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All Journal Jurnal Penelitian dan Pengembangan Sains dan Humaniora (JPPSH) Jurnal Ekonomi dan Bisnis Jagaditha JUIMA : Jurnal Ilmu Manajemen Jurnal Penelitian Ekonomi dan Bisnis Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan Admisi dan Bisnis MUDRA Jurnal Seni Budaya SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan International Journal of Social Science and Business Equilibrium: Jurnal Ekonomi-Manajemen-Akuntansi Forum Manajemen Jurnal Ilmiah Manajemen Kesatuan Jurnal Signaling JPEKBM (Jurnal Pendidikan Ekonomi, Kewirausahaan, Bisnis dan Manajemen) Journal of Economics and Business UBS Journal of International Conference Proceedings Journal of Artificial Intelligence and Digital Business Innovative: Journal Of Social Science Research The Journal of City: Branding and Authenticity Neraca Manajemen, Akuntansi, dan Ekonomi Values EMAS: Jurnal Ekonomi, Manajemen dan Bisnis International Journal of Economics, Business and Innovation Research Asian Journal of Management, Entrepreneurship and Social Science SENEMA Jurnal Ekonomi, Manajemen, Akuntansi CITAKARYA Jurnal Pengabdian Masyarakat Jurnal Signaling Jurnal Ekonomi Kuantitatif Terapan Jurnal Ekonomi dan Studi Pembangunan (JESP) Khazanah Sosial INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
Made Ika Prastyadewi
Universitas Mahasaraswati Denpasar
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Other

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Melestarikan warisan, menembus pasar digital: pemberdayaan UMKM tas kulit ukir bali dengan pendekatan technopreneurship Mahmud Mahmud; Guruh Taufan Hariyadi; Pradana Jati Kusuma; Gde Bayu Surya Parwita; Made Ika Prastyadewi; I Dewa Made Arik Permana Putra; Laila Munzila
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 9, No 5 (2025): September
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v9i5.33788

Abstract

AbstrakKegiatan pengabdian masyarakat ini bertujuan memberdayakan UMKM pengrajin tas kulit ukir WH Bali di Denpasar Barat melalui pelatihan berbasis kebutuhan lokal. Tantangan utama meliputi pemasaran tradisional, minimnya branding, dan kurangnya pemanfaatan teknologi digital. Pelatihan mencakup branding, storytelling produk, fotografi, manajemen keuangan sederhana, dan pemanfaatan marketplace. Hasilnya, pengrajin mampu menciptakan konten visual menarik, memasarkan produk melalui media sosial dan platform e-commerce, serta mengelola keuangan secara terstruktur. Kegiatan ini meningkatkan kapasitas usaha, memperluas jangkauan pasar, dan memperkuat identitas budaya produk. Pendampingan berkelanjutan dan kolaborasi dengan komunitas diperlukan untuk keberlanjutan. Model ini dapat direplikasi untuk UMKM serupa di daerah lain. Kata kunci: UMKM; tas kulit ukir; branding; pemasaran digital; ekonomi kreatif. AbstractThis community service program aims to empower WH Bali, a micro, small, and medium enterprise (MSME) producing carved leather bags in West Denpasar, through needs-based training. Key challenges include traditional marketing, lack of branding, and limited digital technology adoption. The training covers branding, product storytelling, photography, basic financial management, and marketplace utilization. As a result, artisans can create engaging visual content, market products via social media and e-commerce platforms, and manage finances systematically. The program enhances business capacity, expands market reach, and strengthens the cultural identity of products. Continuous mentoring and community collaboration are essential for sustainability. This model can be replicated for similar MSMEs in other regions. Keywords: MSMEs; carved leather bags; branding; digital marketing; creative economy.
Financial Literacy, Performance, And Welfare Of Msmes In Gianyar Regency Gde Bagus Brahma Putra; Putu Yenny Astiti; Ni Putu Lisa Ernawatiningsih; Made Ika Prastyadewi
Jurnal Ekonomi Kuantitatif Terapan Vol. 18 No. 1 (2025): Vol. 18, No. 1, Februari 2025 (pp.1-149)
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JEKT.2025.v18.i01.P04

