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Pengaruh Harga dan Fasilitas Terhadap Niat Berkunjung Kembali Ke Kawasan Luar Pura Uluwatu Muliawati, Ni Kadek Diah; Susianti, Hartanti Woro; Sukariyanto, I Gede Made
Journal of Applied Science in Tourism Destination Vol. 1 No. 2 (2023): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v1i2.1290

Abstract

In recent years, the number of tourists visiting the Outer Area of Uluwatu Temple has experienced growth fluctuations. These fluctuation factors can be identified through visitor complaints related to prices and services available in the area. This study aims to evaluate the impact of price and facilities on the desire to make a repeat visit to the Uluwatu Temple Outer Area. This study uses quantitative and qualitative data types. The research sample group consisted of 115 respondents consisting of tourists who had come to the area. The sampling method used is accidental sampling method. The collected information is processed using a quantitative method through validity testing, reliability testing, classical assumption testing, multiple linear regression, T testing, and F testing. The findings from this study indicate that individually, price has a significant and positive impact on the intention to return to visit , while facilities also have a positive and significant impact on the intention to return to visit. In addition, simultaneously, prices and facilities positively and significantly influence the desire to return to visit the Uluwatu Temple Outer Area
Pengaruh Lovemarks dan Brand Satisfaction terhadap Brand Loyalty Wisatawan Domestik yang Mengunjungi Destinasi Wisata Super Prioritas Danau Toba Stefanie, Dewi; Susianti, Hartanti Woro; Widana, Ida Bagus Gede Agung
Journal of Applied Science in Tourism Destination Vol. 2 No. 1 (2024): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v2i1.1544

Abstract

This study was conducted with the aim of determining the influence of lovemarks and brand satisfaction on the brand loyalty of domestic tourists visiting Lake Toba Super Priority tourist destinations, the data used was quantitative with primary and secondary data sources. This study uses simple linear regression analysis techniques to determine the influence of variables partially and also multiple regression analysis techniques to determine the influence of variables simultaneously. The sampling technique used is purposive sampling with a sample of 100 who have the criteria of having visited Lake Toba Super Priority tourist destinations at least 2 times in the last 5 years. The results of this study show that there is a significant positive influence of lovemarks and brand satisfaction on the brand loyalty of domestic tourists who visit Lake Toba's Super Priority tourist destinations partially and simultaneously. The coefficient of determination (R-Square) obtained simultaneously is 0.394 which means that 39.4% of tourist brand loyalty visiting Lake Toba Super Priority tourist destinations is influenced by lovemarks and brand satisfaction variables. Therefore, the remaining 60.6% of tourist loyalty who visit Lake Toba's Super Priority tourist destinations is influenced by other variables that were not studied in this study.
FAKTOR PENDORONG DAN FAKTOR PENARIK WISATAWAN MANCANEGARA DALAM MEMILIH DAYA TARIK WISATA SPIRITUAL TIRTA EMPUL KABUPATEN GIANYAR BALI Dwi Rahayu, Kadek Mayola; Eka Mahadewi , Ni Made; Susianti, Hartanti Woro
Journal of Applied Science in Tourism Destination Vol. 2 No. 2 (2024): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v2i2.1562

Abstract

This research was conducted to determine the push factors and pull factors of foreign tourists in choosing Tirta Empul Spiritual Tourism Attraction. The type of data used is quantitative data with data sources using primary and secondary data. The population in this study are foreign tourists who have visited Tirta Empul Tourist Attraction. The sampling technique uses purposive sampling with a total of 100 respondents. Data collection was done by questionnaire, literature study, and observation. The data analysis technique used Exploratory Factor Analysis using the Statistical Program For Social Science version 25 (SPSS) application program. Based on the study's results, there are 5 driving factors and 2 pull factors for foreign tourist visits to Tirta Empul Spiritual Tourism Attraction. The main factor in the driving factor is Emotional Escape which has a total variance value of 33.623%. while the main factor in the pull factor is the Innovative Exploration factor which has a total variance value of 52.664%.
Does Memorable Tourism Experience (MTE) Influence Revisit Intention of Domestic Tourists? (A Case Study at Tanah Lot Tourist Attraction, Tabanan Regency) Wiryaguna, I Gede Patria; Susianti, Hartanti Woro; Widana, Ida Bagus Gede Agung
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i9.11188

