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Pelatihan Penggunaan Media Pemasaran On Line pada UMKM untuk Memperluas Pemasaran Tobing, Diana Sulianti K. Tobing; Apriono, Markus; Sudarsih, Sudarsih; Gede Krishnabudi, Nyoman
J-Dinamika : Jurnal Pengabdian Masyarakat Vol 8 No 3 (2023): Desember
Publisher : Politeknik Negeri Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25047/j-dinamika.v8i3.4310

Abstract

The problem of difficulty in finding information regarding the existence of SMEs has become a concern for the government. The government is trying to encourage the development of SMEs towards improving the quality and access to information. The application of digital marketing such as online marketing or e-commerce can be a solution to increase SMEs income. E-commerce is all forms of trade transactions for goods or services carried out electronically. Service activities for SMEs tape in Bondowoso were carried out to provide understanding and skills to the target audience regarding online marketing by utilizing m-commerce. Alternative solutions to the problems faced by tape SMEs include providing assistance in the use of digital marketing using smartphone media. Besides that, SMEs players were also introduced to icons that are generally used in digital marketing features. It is hoped that this community service activity can be a solution to problems in marketing their products and increase the competitiveness of tape SMEs.
Rekonstruksi Destinasi Wisata Selo Bonang Desa Panduman Berbasis Geopark Argopuro Purba Aprillianto, Bayu; Wahyuni, Nining Ika; Apriono, Markus; Fadah, Isti; Wilantari, Regina Niken; Pratama, Theodicy Kristian; Adhani, Brilian Farel; Agustriono, Aldi
Jurnal Pengabdian Nasional (JPN) Indonesia Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jpni.v5i2.852

Abstract

Selo Bonang is a tourist destination in Panduman Village, Jember Regency, which has iconic potential, namely a stone site that produces notes, known as the "Singing Valley." This site has the potential to become the world's first natural stone studio. This village faces several problems, namely the low competency of Human Resources (HR) in optimizing tourism potential, as well as the lack of a clear concept and identity in the development of Selo Bonang. Apart from that, there is an asymmetry of information regarding the history of the founding of Selo Bonang. The objectives of this community service are: 1) increasing human resource competency, 2) assisting in formulating development ideas and concepts, 3) strengthening tourist identity to overcome the asymmetry of historical information in Selo Bonang, and 4) establishing a chat spot that displays Jember's urban views. This tourist location is on the slopes of Mount Argopuro and close to the Duplang Site, which is part of the ancient heritage. This shows the integration of the potential of ancient heritage into the development of tourism based on the Purba Argopuro Geopark. The approach used is community-based tourism and spatial and infrastructure planning, with a focus on developing human resources in preparation for tourism planning and management as well as good tourism skills. Implementation methods include training, Focus Group Discussions (FGD), and assistance to Selo Bonang managers and the surrounding community. The results of the activities include: 1) increasing the competence of tourism managers and the community around Selo Bonang, 2) optimizing potential through a Selo Bonang development roadmap based on the Argopuro Purba Geopark, 3) tourism identity in the form of a profile book, 4) building a photo spot called Selo Bonang Urbanscape. It is hoped that these development ideas and concepts can contribute to the independence of managers and surrounding communities to achieve Sustainable Development Goals (SDGs).
THE ROLE OF WORK MOTIVATION IN MODERATING INDIVIDUAL FACTORS THAT INFLUENCE EMPLOYEE PERFORMANCE Tobing, Diana Sulianti K; Apriono, Markus; Sudarsih, Sudarsih; Krishnabudi, Nyoman Gede; Salsabila, Salsabila
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 8 No 3 (2024)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2024.v8.i3.6325

Abstract

The purpose of this study is to ascertain how work motivation, acting as a moderating variable, influences employee performance in the Jember Regency Forestry State-Owned Enterprise by mediating individual factors such as organizational commitment, career development, and individual characteristics. The research sample consisted of 157 respondents. The research utilizes both primary and secondary data. The study methodology employed is the Interaction Test, often known as MRA (Moderated Regression Analysis). The study's findings demonstrate that individual traits (X3), career advancement (X2), and organizational commitment (X1) all significantly and partially improve employee performance (Y). Work motivation (Z) has the potential to either attenuate or enhance the impact of organizational commitment (X1) on employee performance (Y). Work motivation (Z) has the potential to either decrease or enhance the impact of career growth (X2) on employee performance (Y). Work motivation (Z) has the potential to either attenuate or enhance the impact of individual attributes (X3) on employee performance (Y). The research suggests that the firm's capacity to sustain a harmonious work motivation can foster loyalty to the company, as well as a drive to deliver high performance for the company.
MENGUNGKAP PENGARUH RISIKO IDIOSINKRATIK: BAGAIMANA UKURAN PERUSAHAAN DAN KINERJA KEUANGAN MEMPENGARUHI HARGA SAHAM Wahyuni, Nining Ika; Qomar, Mukhamad Alan Nurul; Miqdad, Muhammad; Istifadah, Istifadah; Apriono, Markus
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 8 No 4 (2024)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2024.v8.i4.7081