Abstract

This study aims to 1). Analyzing the effect of financial literacy on the performance of MSMEs, 2).Analyzing the effect of financial literacy on the welfare of MSME actors, and 3). Analyzing theeffect of MSME performance on the welfare of MSME actors. The research was conducted inGianyar Regency and focused on 110 MSME actors. The data sources used are primary data frombamboo weaving crafters and secondary data from various relevant agencies. The analysis resultsshow that financial literacy affects the performance and welfare of MSME actors, and performancealso affects their welfare. The results of this analysis also show that good financial literacy will beable to improve the performance of MSMEs, especially in facing digital developments and variousglobal challenges.
Utilization of The Ayung Watershed (DAS) as A Sustainable Tourism Attraction In Gianyar Regency Waridin Waridin; I Putu Astawa; Made Ika Prastyadewi; Ika Suciati; Zulfikar Al-Hafidz
Jurnal Ekonomi dan Studi Pembangunan Vol 15, No 1 (2023)
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um002v15i12023p143

Abstract

This study aims to make a list of rules governing the existence and use of watersheds (DAS) in Ubud, try to internalize externalities of watershed utilization, and examine the role of stakeholders in managing watershed utilization in the tourism sector. The sample was selected through ABGC snowball sampling (Academic, Business, Government, and Community). Two types of data are used. Direct observation and in-depth interviews were used to collect primary data. Secondary data is taken from satellite imagery and MAPID.id. The analytical techniques used in this research include stakeholder analysis, descriptive analysis, and literature review. As a consequence of this study, the Tri Hita Karana idea, which was later ratified in a local regulation, was taken into consideration by the management of the Ayung Watershed in the tourism business. Rafting excursions are the only direct use of the Ayung watershed. In addition, the agropolitan and agro-tourism zones of Payangan Regency use water from the Ayung River. To combat the negative externalities associated with the use of the Ayung watershed for tourism, Tri Hita Karana is used. Stakeholders who have great influence and interest in protecting the Ayung Watershed include agriculture, LMDH Pesanggem, and Perhutani.
Implementation of E-commerce in Denpasar City SMEs Putu Wenny Saitri; Gde Bagus Brahma Putra; Made Ika Prastyadewi; Ni Putu Lisa Ernawatiningsih
Khazanah Sosial Vol. 6 No. 1 (2024): Khazanah Sosial
Publisher : UIN Sunan Gunung Djati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/ks.v6i1.31284

Abstract

As a provincial capital that depends on tourism, the development of Denpasar City’s SMEs, especially in the tourism support sector, is growing rapidly. Coupled with technological advances, the development of SMEs must be able to adapt, one of which is by implementing e-commerce. This research aims to 1) explore the e-commerce needs of SMEs in Denpasar City and 2) analyze the factors that influence the use of e-commerce among SMEs in Denpasar City. The research was conducted on SMEs in Denpasar City with 140 respondents. A mixed-method approach was used to answer the research objectives. The research results show that e-commerce is a marketing medium for Denpasar City SMEs, primarily through Shopee and TikTok. Analysis using Atlas.ti indicates that human resources are still the main obstacle to implementing e-commerce in Denpasar City. Related to the factors that influence the decision to implement e-commerce, business duration, income, knowledge, technology, and product type are variables that significantly influence the implementation of e-commerce in Denpasar City. These results can be a reference regarding increasing SMEs’ capacity, especially regarding human resources and capital. Training, mentoring, and access to capital can raise SMEs’ awareness of the importance of technology in promoting and selling goods and services to increase income, which will lead to empowerment and prosperity.
DETERMINANTS OF FARMERS’ WELFARE IN INDONESIA: EVIDENCE FROM THE 2020–2024 MACROECONOMIC AGRICULTURAL INDICATORS Waridin Waridin; Made Ika Prastyadewi
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 3 No. 2 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Farmers’ welfare remains a central issue in Indonesia’s rural economic development, particularly during periods of global economic volatility and increasing climate-related production risks. This study analyzes the determinants of farmers’ welfare in Indonesia from 2020 to 2024 using the Farmers’ Terms of Trade (NTP) as the welfare indicator. Monthly macroeconomic agricultural data were examined through multiple linear regression to evaluate the effects of the Farmers’ Received Price Index (IDTP), Farmers’ Paid Price Index (IDBP), Household Consumption Expenditure (KRT), and Production and Capital Input Costs (BPRB). The results indicate that IDTP has a significant positive effect on farmers’ welfare, demonstrating that higher commodity selling prices enhance purchasing power and income stability. Conversely, IDBP, KRT, and BPRB show significant negative impacts, indicating that rising input prices, increasing living costs, and higher production capital burdens reduce farmers’ net income and welfare. These findings are reinforced by recent empirical evidence that climate vulnerability and agricultural extension performance mediate the effectiveness of price incentives and cost management strategies. Policy implications highlight the urgency of stabilizing output market prices, improving access to cost-efficient inputs, strengthening adaptive capacity to climate impacts, and enhancing the institutional performance of agricultural extension systems. Strengthening these support mechanisms is essential to advancing inclusive and sustainable farmer welfare in Indonesia.
Digitization And Prediction Of The Number Of Tourist Visits In The Bali Province Made Ika Prastyadewi; I Gusti Lanang Putu Tantra; Putu Yusi Pramandari
Jurnal Ekonomi dan Bisnis Jagaditha Vol. 10 No. 1 (2023): Jurnal Ekonomi & Bisnis JAGADITHA
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jj.10.1.2023.89-97

