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The Effect of Service Quality and Service Innovation on Customer Satisfaction at PT PLN (Persero) ULP Teluk Betung Pradita, Selvy; Barusman, Muhammad Yusuf Sulfarano
Formosa Journal of Multidisciplinary Research Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i3.8559

Abstract

This research uses quantitative methods, involving 100 respondents as samples. During this process, the instruments in the study were tested for validity and reliability. Followed by a classic assumption test consisting of normality test and multicollinearity test. Furthermore, hypothesis testing includes multiple linear regression analysis, coefficient of determination (R2 ), t test and f test. The purpose of this study was to determine whether service quality and service innovation affect customer satisfaction at PT PLN (Persero) ULP Teluk Betung. In this study, Service Quality affects Customer Satisfaction. This shows that the hypothesis is accepted. The value of Service Quality t count is 4.246> from t table 1.984. The results showed that Service Quality significantly affected Customer Satisfaction, Service Quality was rated positively in multiple regression analysis. The results of the study Service Innovation has a positive and significant effect on Customer Satisfaction, meaning that the hypothesis is accepted. The t test results show that the t value of Service Innovation is greater than the t table (7.256> 984). In multiple regression analysis, Service Innovation has a positive value on Customer Satisfaction. PLN is a state-claimed business that is delegated as a provider of electricity. Therefore, it needs a lot of innovation to attract new customers and service quality must be the main focus because it can create customer satisfaction and will affect customer loyalty.
The Influence of Work Discipline on the Work Productivity of Tahu SME (Small and Medium Enterprise) Employees, Gadingrejo District, Pringsewu Regency Irine, Brigita; Barusman, Muhammad Yusuf Sulfarano
Formosa Journal of Multidisciplinary Research Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i3.8561

Abstract

The current study aims to investigate in depth the relationship between employee work discipline and work productivity levels in the Tofu MSMEs of Gadingrejo sub-district, Pringsewu district. A quantitative approach was chosen as the research method, with data collected directly from employees through questionnaires and observations, covering a total population of 30 employees. The data collected was then analyzed using multiple linear regression models. The results of the analysis reveal that the effect of work discipline on the work productivity of tofu UMKM employees, the work discipline variable has a significant effect on employee work productivity. It is hoped that the findings of this study can contribute to improving work discipline in Tofu MSMEs in Gadingrejo District, Pringsewu Regency towards work productivity in employees, by further considering the shortcomings of developing employee performance. Of course it helps Tofu MSMEs improve Employee Productivity and Work Discipline that has been higher than before.
Pengaruh Citra Merek dan Kesadaran Merek Terhadap Keputusan Pembelian Produk Skintific Pada TikTokshop (Studi Kasus Mahasiswa FEB Universitas Bandar Lampung) Agnes Nofita Fatmasari; M. Yusuf S. Barusman
eCo-Buss Vol. 7 No. 3 (2025): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v7i3.2059

Abstract

Studi ini menganalisis pengaruh citra merek dan kesadaran merek terhadap keputusan pembelian produk skincare Skintific melalui Tikok Shop, pada mahasiswa FEB Universitas Bandar Lampung. Metodologi menggunakan teknik kuantitatif yang dilakukan dengan analisis regresi linier berganda. Data telah dikumpulkan dari sembilan puluh responden yang merupakan pengguna aktif TikTok. Temuan didapat citra merek memiliki kontribusi signifikan pada keputusan pembelian. Demikian pula, kesadaran merek berpengaruh secara signifikan dalam mendorong keputusan pembelian. Pengujian menunjukan kedua variabel tersebut simultan berpengaruh pada keputusan pembelian. Hasil ini mengungkapkan citra merek dan kesadaran merek bersamaan menjelaskan sebagian besar variasi dalam keputusan pembelian. Oleh karena itu, disarankan agar skintific meningkatkan strategi pemasaran dengan fokus pada kedua aspek ini di platform tiktok.
Pengaruh Motivasi Kerja, Disiplin Kerja, dan Kompensasi Terhadap Kinerja Karyawan. ( Studi Kasus Karyawan PT. Florindo Makmur (SB 7)) Hezky Yonathan; M Yusuf S Barusman
eCo-Fin Vol. 7 No. 1 (2025): eCo-Fin
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/ef.v7i1.2018

