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The Role of Internship Program and Entrepreneurship Training to Hole Entrepreneur Capability and Startup Performance Febrianti, Bella; Kussudyarsana, Kussudyarsana; Setyawan, Anton Agus; Sholahuddin, Muhammad; Maimun, Muhammad Halim
Jurnal Manajemen Bisnis Vol. 14 No. 2: September 2023
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v14i2.19251

Abstract

Research aims: This study aims to determine whether entrepreneurial capability mediates the association between an internship, entrepreneurship training, networking learning, and startup performance.Design/Methodology/Approach: This research design is quantitative. The population in this exploration totaled 869 UMS Independent Entrepreneurial Students. Purposive sampling was the sampling method used. The sample size of this study was 250 respondents. Utilizing SMARTPLS software, the Partial Least Square (PLS) was employed to analyze the data in this study.Research findings: Internships, entrepreneurship training, and networking learning had a significant positive effect on startup performance by fostering a portion of their entrepreneurial capabilities.Theoretical contribution/Originality: This research contributes to the field of entrepreneurship in startup companies. In addition, it provides insight into the millennial generation's entrepreneurship to motivate them to become young entrepreneurs. This research also discusses corporate entrepreneurship.Practitioners/Policy implications: Companies need to know what factors affect startup performance so that they can make policies based on the existing conditions for the creation of quality startup companies.Research limitations/Implications: Based on the research done and the research results obtained, several limitations to the research exist. The questionnaire in this study was closed so that each respondent only answered the answer criteria provided. It could allow each respondent to answer the questionnaire, not by the actual situation. Also, the respondents in this study were only limited according to the level of respondents who were within the sample criteria. In this study, it was only limited to the independent and mediating variables. As for other factors that might affect startup performance, they were not examined.
Predictors of Intention to Interact with Apparel Products on Instagram: Do creativity and Positive Emotion Matter? Wardana, Candra Kusuma; Prasetya, Farid Adi; Maimun, Muhammad Halim; Fatchan, Fuad Hudaya
Jurnal Manajemen Bisnis Vol. 15 No. 2: September 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i2.21841

Abstract

Research aims: This study aims to determine the effect of perceived creativity, positive emotion, affective commitment on people intention to interact.Design/Methodology/Approach: The study procedures were carried out using a quantitative approach and data were collected with online questionnaires from July to December in 2023. The participants were selected using purposive sampling based on specific criteria, such as experience in purchasing products online. A total of 225 participants were selected and analysis was performed using Structural Equation Modelling (SEM) approach with SmartPLS.Research findings: The results showed that perceived creativity had a significant relationship on positive emotion and affective commitment. Positive emotion was shown to have a significant effect on interaction intention. However, perceived creativity had no significant impact on interaction intention of apparel brand. This indicated that creative content was inadequate in attracting Instagram users to interact with brand’s account. The results also showed that positive emotion lacked a significant correlation with affective commitment, while affective commitment had a significant relationship with interaction intention.Theoretical Contribution/Originality: This study provides meaningful contribution to Stimulus-Organism-Response theory by incorporating creativity to assess Instagram social media platform.Practitioners/Policy Implications: These results can assist business owners and social media marketers in developing creative marketing campaigns and building strong bond with their followers.Research Limitations/Implications: One of the limitations of this study is that it only assessed the use of Instagram in the fashion industry. Therefore, future studies are advised to explore different industries and recruit participants with a specific occupation to obtain better understanding of online consumer behavior.
The Impact of Organizational Culture, Leadership Style, and Onboarding Program on Turnover Intention and Job Satisfaction Lathifah, Nurul; Maimun, Muhammad Halim
Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2024: Proceeding ISETH (International Summit on Science, Technology, and Humanity)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/iseth.5384

