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SOCIAL MEDIA BRANDING, DESIGNING A DISPLAY HOUSE, AND COFFEE TABLE BOOK COUNSELING FOR THE IRINA WOMEN'S COMMUNITY Handriyotopo, Handriyotopo; Sunarmi, Sunarmi; Yuninggar Renaningtyas; Muthia Anas Salma; Reno Abdurahman
International Journal of Social Science Vol. 4 No. 4: December 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v4i4.8927

Abstract

Karangnyar is one of the districts that has the potential to become a tourist village. Nglebak Village is one of the many tourist villages that still need branding education assistance. How Ngeblak Village has the potential for every house to utilize land for living barn plants can be recognized through branding strategies by conducting training in utilizing social media as an effective strategy for the IRINA women's community. The first branding strategy is to create a visual identity that is useful for building a different identity, resulting from brand creativity when choosing the most effective logo name. Second, through the design thinking method and branding strategy from Marty Neumeier, he will try to instill an image of a tourist village that is different from the existing one.
APRESIASI SENI GALERI VIRTUAL PENCIPTAAN SENI RUPA DAN DESAIN MELALUI TEMA GRES Handriyotopo, Handriyotopo
JADECS (Journal of Art, Design, Art Education & Cultural Studies) Vol 9, No 2 (2024): Vol 9, No 2
Publisher : Jurusan Seni dan Desain, Fakultas Sastra, Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um037v9i22024p207-217

Abstract

Appreciation of a work of art, whether in two-dimensional or three-dimensional form, is currently widespread enough to carry out exhibitions in public spaces or exhibitions in the form of conventional spaces and virtual spaces. Many of these digital virtual exhibition platforms come with various applications for designing virtual spaces. Postgraduate students in the art study program, master of arts program, and doctoral program at the Indonesian Institute of the Arts are required not only to create creative works of art but also to be able to appreciate art exhibitions in virtual space. Seeing the condition of the development of digital technology and works of art in a virtual gallery, the ISI Surakarta Postgraduate School needs to create a model of the virtual gallery space so that postgraduate students and lecturers can use it. As a pilot project for applied arts in this virtual gallery, it is in the Studio 2 Fine Arts and Design course in the master's program with an interest in art creation. This design uses a virtual reality platform, Google Sketchup, and other 3D applications. The many advantages of this device are that it is light, easy to use, and can be accessed by all devices. The Gres virtual gallery uses the studio.panoee.com application to present a showroom for works of art and design so visitors can widely appreciate it.
MAKNA TANGGUNG JAWAB SOSIAL DALAM STUDI KREATIF GENRE IKLAN DI TELEVlSI Handriyotopo, Handriyotopo
Acintya Vol. 1 No. 2 (2009)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (4717.416 KB) | DOI: 10.33153/acy.v1i2.77

Abstract

The development of television media is quickly enough. in indonesia, many television advertisements appear to support the media. Advertisement which is formerly only comercial and non comercial (ILM) advertisement, nowadays there comes a kind of corporate advertisement but it has social nuance because of CSR (Corporat Social Responsibility) or philanthropy support so that the advertisement becomes a new advertisement called philanthropy advertisement. As the factory responsibility towards society, philanthmpy advertisement is usually presented appropriately with the suitable moment in order that the presented advertisement is exactly on target. To understand the meaning of philanthropy advertisement can be reached by catching the audiovisual advertisement by taking picture frame by frame from moving image advertisement The first thing to do is deconstructing the signs including icons, index, and symbols. The second step is interpretating denotative as well as conotative meaning of the myth from cultural values by narrative, descriptive, and inductive description. By post structuralist semiotics, television advertisement in one moment can be analized in relation to the form and content of message, moment or cultural context, artistic visual aspect offrame by frame as well as the movement in creating advertisement from its sign and signer. A sign is a game so that the signer is free from meaning. in other words, meaning presents because of intertextual sign and a text can be given a meaning freely and endlessly.Key words: meaning, philantrophy, culture
TIPOGRAFI DEKORATIF KAWUNG FLORAL REGULAR Handriyotopo, Handriyotopo
Acintya Vol. 6 No. 2 (2014)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3928.138 KB) | DOI: 10.33153/acy.v6i2.217