Abstract

Temuan ini mengidentifikasi kaitan antara motivasi kerja, disiplin kerja, serta kompensasi pada kinerja karyawan  di PT. Florindo Makmur (SB7). Metode penelitian ini adalah kuantitatif, penentuan jumlah sampel dilakukan melalui teknik Total Sampling. Populasi diambil dari Karyawan PT. Florindo Makmur (SB7). Ukuran populasi yang diketahui adalah 40 karyawan. Lokasi penelitian dilakukan di PT. Florindo Makmur (SB7) Kecamatan Seputihbanyak, Lampung Tengah, Lampung. Penelitian dilakukan dalam jangka waktu November-Desember 2024. Besarnya penentuan jumlah sampel menggunakan sampel jenuh. Data primer diambil menggunakan kuisioner via google form dan pertanyaan yang diambil sesuai dengan setiap indikator variabel menggunakan metode skala Likert (1-4). Data sekunder bersumber dari penelitian jurnal terdahulu yang menggunakan metode kuantiatif sesuai dengan topik temuan ini. Temuan ini menerapkan Uji Instrument yaitu Uji Validitas, Uji Reliabilitas. Uji Asumsi Klasik yaitu Uji Normalitas, UjiMultikolinearitas,Uji Heteroskedastisitas. Serta analisis regresi linier berganda serta pengujian hipotesis melalui Uji t parsial dan Uji F simultan dan Koefisien Determinasi (R2) serta IBM SPSS Statistics 23. Hasil uji koefisien determinasi (R²) menunjukkan bahwa ketiga variabel tersebut secara signifikan mempengaruhi kinerja karyawan sebesar 59,6% pada kinerja karyawan  di PT. Florindo Makmur (SB7).
Quality Management System in Higher Education: A Main Pillar Towards Quality Higher Education Vonny Tiara Narundana; Yusuf Sulfarano Barusman; Defrizal Defrizal; Budhi Waskito; Habiburahhman Habiburahhman
Jurnal Akuntansi, Keuangan, dan Manajemen Vol 7 No 2 (2026): Maret
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jakman.v7i2.5330

Abstract

Purpose: This study reviews Quality Management Systems (QMS) in higher education, examining key concepts, implementation models, impacts, and challenges. It highlights leadership, accreditation, technology, and quality culture as critical success factors and shows how globalization and digital transformation shape accountability, innovation, and continuous improvement. Methodology/Approach: A qualitative descriptive approach was used through a literature review of 11 Scopus-indexed journals, identified via Publish or Perish with keywords “quality management system in higher education.” The thematic synthesis identified and interpreted the core themes. Results/Findings: The findings show that models such as ISO 9001, TQM, and EFQM are widely adopted and aligned with continuous improvement cycles such as PPEPP. An effective QMS enhances the quality of learning, reputation, and employability. Success depends on leadership commitment, stakeholder engagement and contextual adaptability. Bridging theory and practice is essential for sustainable improvements. Conclusions: Quality management systems in higher education face challenges from diverse stakeholder demands, weak implementation, and limited alignment with ISO 21001:2018. Policies without strong leadership and continuous evaluation are inadequate. TQM offers a comprehensive, evidence-based framework that strengthens the QMS and supports digital integration, engagement, sustainability, and global competitiveness. Limitations: This study is limited to a literature review of 11 selected articles without primary data collection, which may be subject to search bias and researcher interpretation. Contributions: This study consolidates diverse QMS models into a strategic reference for university leaders and identifies research gaps, particularly in integrating advanced technologies such as AI and blockchain.
Pengaruh Kemudahan Penggunaan dan Kepercayaan Terhadap Minat Menggunakan Layanan M2U pada Generasi Z di Bandar Lampung Edward Edward; Yusuf Sulfrano Barusman; Haninun Haninun
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 7 No. 4 (2026): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v7i4.11784

Abstract

The development of digital banking in Indonesia has shown significant growth; however, the adoption rate of Maybank Indonesia’s M2U service among Generation Z in Bandar Lampung remains suboptimal. This study aims to analyze the effect of perceived ease of use and trust on the intention to use the M2U service among Generation Z in Bandar Lampung. The research employed a quantitative approach with a causal associative design. The population consisted of 4,600 Generation Z users of the M2U application at KCI Bandar Lampung, with a sample of 98 respondents determined using the Slovin formula. Data were collected through a Likert-scale questionnaire and analyzed using multiple linear regression. The results indicate that perceived ease of use has a positive and significant effect on the intention to use the M2U service. Trust also has a positive and significant effect on the intention to use the service. Simultaneously, perceived ease of use and trust significantly influence Generation Z’s intention to use M2U in Bandar Lampung. The study concludes that improving application usability and strengthening security and user trust are key factors in increasing Generation Z’s intention to adopt M2U digital banking services.
Pengaruh Kompensasi Finansial Dan Disiplin Kerja Terhadap Kepuasan Kerja Karyawan Pada CV. Galih Langgeng Jaya Yusuf Sulfarano Barusman; Ovie Mediana
YUME : Journal of Management Vol 9, No 1 (2026)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i1.11370