Abstract

Purpose: The world of work is always undergoing a dynamic and significant transformation. This situation can present new opportunities and challenges for companies. This study aims to analyze the effect of organizational culture, leadership style, and onboarding program on turnover intention and job satisfaction in Millennial and Generation Z employees. Methodology: This research employs quantitative methods, utilizing a probability sampling approach specifically through simple random sampling. The data collection process involves distributing questionnaires with a Likert scale to gather information. This study involved 80 employee respondents who were selected as samples. The data analysis method employed is Partial Least Square (PLS), facilitated by SmartPLS software, encompassing both Outer and Inner model analyses. Results: This study reveals that organizational culture has a positive significant effect on turnover intention, while leadership style has a significant negative effect. Interestingly, the onboarding program also contributed significantly in lowering employees turnover intention. In the context of job satisfaction, leadership style and onboarding program proved to have a significant positive influence, but organizational culture did not show a significant relationship. Applications/Originality/Value: This study recommends that PT POS Indonesia Surakarta Main Branch management implement a comprehensive onboarding program to accelerate the adaptation process for new employees. Employees can more quickly integrate into the company culture, increase productivity, and reduce turnover rates. In addition, onboarding programs can improve employee satisfaction and strengthen their engagement with the company.
Enhancement of packaging quality and digital marketing management for SuleMu soy milk Triastuti Rahayu; Guntur Nurcahyanto; Ima Aryani; Muhammad Halim Maimun; Arum Dyah Ripdianti
Community Empowerment Vol 9 No 9 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.11825

Abstract

SuleMu is a soy milk product produced by KL LazisMu SMP Muhammadiyah 7 (SMP MUTU) Colomadu, Karanganyar Regency, Central Java Province. Although SuleMu packaging has a label, it lacks nutritional information. Additionally, its marketing strategy is still traditional. Therefore, this community service aims to add nutritional information to SuleMu packaging and create a digital marketing platform. The implementation of this program began with coordination, nutritional analysis, packaging label redesign, digital marketing training, the creation of a SuleMu digital marketing platform, and evaluation. The results of the nutritional analysis of SuleMU per 100g were: protein (3.4g), fat (3.3g), sugar (5.1g), crude fiber (2.6g), and calcium (40mg). This data has been added to the new SuleMu label. For digital marketing training, the average pre-test scores for WhatsApp Business and Instagram materials were 72.57 and 73.14, respectively, while the average post-test scores were 87.43 and 81.43. SuleMu also now has digital marketing accounts on Instagram and WhatsApp Business.
Improving marketability and quality of Sulemu soy milk: A community engagement approach to product diversification Rahayu, Triastuti; Nurcahyanto, Guntur; Aryani, Ima; Suryani, Titik; Tyastuti, Erma Musbita; Sari, Siti Kartika; Maimun, Muhammad Halim; Ripdianti, Arum Dyah; Hardianto, Alden Ganendra Madhava Priya
Community Empowerment Vol 10 No 6 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.13197

Abstract

Original "SuleMu" soy milk currently has limited shelf life without refrigeration. Therefore, it is crucial to assist partners in enhancing product competitiveness and diversification. The primary objectives of this community engagement activity were to improve SuleMu's marketability through the addition of new flavors and the provision of nutritional value analysis, as well as to enhance product quality by developing derivative products such as soyghurt and frozen yogurt. The activity stages included: (1) mentoring for the diversification of SuleMu derivative products, (2) nutritional value analysis of derivative products, (3) designing product labels compliant with standards, and (4) conducting a market survey on consumer preferences for SuleMu derivative products. Results indicate that SuleMu is now available in new flavors: melon, chocolate, and strawberry. The nutritional content per 100 grams is 3.4–3.5 grams of soluble protein, 3.3–3.7 grams of fat, 5–5.7 grams of reducing sugars, 2.6–3.6 grams of crude fiber, and approximately 39–40 mg of calcium. SuleMu production increased from 5 kg of soybeans to 6 kg per day. Furthermore, consumers showed high interest in the "Soyoghurt" frozen yogurt derivative product, with 42.4% being very interested and positive evaluations regarding taste (36.1%) and affordable price (29.2%). Overall, this community engagement activity successfully increased SuleMu's production by 17%, and soyghurt demonstrates significant potential for development as a highly competitive new innovation.
Peran Karakteristik Kewirausahaan Islam dan Modal Sosial Islam Untuk Resiliensi UMKM Maimun, Muhammad Halim; Munawir, Hafidh
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.19873

