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All Journal JURNAL ILMU MANAJEMEN DAN BISNIS JURNAL PENDIDIKAN TAMBUSAI Management Studies and Entrepreneurship Journal (MSEJ) Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Educatio FKIP UNMA Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Scientia International Journal of Research in Community Services International Journal of Economy, Education and Entrepreneurship (IJE3) International Journal of Engagement and Empowerment (IJE2) Indonesian Collaboration Journal of Community Services (ICJCS) International Journal of Multidisciplinary Research and Literature (IJOMRAL) Batara Wisnu : Indonesian Journal of Community Services Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Pengabdian Kepada Masyarakat Meambo Bhinneka Multidisiplin Journal Journal of Digital Community Services JUKEMAS : Jurnal Pengabdian Kepada Masyarakat Aksi Kita: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Indonesia
Irma Nurmala Dewi
Universitas Bina Bangsa
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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SOSIALISASI PENERAPAN TEKNOLOGI TEPAT GUNA MESIN PEMIPIH BIJI MELINJO DALAM OPTIMALISASI POTENSI BUMDES “BINA USAHA” DESA CINANGKA Khaerudin, Dedy; Rahmatullah, Asep; Romli, Ombi; Dewi, Irma Nurmala; Budiharjo, Budiharjo; Mardiyah, Husna Febriani; Ramadhan, Muhammad Ghifari; Damayanti, Sri; Saputri, Hani Eka
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 5 (2024): Vol. 5 No. 5 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i5.34839

Abstract

Potensi yang dimiliki Bumdes “Bina Usaha” Desa Cinangka sangat bagus dalam mengembangkan hasil industri rumahan semisal pengolahan Emping melinjo. Dari serangkaian program kerja pengabdian terhadap pengelolaan BUMDes “Bina Usaha” dilakukan optimalisasi manajemen pengelolaan BUMDes dan penerapan teknologi tepat guna untuk memproduksi produk UMKM. Metode yang dilaksanakan secara bertahap, diawali dengan memberikan sosialisasi kepada para pelaku UMKM BUMDes “Bina Usaha” terhadap pentingnya pengelolaan manajemen BUMDes dan Penggunaan teknologi tepat guna untuk peningkatan kuantitas dan kualitas hasil produksi. Kemudian pelatihan dan pendampingan penerapan teknologi dalam optimalisasi pengolahan produk dengan menggunakan mesin pemipih biji melinjo. Tahap akhir adalah pelaksanaan pendampingan dan evaluasi dalam ketercapaain akan hasil dari program pengabdian terhadap BUMDes Bina Usaha. Tujuan dari program pengabdian kepada masyarakat ini adalah Peningkatan pengelolaan manajemen BUMDes dan implementasi penerapan teknologi tepat guna yaitu mesin pemipih biji melinjo untuk meningkatkan usaha produksi emping oleh pelaku UMKM mitra BUMDes “Bina Usaha”. Dari kegiatan pengabdian kepada masyarakat ini diperoleh dampak positif terhadap para pelaku usaha yang berada dalam naungan BUMDes “Bina Usaha” yakni pentingnya teknologi tepat guna yang mampu mengoptimalkan hasil produksi produk UMKM. Selain itu dari hasil kegiatan ini diharapkan perekonomian warga semakin meningkat menuju masyarakat desa yang makmur dan sejahtera.
PROFESSIONAL ETHICS AND INTEGRITY IN HUMAN RESOURCE MANAGEMENT PRACTICES IN INDONESIAN NATIONAL COMPANIES Dewi, Irma Nurmala; Khaeruman, Khaeruman; Mat Noor, Noorsidi Aizuddin
International Journal of Multidisciplinary Research and Literature Vol. 4 No. 6 (2025): INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY RESEARCH AND LITERATURE
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijomral.v4i6.393

