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All Journal Jurnal Ilmiah Telaah Manajemen Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Jurnal Mahasiswa Pasca Sarjana Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Journal of Economic, Bussines and Accounting (COSTING) JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS EVOLUSI : Jurnal Sains dan Manajemen JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) Jurnal Ilmiah Edunomika (JIE) Jurnal Abdi Insani Jurnal Informa: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Teknologi Informasi dan Komunikasi MANAJEMEN Jurnal Ekonomi Bisnis dan Akuntansi Jurnal Manajemen, Bisnis dan Kewirausahaan Dinamika Community: Jurnal Pengabdian Pada Masyarakat Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat SmartComp Journal of Management and Informatics Seminar Nasional Teknologi dan Multidisiplin Ilmu Jurnal Padamu Negeri JURNAL MANAJEMEN DAN BISNIS INDONESIA Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis International Journal of Economics and Management Research Jurnal Informatika Dan Tekonologi Komputer Jurnal Manajemen, Bisnis dan Kewirausahaan Jurnal Publikasi Ilmu Komputer dan Multimedia 'Ibadatuna: Jurnal Pengabdian Masyarakat (PM)
Kusumajaya, Robby Andika
Universitas Sains Dan Teknologi Komputer
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PENGARUH KOMPENSASI, KEPEMIMPINAN DAN KEPUASAN KERJA TERHADAP TURNOVER INTENTION KARYAWAN PT. INI INDONESIA Robby Andika Kusumajaya; Tamara Putri Herawati
Jurnal Manajemen, Bisnis dan Kewirausahaan Vol. 2 No. 3 (2022): DESEMBER : Jurnal Manajemen, Bisnis dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumbiku.v2i3.1216

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kompensasi, kepemimpinan dan kepuasan kerja terhadap niat turnover kepada karyawan. Populasi penelitian ini adalah semua karyawan, Ada 280 orang. Sedangkan sampel yang diambil dalam penelitian ini sebanyak 74 responden. Sampel ditentukan berdasarkan rumus Slovin. Data dikumpulkan untuk mengukur 17 butir soal dengan menyebarkan kuesioner menggunakan kuesioner likert. Penelitian ini menggunakan kuesioner metod kuantitatif sebagai instrumen. Teknik analisis data digunakan analisis kualitatif, pengujian instrumen menggunakan validasi dani reliabilitas, uji asumsi klasik, analisis regresi multi linear. Sedangkan hipotesis data menggunakan uji-t, uji-F dan koefisien determinasi. Hasil penelitian menunjukkan bahwa kompensasi, kepemimpinan dan kepuasan kerja memiliki pengaruh negatif yang signifikan. Hasil uji-t bahwa kompensasi, ikepemimpinan, kepuasan kerja tidak berpengaruh dan tidak signifikan. Hasil uji F bahwa kompensasi, kepemimpinan dan kepuasan kerja secara kolektif berpengaruh terhadap niat turnover dan hasilnya Adjusted R Square sekitar 12,2%. Artinya, variabel kompensasi, kepemimpinan dan kepuasan kerja menunjukkan bahwa niat turnover sekitar 12,2%. Sedangkan residu sekitari 87,8% menjelaskan variabel lain yang tidak digunakan dalam penelitian ini, misalnya lingkungan kerja, motivasi kerja dan jalur karir. Berdasarkan analisis data, perusahaan disarankani untuk memberikan kompensasi beban kerja yang sesuai, tahun kerja, upah lembur dan hari libur dengan sistem kepemimpinan sebagai inovatif, motivatif, komunikatif dan menciptakan kepuasan kerja dapat menekan tingkat niat turnover.
PENGARUH STRES KERJA, LINGKUNGAN KERJA DAN PELATIHAN TERHADAP KINERJA KARYAWAN: PT. SARANABUDI PRAKARSARIPTA KANTOR CABANG KALIMANTAN BARAT ERWAN NUR HIDAYAT; TESIA HALIM; ROBBY ANDIKA KUSUMAJAYA
Jurnal Manajemen, Bisnis dan Kewirausahaan Vol. 3 No. 3 (2023): DESEMBER: Jurnal Manajemen, Bisnis dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumbiku.v3i3.2931

