International Journal of Educational Review, Law And Social Sciences (IJERLAS)
This journal accepts articles on results of the research in fields of Education, Cross Culture, Law, Environmental Empowerment which are the latest issues from the results of activities or practical implementations that are problem solving, comprehensive, meaningful, latest and sustainable findings with clear goals and visionary in various activities that have innovation and creativity. So that they do not just replicate the same activities in different places but must have to measurable results and impacts for society and support the achievement of the goals set in modern human development.
Articles
939 Documents
<![CDATA[EMPOWERING EDUCATION: DEVELOPING AN E-LEARNING COURSE FOR INTRODUCTION TO COMMUNICATION STUDIES AT UMN ]]>
<![CDATA[Riatun, Riatun]]>;
<![CDATA[Alvin, Silvanus]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i3.882
<![CDATA[This study aimed to explore the development of e-learning at Universitas Multimedia Nusantara (UMN), using a qualitative research method. The study collected data through interviews with key stakeholders involved in the development of e-learning at UMN. The findings suggest that the development of e-learning at UMN is necessary to improve the quality of learning and expand access to quality learning materials. The study also found that the ADDIE model was used in the development process, and three new types of content were created: virtual lightboards, scenario-based content, and gamification content. These types of content were designed to enhance student engagement and improve learning outcomes. The study concludes that the development of e-learning is essential in the current educational landscape and can benefit both students and institutions alike.]]>
<![CDATA[HOW EASE OF PAYMENT AND DISCOUNT IN E-COMMERCE INFLUENCE ON CONSUMER PURCHASE DECISIONS ]]>
<![CDATA[Ety Nurhayaty]]>;
<![CDATA[Dede Suleman]]>;
<![CDATA[Mohamad Trio Febriyantoro]]>;
<![CDATA[Ida Zuniarti]]>;
<![CDATA[Sri Rusiyati]]>;
<![CDATA[Sofyan Marwansyah]]>;
<![CDATA[Aprilia Puspasari]]>;
<![CDATA[Lukman Hakim]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i3.885
<![CDATA[The growth of e-commerce is very rapid in today's era, giving rise to intense competition and efforts to increase consumers in an e-commerce are not easy efforts. Therefore, many advantages are now being offered by e-commerce, including the ease of payment and the many discounts that are provided. So research on these two variables is important to see the effect on consumer purchasing decisions. In this study using 100 sample 3 variables and 15 indicators and using SPSS analysis tools. The results showed that the ease of payment or the ease of payment has an effect on purchasing decisions and discounts also have an effect on consumer purchasing decisions. Therefore efforts to increase ease of payment and discounts are the right strategy for e-commerce to increase sales.]]>
<![CDATA[THE EFFECT OF BRAND ENDORSEMENT, E-WOM AND TRUST ON PURCHASING DECISIONS IN E-COMMERCE IN INDONESIA ]]>
<![CDATA[Dede Suleman]]>;
<![CDATA[Puji Yuniarti]]>;
<![CDATA[Dede Mustomi]]>;
<![CDATA[Roy Irawan]]>;
<![CDATA[Joko Ariawan]]>;
<![CDATA[Raden Ati Haryati]]>;
<![CDATA[Roydawaty]]>;
<![CDATA[Aprillia]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i3.886
<![CDATA[In the current era of digitalization, many phenomena often occur in Indonesia, such as the transformation of shopping systems that use more technology and online media. In addition, many young Indonesians like South Korean culture which is synonymous with K-pop music, so companies must be able to see this opportunity as a marketing tool and also the new habit of consumers nowadays is to share their experiences online more often in the form of reviews, recommendations and content. this is a new behavior. Therefore, the purpose of this study is to analyze and test how much influence Celebrity Endorse and E-WOM and trust have on purchasing decisions in e-commerce. This study uses a quantitative method with a descriptive approach and analysis techniques using AMOS SEM. In the results of this study there were 144 respondents 4 variables and 24 indicators which information was processed to meet the research requirements. Statistical test results show that Brand Endorser, E-WOM and Trust have a direct and significant effect on purchasing decisions. And trust is the most influential factor on purchasing decisions.]]>
<![CDATA[THE INFLUENCE OF BRAND AND TRUST ON ONLINE CONSUMER BUYING INTEREST ]]>
<![CDATA[Dede Suleman]]>;
<![CDATA[Yohanes Totok Suyoto]]>;
<![CDATA[Wiwin Wianti]]>;
<![CDATA[Etik Dwi Styaningrum]]>;
<![CDATA[Supriatin]]>;
<![CDATA[Rohani Lestari Napitupulu]]>;
<![CDATA[Helmy Ivan Taruna]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i3.887
