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All Journal Jurnal Administrasi Bisnis Jurnal Ilmiah Mahasiswa FEB Sains: Jurnal Manajemen dan Bisnis MIX : Jurnal Ilmiah Manajemen Jurnal Inovasi Bisnis (Inovbiz) Abdimas Dewantara MITRA: Jurnal Pemberdayaan Masyarakat Jurnal Samudra Ekonomi dan Bisnis AMALIAH: JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal ABDINUS : Jurnal Pengabdian Nusantara Enrichment : Journal of Management Jurnal Abdidas Journal of Management - Small and Medium Enterprises (SME's) Nusantara Science and Technology Proceedings Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Progress in Social Development Da'watuna: Journal of Communication and Islamic Broadcasting ProBisnis : Jurnal Manajemen Jurnal Multidisiplin Madani (MUDIMA) Al-Khidmah Jurnal Pengabdian Masyarakat Filantropi: Jurnal Manajemen Zakat dan Wakaf Bhakti Nagori (Jurnal Pengabdian kepada Masyarakat) Jurnal Penyuuhan dan Pemberdayaan Masyarakat (JPPM) Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Jurnal Ekbis (Ekonomi & Bisnis) KENDALI: Economics and Social Humanities Journal of Islamic Studies and Education Zadama: Jurnal Pengabdian Masyarakat Innovative: Journal Of Social Science Research International Journal of Asian Business and Management (IJABM) Jurnal Keuangan dan Bisnis IIJSE Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Pengabdian Masyarakat Indonesia (JPMI) Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) Asian Journal of Management, Entrepreneurship and Social Science
Nurkholish Majid
Department Of Management, Universitas Pembangunan Nasional ”Veteran” Jawa Timur, Surabaya, INDONESIA
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Peningkatan Ekonomi Kreatif Melalui Branding di Kawasan Pesisir Desa Mojosari Kecamatan Puger Kabupaten Jember Majid, Nurkholish; Wardani, Nuruni Ika Kusuma; Hariyana, Nanik
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 6 No 2 (2022): Volume 6 Nomor 2 Tahun 2022
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v6i2.16598

Abstract

Mojosari Village, Puger District, Jember Regency has a Home Industry which is driven by Women Asociation of Welfare Guarantee (PKK) by processing seafood into crackers. However, the business is still underdeveloped in terms of: 1) Lack of variety and product diversification 2) Relatively simple of packaging, 3) Limitation of marketing distribution channels. The problem solution are by the way: 1) Increasing the value added of food by increase number of product variety and diversification, 2) increasing channel reach distribution of product marketing 3) Give knowledge transfer about business management. Implementation method by: focus group discussion, demonstration and practice. The results of activities such as: 1) Improving the quality and quantity of locally produced food-based food products 2) Improving skills about product diversification. 3) Increase marketing activities for raise sales.
The Influence of Social Media Marketing, Country of Origin, and Product Features on Purchase Intention of Xiaomi Smartphones for Generation Z in Surabaya Aldo Nugraha Adeyawarman; Hery Pudjoprastyono; Nurkholish Majid
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 3 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i3.7286

Abstract

There has been tremendous growth in information and communication technology infrastructure in Indonesia. Along with this, the demand for various media and communication devices has also increased, considering the needs of the community for diverse communication tools. This condition also encourages increasingly tight competition in the telecommunications industry. In connection with the tight competition in the telecommunications industry, it is important to examine what influences purchasing intention. This study aims to determine the influence and analyze the Influence of Social Media Marketing, Country of Origin, and Product Features on Purchase Intention of Xiaomi Smartphones for Generation Z in Surabaya. This research method is quantitative with a purposive sampling technique. The sample consists of 160 respondents, consisting of Generation Z in Surabaya and those interested in Xiaomi smartphones. Data analysis was carried out using the Partial Least Squares (PLS) method with the help of SmartPLS 3. The results of this study are 1) Social media marketing has a positive and significant effect on the purchase intention of Xiaomi smartphones for Generation Z in Surabaya. 2) Country of origin has a positive and significant effect on the purchase intention of Xiaomi smartphones for Generation Z in Surabaya. 3) Product features have a positive and significant effect on the purchase intention of Xiaomi smartphones for Generation Z in Surabaya.
The The Influence of Store Atmosphere and Service Quality on Repurchase Decisions at Fore Coffee in Surabaya Elma Dina Asofa; Hery Pudjoprastyono; Nurkholish Majid
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8267