Abstract

This study explores the mediating role of idiosyncratic risk in the relationship between company size, financial performance, and stock prices in the technology sector listed on the Indonesia Stock Exchange (IDX). Secondary data were gained from the annual financial statements of technology companies conducted IPOs before 2019, excluding firms with negative equity or those under suspension, formed the basis for analysis. Path analysis using SPSS version 27 was employed to examine these relationships. The study found that company size positively and significantly have impacts on stock prices. Financial performance also shows a positive and significant influence on stock prices. Idiosyncratic risk partially mediates the relationship between company size and stock prices. Similarly, idiosyncratic risk mediates the link between financial performance and stock prices, highlighting the unique risks specific to each firm as critical factors influencing stock valuation. The study underscores the dual importance of company size and financial performance in driving stock prices while emphasizing the significant role of idiosyncratic risk in moderating these effects. These findings provide valuable insights for companies, investors, and policymakers to understand stock price fluctuations, particularly in the dynamic and high-risk technology sector. Practical implications include optimizing financial performance and managing firm-specific risks to enhance stock market performance.
The Effect of Organizational Culture and Personality on Organizational Citizenship Behavior Mediated by Organizational Commitment on the Employees of PT Bank Tabungan Negara (Persero) Tbk Jember Ida Nur Kholisah; Sampeadi Sampeadi; Markus Apriono
e-Journal Ekonomi Bisnis dan Akuntansi Vol. 7 No. 1 (2020): e-JEBA Volume 7 Nomor 1 Tahun 2020
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ejeba.v7i1.10963

Abstract

This study aims to examine and analyze the effect of organizational culture and personality on organizational citizenship behavior mediated by organizational commitment on the employees of PT. Bank Tabungan Negara (Persero) Tbk Jember. This is a descriptive explanatory research. The population was all employees of PT. Bank Tabungan Negara (Persero) Tbk Jember with the sample consisted of 98 respondents taken by census sampling. Research data were analyzed using path analysis. Results showed that organizational culture and personality have a significant and positive effect on organizational commitment, organizational culture and personality have a significant and positive effect on organizational citizenship behavior, and organizational commitment has a significant and positive effect on organizational citizenship behavior of the employees of PT. Bank Tabungan Negara (Persero) Tbk Jember. These results imply that good organizational culture and personality can improve organizational citizenship behavior, directly, or indirectly as mediated by organizational commitment.
The Effect of Self efficacy and Compensation on Work Discipline in Improving Employee Performance in PDAM Tirta Mahameru in Lumajang District Riski Rama Duta, Muhammad; Apriono, Markus; Sumani
ABM: International Journal of Administration, Business and Management Vol 7 No 2 (2025): December 2024 - May 2025
Publisher : LPPM Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Employee performance is a key variable in supporting the effectiveness of organizational operations, especially in the context of public services at PDAM Tirta Mahameru, Lumajang Regency. This study aims to analyze the effect of self-efficacy and compensation on employee performance with work discipline as a mediating variable. Self-efficacy is defined as an individual's belief in the ability to complete a task, while compensation includes remuneration, incentives, and facilities that function as employee motivators. This study uses a quantitative approach with a path analysis method on a population of 152 employees. Primary data were obtained through a Likert-scale questionnaire and analyzed using validity, reliability, and classical assumption tests. The results of the analysis show that self-efficacy and compensation significantly affect work discipline, which in turn has a positive effect on employee performance. In addition, self-efficacy and compensation also have a significant direct effect on employee performance. Mediation analysis indicates that work discipline acts as a partial mediator in the relationship between self-efficacy and performance, while the mediation of work discipline on the relationship between compensation and performance does not show a dominant role. This finding confirms that improving employee performance can be achieved through strengthening self-efficacy, optimizing the compensation system, and developing consistent work discipline in the PDAM Tirta Mahameru environment of Lumajang Regency.
Peningkatan Daya Saing melalui Pengembangan Kinerja SDM dan Kemampuan Adaptasi Pasar K. Tobing, Diana Sulianti; Apriono, Markus; Sudarsih, Sudarsih; Krishnabudi, Nyoman Gede
Dedication : Jurnal Pengabdian Masyarakat Vol 9 No 2 (2025)
Publisher : LPPM Universitas PGRI Argopuro Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31537/dedication.v9i2.2590

