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All Journal Jurnal Ilmu Sosial dan Humaniora Jurnal Pariwisata Pesona Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) JURNAL ILMIAH MANAJEMEN & BISNIS Holistic Journal Of Management Research Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Pengabdian Kepada Masyarakat Universitas Bangka Belitung Journal of Consumer Science Agro Ekonomi Masyarakat, Kebudayaan dan Politik IJBE (Integrated Journal of Business and Economics) Journal of Consumer Sciences AFEBI Economic and Finance Review AFEBI Management and Business Review Jurnal Samudra Ekonomi dan Bisnis PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Journal of Indonesian Tourism, Hospitality and Recreation Jurnal Ilmu Manajemen dan Akuntansi Terapan EconBank : Journal Economics and Banking MANDAR: Management Development and Applied Research Journal Jurnal Darma Agung Economics and Digital Business Review Prima Abdika: Jurnal Pengabdian Masyarakat International Journal of Economics, Business, and Entrepreneurship (IJEBE) Jurnal Manajemen DIVERSIFIKASI MOVE: Journal of Community Service and Engagement Journal of the Community Development in Asia Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Indonesian Journal of Dedication and Educations Tematik Society Jurnal Riset Multidisiplin Edukasi
Nanang Wahyudin
Universitas Bangka Belitung
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Public Health Social Sciences Other

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PELATIHAN MASK FOR MONEY SEBAGAI CARA BERTAHAN DI ERA PANDEMI Anggita, Wenni; Wahyudin, Nanang; Sulistiana, Ineu
TEMATIK Vol 2, No 1 (2022): Januari
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/tmt.v2i1.3750

Abstract

Pemakaian masker adalah kebutuhan dasar bagi kita di era pandemic covid-19 untuk mengurangi penyebaran virus tersebut. Kenyamanan pemakaian masker tersebut sangatlah penting demi kenyamanan si pemakai agar dapat terus dipakai dan menjaga protokoler Kesehatan yang telah ditetapkan Pemerintah. Bentuk masker yang berbeda-beda pula membutuhkan beberapa perlengkapan bantuan guna kenyamanan si pemakai yang salah satunya adalah konektor masker. Konektor masker ini dibuat dengan beberapa bahan antara lain manik-manik dan pengait untuk menghubungkan langsung dengan masker. Dengan adanya fenomena seperti ini, tim pengabdian dari Universitas Bangka Belitung menjalin Kerjasama dengan ibu-ibu dari desa tanjung gunung kecamatan pangkalan baru kabupaten bangka tengah melakukan pendampingan pembuatan konektor masker dengan harapan dapat membantu perekonomian masyarakat setempat dengan menghasilkan uang tambahan dari penjualan konektor masker tersebut.Teknik dan metode yang digunakan dalam keiatan pengabdian ini adalah dengan  memberikan pelatihan dan pendampingan pembuatan konektor masker sampai dengan pengemasan dan penjualan produk. Pada saat pelatihan pembuatan masker, pelatih berasal dari tim pengabdian UBB sendiri dan juga di damping oleh salah satu warga yang sduah mahir dalam pembuatan konektor masker. Sedangkan untuk pendampingan, dilakukan dari awal sampai dengan pembuatan pembukuan sederhana untuk penjualan produk tersebut. Hasil dari kegiatan Pengabdian kepada Masyarakat yaitu terjualnya produk konektor masker ini hingga dapat keuntungan yang nantinya akan dijadikan modal lagi untuk produk-produk yang lebih kreatif lainnya.
Peningkatan Daya Saing UMKM melalui Financial Technology dan Digital Marketing Altin, Darus; Wahyudin, Nanang
Jurnal Samudra Ekonomi dan Bisnis Vol 14 No 2 (2023): JSEB
Publisher : Fakultas Ekonomi Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jseb.v14i2.6608

Abstract

The research purpose is to produce a model for increasing the competitiveness of micro, small and medium enterprises (MSMEs) through financial technology and digital marketing in Pangkalpinang City. 60 SMEs were selected as a sample using accidental sampling. Data was collected through observation and interview methods. Data analysis used a mixed method which is a combination of qualitative and quantitative methods, including validity and reliability tests, descriptive analysis, qualitative data analysis, and important performance analysis (IPA). The results show that the performance of MSMEs in implementing financial technology and digital marketing has met expectations, so that MSMEs can improve their service quality dimensions. This research is expected to contribute ideas to Pangkalpinang City government regulations in increasing the competitiveness of MSMEs in the current and future Covid-19 pandemic era.
Development Model for Increasing Community Participation in Tourism Management of Open Pit Nam Salu Geosite in East Belitung Regency Qurayma, Vinki Adindani; Raya, Alia Bihrajihant; Fatonah, Siti; Witjaksono, Roso; Wahyudin, Nanang
Agro Ekonomi Vol 35, No 1 (2024): JUNE 2024
Publisher : Department of Agricultural Socio-Economics Faculty of Agriculture Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/ae.93205

