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Kansei Engineering and Multivariate Analysis Methods for Website Display Innovation Zulwisli Zulwisli; Andhika Herayono; Ambiyar Ambiyar; Syahril Syahril; Nurhasan Syah
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.3608

Abstract

Multivariate Factor Analysis is a technique in statistical calculations that functions in finding the main determining factors that have a major influence in a combination of statistical facts. On the preparation of the website interface according to the usability and function and also the involvement of the user's feelings so that it will intersect with Kansei Engineering. The researcher measured the consumer feeling about the part of the website that was widely used by using the Kansei Engineering Type I method. From the specimen material that had been applied for previous research, a discussion was developed which initially focused more heavily on Kansei Engineering and was used as an alternative update in utilizing multivariate factor studies. The fact that the survey output to the user will be carried out by applying Cronbach's Alpha multivariate statistical planning, Coefficient Correlation Analysis, Principal Component Analysis, Factor Analysis and Partial Least Square which has been applied to previous observations, then the highest value part of the two result factors will be assimilated as a the latest recommendation material that has been combined with the recommendation value of the new website section compared to the results of the previous unit factor analysis.
Co-Authors Aditia Febriansya Adrian Antoni Affandi Affandi Ahmad Sabandi Alfiani Mawaddah Alif, Suci Nur ALISMAN ALISMAN Alysa Anjany Ambiyar, Ambiyar Amelia Fiona Oetama Amrullah Bustamam Andhika Herayono Andre Kurniawan Andri Krisnandi Somantri Anisah Anisah Annisa Mardhatillah Aryanto Aryanto Aryo Wibisono Asrianto, Rudy Atthahiriyah Salsabila Aulia Riski Azhar Azhar Azrul Hamidi Bella An Angraini Binta Istiana Amelvi Darmawati Dedy Arfiyanto Doni Winarso, Doni Edo Arribe, Edo Eka Desti Kusumawati Eki Kurniawan Elsi Triani Elva Eprina Ermita Ermita Fadhilla Rahayu S Fakhruddin Z Fatriyanto Fatriyanto Febri Prasetya Fepi Yulianti Gista Yuliza Fitri Gladies Rosanti S. Harianja Haerizul Fahrullah Hamdhan, Indra Noer Helmi Noviar I Gusti Wayan Murjana Yasa Ika Rahmadani Inda Harianti Irmalis, Amsal irsyad irsyad Ishak Hasan Iskandar Iskandar Isnani Yuli Andini Jarianis Laia Jasrial Jasrial Joedy Pratama .P Jufrianti Jufrianti Jumadil Saputra Khairuni Delfi Anisa M. Jakfar Puteh M. Nor M. Nor Mahmud Mahmud Mahrizal Mahrizal Mexi Syafrida MHD ILHAM Miftah Jannah Mitri Irianti Muhammad Anis Mursito Muhammad Hasyim Hawari Muhammad Jufri Nabawi, Rahmat Azis Nelfia Adi Nellitawati Nellitawati Nizwardi Jalinus Norhadiana Norhadiana Novi Engladis Nur Cholis Nurhizrah Gistituati Pita Uli Artha Wijaya Panjaitan Putri Tri Wijayanti Ramon Zalmora Revi Nur Ramadhanti Ridha Nabila Rifda Yana Zubair Rifma Rifma Riska Ekfinofriza Risnal Diansyah, Risnal Rollis Juliansyah Selly Arisa Septi Damai Yanti Silvermen Boil Sitti Riadil Janna St. Aminah Azis Stevenson, Yan Sukamto, Ika Sumiyarsi Sukendi Sukendi Sulastri Sulastri Susi Indra Fitri Toto Asnawi Usman Almah Ribi Vani Maulina Vimala Valentina Vinni Fitri Anita Wahida Wahyuni Wakhinuddin Wakhinuddin Waskito Waskito Wide Mulyana Wulan Suryani Yahya Yahya Yaumal Arbi Yennita Yennita Yulianto Santoso Yusni Ikhwan Siregar Zein, M. Rasyad Zuhdi Ma’aruf zulfahmi HB zulhelmi zulhelmi Zulwisli .