Abstract

The development of information technology forces all sectors to develop and adapt. It is the same with the tourism sector in Bali which is starting to experience a fairly rapid development of technology adoption. This research aims to (1) explore the role of social media and online travel applications in current Bali tourism and (2) predict the number of foreign tourist visits to Bali Province. This study uses a quantitative approach using the province of Bali as the research location, considering that Bali is one of the leading tourism destinations in Indonesia. The results of the analysis show that the use of information technology, especially social media, makes it easier for tourists to access information related to tourist destinations. with existing developments, it is predicted that there will continue to be an increase in the number of tourist visits every year. This must be followed by the development of the tourism supporting sector and the improvement of all related facilities. In addition, health and safety issues must be a top priority.
The Occupational Transformation of Coastal Fishers in Advancing Coastal Economic Sustainability: A Case Study in Sanur, Bali Made Ika Prastyadewi; Putu Yusi Pramandari; I Gusti Lanang Putu Tantra; Agung Budi Leksono Prastyadewi
Jurnal Ekonomi dan Bisnis Jagaditha Vol. 13 No. 1 (2026): Jurnal Ekonomi dan Bisnis Jagaditha
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jj.13.1.2026.147-157

Abstract

The increase of economic and environmental pressures in coastal areas have caused many fishermen to switch from traditional livelihoods to the tourism sector. This study aims to analyze the factors that influence the transformation of traditional fishermen's jobs in the coastal area of Sanur, Bali, in the context of sustainable tourism development. A quantitative approach using logistic regression was used to analyze the relationship among socio-demographic, economic, and tourism factors and the decision to change occupations. The results imply that higher levels of education, ownership of tourism-related assets, and more intense interaction with the tourism environment increase the likelihood of fishermen transforming their occupations. Conversely, older fishermen tend to be more resistant to changing their traditional livelihoods. These findings emphasize the importance of social and economic readiness in supporting sustainable transitions in the coastal economy. This research contributes to the transformation of economic structures and economic development, which in turn has policy implications on the formulation of community-based tourism policies.
PENDAMPINGAN PENGUATAN MANAJEMEN OPERASIONAL DAN KUALITAS PELAYANAN BARISTA PADA C&T COFFEE AND EATERY Made Ika Prastyadewi; Joenathan Handalukman; Putu Yusi Pramandari
PROSIDING SEMINAR NASIONAL PENGABDIAN MASYARAKAT (SENEMA) Vol 5 No 1 (2026): PROSIDING SEMINAR NASIONAL PENGABDIAN MASYARAKAT (SENEMA)
Publisher : Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Industri kopi gelombang ketiga (third wave coffee) di Indonesia menuntut integrasi antara kualitas produk dan profesionalisme manajemen operasional. C&T Coffee and Eatery sebagai mitra pengabdian menghadapi permasalahan berupa rendahnya kedisiplinan staf, lemahnya kontrol inventaris, serta keterbatasan komunikasi dengan wisatawan mancanegara. Program pengabdian masyarakat ini bertujuan untuk meningkatkan tata kelola operasional dan kualitas pelayanan barista melalui pendekatan pendampingan intensif. Metode yang digunakan meliputi observasi awal, perancangan instrumen administrasi, pelatihan pelayanan, implementasi sistem, serta evaluasi berkala. Hasil menunjukkan bahwa penerapan sistem absensi harian berbasis rekapitulasi digital mampu meningkatkan kedisiplinan staf. Standarisasi stock opname harian berhasil menurunkan pemborosan bahan baku sebesar 15–20% dan meningkatkan akurasi ketersediaan stok. Selain itu, pelatihan Basic English dan penggunaan menu bilingual terbukti meningkatkan kepercayaan diri barista serta kualitas interaksi dengan pelanggan internasional. Program ini berkontribusi dalam menciptakan sistem kerja yang lebih efisien, transparan, dan berorientasi pada kepuasan pelanggan.
Green Human Resource Management and Firm Performance: The Role of Green Innovation in Indonesian SMEs Gde Bayu Surya Parwita; Made Ika Prastyadewi
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 3 (2026): JIMKES Edisi Mei 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i3.5213

