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Empowering Coastal Voices: AI-Powered Podcasting for Inclusive Communication in Kepulauan Seribu Wiratri Anindhita; Salsabila Haura Zhafirah
Journal of Communication and Public Relations Vol. 5 No. 1 (2026): Journal of Communication and Public Relations
Publisher : LSPR Institute of Communication & Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/105005120266

Abstract

This study aims to explore artificial intelligence (AI)-based communication in supporting inclusive communication through podcast media in the coastal areas of the Thousand Islands (Kepulauan Seribu). As an archipelagic region administratively part of the Jakarta Special Capital Region (DKI Jakarta) and consisting of small islands scattered across the northern waters of Jakarta, the Thousand Islands face significant geographical challenges, including limited access to information, inadequate technological infrastructure, and low community engagement in national digital communication flows. In this context, podcasts emerge as an alternative communication medium that is cost-effective and easily accessible, enabling coastal communities to directly convey their voices, experiences, and local issues. One local media outlet that plays a key role in this process is Radio Kepulauan Seribu (RKS), a community radio station that has long served as the primary link between island residents and local information sources. However, RKS faces substantial challenges related to limited human resources, both in terms of staff numbers and technical skills required for sustainable digital content production. In response to these constraints, the adoption of AI technology becomes highly relevant in supporting the continued production of podcast content. Technologies such as text-to-speech and speech-to-text assist in converting text into audio and vice versa, allowing community members to produce podcast content even without formal broadcasting skills. In addition, Natural Language Processing (NLP) is utilized to support script drafting, translate local languages into Indonesian, and identify key terms relevant to community needs. This study employs a qualitative descriptive approach and was conducted in several coastal communities connected to RKS and local educational institutions. Informants include community radio broadcasters, educators, and community members actively involved in the production or consumption of digital audio content. The findings indicate that the application of AI in podcasting not only facilitates technical aspects of content production but also expands broadcast reach across digital platforms such as Spotify, YouTube, Instagram, and WhatsApp. AI-supported podcasting enables faster production processes, more diverse content, and more engaging delivery of local messages, even when managed by a small team. Thus, this communication model represents a contextual and adaptive strategy in response to digital technological developments while empowering coastal communities to become active actors in independently voicing their local interests and identities.
Influence Celebrity Endorser Atta Halilintar on Purchasing Decisions Through Brand Image as an Intervening Variable on Byond Productsby Indonesian Islamic Bank Fadillaturohman, Muhammad; Putri, Maulina Larasati; Anindhita, Wiratri
Jurnal Komunikasi Vol 19, No 1 (2025): Maret
Publisher : Prodi Ilmu Komunikasi UTM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/ilkom.v19i1.29833

Abstract

The rapid development of digital technology has changed the marketing landscape and promotional strategies in Indonesia. One of the prominent phenomena is the use of celebrity endorsers as an effective marketing communication strategy to improve brand image and encourage consumer purchasing decisions. BSI utilizes a marketing strategy through celebrity endorsers as its communication media. Atta Halilintar, as one of the influencers with a large follower base on social media, is believed to be able to provide a significant influence on consumer purchasing decisions, especially among the younger generation. However, this communication strategy of using celebrity endorsers raises important questions about the extent to which Atta Halilintar is effective in influencing consumer purchasing decisions for BYOND products. The study was conducted using a quantitative method through questionnaire data collection and mediation data processing with Smart PLS.03, based on a sample size of 100 taken using a random sampling method from 1,1 million Instagram followers of the Bank Syariah Indonesia account. The results of the study show that there is a significant influence of mediation between the application of the Celebrity Endorser variable as variable X on the Purchase Decision as variable Y through Brand Image as variable Z. This is proven by the results of the hypothesis test that Ho1 is rejected and Ha1 is accepted with a T-statistic value of 2.908 T-table 1.660 or an influence through mediation of 10% and a P-Value of 0.004 0.05
Community Development Based on Community Resilience through the Green Community Model at Morino Office, Japan: Pembangunan Masyarakat Berbasis Community Resilience melalui Model Green Community di Morino Office Jepang Rahmawati, Devie; Anindhita, Wiratri; Mani, La; Ramadhan, Muhammad Zaky
Room of Civil Society Development Vol. 5 No. 2 (2026): Room of Civil Society Development
Publisher : Lembaga Riset dan Inovasi Masyarakat Madani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59110/rcsd.912

Abstract

Environmental sustainability is a shared responsibility of environmental activists, academics, and communities in managing natural resources responsibly. This community engagement initiative aims to introduce a community-based approach through the Morino Office green community model so that environmental activists and communities can work together to safeguard environmental sustainability. This activity employed a participatory and needs-based approach and was carried out at Morino Office, located in Fujimi, Japan. The participants consisted of five Morino Office staff members, three academics, and ten environmental activists. The results show that Morino Office, as an environmentally friendly workspace, supports both economic and ecological functions within urban and rural communities. The Morino Office green community model integrates sustainable lifestyles, village revitalisation, community participation, and circular economy principles in mountainous areas. Therefore, this community-based approach can serve as a practical concept for strengthening environmental sustainability. The implication of this activity is that green community development can bridge urban and rural communities in protecting the environment through environmentally friendly workspaces.
Community Development Based on Community Resilience through the Green Community Model at Morino Office, Japan: Pembangunan Masyarakat Berbasis Community Resilience melalui Model Green Community di Morino Office Jepang Rahmawati, Devie; Anindhita, Wiratri; Mani, La; Ramadhan, Muhammad Zaky
Room of Civil Society Development Vol. 5 No. 2 (2026): Room of Civil Society Development
Publisher : Lembaga Riset dan Inovasi Masyarakat Madani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59110/rcsd.912

Abstract

Environmental sustainability is a shared responsibility of environmental activists, academics, and communities in managing natural resources responsibly. This community engagement initiative aims to introduce a community-based approach through the Morino Office green community model so that environmental activists and communities can work together to safeguard environmental sustainability. This activity employed a participatory and needs-based approach and was carried out at Morino Office, located in Fujimi, Japan. The participants consisted of five Morino Office staff members, three academics, and ten environmental activists. The results show that Morino Office, as an environmentally friendly workspace, supports both economic and ecological functions within urban and rural communities. The Morino Office green community model integrates sustainable lifestyles, village revitalisation, community participation, and circular economy principles in mountainous areas. Therefore, this community-based approach can serve as a practical concept for strengthening environmental sustainability. The implication of this activity is that green community development can bridge urban and rural communities in protecting the environment through environmentally friendly workspaces.