Abstract

Penelitian ini bertujuan untuk meneliti dan menganalisis Pengaruh Stress Kinerja, Lingkungan Kerja dan Pelatihan Terhadap Kinerja Karyawan Pada PT. Saranabudi Prakarsaripta kantor cabang Kalimantan Barat.”. Populasi dalam penelitian ini adalah seluruh karyawan PT. Saranabudi Prakarsaripta kantor cabang Kalimantan Barat yaitu sebanyak 48 orang. Sampel yang di ambil sebanyak 37 orang responden dengan menggunakan teknik random sampling (acak). Metode analisis yang dingunakan adalah model menggunakan analisis regresi linier berganda. Berdasarkan hipotesis Hasil penelitian Variabel stress kerja Kerja tidak berpengaruh positif dan signifikan terhadap Kinerja karyawan PT. Saranabudi Prakarsaripta kantor cabang Kalimantan Barat Variabel lingkungan kerja tidak berpengaruh positif signifikan terhadap Kinerja karyawan PT. Saranabudi Prakarsaripta kantor cabang Kalimantan Barat Variabel pelatihan berpengaruh positif signifikan terhadap Kinerja karyawan PT. Saranabudi Prakarsaripta kantor cabang Kalimantan Barat . Secara bersama-sama stress kerja lingkungan kerja, dan pelatihan Kerja Berpengaruh secara positif dan signifikan terhadap kinerja karyawan PT. Saranabudi Prakarsaripta kantor cabang Kalimantan Barat.
ANALISIS KESIAPAN TATA KELOLA DAN INVESTASISISTEM INFORMASI Kusumajaya, Robby Andika; Sembiring, Irwan; Iriani, Ade
Smart Comp :Jurnalnya Orang Pintar Komputer Vol 8, No 2 (2019): Smart Comp :Jurnalnya Orang Pintar Komputer
Publisher : Politeknik Harapan Bersama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30591/smartcomp.v8i2.1486

Abstract

Teknologi informasi menjadi salah satu bagian penting dalam perusahaan yang memberikan manfaat untuk meningkatkan efisiensi dan efektifitas proses bisnis, terutama di sektor pendidikan. Tujuan penelitian ini adalah menghasilkan rekomendasi mengenai kesiapan tata kelola teknologi informasi tepat gunadan investasi yang layak diimplementasikan pada Perguruan Tinggi XYZ. Permasalahan yang muncul disebabkan karena belum ada proses pemeriksaan mengenai kesesuaian standart sistem dan kesulitan dalam menghitung costbenefit yang diperoleh dari investasi sistem informasi. Penelitian ini menggunakan framework COBIT 5.0 domain DSS01, bertujuan memberikanrekomendasi tata kelola teknologi informasi pada bagian manage operation dan metode Information Economics untuk melakukan analisis manfaat investasi. Pengumpulan data dilakukan wawancara denganHead IT Operation dan beberapa staff. Hasil penelitian menggunakan COBIT5.0 domain DSS01, menunjukkan bahwa prosesmonitoring operasional yang diimplementasikan belum sepenuhnya dijalankan, yaitu sebesar 81%. Hasil analisis metode Information Economic, dampak ekonomis Enchanced ROImenyatakan bahwa nilai persentase simpleReturn on Investment sebesar 145,66% atau dengan skor 1, menunjukkan bahwa investasi ini memberikan keuntungan bagi perusahaan walaupun tidak besar.Kata Kunci: SistemInformasi, Tata Kelola, COBIT 5.0, Information Economics.
Perancangan Sistem Informasi Pengolahan Data Persediaan Barang Berbasis Web dengan Metode Fifo pada Berkah Abadi Mart Ngipik Murtinawaroh Murtinawaroh; Robby Andika Kusumajaya; Agus Priyadi
Jurnal Informatika Dan Tekonologi Komputer (JITEK) Vol. 6 No. 1 (2026): Maret : Jurnal Informatika dan Tekonologi Komputer
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jitek.v6i1.8511

