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All Journal Journal of Language and Literature Jurnal The Messenger Jurnal PIKOM (Penelitian Komunikasi dan Pembangunan) Journal of Language and Literature Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia PEDULI: Jurnal Imiah Pengabdian Pada Masyarakat Coverage: Journal of Strategic Communication Jurnal Peduli Masyarakat Acta Diurna: Jurnal Ilmu Komunikasi Jurnal Teknologi Informasi dan Komunikasi Jurnal Public Relations (J-PR) Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Magna: Journal of Aconomics, Management, and Business Jurnal Akuntansi, Manajemen dan Perbankan Syariah Jurnal Komunikasi Global Publish : Basic and Applied Research Publication on Communications JISIP UNJA (Jurnal Ilmu Sosial Ilmu Politik Universitas Jambi) Loquēla Argopuro: Jurnal Multidisiplin Ilmu Bahasa Kiwari Jurnal Dinamika Ilmu Komunikasi Lire Journal (Journal of Linguistics and Literature) Jurnal Pengabdian Kepada Masyarakat Argopuro : Jurnal Multidisiplin Ilmu Bahasa Jurnal Insani
Anggraeni, Diana
Universitas Pancasila
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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Peningkatan Kemampuan Kehumasan, CSR, dan Public Speaking bagi Siswa SMA di Kepulauan Seribu GM Soekowati, GM Soekowati; Rosit, Muhamad; Bahriyah, Euis Nurul; Ramadan, Kevin; AnggraenI, Diana
Jurnal Pengabdian Masyarakat: Pemberdayaan, Inovasi dan Perubahan Vol 5, No 6 (2025): JPM: Pemberdayaan, Inovasi dan Perubahan
Publisher : Penerbit Widina, Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/jpm.v5i6.2503

Abstract

This community service activity aims to improve the knowledge and understanding of students at SMAN 69 Kepulauan Seribu regarding the role of public relations, Corporate Social Responsibility (CSR), public speaking, and the relationship between companies and communities within the framework of sustainable development. This program is designed to address the need for PR literacy in island areas with limited access to information and to strengthen the capacity of the younger generation to understand the role of CSR in community development, humanitarianism, and sustainability. The methods used include education, training, discussions, and PR simulations based on case studies of companies operating in coastal areas. The results of the activity indicate an increase in students' understanding of PR concepts, corporate image, awareness of the importance of collaboration between companies and communities for social and environmental sustainability. This program has had a positive impact on students' critical awareness and strengthened the school's relationships with stakeholders.ABSTRAKKegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan pengetahuan dan pemahaman siswa SMAN 69 Kepulauan Seribu dan MAN 1 Kepulauan Seribu mengenai kehumasan (public relations), Corporate Social Responsibility (CSR), public speaking, dan hubungan antara perusahaan dan masyarakat dalam kerangka pembangunan berkelanjutan. Program ini dirancang untuk menjawab kebutuhan literasi PR di daerah kepulauan yang memiliki keterbatasan akses informasi dan menguatkan kapasitas generasi muda dalam memahami peran CSR dalam pengembangan masyarakat, kemanusiaan, dan sustainability. Metode yang digunakan adalah menyelenggarakan edukasi, pelatihan, diskusi, dan simulasi kehumasan berbasis studi kasus tentang perusahaan yang beroperasi di wilayah pesisir. Hasil kegiatan menunjukkan peningkatan pemahaman siswa mengenai konsep humas, citra perusahaan, serta kesadaran akan pentingnya kolaborasi antara perusahaan dan masyarakat dalam keberlanjutan sosial maupun lingkungan. Program ini memberikan dampak positif terhadap kesadaran kritis siswa dan memperkuat hubungan sekolah dengan pihak-pihak pemangku kepentingan.
Co-Authors Akbar, Muhamad Asif Maulana Amiruddin Saleh Andi Faisal Bakti & Venny Eka Meidasari Anisti Badari Burhan, Ahmad Bahriyah, Euis Nurul Bahtiar Efendi Dari, Putri Wulan Diah Febrina Dini Wulansari Emi Rahmawati Estaswara, Helpris Fadila, Baity Nur Fahrezy, Muhammad Adam Fernanda, Andri Firdaus, Mutia Fitri K., Dian GM Soekowati, GM Soekowati Hidayatulloh, Wenang Hikma, Waode Erty Immasyari Amruroh Jeanica Christria Kaukab, M. Elfan Kilen, Kevin Georgy Listiyani, Della Lubis, Donal Fernado Mashadi Said Maulana Azka, Muhammad Gilang Mohamad Nuzurul Fasha Mohamad Nuzurul Fasha Muctar, Shanon Riesva Natasya Muhaimin, Achmad Imam Munanto, Gede Mustikawati Mustikawati Nabila, Nabila Nur Rahmadi, Andhi Nurhadi, Muizzu Pamungkas, Toriq Qonita, Naila Ramadan, Kevin Ramadhan, Fardhal Virgiawan Rawi, Muhammad Farhan Rina Sovianti Rizky Arif Afandi Rosit, Muhamad Rosmalia Ahmad Safira Salsabila Atsari Shanda, Billy Febriand Sigalingging, Bob Morison Siti Marwiyah Tabitha Deborah Tabitha Deborah Tri Arie Bowo Wahdini, Morika Wanodya, Ayuning