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Factors That Influence Eco-Friendly Product Purchasing Decisions: A Theoretical Approach Ayuningtyas; Siti Nurjanah; Rd. Tuty Sariwulan; Suparno
Journal of Digital Business and Global Economy Vol. 1 No. 2 (2025): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/JODIGBI.01.2.02

Abstract

This study aims to analyze the factors that influence the purchase decision of environmentally friendly products through a comprehensive theoretical approach. Using the PRISMA 2020-based Systematic Literature Review (SLR) method, this study examines ten major relevant journals in the 2020–2024 period. The results show that individual factors such as environmental knowledge and awareness, as well as attitudes, play an important role in shaping purchase intentions and behaviors. On the other hand, social norms and green marketing also influence behavior through the mediation of environmental attitudes. Contextual factors such as the credibility of eco-labels and ease of access to products are moderators in the relationship between intentions and actual behaviors. This study concludes that the integration of individual, social, and contextual factors is essential to understand the complexity of eco-friendly product purchasing decisions. The implications of the research include strategic recommendations for companies and policymakers to encourage the adoption of sustainable consumption.
Understanding How Export Stimuli, Export Knowledge, Product Standards, and Marketing Strategies Shape the Export Performance of Indonesian MSMEs Sekar Tri Widati; Suparno; Saparuddin Mukhtar
Journal of Digital Business and Global Economy Vol. 1 No. 3 (2025): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/JODIGBI.01.3.04

Abstract

This study examines how export stimuli, export knowledge, product standards, and marketing strategies shape the export performance of Indonesian MSMEs. Using a qualitative approach, semi-structured interviews with 12 MSME owners and managers were thematically analyzed. Findings reveal that unsolicited buyer inquiries and government-led trade missions often trigger market entry, while regulatory knowledge and cultural awareness sustain operations. The significance of this study lies in its dual contribution. Practically, it provides actionable insights for MSME owners, trade associations, and policymakers to design more effective export promotion policies that integrate market access with continuous capacity building. Academically, it advances business and economic studies by offering a qualitative, context-specific understanding of how internal capabilities and external factors interact to influence MSME export performance, a perspective often overlooked in quantitative research.
The Effect of Entrepreneurship Education and Entrepreneurial Mindset on Students' Ability to Innovate with Creativity as a Mediation Variable in the Entrepreneurial Independence Program of Jakarta State University Ahmad Saoki Andriyana; Dedi Purwana; Suparno
Journal of Digital Business and Global Economy Vol. 1 No. 3 (2025): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/JODIGBI.01.3.05

Abstract

This study aims to analyses the impact of entrepreneurship education and entrepreneurial mindset on students' innovation capacity, with creativity as a mediating variable. A quantitative approach with an interpretive style was used. Data were collected through questionnaires distributed to 150 undergraduate students participating in the Wira Wiri program at various universities in Indonesia. The data were analysed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results indicate that entrepreneurship education has a positive and significant effect on both entrepreneurial mindset and creativity. Furthermore, entrepreneurial mindset significantly influences creativity. Creativity, in turn, has a direct effect on innovation capability. Both entrepreneurship education and entrepreneurial mindset also exhibit direct effects on students' innovation capability. Additionally, creativity is proven to act as a significant partial mediator in the relationship between the independent variables and innovation capability. These findings underscore the importance of strengthening entrepreneurship education and fostering an entrepreneurial mindset to enhance students' creativity and innovation within higher education environments.
Analysis of Entrepreneurship Education and Creativity on Technopreneurship Readiness, Mediated by Technopreneurship Intention in Vocational Schools Majoring in Information Technology Shofiyatul Hidayah; Agus Wibowo; Suparno
Journal of Digital Business and Global Economy Vol. 1 No. 3 (2025): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/JODIGBI.01.3.06

Abstract

This study investigates the effect of entrepreneurship education and creativity on technopreneurship readiness, mediated by technopreneurship intention, among vocational high school students in information technology. Using a quantitative approach, data were collected from 115 respondents out of a total population of 162 students at SMKN 45 and SMKN 53 Jakarta. Structural Equation Modelling–Partial Least Squares (SEM-PLS) version 4.0.2 was employed for hypothesis testing. The results show that both entrepreneurship education and creativity have positive and significant effects on technopreneurship intention, and together they positively and significantly influence technopreneurship readiness through technopreneurship intention. These findings highlight the critical role of entrepreneurship education, creativity, and technopreneurship intention in strengthening technopreneurship readiness among vocational high school students in the information technology field.
The Effect of Academic Environment and Financial Literacy on the Accounting Competence of Vocational School Students in DKI Jakarta with Self-Efficacy as a Mediating Variable Shofiany; Ari Saptono; Suparno
Journal of Digital Business and Global Economy Vol. 2 No. 1 (2026): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/JODIGBI.02.1.04