Abstract

A Memorable Tourism Experience (MTE) is a notable experience that travelers recall and build on when describing a visit to a particular tourism location. This experience can be used to assess the level of interest and its influence on the likelihood of returning to the destination. The purpose of this study is to look into the impact of MTE on the likelihood of domestic tourists returning to Tanah Lot Tourist Attraction in Tabanan Regency. The research employs a quantitative approach, using both primary and secondary data sources. Data from 350 respondents were collected via a questionnaire and subsequently analyzed using multiple linear regression techniques with SPSS version 25 for Windows. The findings indicate that the dimensions of hedonism, local culture, refreshment, involvement, meaningfulness, and knowledge have a positive and significant effect on the revisit intention of domestic tourists to Tanah Lot Tourist Attraction. Conversely, the dimension of novelty has a positive but not significant effect. The simultaneous test shows that MTE has a positive and significant effect on the revisit intention of domestic tourists to Tanah Lot Tourist Attraction. The determination test results reveal an R² value of 0.636, indicating that Memorable Tourism Experience accounts for 63.6% of the variance in revisit intention among tourists at Tanah Lot Tourist Attraction. The remaining 36.4% is influenced by other variables not examined in this study.
Foreign Tourists' Preferences for Wellness Tourism Products in Ubud Prilandini, Ni Kadek Putri; Susianti, Hartanti Woro; Negarayana, Ida Bagus Putra; Tirtawati, Ni Made
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i9.11667

Abstract

Wellness tourism in Ubud has started to re-emerge since 2020 with increasingly diverse wellness tourism product characteristics in line with the demand for wellness tourism products in Ubud, such as yoga retreats, meditation retreats, spiritual retreats, detoxes, and spa resorts. To focus on the development of the Ubud tourism area, it is necessary to identify the tendency of tourists to purchase tourism products so that the management of the Ubud tourism area. This study aims to determine the preferences (tendencies) of tourists in purchasing wellness tourism products in Ubud. A quantitative approach was used in this study by analyzing descriptive statistics and the number of respondents used was 120 people. This study resulted in foreign tourists' preferences for mind mental activity/education products being volunteers (volunteering), for health nutrition/diet products being detoxes (detox), for body physical fitness/beauty care products being pilates classes (pilates classes), for relaxation rest/meditation products being traditional massage (traditional massage).
Kesiapan Masyarakat Lokal dalam Pengembangan Desa Carangsari sebagai Desa Wisata di Kabupaten Badung Julia, Reinda Chella; Mertha, I Wayan; Susianti, Woro
Journal of Tourism and Creativity Vol. 8 No. 2 (2024): Creative Tourism
Publisher : Rumah Jurnal UNEJ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jtc.v8i2.46675

Abstract

This study aims to determine the level of readiness of the local community in the development of Carangsari Village as a tourist village in Badung Regency, using quantitative and qualitative approaches. Data collection used survey techniques, interviews, and documentation. A total of 98 respondents were obtained using purposive accidental sampling technique, and the determination of informants was carried out using snowball sampling technique, by first determining key informants. Data were analyzed descriptively using the community readiness model. The results showed that the readiness level of Carangsari Village scored 7.8 and was at the preparation stage. This means that the local community of Carangsari Village is still in the preparation stage to carry out efforts to develop a tourist village, with leadership characteristics and the availability of information in Carangsari Village already classified as good. However, community involvement and cooperation with other stakeholders still cannot improve community readiness in the development of tourism villages. The dimension of readiness that has the highest score of 9.4 is leadership, while the dimension with the lowest score of 5.4 is community efforts.
A Systemic-Functional Model for Foreign Language Instruction in Tourism Service Contexts Susianti, Hartanti Woro; Suandi, I Nengah; Putrayasa, Ida Bagus
Interference: Journal of Language, Literature, and Linguistics Vol 6, No 2 (2025): INTERFERENCE
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/interference.v6i2.74073

