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Integrated Marketing Optimization for Ornamental Fish Using Information Technology in Canggu Village, Kediri Ashar , Salim; Yasminto, Muhammad
Engagement: Jurnal Pengabdian Kepada Masyarakat Vol 9 No 1 (2025): May 2025
Publisher : Asosiasi Dosen Pengembang Masyarajat (ADPEMAS) Forum Komunikasi Dosen Peneliti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/engagement.v9i2.1994

This study aims to optimize integrated marketing for ornamental fish aquaculture through a Unique Selling Proposition (USP) based on Information Technology (IT), focusing on identifying product uniqueness such as rare fish species, advanced maintenance techniques, and sustainability practices, and promoting them via digital platforms. Using a qualitative approach, the research involved observation, interviews, group discussions, and document analysis, guided by the Asset-Based Community Development (ABCD) method to empower the Ornamental Fish Pokdakan community in Canggu Village, Kediri Regency. The findings revealed increased awareness within the community to optimize and enhance the productivity of their existing resources and businesses, demonstrating the positive impact of IT-based USP on marketing and operations. This study contributes to the field by showcasing the integration of IT in ornamental fish marketing and highlights the potential of community-driven, asset-based approaches for rural development in aquaculture sectors.

Pembelajaran Dan Pelatihan Buku Super Cepat Belajar Calistung Di Tk Muslimat Al-Khoiriyah Desa Mojodanu nasirudin, mohamad; Ashar, Salim; Bajuri, Mohammad Fahmi; Febrianti, Arista Sasa Bela; Khanifah, Dian; Fitroh, Mayada Fatwatul; Khasanah, Kharisma Wahyu; Khakim, Achmad Latif Nur
Jumat Pendidikan: Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat UNWAHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimaspen.v6i1.5266

The book "Super Fast Learning Calistung" is specifically designed to help children learn the basics of reading, writing and arithmetic (calistung) in a fun, effective and interactive way. This book presents a variety of activities and exercises arranged in a structured manner, making it easier for children to understand the concept of calistung from an early age. One of the advantages of this book is its interactive approach and educational games designed to stimulate children's interest in learning, making it a process that is not only educational, but also entertaining. Through an organized learning method, this book not only focuses on children as learners, but also involves parents and teachers as companions in the learning process. The community service approach in Mojodanu Village uses the Service Learning (SL) method, which is carried out in the form of mentoring or tutoring to support learning. The training provided to parents and teachers aims to equip them with the right strategies in accompanying children when using this book, ensuring children can understand the material well and apply calistung skills in everyday life. This book is also designed to increase children's motivation and interest in learning on an ongoing basis, with the hope that they can master calistung skills solidly. With a strong foundation in reading, writing and arithmetic, children are expected to be ready to face further educational challenges and achieve success in the future.

The impacts of school on English learners’ motivation in Indonesian Islamic schools Farid, Achmad; Adara, Reza Anggriyashati; Ashar, Salim
Englisia Journal Vol 10 No 2 (2023)
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/ej.v10i2.14656

Among the teaching practitioners in Indonesia, there is a general belief that some learners of English in some Indonesian pesantren (Islamic boarding schools) have a negative view on English, which consequently affects their motivation. However, it remains unclear what has affected the trend. The current study investigates this issue in three pesantren schools in Indonesia affiliated with different Islamic groups. Using the L2 Motivational Self System (L2MSS) model proposed by Dörnyei (2009) as an analytical lens, a survey instrument was designed to describe and compare students’ motivation to learn English (n = 376). A multivariate analysis of variance (MANOVA) was run to describe and compare the students’ motivation, and a stepwise multiple regression analysis was performed to discover which motivational factors made the most significant contribution to motivation by predicting reported learning effort in English. In addition, a thorough document analysis was performed to obtain background information regarding the teaching of English in the three institutions. It was found that institutional factors do play a role in influencing the learners’ motivation, in that in the most religiously conservative context, the school policy does shape the learners’ ideal L2 self. As the learners’ ideal L2 self was weak, it leads to weak motivational power as well. The paper concludes by emphasizing the crucial role of educational contexts in shaping students’ ideal selves and in providing favourable learning experience, which are key elements in motivating learners to learn English.

MENYULAM KEAHLIAN BAHASA ARAB : Pendampingan Pembelajaran Shorof bagi Siswa Kelas Tiga MI di Desa Sambong Dukuh Jombang Hidayah, Bashirotul; Holik, Abd.; Ashar, Salim; Ma’sum, Muhammad Asrori
ABDIMASY: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2023): Juni 2023
Publisher : LPPM Institut Agama Islam Bani Fattah Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52431/abdimasy.v2i1.2043