Abstract

Usaha mikro kecil dan menengah (UMKM) batik di Jember menghadapi sejumlah tantangan. Penelitian menunjukkan bahwa keterbatasan kapasitas sumber daya manusia (SDM) dalam hal manajemen usaha, inovasi desain, dan literasi digital masih menjadi hambatan utama dalam peningkatan daya saing UMKM batik. Kegiatan pengabdian masyarakat ini dilaksanakan dengan menggunakan pendekatan yang berorientasi pada pemberdayaan, di mana masyarakat didorong untuk mengenali potensi yang dimiliki, mengidentifikasi masalah yang dihadapi, serta menemukan solusi yang relevan melalui proses kolaboratif antara tim pelaksana dan mitra dampingan. Hasil kegiatan pengabdian kepada masyarakat ini adalah pemilik UMKM dan karyawan mempunyai pemahaman dan keterampilan baru tentang literasi digital, manajemen usaha, serta inovasi desain batik. Pemilik kini lebih terampil dalam memanfaatkan media sosial dan marketplace untuk memperluas jaringan pemasaran, serta mampu melakukan pencatatan keuangan digital yang lebih rapi dan akurat.
Peran Komitmen Berkelanjutan Sebagai Variabel Moderasi: Pengaruh Lingkungan Kerja dan Keadilan Organisasi Terhadap Kinerja Pegawai Khusna, Khanifatul; Apriono, Markus; Putri, Shaphira Donita
Journal of Business & Applied Management Vol 18, No 1 (2025): Journal of Business & Applied Management
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jbam.v18i1.7895

Abstract

Dalam rangka mewujudkan visi dan misi organisasi, ketersediaan sumber daya yang berkualitas merupakan suatu keharusan. Salah satu komponen sumber daya yang memiliki peran strategis adalah sumber daya manusia dengan tingkat kinerja yang tinggi. Pencapaian kinerja pegawai dipengaruhi oleh berbagai faktor, di antaranya adalah lingkungan kerja, keadilan organisasi, dan komitmen berkelanjutan. Penelitian ini bertujuan untuk mengkaji pengaruh lingkungan kerja dan keadilan organisasi terhadap kinerja pegawai, baik secara langsung maupun melalui peran mediasi dari komitmen berkelanjutan. Pendekatan yang digunakan dalam penelitian ini adalah pendekatan kuantitatif, dengan jumlah responden sebanyak 65 orang. Analisis data dilakukan menggunakan metode Partial Least Square (PLS) dengan bantuan perangkat lunak SmartPLS versi 4.0. Hasil penelitian menunjukkan bahwa: (1) lingkungan kerja berpengaruh signifikan terhadap keadilan organisasi; (2) lingkungan kerja berpengaruh signifikan terhadap kinerja pegawai; (3) keadilan organisasi tidak berpengaruh langsung terhadap kinerja; (4) lingkungan kerja berpengaruh signifikan terhadap kinerja pegawai melalui keadilan organisasi; (5) komitmen berkelanjutan memiliki peran mediasi terhadap hubungan keadilan organisasi terhadap kinerja pegawai.
Branding Desa Mawar Karangpring melalui Bakpia Mawar dan Kartini Ecopreneur Wilantari, Regina Niken; Aprillianto, Bayu; Wahyuni, Nining Ika; Amilia, Winda; Fadah, Isti; Apriono, Markus; Wardayati, Siti Maria; Awwaliyah, Intan Nurul; Agustriono, Aldi; Irmadariyani, Ririn
Lebah Vol. 19 No. 1 (2025): September: Pengabdian
Publisher : IHSA Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/lebah.v19i1.294

Abstract

Desa Karangpring berlokasi di Kabupaten Jember yang memiliki potensi alam yang signifikan, terutama dalam budidaya bunga mawar. Berdasarkan survei dan diskusi dengan masyarakat setempat, bunga mawar selama ini lebih banyak dijual sebagai sarana ziarah dan persembahan untuk pemakaman, sehingga belum mampu memperkuat citra Desa Karangpring sebagai "Desa Mawar." Aparatur desa dan warga setempat memerlukan pendampingan dalam pengolahan produk berbahan dasar mawar, tidak hanya untuk memperkuat branding desa, tetapi juga untuk meningkatkan nilai ekonomi dari bunga mawar. Program pengabdian kepada masyarakat yang dilaksanakan oleh Keris-Dimas ESG FEB Universitas Jember bertujuan untuk memperkuat branding Desa Karangpring sebagai "Desa Mawar" melalui program Kartini Ecopreneur dan inovasi produk bakpia mawar. Luaran dari program ini meliputi: 1) pembentukan kelompok Kartini Ecopreneur yang bertanggung jawab dalam keberlanjutan pengolahan mawar menjadi bakpia mawar untuk tujuan komersial, 2) terciptanya produk bakpia mawar inovatif dengan cita rasa unik dan lezat berbahan dasar mawar, serta 3) pengembangan branding bakpia mawar melalui pembuatan logo dan kemasan produk