Abstract

Tourism sector plays an important role in increasing the country's foreign exchange and promoting the creation of jobs to improve the economy. In this context, community organizations manage tourism sites, and the leaders are tasked with directing members to achieve common objectives. An important tourist site is Open Pit Nam Salu Geosite and participation is relatively low since people depend on illegal tin mining. Village government and community organizations are less assertive in overcoming the problems. Therefore, this research aims to analyze development model for increasing participation in tourism management of Open Pit Nam Salu Geosite in Senyubuk Village, Kelapa Kampit District. The location determination was carried out purposively, with 87 respondents selected by cluster sampling method through the PLS test. The results showed an indirect effect of community capital and leadership on participation through group roles. Meanwhile, leadership promoted participation since community capital and group roles served as mediator variables. Pokdarwis and village government were also strengthened in organizing community to maximize the potential of capital in the region and mobilize BAPOPNAS group to manage tourism daily. 
The Effect of Change Management, Training and Work Life Balance on Employee Performance at the Regional Personnel and Human Resources Development Agency of Pangkalpinang City Putri, Vheditya; Reniati, Reniati; Wahyudin, Nanang
International Journal of Economics, Business, and Entrepreneurship Vol 6 No 2 (2023): IJEBE July - December 2023
Publisher : FEB - Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/ijebe.v6i2.226

Abstract

This study aims to determine whether there is an effect of change management, training and work life balance on employee performance. The population inthis study were all employees at the Badan Kepegawaian dan Pengembangan Sumber Daya Manusia Daerah Kota Pangkalpinang by sampling with the saturated sample method. The data analysis techniques used were validity and reliability tests, classical assumption tests, multiple linear regression analysis tests, t tests, f tests, and R2 tests using the Statistical Package for Social Science (SPSS) version 24. Based on descriptive analysis on the variables of change management and work life balance are in the very high category, and training is in the high category. Based on multiple linear regression analysis shows that Change Management, Training, Work Life Balance partially and simultaneously have a positive and significant effect on employee performance. The results of the analysis of the coefficient of determination (R2) with Adjusted R Square of 0.74 or 74%. It states that the variable of employee performance is influenced by the variables of management, training, and work-life balance by 74%, the remaining 26% is influenced by other variables from the research variables.
The Influence of Internship Experience, Self-Efficacy, and Work Motivation on Work Readiness of Bangka Belitung University Students Putri, Dhea Amanda; Reniati; Wahyudin, Nanang
International Journal of Economics, Business, and Entrepreneurship Vol 7 No 2 (2024): IJEBE July - December 2024
Publisher : FEB - Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/ijebe.v7i2.287

Abstract

As communications and technology advance, preparing students for a competitive job market is critical. This research analyzes three key factors that influence students' work readiness: internship experience, self-confidence, and work motivation. The research uses a quantitative approach with descriptive statistics. A sample of 193 participants was selected through cluster sampling from Bangka Belitung University students class of 2020. The independent variables were internship experience, self-ability, and work motivation, while the dependent variable was work readiness. Multiple linear regression analysis was used to test the data. The results show that internship experience and self-efficacy have a positive and significant influence on students' work readiness. Work motivation shows a positive but not significant influence. Taken together, these three factors show a positive and significant combined influence on the work readiness of students class of 2020 at Bangka Belitung University.
Optimalisasi Produksi Cabai Merah di Kabupaten Bangka Tengah: Optimization of Red Chili Production in Central Bangka Regency Fournita Agustina; Nanang Wahyudin; Rati Purwasih
Society Vol 10 No 1 (2022): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v10i1.321