Pendampingan belajar terhadap masyarakat kelas 3 MI di desa Sambong Dukuh dalam menghadapi masalah minimnya pengetahuan masyarakat terhadap pelajaran ilmu shorof dirasa sangat penting, karena banyaknya siswa kurang memahami dasar ilmu shorof serta kurangnya waktu pembelajaran. Solusi yang diberikan berupa pendampingan pembelajaran masyarakat khususnya siswa kelas tiga MI di Desa Sambong Dukuh Jombang, Jadi siswa tidak hanya mendapat pembelajaran ilmu shorof disekolah, melainkan siswa dapat belajar diluar jam pembelajaran sekolah, pendampingan belajar ini bertujuan untuk menguatkan pengetahuan ilmu shorof dan mengatasi permasalahan siswa yang kurang memahiminya. Metode yang digunakan adalah metode participan action research, dimana pendamping turut berpartisipasi atau terlibat diantara warga masyarakat yang dijadikan sebagai sumber data baik secara suka maupun duka, sedangkan metode yang digunakan saat pengajaran berlangsung menggunakan metode ceramah, pratik dan tanya jawab. Materi yang diajarkan pada pendampingan beajar ini adalah materi dasar ilmu shorof seperti mengenal pengertian, pembangian secara global melalui bentuk tulisan dan pendampingan secara intensif sehingga siswa dapat memahamminya, Adanya kegiatan in diharapkan dapat menyelesaikan permasalahan yang dihadapi oleh guru pengajar shorof kelas tiga MI di desa sambong Dukuh. Terlaksananya pendampingan belajar ini dapat memberi dampak positif terbukti dari siswa di dalam kelas sangat antusias dan aktif berinteraksi dengan pendidik saat pembelajaran, seperti membaca lafadz arab (Tashrifan) dengan lagu atau syairan Selain itu juga, pembelajaran tersebut dapat meningkatkan pemahaman siswa.

SISI LAIN JAMA’AH UMROH: antara Ibadah, Wisata Dan Belanja dalam prespektif Fenomena sosial Ashar, Salim
Minhaj: Jurnal Ilmu Syariah Vol. 3 No. 1 (2022): Januari
Publisher : Lembaga Penerbitan Jurnal Ilmiah Institut Agama Islam Bani Fattah Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52431/minhaj.v3i1.857

Agama sebagai fakta dan sejarah memiliki dimensi simbolik dan sosiologi sebagai struktur makna yang memiliki nilai abstrak tanpa memandang ruang dan waktu, umroh secara substansial memiliki nilai kemanusiaan seperti ajaran, perasaan, kewajiban menjaga jiwa, harta dan kehormatan orang lain, larangan menindas yang lemah, misalnya menanggalkan pakaian yang mereka pakai sehari-hari dan menggantinya dengan pakaian ihrom untuk menutup jurang pemisah antara si kaya dan si miskin. Itulah makna ajaran umroh untuk menyadari bahwa ia adalah makhluk sosial. Tulisan ini hanya sedikit tentang jemaah umrah untuk mengungkap sisi lain fenomena sosial dalam dimensi atribut rukun agama, status sosial.

Pembelajaran Dan Pelatihan Buku Super Cepat Belajar Calistung Di Tk Muslimat Al-Khoiriyah Desa Mojodanu nasirudin, mohamad; Ashar, Salim; Bajuri, Mohammad Fahmi; Febrianti, Arista Sasa Bela; Khanifah, Dian; Fitroh, Mayada Fatwatul; Khasanah, Kharisma Wahyu; Khakim, Achmad Latif Nur
Jumat Pendidikan: Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat UNWAHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimaspen.v6i1.5266

The book "Super Fast Learning Calistung" is specifically designed to help children learn the basics of reading, writing and arithmetic (calistung) in a fun, effective and interactive way. This book presents a variety of activities and exercises arranged in a structured manner, making it easier for children to understand the concept of calistung from an early age. One of the advantages of this book is its interactive approach and educational games designed to stimulate children's interest in learning, making it a process that is not only educational, but also entertaining. Through an organized learning method, this book not only focuses on children as learners, but also involves parents and teachers as companions in the learning process. The community service approach in Mojodanu Village uses the Service Learning (SL) method, which is carried out in the form of mentoring or tutoring to support learning. The training provided to parents and teachers aims to equip them with the right strategies in accompanying children when using this book, ensuring children can understand the material well and apply calistung skills in everyday life. This book is also designed to increase children's motivation and interest in learning on an ongoing basis, with the hope that they can master calistung skills solidly. With a strong foundation in reading, writing and arithmetic, children are expected to be ready to face further educational challenges and achieve success in the future.

Penerapan Pemahaman Tajwid Dengan Baik Dan Benar Di Desa Tanggalrejo Mojoagung Jombang nasirudin, mohamad; Ashar, Salim; Aghni Akbar Hidayat, Muhammad; Robihah, Ismi; Effendi, Akmal Hidayat; Khasanah, Siti Nikmatun
Jumat Keagamaan: Jurnal Pengabdian Masyarakat Vol. 4 No. 3 (2023): Desember
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasagama.v4i3.4102