<![CDATA[This research study aims to investigate the impact of brand and trust on the online consumer buying interest. With the increasing number of online shopping platforms, it is essential to understand the factors that drive consumers' purchasing decisions. The study will be conducted using a quantitative research approach, and data will be collected through a survey. The sample will consist of online shoppers who have made purchases in the last six months. The study will explore the relationship between brand and trust and their effect on online consumer buying interest. The study will also investigate the mediating effect of trust on the relationship between brand and online consumer buying interest. The study will use a regression analysis to analyze the data. The findings of this research will have implications for marketers and businesses looking to improve their online sales. The study will provide insight into the importance of building a strong brand and fostering consumer trust in driving online purchasing decisions. This research will contribute to the existing literature on online consumer behavior and provide a better understanding of the factors that influence online buying interest.]]>
<![CDATA[THE EFFECT OF TRUST AND ELECTRONIC WORD OF MOUTH ON PRODUCT PURCHASING DECISIONS ONLINE ]]>
<![CDATA[Dede Suleman]]>;
<![CDATA[Dedi Suharyadi]]>;
<![CDATA[Rini Martiwi]]>;
<![CDATA[Nyoman Suardhita]]>;
<![CDATA[Enggar Widianingrum]]>;
<![CDATA[Eulin Karlina]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i3.888
<![CDATA[This research aims to examine the effect of trust and electronic word of mouth (eWOM) on product purchasing decisions. Trust is considered a crucial factor in consumer decision-making, and eWOM has emerged as a powerful tool for shaping consumer opinions and attitudes towards products. The study uses a survey questionnaire to collect data from a sample of consumers and employs structural equation modeling (SEM) to analyze the relationships between the variables. The research proposes the following hypotheses: Trust has a positive effect on product purchasing decisions. eWOM has a positive effect on product purchasing decisions.The results of the study provide insights into the role of trust and eWOM in shaping consumer purchasing decisions and highlight the importance of building trust and leveraging eWOM to promote products effectively. The findings of the research can inform marketing strategies and help businesses develop more effective approaches to influence consumer behavior.]]>
<![CDATA[PRIMA SERVICE EFFECTIVENESS PT. BANK ACEH SHARIAH TO CUSTOMER LOYALTY ]]>
<![CDATA[M. Yazid AR]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i3.891
<![CDATA[This study entitled "Effectiveness of Excellent Service PT. Bank Aceh Syariah Against Customer Loyalty”. This study aims to determine the effectiveness of the best service for loyal customers of PT Bank Aceh Syariah who take samples at the Lhokseumawe branch. The population of this study were all customers of PT Bank Aceh Syariah Lhokseumawe branch. The research method used is quantitative. A sample of 100 respondents was obtained using a random sampling technique. For data collection, primary data was obtained through interviews, questionnaires and direct observation. In this study, analytical methods were used to analyze the data. Data processing was carried out using SPSS Statistics version 20. From the partial research results, the variables that did not help and were helpful were ability, similarity, and responsibility. Variables that have a positive and significant effect are attitudes, preferences and behavior. Simultaneous testing shows that all changes are effective and affect customer loyalty of PT Bank Aceh Syariah Lhokseumawe branch.]]>
<![CDATA[MARKETING MODEL OF ROYAL DUTCH AIRLINES: TECHNICAL AND CONCEPTUAL SUSTAINABILITY ]]>
<![CDATA[Susilo, Daniel]]>;
<![CDATA[Mendoza, Carlo Magno T.]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 4 (2023): July ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i4.892
<![CDATA[Digital age makes everything is open source and easy to access through internet or application and that includes big company such as Royal Dutch Airlines. The influence of the internet helps to grow sustainability marketing developed by KLM airline. With the SWOT analysis, Author is able to discover that their key of both preserving environment and sustainability development itself is through technical and conceptual marketing development of low emission flight and biofuel flight. This analysis helps the audience to find that sustainability marketing development is a long practical journey instead of quick spread in numbers of campaigns and promotions.]]>
<![CDATA[MANAGING OF UNIONISED AND NON-UNIONISED TEACHERS IN SCHOOLS ]]>
<![CDATA[Dr.Nozipho Isabel Adaghe]]>;
<![CDATA[Prof.Vimbi Petrus Mahlangu]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 4 (2023): July ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i4.893
