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All Journal JURNAL PENELITIAN ILMU PENDIDIKAN Maslahah : Jurnal Hukum Islam dan Perbankan Syariah Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah (Journal of Islamic Economics) Jurnal ORTOPEDAGOGIA At-Ta'dib: Jurnal Ilmiah Prodi Pendidikan Agama Islam JURNAL TEKNOLOGI DAN OPEN SOURCE bit-Tech Community Empowerment An-Nisbah : Jurnal Perbankan Syariah DEVOSI Brilliance: Research of Artificial Intelligence Jurnal Bakti Bagi Bangsa EKONOMIKA SYARIAH : Journal of Economic Studies At-Tamwil: Journal of Islamic Economics and Finance Al-ihsan : Journal of Community Development in Islamic Studies Research of Islamic Economics (RIE) Computing Insight: Journal of Computer Science Siber International Journal of Digital Business Al-bank: Journal of Islamic Banking and Finance Al-ihsan : Jurnal Pengabdian Agama Islam
Rafika Rahmawati
University of Islam 45
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Physics Public Health Social Sciences Other

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Journal : Research of Islamic Economics (RIE)

 1 
Comparing Mortgage Financing Marketing Strategies: Conventional Bank vs Sharia Bank Elisa, Nur; Rahmawati, Rafika; Putra, Purnama
Research of Islamic Economics Vol. 1 No. 2 (2024): JANUARY 2024
Publisher : SAN Scientific

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58777/rie.v1i2.177

Abstract

The increasingly diverse needs of society have made financing the most popular banking service product. KPR products certainly require a marketing strategy. One of the interesting products offered by BRI Syariah Tambun Sub-Branch Office (KCP) is the Home Ownership Financing/Mortgage (KPR) product. This research aims to determine the marketing strategy for Mortgage Financing (KPR) between two banks, namely Conventional Banks and Sharia Banks at Bank BRI KCP Tambun and BRISyariah KCP Tambun. The data sources used are primary and secondary. Data collection was carried out using interview and documentation techniques. The results of this research show that KPR products at Bank BRI and BRI Syariah, in their implementation, apply similar marketing strategies. At Bank BRI, in implementing its marketing strategy, it takes a conventional approach by referring to the strategy of providing interest and using a credit approach with low interest; it places more emphasis on KPR marketing strategies, which tend to prioritize Islamic principles. Managerial implications emerge from the comparative analysis, shedding light on the strengths and weaknesses of each approach.
The Relationship between Sharia Compliance and Profitability: A Study of Sharia Commercial Banks in Indonesia Azizah, Siti Fajriah; Rahmawati, Rafika; Putra, Purnama
Research of Islamic Economics Vol. 3 No. 2 (2026): JANUARY 2026
Publisher : SAN Scientific

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58777/rie.v3i2.568

Abstract

This study aims to analyze and compare the financial performance of Islamic Commercial Banks in Indonesia using the Sharia Conformity and Profitability (SCnP) method. Sharia Conformity measures a bank's level of compliance with sharia principles, while profitability assesses a bank's ability to generate profits. The data used are the financial performance reports of Islamic Commercial Banks registered with the Financial Services Authority (OJK) in 2023. SCnP indicators include sharia-compliant product structures and compliance with the National Sharia Council (DSN) fatwas, while profitability is assessed through Return on Assets (ROA) and Return on Equity (ROE). The results show that Bank Muamalat Indonesia and Bank Aceh Syariah are in the URQ quadrant, with Sharia Conformity levels of 75% and 79%, respectively. In terms of profitability, Bank Aceh Syariah performed 67.15% higher than Bank Muamalat Indonesia at 1.37%. This finding indicates a positive correlation between sharia compliance and profitability, where increased sharia conformity can strengthen financial performance. The implications of this research emphasize the importance of strategies that focus on sharia compliance to support the growth and competitiveness of sharia banks in Indonesia.
Co-Authors -, Isfandayani Abdullah, Saqyllah Zahra Adham, Adham Agustina Ekasari Amin Ash Shabah, Musyaffa ANNISA KARIMA Arief Widyananto Ash Shabah, Musyaffa Amin Asih, Anisa Mukti Awalia, Zahrani Azizah, Siti Fajriah Damayanti, Monika Dewi, Suchi Wati Diajeng Tyas Pinru Phytanza Dwi Indira, Dyana Elisa, Nur Fadhilah, Nur Ahmad Fahlevi, Rizal Faisal Hakim, Muhammad Fajri Ryan Isnandar, Fajri Ryan Fajriah, Siti Fajriah Nurazizah Fikriyah, Kholidatul Firmansyah, Ridwan Giffari, Muhamad Syafiq Gunawan, Maya Regita Hanif, Annisa Fitria Haque, Hilda Mailil Hari Wibowo Hasan Basri Hendra Saputra, Arsyil Humairoh, Rizka Indra Tama, Annafi Iqbal Ramadhani Mukhlis Isfandayani Isfandayani, Isfandayani Islamiyah Islamiyah, Islamiyah Istutik, Dwi Kania, Nina Khoiriyah, Ummi Kurniawan, Tri Bagus Kusuma, Alto Wirahadi Lutfiah Lutfiah Malik AL Aziz, Fyla Malikhatun, Irna Muhajir, Ammar Muhammad Nadratuzaman Hosen, Muhammad Nadratuzaman Mumpuniarti Mumpuniarti Nafiah, Nafiah Naofal Alghifari, Muhamad Nuraini, Ade Indah Nurazizah, Indah Nurdianto, Muhammad Alif Pahlevi, Rizal Prasasti Karunia Farista Ananto Purnama Putra, Purnama Putri Anggraini Aswad, Sephia R. Madhakomala Radiatus Solihin, Fikri Rahayu, Fuji Rahmadhan, Fariz Putra Rahman, Daffi Ramadhan, Dickyansyah Ramadhan, Muhammad Rafli Razaqi, Imam Arizal Rohmayanti Rohmayanti Rosyidha, Aulya Safitri, Eristya Maya Sakinah, Fistiawirzani Sari Rudiyati Satibi, Iswanda Fauzan Sembilu, Nambi Septiandani, Zunna Siti Khadijah Siti Mardiah, Siti Sukiman, T. Sukma Achriadi Sukinah Sukinah Tama, Annafi Indra Tias, Elsa Ayuning Tri Luhur Indayanti Sugata Tri Puspa Rinjeni Trinanda Sanni, Bella Ulya, Athiyatul Veroyunita Umar Virdha Rahma Aulia Wardhatul Fitrah, Ayunda Wicaksono, Tegar Adi Wulansari, Anita Yasinta Amalia, Nur Yopi Handoyo Zahara, Futri Amalia Zahra, Alfiah Zulfia , Anni