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All Journal Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) International Journal of Islamic Economics and Finance (IJIEF) Dinamisia: Jurnal Pengabdian Kepada Masyarakat Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) Journal of Islamic Monetary Economics and Finance SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Community Empowerment International Journal of Educational Management and Innovation (IJEMI) Jurnal IPTEK Bagi Masyarakat Prosiding Konferensi Nasional PKM-CSR JUARA: JURNAL WAHANA ABDIMAS SEJAHTERA Jurnal AKAL: Abdimas dan Kearifan Lokal JURNAL ABDIKARYASAKTI Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Media Ekonomi JURNAL ABDI MASYARAKAT INDONESIA (JAMIN) Jurnal Pengabdian Pada Masyarakat Dirkantara Indonesia Journal of Nonformal Education
Dida Nurhaida
Fakultas Ekonomi Dan Bisnis, Universitas Trisakti, Indonesia
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Collaborative Waste Management Initiatives with Local Communities in Sidamukti Village, Pandeglang, Banten Nurhaida, Dida; Binartha, Ciptadhi Tri Oka; Effendi, Harris; Busnetty, Ida; Ischak, Mohammad; Maulani, Mustamina; Kurniawan, Wawan
Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement) Vol 11, No 4 (2025): December
Publisher : Direktorat Pengabdian kepada Masyarakat Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jpkm.98510

Abstract

Global waste generation continues to intensify environmental pollution and contribute to climate change, with municipal solid waste projected to increase substantially by 2050. In Indonesia, rapid urbanization has resulted in approximately eight million tons of waste produced daily in major cities, highlighting the urgent need for improved waste management systems and greater public awareness. In Banten Province – particularly in Sidamukti Village, a coastal area in Pandeglang Regency – these challenges are further exacerbated by insufficient waste management practices. To address these issues, Universitas Trisakti implemented a Community Service Program (PKM) in Sidamukti Village aimed at strengthening waste management practices and increasing community knowledge of health and hygiene. Program activities included health and hygiene (PHBS) awareness sessions, shell-craft training, eco-enzyme production, composting, and the establishment of a waste bank. The methods employed consisted of workshops, hands-on training, and community engagement activities. A paired-sample t-test was used to assess the effectiveness of the interventions. The results showed significant improvements in PHBS practices as well as in participants’ skills in crafting, eco-enzyme production, composting, and waste bank management. These findings demonstrate the effectiveness of the PKM initiative in enhancing community-based waste management and promoting environmentally responsible practices.
Digital branding for Curug Luhur: Empowering community-based tourism through social media and content creation Effendi, Harris; Nurhaida, Dida; Rezandi, Fajar; Winoto, Andre; Wardani, Ardila Puspita Kusuma
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15128

Abstract

Digital literacy gaps among rural tourism managers often hinder the promotion of local potential. This community service program aims to enhance the digital promotion capacity of Curug Luhur natural tourism managers in Sukabumi through social media management and content creation training. The approach integrates digital storytelling and digital branding strategies based on local wisdom. Implementation methods included smartphone-based photography/videography workshops and intensive mentoring on digital business account management. Evaluation results showed significant improvements: consistency in promotional content posts increased by 65%, technical skills in account creation rose by 60%, and understanding of digital performance analytics grew by 55%. Beyond technical aspects, the program successfully fostered a sense of belonging among participants, who now actively serve as community-based content creators and tourism ambassadors. This initiative demonstrates that digital literacy empowerment is an effective catalyst for strengthening the image of sustainable tourism destinations at the local level.
Enhancing Community-Based Rural Tourism through Master planning, Business Models, and Branding in Curug Luhur, Ambarjaya, Sukabumi Nurhaida, Dida; Rezandi, Fajar; Effendi, Harris; Alfiansyah, Alif; Aryaseta, Ariel; Abdullah, Muhammad Fathir; Valencia, Erin
SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Vol. 6 No. 2 (2025)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/spekta.v6i2.14474

