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Is Price Still King? Exploring What Really Drives Consumers to Choose Mobile Operator SIM Cards in Batam, Indonesia Yusriani, Sri
International Journal of Advanced Multidisciplinary Vol. 4 No. 4 (2026): International Journal of Advanced Multidisciplinary (January - March 2026)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/ijam.v4i4.1874

Abstract

This study explores the key factors influencing consumer decisions when purchasing mobile operator SIM cards in Batam, Indonesia. Using a qualitative descriptive approach, perceptions were gathered from diverse community segments, including students, homemakers, private-sector employees, and government staff. The findings indicate that price remains the most dominant determinant across groups, followed by promotional strategies. Customer experience, particularly network quality and service interaction, plays a supporting but less decisive role. The study suggests that telecom providers in emerging urban markets should prioritize competitive pricing structures, targeted promotions, and continuous service quality improvements to strengthen consumer acquisition and retention.
Strategic Leadership Models for Enhancing Supervisory Performance: A Phenomenological Inquiry at School Y Palembang, Indonesia Yusriani, Sri; Rekarti, Endi; Abdillah, Said Ridho; Nadif, Bendaoud; Gunarto, Muji
Siber Journal of Advanced Multidisciplinary Vol. 3 No. 4 (2026): (SJAM) Siber Journal of Advanced Multidisciplinary (January - March 2026)
Publisher : Siber Nusantara Research & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sjam.v3i4.622

Abstract

This study examines how strategic leadership orientations and managerial decisions shape the performance of supervisory personnel in Islamic Senior High Schools in Palembang, Indonesia. Employing an Interpretative Phenomenological Analysis (IPA) approach (Smith et al., 2009) and grounded in qualitative inquiry principles (Creswell & Creswell, 2017), the research uncovers how supervisors interpret leadership expectations, negotiate structural constraints, and enact their roles in everyday practice. Data were generated through semi-structured interviews, field observations, and document review involving supervisory stakeholders at School Y. Findings reveal four key dynamics: (1) supervision planning is consistently initiated through early-year coordination, yet implementation fluctuates due to prioritization shifts and operational overload; (2) coaching occurs through school visitations and mentoring, but remains primarily administrative rather than pedagogical; (3) structural limitations, including inadequate competency-based recruitment, aging workforce profiles, and uneven professional development access, weaken supervisory agility; and (4) supervisors actively engage in adaptive meaning-making, self-learning, and informal peer collaboration to compensate for systemic constraints. The study concludes that effective supervisory development requires strengthened regulatory governance, sustained curriculum-based competency training, and strategic specialization of supervisory roles. Enhancing these mechanisms will enable supervisors to transition from compliance enforcers to instructional leaders capable of driving meaningful school improvement. The results contribute theoretically to supervisory governance within Islamic education and offer practical reform pathways for leadership-based supervision enhancement in Indonesian secondary schools.
Generational Differences in Learning-Oriented Work Commitment: The Mediating Role of Educational Context in Vocational and Professional Education in Bandung, Indonesia Aisah, Aisah; Ahman, Eeng; Suryadi, Edi; Siti Hadijah, Hady; Yusriani, Sri
IJORER : International Journal of Recent Educational Research Vol. 7 No. 2 (2026): March
Publisher : Faculty of Teacher Training and Education Muhammadiyah University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46245/ijorer.v7i2.1296

Abstract

Objective: In the context of rapid transformation in vocational and professional education, this study aims to examine the influence of Generational Cohort on Learning-Oriented Work Commitment, with Educational Context serving as a mediating variable. Although generational differences are often assumed to shape learning behavior, empirical evidence explaining the mechanism through which these differences affect learning commitment remains limited. Method: This study employed a quantitative research design using a survey method. The sample consisted of learners enrolled in vocational and professional education programs in Bandung, Indonesia. Data were collected through structured questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the assistance of SmartPLS software. Results: The findings indicate that Generational Cohort has a significant effect on Educational Context, while Educational Context significantly influences affective, continuance, and normative learning commitment. Moreover, Educational Context fully mediates the relationship between Generational Cohort and all dimensions of learning-oriented work commitment, indicating that generational differences do not directly determine learning commitment but operate through contextual learning conditions. Novelty: This study offers a critical theoretical contribution by challenging the dominant assumption that generational differences directly determine learning commitment. By empirically demonstrating the full mediating role of Educational Context, this research reframes generational differences as contextual rather than deterministic factors. The findings advance educational theory by positioning Educational Context as the central mechanism through which generational characteristics are translated into learning-oriented work commitment in vocational and professional education.