Abstract

Micro, Small and Medium Enterprises (MSMEs) play an important role in socio-economic development in Indonesia. However, MSMEs are more vulnerable to changes that result in losses, because MSMEs have limited resources. The Covid-19 pandemic is a serious challenge for SME operations. The resilience of their MSMEs is a priority during the pandemic. This study was conducted to explore the factors that affect the resilience of SMEs in Solo Raya. Using a quantitative approach, hypothesis testing uses Partial Least Square (PLS). The results obtained that the characteristics of Islamic entrepreneurship and Islamic social capital together have a significant effect on the resilience of MSMEs, especially in the context of Covid-19. The results of the study highlight that improving the characteristics of Islamic entrepreneurship should be prioritized to increase the resilience of SMEs
PELATIHAN PENGELOLAAN SISTEM INFORMASI BERBASIS WEBSITE PADA MI MUHAMMADIYAH PK KARTASURA Ihsan Cahyo Utomo; Imaduddin, Helmi; Widi Widayat; Muhammad Halim Maimun
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 7 No. 3 (2025): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i3.17282

Abstract

Sistem informasi di MI Muhammadiyah PK Kartasura selama empat tahun terakhir tidak dapat dikelola secara optimal oleh admin sekolah akibat kendala teknis, sehingga publikasi informasi dan dokumentasi kegiatan terhambat dan terpaksa hanya dibagikan melalui media sosial dan grup WhatsApp. Untuk mengatasi permasalahan ini, dilaksanakan program pengabdian masyarakat berupa Pelatihan Pengelolaan Sistem Informasi Berbasis Website kepada guru dan petugas Humas MI Muhammadiyah PK Kartasura. Kegiatan ini bertujuan umum memulihkan dan meningkatkan kapabilitas sekolah dalam mengelola sistem informasi berbasis website, sehingga proses sosialisasi dan dokumentasi kegiatan dapat berjalan lebih efektif dan terintegrasi. Secara khusus, program ini mencakup Bidang Teknologi Informasi: pengembangan modul dan pelatihan penggunaan dashboard website untuk menampilkan jadwal kegiatan, pengumuman, serta arsip dokumentasi secara real-time dan Bidang Sumber Daya Manusia: peningkatan keterampilan guru dan petugas Humas melalui lokakarya hands-on, studi kasus, serta pendampingan pasca-pelatihan. Metode pelaksanaan meliputi ceramah interaktif, demonstrasi langsung, latihan praktik pengelolaan konten, dan evaluasi kinerja peserta. Dengan demikian, MI Muhammadiyah PK Kartasura kini memiliki sistem informasi berbasis website yang terkelola dengan baik, memudahkan akses informasi bagi orang tua dan masyarakat kapan pun dan di mana pun. Rekomendasi program selanjutnya adalah pendampingan lanjutan dan penyusunan SOP pemeliharaan rutin system.
Karakteristik Perubahan Organisasi di Industri Furnitur Trangsan Sukoharjo Jawa Tengah Hakim, Lukman; Irawati, Zulfa; Maimun, M. Halim
Prosiding University Research Colloquium Proceeding of The 16th University Research Colloquium 2022: Bidang Sosial Ekonomi dan Psikologi
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan penelitian jangka panjang adalah mengembangkan model pengembangan strategi organisasi pada industri mebel Trangsan Sukoharjo Jawa Tengah. Tujuan penelitian tahun pertama adalah: (1) Menggali penyebab terjadinya perubahan organisasi pada industri mebel Trangsan. (2) Menggali dampak perubahan organisasi pada industri mebel Trangsan. (3) Mengidentifikasi faktor-faktor penghambat perubahan organisasi pada industri mebel Trangsan. Lokasi penelitian berada di industri mebel yang mengalami perubahan strategi pascapandemi Covid-19 sehingga mengalami peningkatan penjualan dan berbasis ekspor. Industri tersebut adalah CV Rattan Kita, CV Primuss Sumber Jaya, Rotan Kita dan CV. Saingan. Jenis penelitian ini menggunakan metode deskriptif kualitatif dengan pendekatan studi kasus. Hasil penelitian menjelaskan penyebab terjadinya perubahan organisasi antara lain: (1) karena perusahaan berusaha memenuhi kebutuhan dan selera konsumen, (2) keinginan untuk selalu meningkatkan penjualan produk mabel dan rotan, (3) karena pemerintah dorongan, (4) peningkatan pemenuhan kebutuhan furnitur, (5) gangguan rantai pasok global. Konsekuensi dari perubahan organisasi antara lain: (1) peningkatan volume permintaan atau pesanan yang diterima industri, (2) kenyamanan dan kepercayaan karyawan dalam bekerja, (3) perubahan sistem operasional industri furnitur, (4 ) peningkatan upaya promosi yang semula fokus di dalam negeri. menjadi promosi luar negeri, (5) kemudahan pengadaan bahan baku rotan.
Pemanfaatan Digital Marketing Pada Pondok Pesantren Tahfidz Al-Qur’an Ath-Thohiriyah Muhammadiyah Maimun, Muhammad Halim; Kussudyarsana; Huda Kurnia Maulana; Ahmada Auliya Rahman; Ihsan Cahyo Utomo
Abdi Psikonomi Vol 3, No 1 (2022): Juni 2022
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v3i1.738