Abstract

SMEs play a crucial role in economic development but face challenges in integrating environmental sustainability into business operations. Green Human Resource Management (GHRM) has been proposed as a mechanism to foster green innovation and enhance sustainable performance. However, evidence from SMEs, particularly in emerging economies, remains limited and predominantly quantitative. This study investigates how GHRM contributes to multidimensional firm performance through green innovation in Indonesian SMEs. Using a qualitative multiple case study design, data were collected from 12 SMEs across manufacturing and service sectors via semi-structured interviews, non-participant observations, and document analysis. Thematic analysis identified four key patterns: emergent, values-based adoption of GHRM, selective deployment of core GHRM practices, green innovation as a linking mechanism between GHRM and performance, and capability and institutional barriers influencing outcomes. Findings indicate that informal, owner-driven GHRM fosters employee engagement in green process, product, and organizational innovations, generating environmental, operational, market, and social benefits. The study highlights the role of contextual factors such as regulatory enforcement and supply-chain pressures. Implications include guidance for SME managers on embedding environmental values in HR practices and for policymakers on designing integrated support programs to promote sustainable, innovation-driven SMEs.
Analisis Faktor yang Mempengaruhi Penjualan Tenaga Listrik pada PT PLN Unit Layanan Pelanggan Sumba Jaya di Kabupaten Sumba Barat Daya Septifan Agnes Arcalaus Silfeto; Made Ika Prastyadewi
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 5 No. 5: Juli 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v5i5.18211