Abstract

The Inventory Information System is a computerized system designed to manage and monitor incoming and outgoing goods data, thereby facilitating informed decision-making and effective stock control. Berkah Abadi Mart is a retail and wholesale store that sells daily necessities. In managing inventory, Berkah Abadi  Mart still uses a manual system with paper-based recording. This naturally causes various problems, such as stock discrepancies and recording errors in monitoring the flow of incoming and outgoing goods. The purpose of this observation is to design a web-based inventory data processing information system using the FIFO method that can assist Berkah Abadi Mart in connecting stock data and managing incoming and outgoing goods data. The development method employed is the Research and Development (R&D) method, a research approach designed to develop and produce new products or enhance existing ones through a systematic and tested research process. The result of this study is a system that can be accessed by authorized users to facilitate the inventory management process.
SISTEM INFORMASI AKUNTANSI PENJUALAN BARANG DAN PENDAPATAN DI BUMDES BERBASIS WEB DENGAN METODE FIFO (First-In, First-Out) Sagara, Frans; Kusumajaya, Robby Andika; Santoso, Agustinus Budi
Jurnal Publikasi Ilmu Komputer dan Multimedia Vol. 4 No. 3 (2025): September: Jurnal Publikasi Ilmu Komputer dan Multimedia
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupikom.v4i3.5151

Abstract

This study aims to design and develop a web-based accounting information system for sales and revenue management at BUMDes Estu Dadi Mulyo using the First-In, First-Out (FIFO) method. The primary issue identified was the absence of an integrated system to manage sales transactions, cost of goods sold (COGS) calculations, and financial reporting efficiently. The research employed a Research and Development (R&D) methodology, consisting of six stages: problem identification, data collection, system design, prototype development, validation, and product testing. The system was developed using PHP and MySQL database. The findings indicate that the proposed system improves transaction management, streamlines monthly reporting, and enhances the accuracy of COGS calculations. However, the system is limited to internal use within BUMDes and features a relatively simple user interface. Future research should focus on improving interface design and implementing robust data security features.
The Influence of Product Reviews and Ratings on Purchase Decisions in Shopee E-Commerce Rohman, Muhamad Fahmi Aulia; Andriana, Myra; Kusumajaya, Robby Andika
International Journal of Economics and Management Research Vol. 5 No. 2 (2026): August : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v5i2.846

Abstract

The development of e-commerce, particularly Shopee, has driven changes in consumer geste in making purchase opinions, which are now largely told by digital information similar as product reviews and conditions. still, there's still query regarding the extent to which these two factors affect consumer pur- chasing opinions. This study aims to dissect the influence of product reviews and product conditions on copping opinions in Shopeee-commerce. This exploration uses a quantitative approach with a check design. The subjects of the study are Shopee druggies who have made purchases. Data were collected through the distribution of questionnaires and anatomized using multiple direct retrogression ways to discourage- mine the effect of each variable.The results show that product reviews have a posi- tive and significant effect on copping opinions, with a significance value of< 0.05. Product conditions also have a positive and significant effect on copping de-cisions, with a significance value of< 0.05. contemporaneously, both variables have a significant influence on copping opinions, with a measure of determination of roughly 65, indicating that utmost copping opinions are told by product reviews and ratings. The conclusion of this study is that product reviews and product conditions play an important part in impacting consumer copping decisions on Shopee. The better the reviews and the advanced the conditions given, the lesser the liability that consumers will make a purchase.
ANALISIS EFEKTIVITAS KOLABORASI AFFILIATE MARKETING DAN CONTENT BRANDING PADA UMKM KONVEKSI ONLINE DI KECAMATAN AMBARAWA Siti Zumatun Kumaeroh; Agus Priyadi; Priyadi; Robby Andika Kusumajaya
Dinamika: Jurnal Manajemen Sosial Ekonomi Vol. 6 No. 1 (2026): DINAMIKA : Jurnal Manajemen Sosial Ekonomi
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi - Studi Ekonomi Modern

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/dinamika.v6i1.913

Abstract

This study aims to analyze the effectiveness of collaboration between affiliate marketing and content branding strategies on the performance of online convection MSMEs in Ambarawa District. The method used is quantitative with a descriptive and verification approach. The research sample consisted of 35 convection MSMEs that have implemented digital marketing strategies, specifically affiliate marketing and content branding. Data were collected through questionnaires and interviews, then analyzed using multiple linear regression tests. The results showed that both affiliate marketing (X1) and content branding (X2) had a positive and significant effect on increasing sales (Y), with beta coefficient values of 0.327 and 0.514, respectively. The coefficient of determination (R²) value of 0.392 indicates that 39.2% of the variation in MSME performance is explained by these two variables. This finding confirms that the synergy between affiliate marketing and content branding is an effective strategy in improving MSME digital marketing performance. This study recommends that MSMEs strengthen the quality of content used by affiliate partners and expand their digital collaboration networks with facilitation support from the local government.
Determinan Purchase Decision di E-commerce Perspektif Electronic Word of Mouth (E-WOM), Brand Awarenesss, dan Social Media Marketing Efi Sovia Rahma Putri; Edwin Zusrony; Robby Andika Kusumajaya
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 2 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i2.19600