<![CDATA[This article looked at how schools handle both unionized and non-unionized teachers. Understanding the administration of human resources, which heavily relies on the feelings, actions, and attitudes of principals as managers, was done through the lens of the theory of emotional intelligence. This article's research design was an interpretive case study that was qualitatively analyzed. The interpretivism paradigm is appropriate for the research design used in this work. According to the interpretivist paradigm, social reality is produced by individuals' irrational perceptions of their surroundings. Since focus is placed on hearing the participants' voices, a qualitative method is defined by its capacity to convey the opinions and viewpoints of participants. The qualitative methods of focus groups, observations, and interviews were employed to create this paper. Aside from their primary objective of ensuring that teaching and learning occur effectively at school, one of the key responsibilities of principals is the management of the two categories of teachers who work there: unionized and non-unionized. It is generally known that finding and putting into practice the ideal management techniques for these teachers is a monumental effort for principals. An assessment of current management techniques demonstrates the need for new management techniques to address the issues that administrators are having with managing these teachers. There are several ways to put these new tactics into practice. Among these techniques is building trust between principals and teachers through effective communication and involvement in decision-making.]]>
<![CDATA[THE IMPACT OF LEARNING OFFICES ON SOCIAL SCIENCE LEARNING ACCOMPLISHMENT IN GRADE SCHOOLS ]]>
<![CDATA[Marsini]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 4 (2023): July ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i4.897
<![CDATA[Social Science Education (IPS) as one of the educational programs in the school environment is faced with the challenge of preparing Indonesian people as a whole who are able to take part in the life of modern society. The general goal of social studies education in schools is the achievement of student learning achievement, which in this case is to create citizens who are able to understand their society and are able to actively participate in the process of change and community development. In order to achieve this, one of them must be supported by adequate learning facilities and learning environments. The goal to be achieved in this study is to find out how much influence learning facilities have on student achievement in social studies subjects in class VII SMPN 38 Medan City.This research uses the explanatory survey method, which is a research method intended to find and develop theories, so that the results or research products can explain why or why certain symptoms or social reality occur. The population in this study was all grade VII SMPN 38 Medan City students totaling 17 students. While the research data analysis techniques used are product moment correlation techniques and hypothesis testing techniques used through t tests. Based on the results of the study, it can be concluded that there is an influence of learning facilities on student achievement in social studies subjects in class VIII SMPN 38 Medan City. The resulting correlation magnitude is 0.51. The value is located between 0.40 - 0.599 or medium category. Meanwhile, based on hypothesis testing, it is obtained that the value of t count at the real level of 0.05 is outside the limit of the interval t table (t count > t table = 2.82 > 1.74 or –t calculate < - t table = -2.82 < -1.74). Thus, the hypothesis put forward at the beginning is that there is an influence of learning facilities on student achievement in social studies subjects in grade VII SMPN 38 Medan City is acceptable and has been proven to be true.]]>
<![CDATA[THE EFFECT OF CHANGES IN ORGANISATION AND ORGANISATION CULTURE TOWARDS EMPLOYEE’S PERFORMANCE THROUGH JOB SATISFACTION OF MILLENNIALS GENERATION IN PT X NORTH SUMATERA BRANCH ]]>
<![CDATA[Siti Safira Mayhara]]>;
<![CDATA[Yeni Absah]]>;
<![CDATA[Amlys Syahputra Silalahi]]>
<![CDATA[ International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 4 (2023): July ]]>
Publisher : <![CDATA[RADJA PUBLIKA ]]>
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DOI: 10.54443/ijerlas.v3i4.898
<![CDATA[This study uses research variables such as organizational change (structure, technology, arrangement, human resources management), organization culture and employee’s performance. The purpose of this study was to determine the effect of changes in organization towards employee’s performance, the effect of organization culture towards employee’s performance to the employee millennial generation of PT X North Sumatera branch. The approach used in this study is an associative approach and the population in this study are generation “Y” employees of PT X North Sumatra branch. While the samples that met the sampling criteria, the withdrawal of observations was made amounted to 84 people which is non probability sampling that fulfil terms and conditions to be respondent. The data collection technique in this study used a questionnaire technique. Data analysis techniques in this study use Partial Least Square (PLS). Data processing in this study using the SmartPLS 3.0 software program. The results show that changes in organization affects toward employees performance and organizational culture affects toward employees performance at PT X North Sumatera branch.]]>