Abstract

Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi penjualan tenaga listrik pada PT PLN (Persero) Unit Layanan Pelanggan Sumba Jaya di Kabupaten Sumba Barat Daya. Penelitian menggunakan pendekatan kuantitatif eksplanatori dengan data bulanan periode Januari 2023 sampai Desember 2025. Variabel terikat dalam penelitian ini adalah penjualan tenaga listrik, sedangkan variabel bebas meliputi penambahan pelanggan, penambahan VA tersambung, jumlah kali gangguan, dan PDRB Atas Dasar Harga Konstan 2010=100. Data diperoleh dari laporan penjualan tenaga listrik PLN, laporan Frekuensi Gangguan Tegangan Menengah (FGTM), serta publikasi BPS. Analisis data dilakukan secara deskriptif dan inferensial dengan menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa penjualan tenaga listrik ULP Sumba Jaya cenderung meningkat selama periode penelitian, meskipun mengalami fluktuasi bulanan. Secara umum, penambahan pelanggan, penambahan VA tersambung, dan perkembangan aktivitas ekonomi daerah berkontribusi positif terhadap peningkatan penjualan tenaga listrik, sedangkan jumlah gangguan cenderung menekan penjualan. Temuan ini menunjukkan bahwa peningkatan penjualan tenaga listrik tidak hanya dipengaruhi oleh ekspansi pelanggan, tetapi juga oleh keandalan jaringan dan dinamika ekonomi wilayah pelayanan
Co-Authors Abu Hassan, Rahmawaty Agung Budi Leksono Prastyadewi Agus Wahyudi Salasa Gama Anis Rizkiya Dewi Ari Novarini Arimbawa, Putu Dody Arisanti Ayu Wardhani Artari Asih, Ni Made Widya Cici Musliha Desak Putri Cintya Maha Dewi Desyandri Desyandri Devanto Shasta Pratomo Devina ningsih Dewa Ayu Putu Friska Ratnadi Ayuningsih Dewa Ayu Tri Kumara Ratih Eko Nursanty Eko Nursanty Ernawatiningsih, Ni Putu Lisa Evi Yulia Purwanti Gde Bayu Surya Parwita Gede Antok Setiawan Jodi Gede Galantika Gregorius Paulus Tahu Guruh Taufan Hariyadi Gusti Putu Diah Nanda Sari Histayanthi, Kadek Dwi I Dewa Made Arik Permana Putra I Gede Adi Santosa I Gusti Lanang Putu Tantra I Kadek Agus Andi Wijaya I Kadek Agus Engky Wira Pratama I Kadek Dwi Payana I Kadek Widya Rama Ananda I Made Ari Anja Saputra I Made Gita Andika I Nyoman Resa Adhika I Putu Astawa I Putu Krisna Dawantara I Putu Yoga Purnama Yasa I Wayan Sujana I Wayan Widnyana I Wayan Yudi Wiratama Ida Ayu Nyoman Tri Saraswati Ida Ayu Putu Dian Harta Mahita Ika Suciati Ika Suciati Indah Pratiwi, I Gusti Ayu Devi Indah Susilowati Indah Susilowati Indra Yoga Pratama, I Putu Irfandi Pratama Jessica Maharani, Ni Komang Joenathan Handalukman Kadek Linda Putri Rahayu Kadek Widanta Yoga Komang Ayu Sukma Ginanti Laila Munzila Luh Made Ayu Windari Putri Mahmud Mahmud Mirah Danti, Ni Putu Ni Kadek Ayu Dinah Priska Ni Kadek Ayu Sarikanti Ni Kadek Bella Santiani Ni Kadek Dia Ardiyani Ni Kadek Heni Adnyani Ni Kadek Shara Suwandani Ni Kadek Sukma Handayani Ni Kadek Tharis Tyana Dewi Ni Komang Trisna Artina Dewi Ni Luh Opik Mahena Dewi Ni Luh Pudak Sari Ni Luh Putu Andriani Ni Luh Sri Ariati Ni Made Amanda Prananingrum Ni Made Dwi Puspitawati Ni Made Milayani Ni Nyoman Ari Novarini Ni Nyoman Cita Deviyani Ni Nyoman Yuliarmi Ni Putu Ayu Yunita Ni Putu Intan Purnamasari Ni Putu Lisa Ernawatiningsih Ni Putu Lisa Ernawatiningsih Ni Putu Martini Dewi Ni Putu Yeni Astiti Ni Wayan Eka Mitariani Peri Antari, Ni Putu Pradana Jati Kusuma Putra Intan Cahyani, Ni Putu Putra, Gede Bagus Brahma Putri Aelia, Cresia Karenhapukh Putu Deva Satya Narendra Putu Indah Cahyani Putu Pradiva Putra Salain, Putu Pradiva Putu Wenny Saitri Putu Yenny Astiti Putu Yuni Sintia Dewi Putu Yusi Pramandari Putu Yusi Pramandari Putu Yusi Pramandari Putu Yusi Pramandari Putu Yusi Pramandari, Putu Yusi Rahmawaty Abu Hassan Reihan Octavito Bedy Sedana, I Gede Wahyu Septifan Agnes Arcalaus Silfeto Setiawati, Ni Kadek Yuli Si Ngurah Bagus Arya Kusuma Sri Ariati, Ni Luh Sudarniti Ari, Ni Luh Sutawan, I Wayan Pande Tiara Carina Waridin Waridin Waridin Waridin Waridin Waridin Zulfikar Al-Hafidz