Tanggalrejo Village is a village in Mojoagung District, Jombang Regency, East Java Province. In religious learning, especially in the field of Tajweed, the children in the village still cannot understand Tajweed science well. From here we have the idea to apply the understanding of Tajwid properly and correctly in Daterejo Village, Mojoagung District. By using the Practical Tajwid Guidebook. Method The approach taken for community service in Daterejo village is by using the Service Learning (SL) method. In implementing this activity, there are several factors that influence the increasing understanding of Tajweed for TPQ teachers and students, including the effective use of learning methods by teachers, good classroom management, providing motivation to teachers and students regarding the importance of learning Tajweed so they can read. Al-Qur'an properly and correctly, and with the Practical Tajwid Guidebook which is very easy to understand for TPQ teachers and students, in this Practical Tajwid Guidebook there is an explanation of the Tajwid laws along with examples which are directly taken from the Al-Qur'an. 'an

Meningkatkan Public Speaking Dengan Baik Dan Benar Di Tpq Desa Mojodanu Kecamatan Ngusikan Jombang nasirudin, mohamad; Ashar, Salim; Nashoih, Afif Kholisun; Ahmad, Arifuddin; Maulidiya, Fifin Izzatul; Aliyah, Himmatul; Khoir, Muhammad Abil; Hambali, Nur Habib Ahmad; Qomariyah, Umi Kulsum Nur
Jumat Keagamaan: Jurnal Pengabdian Masyarakat Vol. 5 No. 3 (2024): Desember
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasagama.v5i3.5264

Knowledge related to public speaking will be able to facilitate opinions/ideas/information to be accepted by heterogeneous communities. Public speaking skills can also support students' careers in working to produce competent public speakers to meet the needs of today's era. Mojodanu is a village located in Ngusikan District, Jombang Regency. The ability to do Public Speaking among TPQ children in Mojodanu varies. Some of them are used to speaking in public through school activities and religious studies, but there are also those who still feel less confident. From here the author has an idea to improve the mastery of Public Speaking properly and correctly in Mojodanu Village, Ngusikan District. By using the Public Speaking Guide book. The approach method used in community service in Mojodanu Village is to use the PAR method (Participatory Action Research). One of them is by implementing practical methods, training and local community approaches so that indirectly children and the community in Mojodanu Village can capture the Public Speaking training material well. After the Public Speaking training was held, TPQ children in Mojodanu village were enthusiastic in preparing themselves for the Public Speaking competition. The opinion of the head of TPQ from various hamlets in Mojodanu Village said that TPQ children were happy and motivated in the Public Speaking training that we did. With the books provided, it can help partners in the teaching and learning process.

Nilai Pendidikan Megengan Sebagai Wujud Solidaritas Sosial Masyarakat Desa Sudimoro Kecamatan Megaluh Kabupaten Jombang Salim Ashar
Sumbula: Jurnal Studi Keagamaan, Sosial dan Budaya Vol. 7 No. 1 (2022): Januari
Publisher : Fakultas Agama Islam Universitas Darul 'Ulum Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32492/sumbula.v7i1.4845

This study aims to reveal the educational value of the megengan tradition which has been preserved for generations to date in the Sudimoro village community, Megaluh district, Jombang district. Data collection techniques through observation, interviews and documentation. The data analysis used qualitative descriptive analysis techniques. The results show that in this megengan tradition it is used to pray for the elders, the ancestors of the grave experts who have preceded us, and as an expression of gratitude because they are still given a long healthy life and afiat can still meet in the holy month of Ramadan, by bathing in kramas to purify Then a feast is held by exchanging apem (snacks) to welcome fasting, which comes from the Javanese po-so which means Ngeposne Roso (resting the world's happy and sad), these are the values of direct education.

Nilai-nilai Pendidikan Islam dalam Tradisi Tahlilan Sebagai Harmoni Sosial Masyarakat Sudimoro Megaluh Jombang Salim Ashar
Sumbula: Jurnal Studi Keagamaan, Sosial dan Budaya Vol. 6 No. 2 (2021): Juli
Publisher : Fakultas Agama Islam Universitas Darul 'Ulum Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32492/sumbula.v6i2.4558

Penelitian ini bertujuan untuk mendeskripsikan tentang Nilai-nilai Pendidikan Islam dalam Tradisi Tahlilan sebagai wujud harmonisosial masyarakat Sudimoro Megaluh Jombang. Penelitian ini menggunakan pendekatan deskriptif kualitatif, dengan metode pengumpulan data observasi dan dokumentasi. Sedang analisis datanya menggunakan konten analisis. Hasil penelitian menunjukkan, bahwa nilai-nilai pendidikan Islam yang terdapat dalam tradisi Tahlilan adalah untuk medapatkan ridlo dari Alloh SWT. Menurut mayoritas penduduk desa Sudimoro menyatakan bahwa memberi jamuan termasuk sedekah yang dianjurkan oleh Islam yang pahalanya dihadiahkan pada orang yang telah meninggal dan sabagai ikramud dla`if. Dalam konteks sosiologis, ritual tahlilan ini sebagai alat memperkuat solidaritas sosial, maksudnya alat untuk memperkuat keseimbangan masyarakat di desa Sudimoro yakni menciptakan situasi sosio harmoni, toleransi di kalangan partisipan, serta tolong-menolong bergantian untuk memberikan berkah (doa) yang akan ditujukan pada keluarga yang sudah meninggal.

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