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All Journal Jurnal Akuntansi dan Keuangan Jurnal Manajemen dan Bisnis International Conference on Law, Business and Governance (ICon-LBG) International Conference on Education and Language (ICEL) Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Visionist Jurnal Manajemen Indonesia Journal of Environment and Sustainability EnviroScienteae JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) International Journal of Economic Policy in Emerging Economies Lectura : Jurnal Pendidikan JURNAL CEMERLANG: Pengabdian pada Masyarakat YUME : Journal of Management EKUITAS (Jurnal Ekonomi dan Keuangan) eCo-Buss JURNAL AKUNTANSI KEUANGAN DAN MANAJEMEN Economics and Digital Business Review eCo-Fin East Asian Journal of Multidisciplinary Research (EAJMR) JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Formosa Journal of Multidisciplinary Research (FJMR) Studi Akuntansi, Keuangan, dan Manajemen Jurnal Pengabdian Masyarakat Tapis Berseri MABUSS: Journal of Management, Business and Social Sciences Jurnal Pengabdian UMKM International Journal of Economics, Business and Innovation Research Hirarki : Jurnal Ilmiah Manajemen dan Bisnis Journal of Multidisciplinary Academic Business Studies
M. Yusuf Sulfarano Barusman
Universitas Bandar Lampung
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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THE EFFECT OF LEADERSHIP STYLE AND WORK MOTIVATION ON EMPLOYEE PERFORMANCE AT CLASS IIB GUNUNG SUGIH CORRECTIONAL INSTITUTION Syahfery, Ahmad; Romli, Khomsahrial; Barusman, M. Yusuf Sulfarano
Journal of Management, Business and Social Sciences Vol. 2 No. 2 (2024): May
Publisher : Program Studi Magister Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Organizations possess interconnected structures and goals, relying heavily on human communication to coordinate their activities. This study aims to examine the influence of leadership style on employee performance, the impact of work motivation on employee performance, and the combined effect of both variables on the performance of employees at the Class IIB Correctional Institution of Gunung Sugih. The research employed a survey method with both qualitative and quantitative approaches. The analysis revealed that leadership style and work motivation simultaneously have a significant effect on employee performance, with a correlation coefficient (r) of 0.673 and a contribution of 39.4%. The F-test result showed an F-value of 5.538, which exceeds the F-table value of 2.40 at a 5% significance level, indicating that the alternative hypothesis is accepted and the null hypothesis is rejected. In conclusion, leadership style and work motivation significantly influence employee performance improvement. Therefore, it is recommended that both aspects be further enhanced, underperforming employees be provided with appropriate training, supervisory control be strengthened, and a fair reward and punishment system be implemented.
Efforts to reduce illegal parking in Lampung Province Sumbogo, Bambang; Oktaria, Eka Travilta; Barusman, M. Yusuf S.; Defrizal, Defrizal; Barusman, Andala Rama Putra
Journal of Multidisciplinary Academic Business Studies Vol. 1 No. 4 (2024): August
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jomabs.v1i4.2324

Abstract

Purpose: This study examines how land is designated as no-parking zones and the efforts to suppress illegal parking in Lampung Province. Research Methodology: The method used in this research is descriptive qualitative. Results: Findings show ten areas where parking is prohibited: on bends, shoulders, or bridges; pedestrian or bicycle tracks; near traffic lights; main roads; in front of or close to stopped vehicles; within 6 m of intersections; within 9 m of bus stops (unless damaged); within 3 m of fire hydrants or areas hindering fire-fighting access; along slippery roads; on overpasses, tunnels, or their approaches; and on grass verges or shoulders. To address illegal parking, the Lampung Province Transportation Agency has taken several measures: mapping parking zones, improving management to support traffic flow and local revenue (PAD), fostering community and government awareness, providing guidance to ensure proper management, and enforcing sanctions. However, emphasis is placed more on education and guidance than punishment. Conclusions: Effective parking management, supported by public awareness, government intervention, and structured regulations, is essential for traffic safety and efficiency. Limitations: The study is limited to Lampung Province and uses descriptive data, restricting broader generalization. Contribution: This research offers practical insights for regional governments to improve traffic order through structured parking management and emphasizes the role of education and community awareness in reducing illegal parking.
Tourism Development Strategy at Minang Rua Beach, Kelawi Village using Differentiation Strategy Lolita, Allyen Jeslyn; Barusman, Muhammad Yusuf Sulfarano
East Asian Journal of Multidisciplinary Research Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v3i3.8659

