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Journal : Jurnal Jarlit

INTRODUKSI KAMPUNG ANGGUR SEBAGAI UPAYA PENINGKATAN KONTRIBUSI SUMBER DAYA MANUSIA DALAM RANGKA OPTIMALISASI EKOWISATA KAWASAN PEDESTRIAN CODE GUMREGET saputro, wahyu adhi saputro; Ali Hasyim Al Rosyid; Liana Fatma Leslie Pratiwi; Irene kartika Eka Wijayanti; Yunita Firdha Kyswantoro
Jurnal Jarlit Vol. 20 No. 1 (2024): Penguatan Kualitas Sumber Daya Manusia untuk Keberlanjutan Pembangunan Kota Yo
Publisher : Badan Perencanaan Pembangunan Daerah Kota Yogyakarta

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Abstract

The Yogyakarta City government's efforts to minimize slum areas by realizing road widening on the banks of the Code River. This initiative was realized by creating the Pedestrian Code Gumreget (PCG). The aim is to improve the standard of living of people close to the river. The potential possessed by PCG, especially in the lower gemblakan area, is still accompanied by several existing problems. The first problem is the tourism potential that can still be optimized by adding new tourism items that can attract tourists to visit. The second problem is that the good tourism potential has not been supported by digital marketing in promotional efforts. This study uses a descriptive qualitative method approach. Data analysis techniques are preceded by compiling, preparing data, reading the data owned and analyzing data with a coding process ending with a description. In this Grape Village Introduction study, there are five activities that will be carried out, namely strengthening institutions, making processed grape products, cultivating grapes, digital marketing, social engineering and benchmarking. The results of the study showed that KWT GEMARI PCG succeeded in utilizing local potential by developing processed grape-based products, mastering grape cultivation techniques to grafting, and utilizing digital marketing to expand the market. The conclusion of this study emphasizes the importance of empowering human resources in supporting ecotourism aspirations in Kampung Anggur, and shows that this initiative has great potential to improve community welfare through sustainable ecotourism.
Co-Authors Aditya Solichin Aditya Solichin Ahmad Fauzi Ahmad Fauzi Ali Hasyim Al Rosyid Ali Hasyim Al Rosyid Ali Hasyim Al Rosyid Ali Hasyim Al Rosyid Ali Hasyim Al rosyid, Ali Hasyim Altri Mulyani Amalia, Dhea Ayu Resky Anggrasari, Herdiana Any Suryantini Aris Prio Agus Santoso Budi Dharmawan Budi Dharmawan Budiyoko Budiyoko Budiyoko Budiyoko Budiyoko Budiyoko Budiyoko Candarisma Dhanes Noor Viana Candarisma Dhanes Noor Viana Candarisma Dhanes Noor Viana Devi Aprilia Dewanti Risa Utami Dewi Oktaviyanti Dhea Ayu Resky Amalia Dhea Ayu Resky Amalia Dhea Ayu Resky Amalia Dindy Darmawati Putri Ecclisia Sulistyowati Ecclisia Sulistyowati Ecclisia Sulistyowati Eka Nur Jannah Fachruddin Edi Nugroho Saputro Fauzi Ahmad Muda Fery Wisnu Saputro Fery Wisnu Saputro, Fery Wisnu Fitri Amalinda Harahap Garnet Filemon Helbawanti, Octaviana Helbawanti, Octaviana Helbawanti Indah Wahyu Utami Indrawan Firdauzi Irene Kartika Eka Wijayanti Kumaratih Kumaratungga Dewi Kurniawan, Thauefek Kusnaman, Djeimy Lestari, Retna Dewi Lily Katniaty Lutfi Zukkifli Lyly Katniati Malinda Aptika Rachmah Masyhuri Masyhuri Moh. Yusuf Dawud Muhammad Bachtiar Musthafa Muhammad Soleh Mustaufik Musta’in Musta’in Musta’in Musta’in Ningrum, Restie Novita Novitaningrum, Restie Prasetyo, Kunandar Pratiwi, Liana Fatma Leslie Qurotu Ayun Qurotu Ayun Ramadhani A Sunaryono Ramadhani Ardhianto Karsa Sunaryono Restie Novitaningrum Ringgo Ismoyo Buwono Ringgo Ismoyo Buwono Romadhoni Usflida Sari Rosita Dewati, Rosita Safitri Nur Rohmah Shidiq Kurniawan Singgih Purnomo Sri Hidayati Sulistyowati, Ecclisia Sunendar Sunendar Sunendar Thauefek Kurniawan Tri Wisudawati Tri Wisudawati Tri Wisudawati Tri Wisudawati Ulfa, Amalia Nadifta Ulfah Nurdiani Umi Salamah Umi Salamah Utami, Dewanti Risa Utomo, Widianto Prasetyo Viana, Candarisma Dhanes Noor Widianto Prasetyo Utomo Wisudawati, Tri Wiwik Sariningsih Yuli Fidayani Yuli Fidayani Yunita Firdha Kyswantoro Zulkifli, Lutfi