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All Journal Jurnal Kajian Komunikasi dan Pembangunan Daerah Jurnal Ilmiah Wahana Pendidikan Statement : Jurnal Media Informasi Sosial dan Pendidikan Journal of Educational Administration and Leadership (JEAL) Indo-MathEdu Intellectuals Journal KOMUNIKATA57 Economic Reviews Journal International Education Trend Issues Innovative: Journal Of Social Science Research Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Harmoni: Jurnal Ilmu Komunikasi Dan Sosial Social Science Academic Jurnal Ilmu Komunikasi dan Sosial Politik Master Manajemen Da'watuna: Journal of Communication and Islamic Broadcasting El-Mujtama: Jurnal Pengabdian Masyarakat Brand Communication Jurnal Ilmu Sosial dan Humaniora As-Syirkah: Islamic Economic & Financial Journal
Mochammad Mirza
Universitas Islam Syekh-Yusuf
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Journal : Economic Reviews Journal

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Komunikasi Pemasaran dalam Meningkatkan Kunjungan Wisatawan: Studi Kasus Wisata Jasmineparkind Kab. Tangerang Kusumawardani, Frisca; Mochammad Mirza; Ajeng Pradesti
Economic Reviews Journal Vol. 3 No. 4 (2024): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v3i4.451

Abstract

Marketing communication is a means by which companies inform, persuade and increase consumers directly or indirectly about the products, brands or services they sell. The aim of this research was to determine the marketing communications carried out by Jasminepark in increasing tourist visits and the obstacles and supporters in increasing tourist visits. This research uses the IMC (Integrated Marketing Communication) theory with 5 elements, namely advertising, sales promotion, public relations, personal selling, and direct marketing. This research used a descriptive qualitative method by interviewing 5 informants, namely, Jasminepark marketing, Jasminepark Supervisor, and 3 visitors. Data collection techniques used in research are interviews, observation and documentation. The results of this research show that Jasminepark's marketing communications in increasing tourist visits use Integrated Marketing Communication (IMC). This increases the number of tourist visits to Jasmineparkind.
Analisis Framing Pemberitaan “Ndasmu Etik” dalam Debat Calon Presiden (Capres) 2024 Di Portal Kompas.Com dan Tempo.Co Siti Nur Aisah; Mochammad Mirza; Ari Suseno
Economic Reviews Journal Vol. 3 No. 4 (2024): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v3i4.477

Abstract

This research is entitled "Analysis of the Framing of Reporting "Ndasmu Etik" in the 2024 Presidential Candidate (Capres) Debate on the Kompas.Com and Tempo.Co Portals". This research aims to find out how the online media Kompas.com and tempo.co frame the reporting of "ndasmu istik" made by Prabowo during the presidential election debate forum. This research uses framing analysis, which analyzes news using syntax, script, thematic and rhetorical. The theory used in this research is framing analysis. The objects of this research are 7 (seven) Kompas.com news texts and 7 (seven) Tempo.co news texts regarding the "ndasmu istik" that Prabowo uttered during the debate. This research method uses a descriptive qualitative approach. This research uses the Zhongdang Pan and Gerald M Koscicki model analysis technique. The results of the research show that the news published by the online media kompas.com attempts to lead public opinion towards Prabowo's behavior and remarks which are considered inappropriate, while the online media Tempo.co has its own way of framing news.
Co-Authors Abdurahman, Ade Irfan Achmad Firdaus Afnan Alifiyan Afriadi, Bambang Agustiana, Elyza Zahra Ahmad, Nurwidiyastuti Ajeng Pradesti Alamsyah - Alamsyah Alamsyah Ari Suseno Ari Suseno Aulian khairani Awaliah, Destalifta Wimbakti Colega Oli, Mario Daeli, Justianus Delima, Isniyunisyafna Diah Destalifta Wimbakti Awaliah Devi Julianti Diah Delima, Isniyunisyafna Dianatunisa, Siti Dini, Wulan Eka Darma Putra Eka Wulandari Emelsi Jeffri, Suci Emelsi, Suci Fadhilah, Fahri Fatin Habibah Fatkar, Budiastuti Fithal Amin Fitri Amalina Fitri Fitri Fournawati, Fournawati Fournawati, Sri Murdilah Furkon Sukanda, Ukon Furkon, Ukon Gilang Kurniawan Goni, Harki Said Al Hardiyanti , Rini haris, achmad Hemalya Yunnisa Herdian, R Syifa Putri Heri yanto Hervian, Naufal Fadhila Ignes Ambarwati Irwanda, Andri Isnaniah, Isnaniah Isniyunisyafna Diah Delima Jamaludin, Abdul Rafi Jody Halfan Julianti, Devi Khasanah, Prisca Dwi Puspa Kurniawan, Gilang Kusumawardani, Frisca Lina wati Mad Yoman Mad Yoman Meliana, Tiara Muhamad Nur Muhammad Satria Permana Nanda Abbrila Sastia Nazwa Novia Yasmin Nur Fitriyani Hamzah Nur Meilasari Oksapianus, David Soni Pradesti, Ajeng Prasetyo, Adimas Yusuf Putri, Salwa Maulidina Rahmah, Milyuna Riza Gusti Rahayu Rojviyani Tsaqila Rosmeri Simorangkir, Melda Rumia Salwa Maulidina Putri Saputra, Faisal Tomi Siti Megawati Putri Siti Nur Aisah Sobirov, Bobur Sri Murdilah Fournawati Subekti, Jesiana Dwi Suci Emelsi Jeffri Sugeng Lubar Prastowo Sukanda, Ukon Furkon Suseno, Ari suseno, ari suseno Sutanto, Titania Febriyanti Syahputra, Permana Surya Syarifah Fatimah Tasyharani, Alfiandi Tika Aryana Wibisono Urfah Atut Chosiyah Widiargun, Diah Yoman, Mad