Abstract

Tourism development is an important effort to improve the economy of a region. One of the tourist attractions that has natural and cultural potential is Minang Rua Beach. Minang Rua Beach is a tourist destination that has its uniqueness to find great opportunities for sustainable tourism development. Minang Rua Beach implements a strategy for tourism development, namely a differentiation strategy. The differentiation strategy has been recognized as an effective approach in attracting the attention of tourists and differentiating tourism destinations from others. This research aims to analyze and describe how differentiation strategies are applied in tourism development. The research method used was descriptive qualitative, data was collected through observation, interviews, and documentation. Based on observations at Minang Rua Beach and interviews with Minang Rua Beach Managers who are members of the Tourism Awareness Group (POKDARWIS) as well as tourists who come to this tourist spot, Minang Rua Beach shows unique natural and cultural uniqueness. Minang Rua Beach has become the main pawn in implementing differentiation strategies such as natural beauty, cultural diversity, or exclusive activities. Researchers found that marketing efforts that emphasize the uniqueness and specialness of destinations have succeeded in attracting market attention.
The Effect of Service Quality and Service Innovation on Customer Satisfaction at PT PLN (Persero) ULP Teluk Betung Pradita, Selvy; Barusman, Muhammad Yusuf Sulfarano
Formosa Journal of Multidisciplinary Research Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i3.8559

Abstract

This research uses quantitative methods, involving 100 respondents as samples. During this process, the instruments in the study were tested for validity and reliability. Followed by a classic assumption test consisting of normality test and multicollinearity test. Furthermore, hypothesis testing includes multiple linear regression analysis, coefficient of determination (R2 ), t test and f test. The purpose of this study was to determine whether service quality and service innovation affect customer satisfaction at PT PLN (Persero) ULP Teluk Betung. In this study, Service Quality affects Customer Satisfaction. This shows that the hypothesis is accepted. The value of Service Quality t count is 4.246> from t table 1.984. The results showed that Service Quality significantly affected Customer Satisfaction, Service Quality was rated positively in multiple regression analysis. The results of the study Service Innovation has a positive and significant effect on Customer Satisfaction, meaning that the hypothesis is accepted. The t test results show that the t value of Service Innovation is greater than the t table (7.256> 984). In multiple regression analysis, Service Innovation has a positive value on Customer Satisfaction. PLN is a state-claimed business that is delegated as a provider of electricity. Therefore, it needs a lot of innovation to attract new customers and service quality must be the main focus because it can create customer satisfaction and will affect customer loyalty.
The Influence of Work Discipline on the Work Productivity of Tahu SME (Small and Medium Enterprise) Employees, Gadingrejo District, Pringsewu Regency Irine, Brigita; Barusman, Muhammad Yusuf Sulfarano
Formosa Journal of Multidisciplinary Research Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i3.8561

Abstract

The current study aims to investigate in depth the relationship between employee work discipline and work productivity levels in the Tofu MSMEs of Gadingrejo sub-district, Pringsewu district. A quantitative approach was chosen as the research method, with data collected directly from employees through questionnaires and observations, covering a total population of 30 employees. The data collected was then analyzed using multiple linear regression models. The results of the analysis reveal that the effect of work discipline on the work productivity of tofu UMKM employees, the work discipline variable has a significant effect on employee work productivity. It is hoped that the findings of this study can contribute to improving work discipline in Tofu MSMEs in Gadingrejo District, Pringsewu Regency towards work productivity in employees, by further considering the shortcomings of developing employee performance. Of course it helps Tofu MSMEs improve Employee Productivity and Work Discipline that has been higher than before.
The Impact of Global Trends on Tourism and the Creative Economy in Lampung Province Mega, Selfia Alke; Barusman, M. Yusuf S; Habiburahman, Habiburahman; Barusman, Andala Rama Putra
Studi Akuntansi, Keuangan, dan Manajemen Vol 5 No 3 (2026): January
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i3.5619