Abstract

Background:  This community service program aimed to develop Curug Luhur as a sustainable rural tourism destination in Desa Ambarjaya by strengthening local capacity in participatory spatial planning, business model development, and digital destination branding. The objective was to integrate these components into a community-based tourism framework that supports environmental sustainability, economic viability, and local governance. Contribution: The program empowered 20 local stakeholders, including village officials, community organizations, and the youth group Bina Muda Group, as well as 11 micro, small, and medium enterprises (MSMEs) from culinary, handicraft, and service sectors. It fostered cross-sector collaboration, enhanced community ownership, and supported MSME integration into the local tourism value chain. Method: A participatory action approach was applied, combining Participatory Rural Appraisal (PRA), site surveys and spatial mapping, focus group discussions (FGDs) for master planning and architectural design, business management training using SWOT analysis and the Business Model Canvas (BMC), MSME empowerment activities, and digital branding and social media workshops. Results: The program produced a community-endorsed tourism master plan, participatory architectural design proposals, strategic business models for tourism activities, and a locally grounded destination brand supported by digital promotion tools. Participant evaluation showed high overall satisfaction (average score: 4.6/5), improved entrepreneurial skills, and stronger community commitment to tourism development. Conclusion: The integration of participatory master planning, business model innovation, and digital promotion effectively strengthened the institutional, economic, and promotional foundations of Curug Luhur. This approach demonstrates a replicable model for sustainable, community-driven rural tourism development in Indonesia.
Co-Authors Abd Rahman, Nur Hayati Abdullah, Muhammad Fathir Agusinta, Lira Ai Kartini Ai Kartini AJi Kusuma Wijaya Alfiansyah, Alif Alisa, Irma Ade Amirul Faiz Bin Osman Amran, Ellyana ANDRIANSYAH Andriansyah Andriansyah Angga Prasetya Angga Prasetya Aqilah Nazla Shafira Ardiyanto Ardiyanto Arif Nurudin Arsiyanti, Fauziah Aryaseta, Ariel Balqis Yuniar Putri Binartha, Ciptadhi Tri Oka Dety Nurfadilah Dian Octaviani Eleonora Sofilda Erie Riza Nugraha Erin Valencia Fajar Rezandi Fajar Rezandi Farida Jasfar, Farida Fatmikasari, Nurlida Fauziah Arsiyanti Feranika Husodo Fitri Nurhasna Amalia Fitri Nurhasna Amalia Haq, Aqamal Harris Effendi HARYADI, Ekananda Hasna, Thazqia Dhia Helda Cintia Henny Setyo Lestari Hotman Tohir Pohan Hotman Tohir Pohan, Hotman Tohir Ida Busnetty Irma Ade Alisa Ischak, Mohammad Iskandar, Layla Nurina Kartika Islami, Wardah Jayaprawira, Acep Riana K, Nurhaliza Adinda Kartini, Ai Khomsiyah Khomsiyah Khomsiyah Khomsiyah Khomsiyah, Khomsiyah Kusuma Wijaya, Aji Maulani, Mustamina Mona Adriana Patriyasa Muhammad Yudhi Lutfi Muhammad Zilal Hamzah Muhammad Zilal Hamzah, Muhammad Zilal Muhammag Agil Munawar Munawar, Muhammad Agil Munawar, Muhammag Agil Nanda Ayu Lestari Nuraini Chaniago Nurhaliza Adinda Octaviani, Dian Putri, Balqis Yuniar Qolbiyyah, Qoriatul Qoriatul Qolbiyyah Rifki Ismal Rinaldi Rustam SATISPI, EVI Shafrani Dizar Sudarmawan Samidi Sumiyarti Sumiyarti, Sumiyarti Suteja, Syalendra Malik Syalendra Malik Suteja Tarti, Tarti Taufiqurokhman TAUFIQUROKHMAN, TAUFIQUROKHMAN Thazqia Dhia Hasna Tulus Tahi Hamonangan Tambunan, Tulus Valencia, Erin Wardani, Ardila Puspita Kusuma Wawan Kurniawan Willy Arafah, Willy Winoto, Andre Yolanda Masnita Siagian