Abstract

Shofiany. 1716823012. The Impact of Academic Environment and Financial Literacy on the Accounting Skills Competence of Vocational High School Students in DKI Jakarta, with the mediating variable being self-efficacy. thesis. Jakarta State University, Faculty of Economics and Business, Master of Economics Education, 2025. Using self-efficacy as a mediating variable, this study seeks to examine the influence of the academic environment and financial literacy on the accounting skills competency of vocational high school students in DKI Jakarta. The fundamental basis of this research is on the significance of the learning environment's quality and financial literacy skills in developing students' proficiency in accounting, particularly in an era marked by increasingly intense job competition. The employed research methodology was a quantitative approach utilizing a survey technique. The research cohort comprised 207 pupils from three public vocational institutions in Jakarta, chosen through proportional random sampling. A questionnaire that has been verified for correctness and consistency was used to gather information. The data was examined employing partial least squares structural equation modeling, or PLS-SEM. The findings demonstrated that the academic environment exerted a positive and significant influence on students' self-efficacy and proficiency in accounting skills. It was also demonstrated that financial literacy improved competence through self-efficacy, both directly and indirectly. Furthermore, the connection between the academic setting and financial literacy on accounting skills competence is strengthened by self-efficacy acting as a mediating element. These results suggest that raising the quality of the educational setting and strengthening financial literacy need to be carried out continuously to improve students' competency in the field of accounting.
Determinan Kinerja Aparatur Yang Berdampak Pada Kualitas Pelayanan Publik (Survey Pada Pemerintah Daerah Kabupaten Karawang) Herman Hermawan; Saparuddin Saparuddin; Suparno Suparno
Jurnal Pendidikan Indonesia Vol. 6 No. 5 (2025): Jurnal Pendidikan Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/japendi.v6i5.7800

Abstract

Kualitas pelayanan publik di Kabupaten Karawang sebagai kawasan industri masih menghadapi tantangan seperti rendahnya orientasi tim, disiplin, dan fasilitas pendukung, sehingga penelitian ini bertujuan menganalisis pengaruh kepemimpinan, budaya organisasi, dan kompetensi terhadap kinerja aparatur serta dampaknya pada kualitas pelayanan publik dengan menggunakan metode kuantitatif explanatory survey dan analisis regresi berganda terhadap data primer (kuesioner 30 ASN) dan sekunder (dokumen dinas). Hasil penelitian menunjukkan kepemimpinan memiliki pengaruh dominan (33,52%) terhadap kinerja aparatur, diikuti budaya organisasi (24,33%) dan kompetensi (17,21%), sementara kinerja aparatur sendiri berkontribusi signifikan (81,9%) terhadap kualitas pelayanan meskipun masih terkendala oleh kelengkapan fasilitas dan akses teknologi. Implikasi penelitian merekomendasikan pelatihan kepemimpinan transformasional, penguatan kolaborasi tim, dan integrasi teknologi untuk meningkatkan pelayanan publik, sekaligus mendorong penerapan kebijakan berbasis bukti (evidence-based policy) di daerah industri.
Pengaruh Literasi Ekonomi dan Digital Skill Terhadap Cognitive Flexibility pada Siswa Kelas XI SMA Negeri Jakarta Timur Putri Namira Bintoro; Suparno Suparno; Fitra Dila Lestari
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 3 (2026): MEI 2026
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/nys99b37

Abstract

The study aimed to examine the influence of economic literacy and digital skills on students' cognitive flexibility. The study employed quantitative methods. The primary data source was questionnaires distributed to eleventh-grade economics students as respondents. The data analysis technique used was the Structural Equation Model (SEM) with Partial Least Square (PLS) using the SmartPLS application. The study found that economic literacy had a positive and significant impact on cognitive flexibility. Furthermore, digital skills also had a positive and significant impact on cognitive flexibility. The results of this study indicate that the better students' economic literacy and digital skills, the greater their cognitive flexibility.
Financial Literacy, Financial Risk Tolerance, and Investment Among Postgraduate Students: The Mediating Role of Financial Self-Efficacy Bella Anggraeni Saputri; Umi Widyastuti; Suparno
Journal of Digital Business and Global Economy Vol. 2 No. 3 (2026): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/JODIGBI.02.3.11