Abstract

The productivity of red chili in the Central Bangka Regency is still below its genetic potential, where the genetic potential of curly red chili per hectare is 200-220 quintals. This condition raises the assumption that the production of red chili in the Central Bangka Regency is not optimal. The purpose of farmers doing red chili production activities is to make a profit. Still, if the production of red chili is not optimal, it will affect the actual profits obtained by farmers. Therefore, it is important to research the optimization of red chili production in the Central Bangka Regency. This study aimed to analyze the effect of red chili production on the total cost of red chili farming and the optimal amount of red chili production by farmers in the Central Bangka Regency. The research method used is the survey method. The sampling method is simple random sampling with a sample of 34 people. The data analysis method used in this study uses inferential statistical methods. The formulation and objectives of the first research will be answered using the total cost function in cubic form. Furthermore, to answer the formulation and objectives of the second study, an analysis will be carried out using the abc formula (quadratic formula). The analysis results show that the amount of red chili production significantly affects production costs in red chili farming in Central Bangka Regency. Still, the amount of red chili production in Bangka Regency Middle is not optimal. So that farmers can achieve the optimal amount of red chili production, farmers should be able to use production inputs efficiently in their farming.
Pengaruh Brand Image, Iklan dan Harga Terhadap Keputusan Pembelian Produk Telkomsel di Pangkalpinang Rani Nurjanah; Nanang Wahyudin; Darus Altin
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 5 (2025): Jurnal Resit Multidisiplin Edukasi (Edisi Mei 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i5.308

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis kajian tentang Brand Image, Iklan dan Harga. Metode penelitian ini menggunakan penelitian deskriptif. Metode yang digunakan yaitu metode kuantitatif. Jumlah sampel dalam penelitian ini adalah 100 responden dengan menggunakan nonprobability sampling dengan teknik purposive sampling. Model analisis yang digunakan adalah analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa pada Produk Telkomsel di Pangkalpinang berada pada kategori baik. Hasil pengujian analisis regresi berganda menunjukkan hasil positif dari seluruh variabel yang ada. Sedangkan pada uji t dan uji f menunjukkan bahwa Brand image tidak memiliki pengaruh yang signifikan terhadap keputusan pembelian produk Telkomsel di Pangkalpinang, Iklan memiliki pengaruh positif dan signifikan terhadap keputusan pembelian produk Telkomsel di Pangkalpinang, Harga memiliki pengaruh positif dan signifikan terhadap keputusan pembelian produk Telkomsel di Pangkalpinang sedangkan Brand image, iklan dan harga berpengaruh terhadap keputusan pembelian produk Telkomsel di Pangkalpinang.
ANALISIS EXPERIENTAL MARKETING TERHADAP MINAT BELI ULANG PADA TOKOPEDIA DI PANGKALPINANG Dea Martha; Nanang Wahyudin; Dian Prihardini Wibawa
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.712

Abstract

The growing competition in the e-commerce industry demands digital platforms to offer not only transactional convenience but also meaningful and enjoyable shopping experiences. As one of Indonesia’s largest e-commerce platforms, Tokopedia needs to implement marketing strategies that foster customer loyalty, particularly through Experiential Marketing. This study aims to analyze the influence of five dimensions of Experiential Marketing (Sense, Feel, Think, Act, and Relate) on the Repurchase Intention of Tokopedia users in Pangkalpinang City. A quantitative approach was adopted using descriptive and verificative methods. Data were collected through questionnaires distributed to 100 active Tokopedia users and analyzed using multiple linear regression. The results show that all five dimensions of Experiential Marketing have a positive and significant influence on Repurchase Intention. Feel and Relate dimensions contributed most dominantly, followed by Think and Sense. The Adjusted R Square value of 0.772 indicates that 77.2% of the variation in Repurchase Intention is explained by these variables, supported by a strong correlation (R = 0.885). These findings affirm that positive customer experience through Experiential Marketing plays a vital role in strengthening loyalty and encouraging repeat purchases on digital commerce platforms.
Community-Based Tourism in the Sustainability Tourism of Open Pit Nam Salu in East Belitung Regency Raya, Alia Bihrajihant; Fatonah, Siti; Qurayma, Vinki Adindani; Wahyudin, Nanang; Witjaksono, Roso
Journal of The Community Development in Asia Vol 8, No 3 (2025): September 2025
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v8i3.4107