Abstract

Purpose: This study aims to analyze the influence of global trends on the development of tourism and creative business sectors in Lampung Province. Methodology/approach: The research employs a qualitative approach through a systematic literature review, drawing data from scientific articles, research reports, books, and official statistical sources. Results/findings: Global trends such as the rise in tourist visits, digitalization, and environmental awareness significantly impact local economic growth, tourism product diversification, and promotional activities in Lampung Province. Conclusions: Global trends including the growth of tourist arrivals, diversification of tourism products, the emergence of digital tourism ambassadors, and increased environmental awareness have significantly influenced the tourism and creative business sectors in Lampung Province. These developments present both opportunities and challenges that require strategic adaptation and collaboration among local governments, business actors, and communities. By adopting digital technologies, promoting sustainable tourism practices, and leveraging cultural and natural resources, Lampung can strengthen its competitiveness and achieve sustainable regional development. Conclusion: This study shows that adaptation to global trends supports tourism and creative economy development in Lampung Province through digitalization, diversification, and sustainability. The findings underline the role of local innovation and stakeholder collaboration in regional development and suggest the need for stronger digital capacity and sustainable tourism policies Limitations: This study is limited to literature-based analysis and does not include empirical field data to validate the findings. Contribution: The research provides strategic recommendations for policymakers and business stakeholders to capitalize on global trends for developing sustainable tourism and creative industries in Lampung Province.
Efforts to reduce illegal parking in Lampung Province Sumbogo, Bambang; Oktaria, Eka Travilta; Barusman, M. Yusuf S.; Defrizal, Defrizal; Barusman, Andala Rama Putra
Journal of Multidisciplinary Academic Business Studies Vol. 1 No. 4 (2024): August
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jomabs.v1i4.2324

Abstract

Purpose: This study examines how land is designated as no-parking zones and the efforts to suppress illegal parking in Lampung Province. Research Methodology: The method used in this research is descriptive qualitative. Results: Findings show ten areas where parking is prohibited: on bends, shoulders, or bridges; pedestrian or bicycle tracks; near traffic lights; main roads; in front of or close to stopped vehicles; within 6 m of intersections; within 9 m of bus stops (unless damaged); within 3 m of fire hydrants or areas hindering fire-fighting access; along slippery roads; on overpasses, tunnels, or their approaches; and on grass verges or shoulders. To address illegal parking, the Lampung Province Transportation Agency has taken several measures: mapping parking zones, improving management to support traffic flow and local revenue (PAD), fostering community and government awareness, providing guidance to ensure proper management, and enforcing sanctions. However, emphasis is placed more on education and guidance than punishment. Conclusions: Effective parking management, supported by public awareness, government intervention, and structured regulations, is essential for traffic safety and efficiency. Limitations: The study is limited to Lampung Province and uses descriptive data, restricting broader generalization. Contribution: This research offers practical insights for regional governments to improve traffic order through structured parking management and emphasizes the role of education and community awareness in reducing illegal parking.
Pengaruh Kompensasi Finansial Dan Disiplin Kerja Terhadap Kepuasan Kerja Karyawan Pada CV. Galih Langgeng Jaya Barusman, Yusuf Sulfarano; Mediana, Ovie
YUME : Journal of Management Vol 9, No 1
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i1.11370

Abstract

CV. Galih Langgeng Jaya menghadapi tantangan terkait kepuasan karyawannya, khususnya terkait kesesuaian antara beban kerja dan kompensasi, serta tingkat kedisiplinan yang belum optimal. Penelitian dilakukan dengan tujuan menganalisis kepuasan kerja karyawan yang dipengaruhi oleh kompensasi finansial dan disiplin kerja. Pendekatan yang digunakan yaitu kuantitatif. Melibatkan seluruh karyawan CV. Galih Langgeng Jaya sebagai populasi, yaitu 54 orang, dengan 48 karyawan dipilih sebagai sampel menggunakan metode Random Sampling. Penelitian ini mengandalkan kuesioner daring untuk mengumpulkan data dari karyawan, dengan skala penilaian lima tingkat. Analisis dilakukan untuk mengevaluasi kualitas data, asumsi klasik, pengujian hipotesis. Hasilnya memperlihatkan bahwa kedua faktor tersebut secara jelas meningkatkan kepuasan karyawan, baik secara individu maupun bersama-sama, sehingga informasi ini dapat membantu perusahaan dalam menyusun kebijakan untuk meningkatkan motivasi dan kinerja staf.
Pengaruh Citra Merek dan Kesadaran Merek Terhadap Keputusan Pembelian Produk Skintific Pada TikTokshop (Studi Kasus Mahasiswa FEB Universitas Bandar Lampung) Agnes Nofita Fatmasari; M. Yusuf S. Barusman
eCo-Buss Vol. 7 No. 3 (2025): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v7i3.2059

