Article Per Year (5 Year)
p-Index From 2020 - 2025
3.845
P-Index
This Author published in this journals
All Journal Amwaluna Jurnal Ekonomi dan Keuangan Syariah Jurnal Mantik JURNAL MUTIARA MANAJEMEN Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Industrial Engineering & Management Research (JIEMAR) International Journal of Health, Economics, and Social Sciences (IJHESS) Jurnal Pengabdian kepada Masyarakat Jurnal Kolaboratif Sains Jurnal Cakrawala Ilmiah Jurnal Pengabdian Mandiri Jurnal Peradaban Masyarakat (JPM) Media Bina Ilmiah Nanggroe: Journal Of Scholarly Service Jurnal Pengabdian Masyarakat Bangsa Nanggroe: Journal of Scholarly Service Jurnal Penelitian Pendidikan Indonesia
Sri Aprianti Tarigan
Institut Bisnis Informasi Teknologi Dan Bisnis
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

Published : 25 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Media Bina Ilmiah

 1 
ANALYSIS OF CONSUMER PERCEPTION AND CONSUMER INTEREST TOWARD PURCHASE DECISION AT SWALAYAN 88 MEDAN Erina Alimin; Eddy, Eddy; Sri Aprianti Tarigan; Susanto, Susanto; Bestadrian Prawiro Theng
Media Bina Ilmiah Vol. 18 No. 12: Juli 2024
Publisher : LPSDI Bina Patria

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33758/mbi.v18i12.895

Abstract

The purpose of this study was to determine the effect of consumer perceptions and consumer interest on purchasing decisions at Brastagi Supermarket Manhattan Times Square Medan. This research is a type of quantitative research. The population in this study are all consumers who make purchases at the Swalayan 88 Medan, the number of which is unknown. The sampling technique using the Lemeshow sampling technique obtained as many as 96 research samples. The method of collecting data in this research is literature study and questionnaires. Methods of data analysis using descriptive analysis and simple linear regression analysis. The results showed that the value of tcount (7.483) > ttable (1.985) with a significance of 0.000 ttable (1.985) with a significance of 0.042 Ftable (3.07) with a significant level of 0.00 < 0.05 so that it can be interpreted that H3 is accepted with the understanding that there is an influence between Consumer Perceptions and Consumer Interests on Purchase Decisions
THE INFLUENCE OF PRODUCT DEVELOPMENT AND PROMOTION TOWARD SALES VOLUME AT PT CIPTA LONA LESTARI MEDAN Ali Syah Putra; Eddy, Eddy; Sri Aprianti Tarigan; Elyzabeth Wijaya; Agus Susanto
Media Bina Ilmiah Vol. 19 No. 5: Desember 2024
Publisher : LPSDI Bina Patria

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine the effect of product development and promotion on sales volume at Cipta Lona Lestari Medan. This research is a type of quantitative research. The population in this study are all consumers who make purchases at the Cipta Lona Lestari Medan, the number of which is unknown. The sampling technique using the Lemeshow sampling technique obtained as many as 96 research samples. The method of collecting data in this research is literature study and questionnaires. Methods of data analysis using descriptive analysis and simple linear regression analysis. The results showed that the value tcount (2.909) > ttable (1.985) with a significance of 0.005 < 0.05 so it can be concluded that there is an influence between Product Development on the Sales Volume. The value of tcount (5.158) > tTable (1.985) with a significance of 0.000 < 0.05 so it can be concluded that there is an influence between Promotion on the Sales Volume. Simultaneous Testing Results (F-Test), the value of Fcount (62.621) > FTable (3.07) with a significant level of 0.00 < 0.05 so it can be concluded that H3 is accepted with the understanding that there is an influence between Product Development and Promotion on the Sales Volume
Co-Authors Agus Susanto Agus Susanto Agus Susanto Aifin Assaly Albert Albert Ali Syah Putra ARIFIN Arifin Assaly, Arifin Benny Lim Bestadrian P.Theng Calen Calen Djakasaputra, Arifin Eddy Eddy Eddy, Eddy Eddy Gunawan Eddy Gunawan EDWARD HARNJO Edward Harnjo Edward Harnjo Elyzabet Wijaya Elyzabeth , Elyzabeth Erina Alimin Erina Alimin Erni Dewi Munte Felix Leonardi Ika Puspa Satrianny Javerson Simamora Javerson Simamora Juliana Juliana Juliana, Juliana Kosasih, Hengky Lim, Benny Linda, Tina Mardaus Purba Monang Tarigan Nikous Soter Sihombing Rosita Rosita Sahat Simbolon Solly Aryza Susanto SUSANTO Susanto Susanto Susanto Theng, Bestadrian Prawiro Tina Linda Tina Linda Wijaya, Elyzabeth Wivenny