Abstract

Abstrak Pondok Pesantren Tahfidz Al-Quran Ath-Thohiriyah Muhammadiyah (PPTA Ath-Thohiriyah Muhammadiyah) merupakan Amal Usaha Muhammadiyah (AUM) yang fokus dalam pembelajaran menghafal Al-Qur’an. Permasalahan utama yang dihadapi PPTA Ath-Thohiriyah Muhammadiyah adalah sulitnya mencari santri. Untuk meningkatkan jumlah santri PPTA Ath-Thohiriyah Muhammadiyah merencanakan mengganti model pemasaran konvensional menjadi pemasaran digital. Permasalahan yang dihadapi PPTA Ath-Thohiriyah Muhammadiyah untuk penyelenggaraan pemasaran digital yaitu: (1) Pemasaran dilakukan PPTA Ath-Thohiriyah Muhammadiyah masih konvensional, (2) Media branding dan pemasaran online dimiliki oleh PPTA Ath-Thohiriyah Muhammadiyah belum dikelola dengan baik (3) Lemahnya pengetahuan dan ketrampilan pengurus PPTA Ath-Thohiriyah Muhammadiyah dalam produksi konten digital dalam pemasaran digital. Kegiatan pengabdian kepada masyarakat ini dilakukan dalam bentuk pelatihan dan pendampingan kepada pengurus Pondok Pesantren Tahfidz Al-Quran Ath-Thohiriyah Muhammadiyah. Proses kegiatan yang dilakukan, antara lain: (1) sosialisasi dan persiapan pengabdian (2) pelatihan dan pendapingan digital marketing, branding , konten digital dan sosial media. Abstract Tahfidz Al-Quran Islamic Boarding School Ath-Thohiriyah Muhammadiyah (PPTA Ath-Thohiriyah Muhammadiyah) is a Muhammadiyah Business Charity (AUM) focusing on memorizing the Qur'an. The main problem faced by PPTA Ath-Thohiriyah Muhammadiyah was the difficulty of finding students. To increase the number of students, PPTA Ath-Thohiriyah Muhammadiyah planned to on digital marketing, in place of the current conventional marketing model focus. The problems faced by PPTA Ath-Thohiriyah Muhammadiyah for implementating digital marketing were: (1) Marketing carried out by PPTA Ath-Thohiriyah Muhammadiyah was still conventional, (2) Media branding and online marketing owned by PPTA Ath-Thohiriyah Muhammadiyah was not managed properly (3) Lack of knowledge and skills of PPTA Ath-Thohiriyah Muhammadiyah administrators in digital content production and digital marketing. This community service activity was carried out in the form of training and mentoring for the management of the Tahfidz Al-Quran Ath-Thohiriyah Muhammadiyah Islamic Boarding School. The process of activities carried out included: (1) socialization and preparation for service (2) training and assistance for digital marketing, branding, digital content and social media. Kata Kunci : pesantren, digital marketing, branding, konten, sosial media
Exploring the Connection between Entrepreneurship and Family Business in Indonesian Family SMEs Kussudyarsana, K; Maimun, Muhammad Halim
Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2019: Proceeding ISETH (International Summit on Science, Technology, and Humanity)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/iseth.1415

Abstract

Family business is an important business entity that contribute to the world economy, including Indonesia. This study explored the linkages between family business and entrepreneurship in Indonesia. Several business aspects where investigated in this study included financial and human capital, and business governance. Purposive sampling will be used as a sampling design of this research. The Samples of this research are the entrepreneurs who start the business. This research will use mixed method, combine between qualitative and quantitative research. In here, qualitative method is conducted through interview and focuses group discussion, while quantitative method with questionnaire. Some question about the activities and resources during business start up were asked to them. During the process interview, the explanations were recorded and some critical information was outlined, and rewrites in paper work.