Abstract

Riset ini memiliki tujuan untuk mengetahui determinan faktor Purchase Decision yang dipengaruhi oleh E-WOM, Brand Awarenesss, dan Social Media Marketing. Riset memakai pendekatan kuantitatif dengan metode survei. Teknik sampling memakai purposive sampling yang melibatkan 60 responden Gen Z pengguna aktif e-commerce di Kabupaten Semarang. Pengumpulan data primer melalui kuesioner dengan penilaian parameter memakai skala likert 1-5. Teknik analisis data menggunakan regresi linier berganda yang dibantu pengolahan datanya dengan aplikasi SmartPLS 4.1.1.2. Hasil penelitian menunjukkan bahwa E-WOM, Brand Awarenesss, dan Social Media Marketing memiliki pengaruh positif dan signifikan, baik secara uji parsial dan uji simultan. Temuan ini memperkuat temuan pengelolaan Social Media Marketing serta E-WOM yang konsisten akan membuat Brand Awareness produk yang kuat dan akan membangun kepercayaan konsumen untuk melakukan keputusan pembelian produk melalui e-commerce.
MINAT PENGGUNAAN SHOPEE PAYLATER: DARI SUDUT PANDANG PEMASARAN DAN KEUANGAN PRIBADI PADA GEN Z DI KABUPATEN SEMARANG Yosefa Maria Seran; Dewi Widyaningsih; Robby Andika Kusumajaya
Equilibrium : Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Vol 15, No 1 (2026): April
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/equili.v15i1.2799

Abstract

ABSTRAKFenomena tingginya transaksi e-commerce saat ini, untuk kemudahan dan keyamanan layanan keuangan digital marketplace berinovasi melalui paylater. Kecenderungan membeli karena keinginan (bukan kebutuhan), yang diperkuat oleh kemudahan Shopee PayLater mendorong perilaku konsumtif karena memungkinkan konsumen berbelanja tanpa pembayaran langsung. Beberapa faktor di duga mempengaruhi pengguna paylater, yang ditujukkan melalui research gap dan survei awal. Penelitian bertujuan menganalisis peran perilaku konsumtif, trust; mobile self-efficacy; spending habits terhdap minat pengguna Shopee Paylater generasi Z di Kabupaten Semarang. Metode penelitian kuantitatif, jenis eksplanatory research. Populasi adalah pengguna Shopee Paylater Generasi Z di Kabupaten Semarang. Sampel menggunakan metode purposive sampling kriteria telah melakukan transaksi setidaknya 1 kali dalam 1 tahun terakhir diperoleh sebanyak 60 sampel terpilih valid. Untuk menguji hipotesis, metode analisis data regresi linear berganda menggunakan SPSS IBM 25. Hasil temuan menunjukan bahwa secara parsial variabel perilaku konsumtif, mobile self-efficacy dan spending habits menghasilkan peningkatan yang signifikan dalam minat untuk membeli menggunakan shopee paylater. Sedangkan, trust berdampak negatif, Hasil uji secara simultan semua variabel bebas secara positif signifikan berpengaruh pada minat menggunakan shopee paylater. Hasil penelitian diharapkan memberikan informasi bagi penyedia layanan PayLater dalam meningkatkan edukasi keuangan, transparansi risiko, serta penguatan fitur teknologi yang mendukung kepercayaan dan kemudahan penggunaan bagi konsumen muda.ABSTRACTThe current high e-commerce transaction phenomenon, for the sake of convenience and ease of the digital financial services market, innovates through paylater. The tendency to buy out of desire (not need), which is reinforced by the convenience of Shopee PayLater, encourages consumptive behavior because it allows consumers to shop without direct payment. Several factors influence paylater users, as shown through research gaps and initial surveys. This study aims to analyze the role of consumptive behavior, trust; mobile self-efficacy; shopping habits on the interest of Shopee Paylater generation Z users in Semarang Regency. The research method is quantitative, exploratory research type. The population is Shopee Paylater generation Z users in Semarang Regency. The sample used a purposive sampling method with the criteria of having made a transaction at least once in the past year, obtained 60 valid selected samples. To test the hypothesis, a multiple linear regression data analysis method was used with the IBM SPSS 25 analysis program. The findings show that some variables of consumptive behavior, self-efficacy of mobile device use, and shopping habits result in a significant increase in interest in shopping using Shopee Paylater. Meanwhile, trust has a negative impact. Simultaneous testing of all independent variables showed a significant positive effect on interest in using Shopee PayLater. The findings of this study are expected to inform PayLater service providers about improving financial education, risk transparency, and enhancing technological features that support trust and ease of use for young consumers.
The Effect of Social Media Marketing on Purchasing Decisions of E-commerce Products Through the Role of Brand Awareness in Gen Z Users Hifa Labiba Afi Huwaida; Edwin Zusrony; Robby Andika Kusumajaya
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 4 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i4.17417