Abstract

The objective of this investigation is to evaluate the effectiveness of human resource management (HRM) strategies in enhancing organizational performance within Indonesian organizations. The methodology employed is qualitative research with a descriptive approach, which entails in-depth interviews and observations of human resource staff and managers. The results show that digital-based HRM, a transparent compensation system, and employee competency improvement through continuous training are essential factors in achieving organizational effectiveness. In addition to productivity, the implemented strategies aim to foster a collaborative work culture and an environment that promotes employee well-being. The findings of this study reinforce the results of previous studies that highlight the role of digital HRM in enhancing operational efficiency and informing strategic decision-making. This research aims to help organizations develop HRM policies that are responsive to shifts in the business landscape and technological advancements.
EDUKASI PEMAHAMAN IMBUHAN PADA SISWA SEKOLAH DASAR GUNA MENINGKATKAN KEMAMPUAN BERBAHASA INDONESIA Jasmine, Yusticia; Haikal, Muhammad Dava; Ernawati, Surni; Febrian, Alvin; Nirmala, Syahda; Mislan, Mislan; Dewi, Irma Nurmala
Jurnal Pengabdian Indonesia (JPI) Vol. 1 No. 2 (2025): Vol. 1 No. 2 Edisi Juli 2025
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/jpi.v1i2.1231

Abstract

Parents, especially mothers, have taught the ability to speak good and correct Indonesian since early childhood. However, many still do not understand affixes in Indonesian vocabulary. In the school environment, Indonesian is a mandatory subject that students must study at every grade level in elementary school. Affixes in a sentence can provide and change the meaning and function of the sentence and the type of sentence itself. Affixes are used and adjusted to the sentences or specific paragraphs used. The purpose of the community service conducted by the KKM 41group students of Universitas Bina Bangsa, is to convey the knowledge they have acquired at the campus. The method used in this service is to educate elementary school students about affixes to improve their Indonesian language skills. The result of this service is that the students have a better understanding of learning affixes and practice directly by taking a test to assess their knowledge, with the test results being excellent.
ACHIEVING SUPERIOR EMPLOYEE PERFORMANCE: TALENT MANAGEMENT STRATEGIES IN ASEAN MANUFACTURING FIRMS AMID REGIONAL INTEGRATION Irma Nurmala Dewi; Khaeruman Khaeruman; Santha Chenayah
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 6 No. 1 (2026): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v6i1.476

Abstract

The purpose of this study is to examine talent management techniques for improving employee performance in ASEAN manufacturing companies in the context of regional integration. Increasing regional competition resulting from ASEAN economic integration requires manufacturing companies to have competent, adaptable, and innovative human resources to maintain a competitive advantage. The research uses a qualitative, descriptive approach. Data were gathered through in-depth interviews, observations, and documentation of informants, including human resources managers, supervisors, and employees involved in talent development programs. The research was carried out during November-December 2025. Data analysis was conducted using NVivo to identify themes, patterns, and relationships among concepts emerging from the research data. The results show that competency development, talent retention, career management, and leadership support are the main factors that support the success of talent management strategies. The implementation of this strategy has been proven to increase work productivity, quality of work results, innovation, adaptability, and organizational commitment. The study's findings also show that talent retention is an important challenge in addressing workforce mobility in the ASEAN region. As a result, manufacturing companies must incorporate talent management into their long-term business strategy to sustainably improve employee performance and organisational competitiveness.
PELATIHAN PENYUSUNAN KONTEN PEMASARAN DIGITAL BERBANTUAN ARTIFICIAL INTELLIGENCE (AI) BAGI PELAKU UMKM DI KOTA SERANG Irma Nurmala Dewi; Khaeruman Khaeruman; Jaka Wijaya Kusuma; Tabroni Tabroni; Hafidz Hanafiah
Indonesian Collaboration Journal of Community Services (ICJCS) Vol. 6 No. 1 (2026): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/icjcs.v6i1.246