Abstract

The coffee industry in Surabaya is facing fierce competition as people's enthusiasm for the habit of enjoying coffee increases. This study aims to investigate the influence of Store Atmosphere and Service Quality on consumer choices to make repeat purchases at Fore Coffee located in Surabaya. The independent variables consist of Store Atmosphere (X1) and Service Quality (X2), while the dependent variable is the repurchase decision (Y). This study used a quantitative approach, collecting data through questionnaires. Analysis was conducted using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). A total of 130 respondents who had purchased Fore Coffee products at least once in Surabaya participated in the study. The study revealed that store atmosphere and service quality had a positive and significant influence on repeat purchase decisions. This finding suggests that improving the store environment and service experience increases the likelihood of repeat purchases.
Pengaruh Tata Letak Produk terhadap Kapasitas Penyimpanan dan Efektivitas Pengemasan pada CV. YUMMYS MOTHERLACTO INDONESIA Farrel Ihsan Kumara; Nurcholish Majid
Jurnal Pengabdian Masyarakat Indonesia (JPMI) Vol. 1 No. 6 (2024): Agustus
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jpmi.v1i6.1883

Abstract

CV. Yummys Motherlacto Indonesia adalah perusahaan manufaktur yang memproduksi Asi Booster dan Skincare untuk ibu dan anak. Perusahaan ini memiliki tiga jenis gudang: barang jadi, bahan baku, dan kemasan. Standar Operasional Prosedur (SOP) telah diterapkan untuk mengatur penerimaan, penanganan, dan pengeluaran barang. Namun, terdapat dua kelemahan utama: tata letak gudang yang tidak optimal dan penerapan metode FIFO (First In First Out) yang belum maksimal. Tata letak yang tidak teratur menyebabkan proses pencarian barang menjadi sulit dan memakan waktu, sementara metode FIFO yang tidak konsisten menyebabkan barang-barang lama mengalami kerusakan dan penurunan kualitas. Penelitian ini bertujuan menganalisis implementasi sistem manajemen pergudangan di CV. Yummys Motherlacto Indonesia, khususnya terkait tata letak gudang dan penerapan metode FIFO. Metode yang digunakan adalah analisis deskriptif kualitatif melalui observasi langsung dan wawancara dengan manajemen. Hasil penelitian diharapkan dapat memberikan solusi untuk mengoptimalkan tata letak dan penerapan metode FIFO, sehingga meningkatkan efektivitas dan efisiensi kerja serta meminimalkan risiko kerusakan dan penurunan kualitas produk.
Pemberdayaan UMKM dalam Legalitas Usaha melalui Pembuatan NIB di Kecamatan Rungkut Ilham Nadzir, Muhammad; Majid, Nurkholish
Al-Khidmah Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2026): JANUARI-APRIL
Publisher : Institute for Research and Community Service (LPPM) of the Islamic University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56013/jak.v6i1.5244