Abstract

CV. Galih Langgeng Jaya menghadapi tantangan terkait kepuasan karyawannya, khususnya terkait kesesuaian antara beban kerja dan kompensasi, serta tingkat kedisiplinan yang belum optimal. Penelitian dilakukan dengan tujuan menganalisis kepuasan kerja karyawan yang dipengaruhi oleh kompensasi finansial dan disiplin kerja. Pendekatan yang digunakan yaitu kuantitatif. Melibatkan seluruh karyawan CV. Galih Langgeng Jaya sebagai populasi, yaitu 54 orang, dengan 48 karyawan dipilih sebagai sampel menggunakan metode Random Sampling. Penelitian ini mengandalkan kuesioner daring untuk mengumpulkan data dari karyawan, dengan skala penilaian lima tingkat. Analisis dilakukan untuk mengevaluasi kualitas data, asumsi klasik, pengujian hipotesis. Hasilnya memperlihatkan bahwa kedua faktor tersebut secara jelas meningkatkan kepuasan karyawan, baik secara individu maupun bersama-sama, sehingga informasi ini dapat membantu perusahaan dalam menyusun kebijakan untuk meningkatkan motivasi dan kinerja staf.
Innovation, Sustainability, and Small and Medium Enterprise Performance: A Resource-Based View Systematic Literature Review Ardansyah Ardansyah; M. Yusuf S. Barusman; Habiburahhman Habiburahhman; Defrizal Defrizal
Studi Ilmu Manajemen dan Organisasi Vol 7 No 2 (2026): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i2.6934

Abstract

Purpose: This study systematically examines the relationships among organizational innovation, organizational sustainability, competitive advantage, and Micro, Small, And Medium Enterprise (MSME) performance from a Resource Based View (RBV) perspective. It addresses a research gap by integrating these four constructs into a single conceptual framework, as previous studies have predominantly examined them separately or through limited variable relationships.Research Methodology: A Systematic Literature Review (SLR) was conducted using the PRISMA 2020 protocol. The study reviewed 68 peer-reviewed articles published between 2015 and 2025 from Scopus, Web of Science, and Google Scholar. Data were analyzed through narrative synthesis, thematic clustering, and gap analysis.Results: The findings show that organizational innovation has the strongest positive relationship with MSME performance, while organizational sustainability also contributes significantly. Competitive advantage acts as a mediating mechanism, although its effect varies across different business contexts. Limited studies integrating all constructs indicate a research gap.Conclusions: The review confirms RBV as a relevant foundation for explaining MSME performance through innovation, sustainability, and competitive advantage.Limitations: This study is limited to secondary data from peer-reviewed publications between 2015 and 2025, which may affect broader generalization.Contributions: This study provides an integrated RBV-based framework and future research directions for strengthening MSME competitiveness and sustainability.
Pengembangan Keahlian dalam Produksi Kopi Liwa Melalui Pelatihan Penggunaan Mesin M. Yusuf S Barusman; Hendri Dunan; Niki Agus Santoso; Aprinisa Aprinisa; Appin Purisky Redaputri
JURNAL CEMERLANG: Pengabdian pada Masyarakat Vol 6 No 2 (2024): JURNAL CEMERLANG: Pengabdian Pada Masyarakat
Publisher : LP4MK STKIP PGRI Lubuklinggau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31540/jpm.v6i2.2649