Abstract

Typeface as a print advertising communication element has an important role to convey the message.There are many variations in the use of type application in typography. One is a kind of decorativetypeface. The existence of decorative letters during the Dutch East Indies in terms of silografi iswidely used in newspapers. Currently the use of decorative letters is less productive because it is onlyused as a supplement and as an aesthetic element. The creation of works of decorative letters will adddigital reference letters in adopting elements of local culture in the motif. The chosen motif to thesource of creation decorative letters is like motif kawung of Surakarta and Yogyakarta batik stylesthat have a common history. The application of this new type of decorative fonts as supporting visualaesthetic in design wedding invitations, especially themed Javanese batik or marriage. The method ofcreation is through the stages of observation and exploration, experimentation, creation and applicationin the design of wedding invitation cards.Keywords: Decorative letter, batik, wedding invitations
IDENTITAS VISUAL DESA WISATA BATIK COKROKEMBANG MELALUI ENVIRONMENT GRAPHIC DESIGN SEBAGAI PENGEMBANGAN DI KABUPATEN PACITAN Prilosadoso, Basnendar Herry; Suyanto, S.,; Rosmiati, Ana; Handriyotopo, H.,
Acintya Vol. 9 No. 1 (2017)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (582.904 KB) | DOI: 10.33153/acy.v9i1.2120

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Moral value awareness had begun to be shifted by the western culture that tended to be incompatiblewith the condition of our society. This research was an effort to give reinforcement of local wisdomcontained in wayang beber figure, as a source for the development of batik patterns of Pacitan. Thegeographical condition of Pacitan Regency was very potential to be developed as a superior ecotourismwhere Pacitan got the nickname as Word class karst geopark tourism area. The economic condition ofthe community was mostly supported by a variety of small and medium industries. Batik industrydeveloped rapidly and had great potential to be developed and improved from the aspect of productivity, so that later could increase the economic level of Pacitan society. This research used actionresearch theory where there were four stages, namely select a focus, collect data, analyze and interpret data, and take action. Methods performed in several stages: assessment, design, socialization,mentoring and training, production, and launching. The research results aimed to increase batikproductivity and creativity through the development of Cokrokembang batik tourism village, Ngadirejo,Pacitan through corporate identity design, so it was expected to increase the economy of the peopleand the opening of the leading tourist attraction in Pacitan.Keywords: local wisdom, corporate identity,, batik tourism.
RETORIKA INFOGRAFIS PANDEMI CORONA VIRUS MEDIA JURNALISTIK DIGITAL ONLINE Handriyotopo, Handriyotopo
Acintya Vol. 13 No. 1 (2021)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/acy.v13i1.3819

Abstract

AbstractThe phenomenon of infographics as a visual strategy to attract readers of digital newspapers in order to realize the importance of the protocol issued by WHO and the government of the Republic of Indonesia in an effort to deal with the Covid-19 pandemic, is currently quite prevalent by online media press. The visual form of infographics published by the digital-based press (online) is usually derived to accompany the main article on the front page (headline). The important message of the infographic that is prioritized is not to spread quickly, namely by maintaining social distancing, encouraging work at home, and always maintaining cleanliness and wearing a mask when leaving the house, even then with restrictions. How the form of visual communication design in the form of an infographic is able to provide aesthetic appeal in visual rhetoric to readers who will be the attention of this study. Through a qualitative research method approach to the phenomenon of infographic design from the perspective of text study from the aesthetic value of symbolic visual rhetoric with visual communication design analysis in terms of harmony achievement through its persuasive informative constituent elements. The findings of this study are related to the form of the infographic which is more portrait or vertical dominant. Colors tend to be strong colors red, yellow, blue, and black to indicate pandemic-related color psychology. Visual rhetoric tends to be iconic and header and copy letters are dominant in using sanserif to persuade understanding and reading of information to the reading audience. To remind adherence to health protocols, such as messages from mothers, namely wearing masks, washing hands and maintaining social distancing are the keywords to break this pandemic.Keywords: Covid-19 infographics, aesthetics, visual rhetoric, online press media
METAFORA DAN IDEOLOGI FILM IKLAN MANDIRI SECURITAS Handriyotopo, H.,; Lastoro, GR Lono; Gustami, SP
Brikolase : Jurnal Kajian Teori, Praktik dan Wacana Seni Budaya Rupa Vol. 10 No. 2 (2018)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (528.152 KB) | DOI: 10.33153/bri.v10i2.2332