Abstract

Community-based tourism (CBT) provides a framework for sustainable tourism by ensuring that development benefits the community while preserving cultural and natural resources. This study aimed to analyze the sustainability of the Open Pit Nam Salu Geosite in East Belitung by applying a CBT framework and examining the direct and indirect effects of group roles, natural capital, and community motivation. The research was conducted in Senyubuk Village using a quantitative approach with 87 respondents selected through cluster sampling. Data were analyzed using SEM-PLS. Results show that group roles had the strongest direct effect on tourism sustainability (? = 0.306, p = 0.009), followed by community motivation (? = 0.269, p = 0.014). Natural capital did not significantly influence sustainability directly, but exerted an indirect effect through community motivation (? = 0.141, p = 0.053). Group roles also contributed indirectly through natural capital and community motivation (? = 0.098, p = 0.060). These findings indicate that CBT at Open Pit Nam Salu has not yet been implemented optimally, as participation remains limited. Strengthening BAPOPNAS’s task roles, enhancing community involvement, and transforming natural capital into motivational drivers are key strategies to ensure sustainable post-mining tourism development
PENGARUH PERSEPSI ATRIBUT PRODUK TERHADAP MINAT BELI KONSUMEN MOBIL MEREK ISUZU ELF STUDI PADA PT. KARYA ZIRANG UTAMA ISUZUSEMARANG Kristiana, Nela; Wahyudin, Nanang
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 3 No. 1 (2012): Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.369 KB) | DOI: 10.36694/jimat.v3i1.32

Abstract

This research aims to find out that do price, brand, and product quality influence consumer’spurchase interest of Isuzu Elf car brand, and also to analyze the most dominant factor in influencingconsumer’s purchase interest of Isuzu Elf car brand in PT. Karya Zirang Utama Semarang. In theresearch, research population refers to all consumers in PT. Karya Zirang Utama Isuzu Semarang.The samples of the research are 44 respondents by using purposive sampling technique.Based on the research’s result, concluded that regression equality is as follow: Y = 0,130 + 0,249 X1+ 0,279 X2 + 0,359 X3 + e. According to statistic data analysis, the indicators in the research arevalid and the variables are reliable. On classic assumption test, free multikolonieritas regressionmodel, heteroskedastisitas is not happened, and it is distributed normally.The sequence is individually from each variable, and the most influential variable is product qualityvariable with regression coefficient 0,359, then brand variable with regression coefficient 0, 279,whereas the lowest influential variable is price with regression coefficient 0,249. The model equalityhas value as F counts 31,348 and with significance level 0,000, where F counts bigger than F table(2, 85) and with smaller significance level than α (0, 05), while value of T table 1,685 because Tcounts > T table then Ho is rejected and Ha is accepted. It shows that variable independent in theresearch influential partially of dependent variable that is purchase interest.Karya Zirang needs to maintain the product quality and able to create new products with betterquality, in order to can compete with another brand of diesel car.
Co-Authors Aldiesi, Dwi Rizki Aning Kesuma Putri, Aning Kesuma Ari Agung Nugroho Ari Agung Nugroho, Ari Agung Aryansyah, Ary Fakturrachman Christianingrum Darman Saputra Darman Saputra Darus Altin Dea Martha Devi Valeriani Dian Prihardini Wibawa Dini Oktariani Dini Oktariani Dony Yanuar Durotun Nasikah Dwi Haryadi Dwi Rizki Aldiesi Echo Perdana Kusumah Echo Perdana Kusumah Erita Rosalina Faisal Akbar, Muhammad Fournita Agustina Guspian, Iza Herlissha, Novita Hidayati Hidayati Hidayati Hidayati Ibrahim Ibrahim Indah Noviyanti Ineu Sulistiana, Ineu Khadijah Khadijah Khairiyansyah, Khairiyansyah Khoirun Nisa Khoirun Nisa Kusumah, Echo Perdana Masriyatun Masriyatun Maulana, Megra Maya Yusnita Maya Yusnita Maya Yusnita Maya Yusnita Nela Kristiana Nizwan Zukhri Novita Herlissha Noviyanti, Indah Padlun Fauzi Putri, Dhea Amanda Putri, Vheditya Qurayma, Vinki Adindani Rani Nurjanah Rati Purwasih Raya, Alia Bihrajihant Reniati Reniati Reniati Roso Witjaksono S, M Afdal Sandy Pratama Saputra, Darman Sigit Nugroho Siti Fatonah Soenarto, Akiko Salsabila Sri Handayani Sugiharti Sugiharti Sumar, Sumar Sumar, Sumar Tri Utami Wenni Anggita Wenni Anggita, Wenni YANTO YANTO Yateno Zahri, Tsulis Amiruddin