Abstract

The rapid development of digital technology has encouraged Micro, Small, and Medium Enterprises (MSMEs) to adopt more adaptive and innovative marketing strategies. However, many MSME actors still face challenges in creating attractive and effective Digital marketing content. This community service activity aimed to improve the capacity of MSME actors in Serang City through training on Digital marketing content development assisted by Artificial Intelligence (AI). The program was conducted for one month in November 2025 using participatory methods consisting of lectures, demonstrations, hands-on practice, mentoring, and evaluation. A total of 40 MSME participants from the culinary, fashion, handicraft, and service sectors attended the training. The results indicated significant improvements in participants’ understanding of Digital marketing, AI utilization, content creation skills, and digital promotion strategies. Participants were able to create promotional captions, product descriptions, social media content plans, and visual marketing materials using AI-based applications. The training also enhanced participants’ creativity, efficiency, and confidence in implementing Digital marketing strategies. Furthermore, the activity contributed to strengthening digital literacy and supporting business competitiveness in the digital economy era. Therefore, AI-assisted Digital marketing training can serve as an effective empowerment strategy for improving MSME performance and sustainability.
Hasil Pengabdian Kepada Masyarakat dengan Kegiatan Kuliah Kerja Mahasiswa (KKM) di Desa Mekarsari Kabupaten Pandeglang Ganjar Sidik Gandara; Mislan Mislan; Budiharjo Budiharjo; Dedy Khaerudin; Irma Nurmala Dewi; Aldy Reynaldy Leuwyh
Aksi Kita: Jurnal Pengabdian kepada Masyarakat Vol. 2 No. 1 (2026): JANUARI-FEBRUARI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/pw2vf616

Abstract

Kuliah Kerja Mahasiswa (KKM) merupakan bentuk implementasi Tri Dharma Perguruan Tinggi yang menjembatani pengetahuan akademik dengan kebutuhan riil masyarakat melalui kegiatan pengabdian berbasis kolaborasi antara mahasiswa, dosen, dan warga. Kegiatan ini dilaksanakan di Desa Mekarsari, Kecamatan Panimbang, Kabupaten Pandeglang, Banten (RT 004/RW 001) dengan sasaran masyarakat Kampung Kopi, Kampung Ciledok, dan Kampung Cikeusat. Penulisan ini bertujuan mendeskripsikan proses perencanaan serta pelaksanaan program KKM Kelompok 41 Universitas Bina Bangsa Tahun 2025. Metode yang digunakan adalah observasi lapangan dengan pelibatan pemerintah desa, perangkat desa, ketua RT/RW, dosen pembimbing lapangan, dan masyarakat setempat. Program kerja dirancang dalam delapan bidang, yaitu kesehatan, UMKM, hukum, sosial budaya, teknologi tepat guna, keagamaan, pendidikan, dan pemerintahan. Hasil pelaksanaan menunjukkan bahwa KKM mampu mendorong partisipasi masyarakat dan menghasilkan kontribusi nyata, antara lain pemeriksaan antropometri ibu hamil dan balita di posyandu, pembangunan fasilitas cuci tangan, pendampingan digitalisasi pemasaran UMKM, kegiatan gotong royong kebersihan lingkungan, pembangunan rocket stove sebagai teknologi pembakaran sampah minim asap, keterlibatan dalam kegiatan keagamaan sebagai penguatan harmoni sosial, pelaksanaan media edukasi bagi anak, bantuan administrasi pemerintahan desa, serta seminar hukum mengenai kekerasan dalam rumah tangga. Secara umum, program terlaksana sesuai perencanaan dengan dukungan dan antusiasme masyarakat, serta memberikan manfaat ganda berupa penguatan kapasitas sosial mahasiswa dan pemberdayaan potensi desa. Tema “Mengakar dalam Hati dan Mengabdi Hebat” tercermin melalui pendekatan partisipatif dan humanis yang mendukung pembangunan desa secara berkelanjutan.
THE ROLE OF HUMAN CAPITAL PERFORMANCE IN INDONESIA IN PRIVATE UNIVERSITIES FOR ADVANCING THE ASEAN 2045 VISION Khaeruman Khaeruman; Irma Nurmala Dewi; Zainudin Hassan
International Journal of Multidisciplinary Research and Literature Vol. 5 No. 3 (2026): INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY RESEARCH AND LITERATURE
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijomral.v5i3.450