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The Mandiri Securitas advertisement film is a corporate advertisement that contains a persuasive message to increase brand image as a leader in investment in the Stock Exchange or trusted banking investment in Indonesia. The metaphor in the Mandiri Securitas advertisement contains cinematographic images that borrow keris culture to be sided with banking culture. This qualitative descriptive study uses a semiotic approach to appropriate verbal and visual messages from the system of rhetorical marks "Minus One". The content of visual rhetoric and verbal rhetoric on the Mandiri Securitas advertisement was reviewed by Roland Barthes's semiotic theory, because it was considered capable of uncovering the relationship of the sign meaning behind the denotative marker system and connotative markers from the ideology of Mandiri Securitas advertisements with the  theme of empu keris (keris maker). The results of this study prove that the application of the "Minus-One" method is very helpful to find and recognize the roles played by the constituent elements of a film construction. The Mandiri Securitas advertisement film is an example of the appropriation of the tradition world for the benefit of the modern world. The tradition world is not displayed in its entirety as it is, but is displayed partially and determined based on the image of the modern world wants to construct as an imagery form of advertising. Keywords: Metaphor, rhetoric, Semiotics, and ideology 
VAMPIR POLITIK INDONESIA SAMPUL DESAIN GRAFIS TABLOID DEMOKRAT EDISI 49 TANGGAL 23-30 JANUARI 2000 Representasi Senimannya Pada Masa Reformasi -, Handriyotopo
Capture : Jurnal Seni Media Rekam Vol. 1 No. 1 (2009)
Publisher : Seni Media Rekam ISI Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1503.79 KB) | DOI: 10.33153/capture.v1i1.461

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The Press Independency that have been opening and tend to be bold to voice feeling and all condition starts to counter each other in their news, headlines, and illustrations. Including, PDIP ( Partai Demokratik Indoesia Perjuangan) shows in its tabloid ‘Demokrat’ that appears the slogan ‘yang penting srudukannya bung’ more over in which the cover illustrates Amien Rais as if a vampire creature ( makluk vampir). This illustration images encourage the PAN’ s (Partai Amanat Nasional anger. This seems to be a part of the graphics design function as a provocation to the consumers. Keyword : graphic design function
Film Mini Televisi: Alternatif Menghadirkan yang Kecil di Tengah yang Besar Utami, Thesa Resi Sila; -, Handriyotopo
Capture : Jurnal Seni Media Rekam Vol. 2 No. 2 (2011)
Publisher : Seni Media Rekam ISI Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1192.325 KB) | DOI: 10.33153/capture.v2i2.617

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Television drama in Indonesia are almost dominated by soap operas. The story themes often lifted beyond the reality of society, and even tend to be exaggerated. The scenes and dialogue have sexist, rude, filthy and indecent language spoken by the children actors. Ambiguity plot, theme, and segmentation will direct the public mindset, a fictional drama on television is no longer a positive impact impressions but rather a negative influence. Screenplay is absolutely necessary to facilitate television programs production team for communicating everything related to the creative process of copywriting for film and television drama. Besides, television drama is also expected to present certain value espesially social responsibility and learning. Key words: film, miniseries, screenplay, drama, television
Peluang Dan Tantangan Industri Pencetak Insan Kreatif Dan Handal Di Dunia Pertelevisian 1 -, Handriyotopo
Capture : Jurnal Seni Media Rekam Vol. 6 No. 1 (2014)
Publisher : Seni Media Rekam ISI Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (146.516 KB) | DOI: 10.33153/capture.v6i1.713

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The growth of the television industry is quite rapid and gives a significant impacton the growth of the audiovisual information media . No exception that in this industryalso demands a reliable and creative human resources in preparing and developing thecontents of the program. Qualified human resources is the key word to be prepared infacing global competition in the television media industry. The power of television isstill able to hypnotize for everyone to search for information and entertainment.Considerable opportunities of this in the end gives a pretty good chance for thosewho want to engage in the creative industry of television programs. It is not surprisingthen that many emerging courses offered employment in the industry. Not only at thelevel of vocational but also on the level of D4 and S1 program broadcasting, television,and film.Keywords: opportunities, television industry, human resources