Abstract

The use of social media enables instantaneous communication and interaction between brands and consumers. This research employs a quantitative approach. The study aims to analyse the effects of social media marketing and brand awareness on the purchase decision of Generation Z towards e-commerce products. A total of 90 respondents belonging to Generation Z and residing in Semarang Regency were selected for the study through purposive sampling. The data was collected using a questionnaire constructed with Likert scale parameters. The SEM-PLS approach was utilised for data analysis, using SmartPLS version 4.1.1.2 for data processing. The SEM-PLS approach comprises two stages: evaluating the outer model and the inner model. The findings of the research confirmed that social media marketing and brand awareness positively impact purchasing decisions. The brand awareness variable does not appear to mitigate the impact of social media marketing on purchasing decisions. It is recommended that e-commerce companies pay better attention to social media marketing strategies and brand awareness to remain competitive in the industry.
Co-Authors Ade Iriani Agus Priyadi Agus Priyadi Agustinus Budi Santoso Ahmad Zainudin Akbar, Muhamat Maulana Alimuddin Rizal Andik Prakasa Hadi Andriana, Myra Bagus Sudirman Bambang Widjanarko Susilo Danang Danang Danang Wiratnoko Danang Wiratnoko Dani Sasmoko Daniel Rudjiono Darnis, Febriyanti Dendy Kurniawan Dendy Kurniawan Dewi Widyaningsih Dwi Setiawan Edwin Zusrony Efi Sovia Rahma Putri Eka Satria Wibawa Eko Siswanto ENI ENDARYATI Eni Endaryati ERWAN NUR HIDAYAT Fajar Riyani Febriyanti Darnis Feri Lupiana, Feri HALIM, TESIA Hargyatni, Titin Haris Ihsanil Huda Haryo Kusumo Herawati, Tamara Putri HIDAYAT, ERWAN NUR Hifa Labiba Afi Huwaida Irdha Yunianto Irwan Sembiring Isnaini, Leny Jentoro Wicaksono Kusna Djati Purnama Kusumasari, Findi Citra Maulan, Puteri Anindya Miftahurrohman moch rosul Muhammad Ryza Awwali , Sulartopo, Muhammad Ryza Awwali , Murtinawaroh Murtinawaroh Myra Andriana Nining Fitriani Nur Rokhman Pangestu, Bagas Aryadi Pramuditha Dwi Firmansyah Priyadi Priyadi Priyadi Priyadi Priyadi Priyadi Priyadi Purwanti, Yuni Dwi Qoriah, Shinta Dewi Rachmat Setyawan Raden Mohamad Herdian Bhakti Risma Nurhapsari Rohman, Muhamad Fahmi Aulia Saani Zahrotul Aen Sagara, Frans Saidah, Nur Siswanto, Edy Siti Zumatun Kumaeroh Slamet, Ayyub Hamdanu Budi Nurmana Mulyana Sri Handoko Sri Handoko Sri Kawuri Sri Yulianingsih Sulartopo Sulartopo Susanti Dwi Ilhami Susilo Adi Tamara Putri Herawati Teguh Setiadi TESIA HALIM Titin Hargyatni Titin Hargyatni Viktoria Tridelfi Luruk Vivi Kumalasari Subroto Vivi Kumalasari, Vivi Wahyu Astuti Wahyudin Noor Wildan Muharram Yedija Peter Aridia Yosefa Maria Seran