Abstract

Training on using coffee machines was held to improve the skills of Gamba Kupi Liwa Community members in the coffee production process. Through a theoretical and practical approach, participants are introduced to the concept of using modern machines to increase the efficiency and quality of coffee products. Training involves theory sessions, practical demonstrations, as well as interactive discussions. The training methodology includes exposure to the basic concepts of using coffee machines, hands-on practical sessions using modern equipment, and case studies to demonstrate the application of concepts in the coffee industry. The evaluation was carried out to measure participant understanding and the impact of the training on Gamba Kupi Liwa Community coffee production. The results of the training showed significant improvements in machine usage skills, operational efficiency and product quality. Additionally, training creates a collaborative environment among community members, increasing their involvement in the development of the local coffee industry. Thus, this training not only develops technical skills, but also builds the foundation for sustainable growth in the coffee industry. The success of this training provides a positive view of the potential of the Gamba Kupi Liwa Community to become a major player in the coffee industry, creating a positive impact on the community's economy and society.
Pengaruh Sistem Manajemen Kinerja Terhadap Produktivitas Karyawan Di PT Lautan Teduh Interniaga Yamaha Kedaton Bandar Lampung Ida Syafakoh; Muhammad Yusuf Sulfarano Barusman
Economics and Digital Business Review Vol. 5 No. 2 (2024)
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v5i2.1727

Abstract

The influence of management system performance on employee productivity at PT Lautan Teduh Interniaga. The data collection method used was a questionnaire with a Likert scale format, consisting of open and closed questions. This questionnaire was prepared and distributed to 30 respondents to obtain the required responses. A performance management system is defined as a continuous process for recognizing, measuring and improving individual and team performance, and aligning it with organizational goals. The results of the partial hypothesis test show that the management system performance variable (X) has a significant effect on employee productivity, with tcount of 2.991 and ttable of 2.048 at a significance level of 0.006 (smaller than 0.05). Therefore, H0 is rejected and H1 is accepted. The findings of this research show that the performance of the management system has a positive influence on employee productivity by 21.5%, while the remaining 78.5% is influenced by other variables not examined in this study. This research concludes that the performance of the management system plays an important role in increasing employee productivity in the company
Co-Authors . Farlina Agnes Nofita Fatmasari Agung Setyo Utomo Agus Wahyudi Ahmad Cucus Amatiria, Gustop Amelia Citra Anggraito, Risetia Anggrita Denziana Appin Purisky Redaputri Aprinisa Aqila Ramandani Ardansyah Auliya Putri Bahiyyah, Siti Bambang Sumbogo Barusman, Andala R P Budhi Waskito Budhi Waskito Citra Amalia Claudius Budi Santoso Defrizal Defrizal Defrizal Defrizal Dhini Dwi Cahyani Diva Amanda Dwi Ambarningrum Edward Edward Eka Travilta Oktaria Evi Ekawati Fani Handayani Ferry Simarmata, Marudut Jon Gilang Permata Sari Habibburahman Habiburahhman Habiburahhman Habiburrahman Habiburrahman Habiburrahman, Habiburrahman Haninun Hartabela, Dadang Hasrun Afandi UmpuSinga Hendri Dunan Hepiana Patmarina, Hepiana Hezky Yonathan Ida Syafakoh Indriati Agustina Gultom Irine, Brigita Iskandar Ali Alam Isnaini Isnaini Jennifer Cendana Johannes Simatupang Khomsahrial Romli Lindrianasari Lolita, Allyen Jeslyn Lukmanul Hakim Lukmanul Hakim M. Irfan Daeng Mangemba M. Oktaviannur MARTHALENA, YENNY Marzuki Noor, Marzuki Mega, Selfia Alke Mohammad Irfan Muhamad Iwan Muhammad Rizki Saputra Muhammad Samsuri Efendi Niki Agus Santoso Nizla Azzahra Delina Nur Fatah, Praditya Wiradipati Nurdiawansyah Okta Ainita Oktaria, Eka Travilta Ovie Mediana Pradita, Selvy Putri, Gita Leviana Rahmawati, Nindy Merry Rendra Adhitya Albardi Riki Adetia Setiawan Robby Yuli Endra Robiyansyah Saptarini, Veronika Simarmata, Marudut J.F. Soewito Soewito Soewito Soni Gunardi Suhaimi Suhaimi Suhaimi Suhaimi Sumbogo, Bambang Sunarmi Sunarmi Sunarmi Sunarmi Sunarmi Sunarmi Syahfery, Ahmad Tina Miniawati Barusman Tri Lestira Putri Warganegara Umpusinga, Hasrun Afandi Vonny Tiara Narundana Wenny Permata Sari Yanuar Dwi Prastyo Yayan Fitri Yeni Hermawanto Yenny Marthalena Yenny Marthalena Yuni Astini Yuniastini, Yuniastini Zaidirina Zaidrina