influenced by personalized and engaging content, while Generation X values practicality and reliability, and Baby Boomers prioritize trust and customer service. This research provides empirical insights into how businesses can leverage marketing communications to enhance consumer satisfaction and loyalty. The study also offers practical recommendations for businesses to optimize their strategies in Indonesia’s competitive online marketplace by addressing the unique preferences of different generational cohorts. Future research should investigate additional factors influencing consumer behavior and evaluate the long-term effectiveness of segment-specific marketing approaches.