Abstract

This study aims to analyze the performance of human capital in private universities in Indonesia to advance the ASEAN Vision 2045. Human capital is a strategic asset that determines the competitiveness of higher education institutions by developing competencies, fostering innovation, enhancing academic productivity, and enabling adaptability to changes in the global environment. The research uses a qualitative, descriptive approach. Data collection was conducted through in-depth interviews, observations, and document analysis at several private universities in Indonesia. The research informants were university leaders, human resource managers, lecturers, education staff, and international cooperation managers, selected through purposive sampling. Data analysis was conducted using NVivo software across the stages of open coding, axial coding, and selective coding to identify the main themes of the study. The study's results show that human resource competence, digital transformation, knowledge management, and organizational innovation are the main factors affecting human capital performance. In addition, private universities are well positioned to support the ASEAN Vision 2045 through talent development, academic innovation, and digital transformation. However, there are still challenges in the form of low international collaboration, ASEAN academic mobility, and gaps in the quality of human resources between universities. Therefore, a sustainable human capital development strategy is needed to enhance Indonesia's higher education competitiveness in the ASEAN region.
THE TRANSFORMATION OF TALENT MANAGEMENT IN THE FACE OF THE ARTIFICIAL INTELLIGENCE ERA IN TECHNOLOGY COMPANIES IN INDONESIA Khaeruman Khaeruman; Irma Nurmala Dewi; Anita Ariffin
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 6 No. 2 (2026): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v6i2.508

Abstract

The transformation of talent management has become a strategic issue for technology companies in line with the rapid development of artificial intelligence (AI). This study aims to analyze the transformation of talent management in the face of the AI era within technology companies in Indonesia. The research employs a qualitative approach using a case study design. Data collection was carried out through in-depth interviews, observation, and documentation at PT Tekno Maju Indonesia during November–December 2025. Data analysis utilized manual coding and thematic analysis, encompassing data reduction, data presentation, and the drawing of conclusions. The findings indicate that the implementation of AI has improved the efficiency of the recruitment process through the automation of candidate screening; however, final decisions still require an assessment by Human Resources regarding cultural fit and soft skills. Furthermore, the company has revised its talent development strategy by prioritizing AI literacy, critical thinking skills, adaptability, and continuous upskilling programs. The study also identified the phenomenon of ‘AI anxiety’, which affects employees’ readiness to face digital transformation. To address this, companies are implementing transparent communication, continuous training, and a human-centered approach to change management. This research contributes to the body of knowledge on AI-driven talent management transformation. It serves as a reference for technology companies in designing adaptive, innovative, and sustainable human resource management strategies in the era of artificial intelligence.
Sustainability of BUMDes MSME Optimisation: Strengthening the Marketing of Bontot Through Packaging, Labelling and Halal Certification in Tanara Village Irma Nurmala Dewi; Dedy Khaerudin; Ombi Romli
Journal of Digital Community Services Vol. 3 No. 2 (2026): July-Desember
Publisher : Institute Of Advanced Knowledge and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69693/dcs.v3i2.51