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Abstract. Foreign language learning in vocational tourism institutions, such as the Bali Tourism Polytechnic, still faces challenges in developing students’ communicative competence that is both contextual and functional. This study aims to describe the fundamental principles of Systemic Functional Linguistics (SFL) and to design an SFL-based German language learning model tailored to the professional communication needs of the tourism sector. Employing a descriptive qualitative approach, the research was conducted through three main stages: a literature review, content analysis of authentic German tourism texts (e.g., hotel reservation dialogues, brochures, service emails, and spoken interactions), and the design of a learning model. The research instrument consisted of an SFL-based analytical grid covering ideational, interpersonal, and textual metafunctions to identify how language is used in professional tourism contexts. The findings demonstrate that integrating SFL into learning enables students to produce oral and written texts that are more contextual, communicative, and professionally appropriate, such as handling hotel reservations, providing travel information, and responding to customer complaints. The novelty of this study lies in applying SFL to German language learning within vocational tourism education, a field that has received little attention compared to English. Its broader implication is that an SFL-based learning model can serve as a framework for developing foreign language curricula in vocational education that are more practical, adaptive, and aligned with the demands of the global tourism industry. Keywords: German, Systemic-Functional Linguistics, vocational learning, tourism, text genres
DAMPAK PERKEMBANGAN PARIWISATA TERHADAP KONDISI SOSIAL BUDAYA DAN LINGKUNGAN DI DESA CANGGU: DAMPAK PERKEMBANGAN PARIWISATA TERHADAP KONDISI SOSIAL BUDAYA DAN LINGKUNGAN DI DESA CANGGU Anjeli Wahyuningtyas, Ni Wayan; Susianti, Hartanti Woro
Journal of Applied Science in Tourism Destination Vol. 3 No. 2 (2025): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v3i2.1579

Abstract

Canggu is one of the areas that has experienced rapid development in the tourism sector. Canggu Village has become a leading tourist destination in Badung Regency, alongside Kuta and Nusa Dua. The development of tourism in Canggu Village has shown significant changes that affect socio-cultural conditions as well as the environment. This study aims to identify the positive and negative impacts of tourism development on the socio-cultural conditions of the local community and on environmental conditions in Canggu Village. This research employs a quantitative approach with descriptive analysis. The sampling technique used was proportional sampling and purposive sampling, involving 100 respondents. Data were collected through a survey using questionnaires, supported by interviews to strengthen the data, as well as documentation. The results indicate that the most significant positive socio-cultural impact perceived by the community is the emergence of a sense of pride in local products and cultural arts that are appreciated by tourists. Meanwhile, the most significant positive environmental impact is the implementation of waste management activities resulting from tourism development in Canggu Village. On the other hand, the community also perceives negative impacts, including the modification of local arts to attract increasing tourist visits, as well as environmental impacts, particularly traffic congestion.
Application of Ecotourism Principles in The Development of Marine Tourism in Sanur Sulaksana, I Gusti Bagus Gopala; Susianti, Hartanti Woro; Dianasari, Dewa Ayu Made Lily
Jurnal Penelitian Pariwisata Vol 7 No 1 (2023): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v7i1.201

Abstract

The natural potential, strategic location and easy accessibility have made Sanur one of the most visited marine tourism areas. However, the development of marine tourism, in spite of having a positive impact, it also has negative ones, as it apparently harms the environment. This study aims to identify the extent to which ecotourism principles are applied in marine tourism product development efforts and programs in Sanur. This research is a descriptive qualitative research with the determination of informants through purposive sampling and snowball sampling techniques. Triangulation was also carried out as a test of data validity in this study. The results showed that overall the business and product development program of marine tourism in Sanur have implemented 5 principles of ecotourism according to Dowling. 3 principles that have been implemented well are Utilizing natural resources, Providing benefits to the community and Visitor satisfaction. However, the other 2 principles of ecotourism, namely nature-based and environmental education, still need to be improved in their application, in order to preserve nature which will ultimately establish sustainable tourism.
Local Community Participation in The Management of Culinary Tourism at Jimbaran Beach Ni Kadek Sintya Wulandari; Hartanti Woro Susianti; Anom Hery Suasapha
Journal of Tourism and Hospitality Analysis (JoTHA) Vol. 3 No. 1 (2026): Journal of Tourism and Hospitality Analysis (JoTHA)
Publisher : HeadWay Research & Developemnt

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Jimbaran Beach is one of Bali’s leading culinary tourism destinations, offering not only a culinary experience but also economic opportunities for the local community. This study aims to identify the forms and types of local community participation in managing culinary tourism at Jimbaran Beach. The research employed a descriptive quantitative method with data collected through questionnaires. The population consisted of residents of Desa Adat Jimbaran, with a total sample of 96 people. The results show that the most dominant form of participation is labor, reflected in the community’s involvement in maintaining beach cleanliness.  The type of participation is categorized as Induced Participation, indicating that decision-making remains top-down and is not fully initiated by the community.