Abstract

Studi ini menganalisis pengaruh citra merek dan kesadaran merek terhadap keputusan pembelian produk skincare Skintific melalui Tikok Shop, pada mahasiswa FEB Universitas Bandar Lampung. Metodologi menggunakan teknik kuantitatif yang dilakukan dengan analisis regresi linier berganda. Data telah dikumpulkan dari sembilan puluh responden yang merupakan pengguna aktif TikTok. Temuan didapat citra merek memiliki kontribusi signifikan pada keputusan pembelian. Demikian pula, kesadaran merek berpengaruh secara signifikan dalam mendorong keputusan pembelian. Pengujian menunjukan kedua variabel tersebut simultan berpengaruh pada keputusan pembelian. Hasil ini mengungkapkan citra merek dan kesadaran merek bersamaan menjelaskan sebagian besar variasi dalam keputusan pembelian. Oleh karena itu, disarankan agar skintific meningkatkan strategi pemasaran dengan fokus pada kedua aspek ini di platform tiktok.
Pengaruh Motivasi Kerja, Disiplin Kerja, dan Kompensasi Terhadap Kinerja Karyawan. ( Studi Kasus Karyawan PT. Florindo Makmur (SB 7)) Hezky Yonathan; M Yusuf S Barusman
eCo-Fin Vol. 7 No. 1 (2025): eCo-Fin
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/ef.v7i1.2018

Abstract

Temuan ini mengidentifikasi kaitan antara motivasi kerja, disiplin kerja, serta kompensasi pada kinerja karyawan  di PT. Florindo Makmur (SB7). Metode penelitian ini adalah kuantitatif, penentuan jumlah sampel dilakukan melalui teknik Total Sampling. Populasi diambil dari Karyawan PT. Florindo Makmur (SB7). Ukuran populasi yang diketahui adalah 40 karyawan. Lokasi penelitian dilakukan di PT. Florindo Makmur (SB7) Kecamatan Seputihbanyak, Lampung Tengah, Lampung. Penelitian dilakukan dalam jangka waktu November-Desember 2024. Besarnya penentuan jumlah sampel menggunakan sampel jenuh. Data primer diambil menggunakan kuisioner via google form dan pertanyaan yang diambil sesuai dengan setiap indikator variabel menggunakan metode skala Likert (1-4). Data sekunder bersumber dari penelitian jurnal terdahulu yang menggunakan metode kuantiatif sesuai dengan topik temuan ini. Temuan ini menerapkan Uji Instrument yaitu Uji Validitas, Uji Reliabilitas. Uji Asumsi Klasik yaitu Uji Normalitas, UjiMultikolinearitas,Uji Heteroskedastisitas. Serta analisis regresi linier berganda serta pengujian hipotesis melalui Uji t parsial dan Uji F simultan dan Koefisien Determinasi (R2) serta IBM SPSS Statistics 23. Hasil uji koefisien determinasi (R²) menunjukkan bahwa ketiga variabel tersebut secara signifikan mempengaruhi kinerja karyawan sebesar 59,6% pada kinerja karyawan  di PT. Florindo Makmur (SB7).
Co-Authors . Farlina . Habiburrahman Agnes Nofita Fatmasari Agung Setyo Utomo Agus Wahyudi Agus Wahyudi Ahmad Cucus Amelia Citra Andala Rama Putra Barusman Anggraito, Risetia Anggrita Denziana Appin Purisky Redaputri Appin Redaputri Aprinisa Aqila Ramandani Ardansyah, Ardansyah Bahiyyah, Siti Budhi Waskito Citra Amalia Claudius Budi Santoso Defrizal Defrizal Defrizal Diva Amanda Dwi Ambarningrum Evi Ekawati Fani Handayani Ferry Simarmata, Marudut Jon Gilang Permata Sari Habiburahman, Habiburahman Habiburrahman Habiburrahman, Habiburrahman Hakim, Lukmanul Haninun Hartabela, Dadang Hendri Dunan Hepiana Patmarina Hezky Yonathan Indriati Agustina Gultom Irine, Brigita Iskandar Ali Alam Isnaini Isnaini Jennifer Cendana Johannes Simatupang Khomsahrial Romli Lindrianasari Lolita, Allyen Jeslyn Lukmanul Hakim M Oktavianur M. Oktaviannur Marzuki Noor, Marzuki Mediana, Ovie Moh Oktavianur Mohammad Irfan Muhammad Rizki Saputra Niki Agus Santoso Nur Fatah, Praditya Wiradipati Nurdiawansyah Nurdiawansyah Okta Ainita Oktaria, Eka Travilta Pradita, Selvy Putri, Auliya Rahmawati, Nindy Merry Rendra Adhitya Albardi Riki Adetia Setiawan Robby Yuli Endra Selfia Alke Mega, Selfia Alke Simarmata, Marudut J.F. Soewito Soewito Soewito Soni Gunardi Suhaimi Suhaimi Sumbogo, Bambang Syafakoh, Ida Syahfery, Ahmad Tina Miniawati Barusman Tri Lestira Putri Warganegara Umpusinga, Hasrun Afandi Veronika Saptarini Wenny Permata Sari Yanuar Dwi Prastyo Yayan Fitri Yeni Hermawanto Zaidirina Zaidrina