Abstract

Salah satu penerapan dari TRI DHARMA di Perguruan Tinggi adalah dengan melakukan pengabdian kemitraan masyarakat (PKM), Kegiatan pengabdian kepada masyarakat dalam skema peberdayaan berbasis masyarakat ruang lingkup pemberdayaan kemitraan masyarakat merupakan salah satu kegitan pengabdian yang dilakukan oleh Dosen dengan menggandeng mitra Desa atau pun Industri mikro hingga makro. Dengan adanya hibah PKM DPPM Kemdiktisaintek Tahun 2026, diharapkan akademisi dapat secara langsung terjun kelapangan untuk mengetahuai kesulitan mitra yaitu pelaku UMKM yang dikelola oleh BUMDes Citra Wisata Niaga di Desa Tanara. Lokasi yang dijadikan mitra dalam pengabdian kemitraan masyarakat 2026 ini adalah Desa Tanara Kecamatan Tanara Kabupaten Serang Provinsi Banten. Karena tanahnya yang subur dan luasnya wilayah laut dan pesisirnya, sebagian besar penduduk Banten adalah petani dan nelayan. Permasalahan yang mitra hadapi adalah aspek pemasaran yagn belum maksimal, walaupun sudah dilakukan pembuatan website BUMDes dan juga pelatihan salesmanship dan digital marketing.  Maka dari itu, dengan adanya hibah PKM DPPM tahun 2026 yang dilakukan oleh tim PKM Universitas Bina Bangsa dalam menghadapi permasalahan mitra maka perlu diadakanya keberlanjutan Optimalisasi dalam penguatan pemasaran bontot melalui kemasan, label,dan halal. Kegiatan ini akan dilakukan dengan transfer teknologi tepat guna dan penyerahan mesin labeling semi otomatis dan mesin sealer plastik kepada mita BUMDes Desa Tanara. Hasil evaluasi dari kegiatan penguatan pemasaran serta kemasan dengan penggunaan teknologi tepat guna maka bertambahnya minat konsumen terhadap produk olahan ikan payus berupa bontot dan kerupuk sehingga peningkatan perekonomian rumah tangga warga desa Tanara meningkat  
Co-Authors Ahmed, Abdal Ainun, Tia Aldy Reynaldy Leuwyh Anita Ariffin Arta Rusidarma Putra Aulia Putri Awaliyah, Registiani Budiharjo Budiharjo Budiharjo Budiharjo, Budiharjo Dani Taupan Ramdani Dedy Khaerudin Deiyuna Paksi Diana Romdhoningsih Diana Romdhoningsih Ernawati, Surni Fathur Roji Febrian, Alvin Fitri Rahmah Furtasan Ali Yusuf Gandara, Ganjar Sidik Ganjar Sidik Gandara Hafidz Hanafiah Haikal, Muhammad Dava Hamidah . Hamidah Hamidah Helmi Dwi Najmudin Isnu Rahmah Jaka Wijaya Kusuma Jasmine, Yusticia Jayawarsa, A.A. Ketut Khaerudin, Dedy Khaeruman Kusuma, Aria Cendana LENI TRIANA, LENI Lutfiyah Lutfiyah Mahpudoh Mahpudoh Mahpudoh Mahpudoh Mahpudoh, Mahpudoh Mamay Komarudin Mardiyah, Husna Febriani Mat Noor, Noorsidi Aizuddin Mislan Mislan Mislan Muhammad Faisal Nirmala, Syahda Noor, Noorsidi Aizuddin Mat Noviani, Sika Nuralamsyah, Fahmi Nurwijayanti Ombi Romli Pardomuan Robinson Sihombing Prada, Andas Puput Puspito Rini Raden Irna Afriani Rahmatullah, Asep Ramadhan, Muhammad Ghifari Ranura Bramastha Rina Andriani Romdhoningsih, Diana Romli, Ombi Sain, Zohaib Hassan Sanjaya, Claryssa Maylan Santha Chenayah Saputri, Hani Eka Sinaga, Jenti Sartika Siti Ruyatul Jannah Sri Sukmawati Sri Sukmawati Tabroni Tia Fitria Saumi Tia Fitria Saumi Wahyu Widodo Wahyu Wiguna Welly Desriyati Yuni Wahyuningsih Zainudin Hassan