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play an important role in promoting economic growth and employment absorption. However, many MSME actors in Rungkut District, Surabaya City, still do not have business legality, particularly the Business Identification Number (Nomor Induk Berusaha/NIB). This condition is caused by a low level of understanding regarding the importance of business legality and limited ability to use the online business licensing system through the Online Single Submission Risk-Based Approach (OSS-RBA). Therefore, this community service activity aims to enhance the knowledge and capacity of MSME actors in managing business legality through the issuance of NIB. The implementation methods include delivering materials on the importance of business legality, training on the use of the OSS-RBA platform, direct assistance in the NIB registration process, and activity evaluation. The results indicate an increase in MSMEs' understanding of the importance of business legality as well as an improvement in participants' ability to obtain NIB, with most participants successfully acquiring NIB after the mentoring activities. This activity is expected to encourage greater business formalization and strengthen the competitiveness of MSMEs in Rungkut District.
Pemanfaatan Media Sosial WhatsApp sebagai Strategi Personal Selling Digital UMKM Kecamatan Tandes Rahman, Mochamad Rizki; Majid, Nurkholish
Al-Khidmah Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2026): JANUARI-APRIL
Publisher : Institute for Research and Community Service (LPPM) of the Islamic University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56013/jak.v6i1.5246

Abstract

In the digital era, Micro, Small, and Medium Enterprises (UMKM) are constantly required to adapt to technological developments, and the ability to build direct communication with customers has become an important aspect in increasing business competitiveness. However, several UMKM in Tandes Subdistrict have not yet optimally utilized social media as a means of digital personal selling. This condition has resulted in ineffective marketing processes and interactions with customers. This mentoring activity aims to improve the knowledge and skills of UMKM players in implementing digital personal selling strategies through WhatsApp and promotion by creating attractive content designs. The implementation method includes education related to the concept of digital personal selling and assistance in creating promotional designs for WhatsApp statuses. The results of the activity show an increase in the ability of UMKM players to communicate with potential customers in a more professional manner and to produce more attractive promotional content designs through WhatsApp statuses.  
Co-Authors Adeev Jecona Diwanto Ahmad Khumaeni Zhakaria Ainur Rofiq AINUR ROFIQ Akbar, Dimas Renandra Akustika, Salsabillah Aldo Nugraha Adeyawarman Allisa, Safiah Amelia, Rizti Ananda Sabil Hussein Angga Prasetyo Arfad Syauqi Hikam Al Jonet Arisandi, Devani Oktavia Atika Atika Billah, Mu’tasim Brawijaya, Kriska Savriel Chaniago, Hanifa Zahra Desy Fitria Agustiyani Devani, Tariska Saffa Didhan Oktavian Putra Sultony Elma Dina Asofa Farrel Ihsan Kumara Farrel ziiqbal Fathurrohman Husen Fatihah Izzati Shifwah Najiah Galuh Deliana Putri Murdani Gandhi Yoga Pratama Hasby, Muhammad Farhan Hery Pudjoprastyono Hery Pudjoprastyono Ignathia Martha Ika K.W, Nuruni Ilham Nadzir, Muhammad Kusuma Wardhani, Febrianti Kusuma Wardhani, Nuruni Ika Lidia Angelina Mahesa Bachtiar Maulana Mandasari, Virginia Muhammad Ryan Maulana Munirotul Wahyuningsih Munthe, Marcell Fernando Mu’tasim Billah Nadilla Nurul Yuniar Nanda Wahyu Indah Kirana Nanik Hariyana Nugroho, Muhammad Kaisar Aqsata Nurali Sumah, Chousadilla Nuruni Ika K.W Nuruni Ika K.W Nuruni Ika K.W Nuruni Ika KW Oktavian, Rizal Boy Pryatmoko, Dimas Yovie Putri Rahmawati Rahman, Mochamad Rizki Rahmawati, Fidi Rahmawati, Lulu Ray Septianis Kartika Rizal Boy Oktavian Rizky Dermawan Rizky, Zulfikar Khusnul Ghina Shinta Mutiara Putri Sigit Agung Pranoto Sinaga, Ol Christin Our Heart Sunaryo Sunaryo Susilo Surahman Ugy Soebiantoro Virginia Mandasari Wibisono, Aldino Widya Ningrum, Marcella Putri Zahraningrum, Chairina Syahidia Zawawi Zumrotul Fitriyah Zumrotul Fitriyah Zumrotul Fitriyah, Zumrotul