Abstract

This research was conducted to determine whether financial literacy and risk tolerance influence postgraduate students' investment decisions and to evaluate whether financial self- efficacy can be a bridge between these relationships. The study used a quantitative approach, involving 253 postgraduate students at Jakarta State University who had previously invested or were interested in investing. Information was gathered through surveys and checked with the SEM-PLS method. The results showed how students with better financial understanding tended to be more confident in handling their finances and made better investment decisions. Financial self-efficacy was also shown to play a role in driving investment decisions and acting as a bridge for financial literacy and investment decisions. Meanwhile, risk acceptance didn't give a big impact upon either financial self-eficacy nor investment decisions. In conclusion, the results of this research show that when making investment decisions, financial understanding and trust in their own skills are more influential than mere readiness to face risks. This study indicates that people who are confident in managing their finances are more likely to apply what they know about finance when making investment decisions.
TEACHERS' ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) IMPROVES THE QUALITY OF SCHOOL ORGANIZATIONS Ekawati Praharti; Corry Yohana; Suparno Suparno
Proceedings of the 1st International Conference on Social Science (ICSS) Vol. 2 No. 1 (2023): Proceedings of the 2nd International Conference on Social Science (ICSS)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/icss.v2i1.96

Abstract

This study aims to find factors that can increase the Organizational Citizenship Behavior (OCB) of DKI Jakarta teachers through research on the influence of transformational leadership, school culture and organizational commitment to OCB. This research method is descriptive correlation using a quantitative approach. The population in this study were vocational teachers based on data from the DKI Jakarta Education Office totaling 1846 people. The sampling technique used proportional random sampling with ? = 5% and the number of samples based on the Slovin formula was 328 people. The determination of the schools to be used as research locations was carried out by means of a lottery totaling 15 schools from 5 regions in DKI Jakarta. The data analysis technique used begins with descriptive analysis, to describe the characteristics of each research variable. Then using Structural Equation Modeling with Amos Software version 22. The findings of this study are: 1) There is a direct effect of transformational leadership (X1) on organizational commitment (X3) of 0.450. 2) There is a direct influence of school culture (X2) on organizational commitment (X3) of 0.279. 3) There is a direct effect of transformational leadership (X1) on Organizational Citizenship Behavior (OCB) (Y) of 0.485. 4) There is a direct influence of school culture (X2) on Organizational Citizenship Behavior (OCB) (Y) of 0.371. 5) There is a direct effect of organizational commitment (X3) on Organizational Citizenship Behavior (OCB) (Y) of 0.470. 6) There is a direct effect of transformational leadership (X1) on school culture (X2) of 0.130. 7) There is an indirect effect of transformational leadership on Organizational Citizenship Behavior (OCB) (Y) mediated by organizational commitment (X3) of 0.212. 8) There is an indirect effect of school culture (X2) on Organizational Citizenship Behavior (OCB) (Y) mediated by organizational commitment of 131
Pengaruh Pendidikan Kewirausahaan dan Orientasi Berwirausaha Hijau terhadap Intensi Berwirausaha Hijau Mahasiswa melalui Entrepreneurial Self-Efficacy sebagai Variabel Mediasi Khofilia Safira; Suparno Suparno; Fitra Dila Lestari
Jurnal Ilmiah Ekonomi dan Manajemen Indonesia Vol. 2 No. 1 (2026): JANUARI -JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/618yjh20

Abstract

This study aims to analyze the effect of entrepreneurship education and green entrepreneurial orientation on students’ green entrepreneurial intention through entrepreneurial self-efficacy as a mediating variable. The study was motivated by the relatively low level of students’ green entrepreneurial intention and the importance of promoting entrepreneurship that supports environmental sustainability. This research employed a quantitative approach using a survey method. The sample consisted of 205 students participating in the Student Entrepreneurship Program (PMW) at Universitas Negeri Jakarta selected through purposive sampling. Data were collected using questionnaires and analyzed through Partial Least Square-Structural Equation Modeling (PLS-SEM). The results indicate that entrepreneurship education and green entrepreneurial orientation have positive and significant effects on both green entrepreneurial intention and entrepreneurial self-efficacy. Entrepreneurial self-efficacy also has a positive and significant effect on green entrepreneurial intention. Furthermore, entrepreneurial self-efficacy partially mediates the effects of entrepreneurship education and green entrepreneurial orientation on students’ green entrepreneurial intention. These findings suggest that strengthening entrepreneurship education, fostering green entrepreneurial orientation, and enhancing students’ confidence in their entrepreneurial abilities can increase green entrepreneurial intention. This study contributes to the development of sustainable entrepreneurship literature and provides insights for higher education institutions in designing entrepreneurship programs that support sustainable development.