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All Journal Humaniora Litera Imaji: Jurnal Seni dan Pendidikan Seni Jurnal Sekolah Dasar Wacana, Jurnal Sosial dan Humaniora ECSOFiM (Economic and Social of Fisheries and Marine Journal) KEMBARA Jurnal Penelitian Humaniora Kajian Linguistik dan Sastra Sekolah Dasar: Kajian Teori dan Praktik Pendidikan Jurnal Metamorfosa Belajar Bahasa : Jurnal Ilmiah Program Studi Pendidikan Bahasa dan Sastra Indonesia Waskita: Jurnal Pendidikan Nilai dan Pembangunan Karakter Ghancaran: Jurnal Pendidikan Bahasa dan Sastra Indonesia Jurnal Abdi: Media Pengabdian Kepada Masyarakat Jurnal Paedagogy Jurnal Pengabdian UNDIKMA Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran JOLLT Journal of Languages and Language Teaching Journal La Sociale International Journal of Agricultural Social Economics and Rural Development (Ijaserd) COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Pembelajaran Sastra Jurnal Gramaswara: Jurnal Pengabdian kepada Masyarakat J-ABDIPAMAS (Jurnal Pengabdian Kepada Masyarakat) Multiverse: Open Multidisciplinary Journal
Lilik Wahyuni
Faculty Of Cultural Studies, Universitas Brawijaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Journal : Jurnal Penelitian Humaniora

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ENCODING AGRICULTURAL DISCOURSE IN THE CONSTRUCTION OF AGRARIAN LITERACY OF FARMERS IN THE MASS MEDIA Wahyuni, Lilik; Islahuddin, Islahuddin
Jurnal Penelitian Humaniora Vol 24, No 1: Februari 2023
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/humaniora.v24i1.21028

Abstract

Agricultural discourse is the result of conveying a message to increase the agrarian literacy of a community to become agriculturally literate. The goal of this research is to obtain an objective picture about the text structures, social cognition, and social contexts used in the construction of agricultural discourse to establish the agrarian literacy of farmers. The research uses a qualitative method with a symbolic interactionism design to study the way a social interaction is constructed and developed. The data collection methods used were documentation and a content review. The data sources for the research were newspapers and YouTube. The data analysis used a descriptive qualitative method with the stages of identification, classification, and interpretation. The results of the research show that (1) the text structures used to establish agrarian literacy include elements of semantics and syntax, (2) the forms of social cognition utilized by speakers to shape the discourse are person schemes, role schemes, and event schemes, and (3) the social contexts that influence speakers in carrying out encoding are food security and sovereignty, agricultural consultants, and millennial farmers.
Co-Authors Abdul Syukur Ibrahim Ahmad Faizi Ahmad Lani Ajizah, Lutfia Wirdatul Alifiulahtin Utaminingsih Almira, Nabila Sella Amami, Della Yunia Ardhian, M.Hum., Dr. Dany Arifin, Aprilina Arifin, Nur Hikmah Arthania, Nesia Neo Cao Jia Dhia Al Uyun, Dhia Endang Sholihatin Endang Sumarti Eti Setiawati, Eti Faizi, Ahmad Fitriyah, Ikhrotul Galisong, Ridwan Danuarta Gigit Mujianto Harsuko Riniwati Hipi, Tiara Wahyuni Rahmawati Igoy Aryo Bimo Ina Irawati, Ina Irfansyah, Mohamad Lutfi Ishak, Mega Maulidia Islahuddin Islahuddin Islahuddin, Islahuddin Isna, Fariha Nurul Jamila Wijayanti Jhauharotul Muchlisyiyah, Jhauharotul Keppi Sukesi Khalid Rahman KIKI FIBRIANTO Lisa Aulia, Lisa M. A. Haris Firismanda Maulfi Syaiful Rizal Meisya Novitasari Meisya Novitasari Melati, Inka Krisma Millatuz Zakiyah, Millatuz Muhammad Hambali Muhammad Hambali, Muhammad Mumtaz, Tsabitah Zain Ndoen, Daisy Pangalila Novitasari, Meisya Nurcholis Sunuyeko Nurizkya, Azhara Prasetyaningrum, Dian Islami Purnama, Putri Dewi Intan Putri, Zhelyta Aulia Andriani Qomariyatus Sholihah Rahmastya Putri, Wanda Ramadhan, Dede Retty Ratnawati Rokhyanto Rokhyanto Setyawati, Eti Setyiawati, Eti SITI KHOLIFAH Sohnui, Suhailee Sri Minarti Sri Wahyuni Sugeng Riyanto Sugeng Riyanto Suhailee Sohnui Uyun, Dhia Al Uyun, Dhia Al- Vinahari, Dessy Kusuma Wandayani Goeyardi Warsiman Wike, Wike