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All Journal International Journal of Community Service Learning Rainbow : Journal of Literature, Linguistics and Cultural Studies Citradirga : Jurnal Desain Komunikasi Visual dan Intermedia ASAWIKA: Media Sosialisasi Abdimas Widya Karya Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Journal of Community Development Jurnal Kajian Seni Sainsbertek Jurnal Ilmiah Sains & Teknologi Jurnal Pengabdian Barelang Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat Prosiding Seminar Nasional Kusuma KOPEMAS Jeskovsia (Jurnal Desain Komunikasi Visual Asia)
Nugroho, Didit Prasetyo
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences

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Negarakertasurat: Rancangan Karya Seni Media Berbagi Pesan kepada Pemimpin di Ruang Publik Zuhkhriyan Zakaria; Didit Prasetyo Nugroho; Feryska Ayu Faradila Pramesti
Prosiding Seminar Nasional Kusuma Vol 2 (2024): Prosiding Seminar Nasional Kusuma
Publisher : LPPM UWKS

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Abstract

Latar belakang: Negarakertagama menjadi karya paling populer dari Kejayaan Majapahit, ini merupakan bentuk apresiasi seorang pujangga kepada Raja/Pumpinan. Spirit partisipatisi ini menginspirasi untuk dibangkitkan kembali. Meski hari ini publik semakin aktif dan  dinamis mengomentari kinerja pemerintahan dan proses bernegara terpampang yang media sosial. Namun wahana artistik ruang publik (fisik) belum banyak menggunakan gagasan ini. Tujuan: penelitian pengembangan desain ini adalah mengkaji dan merancang karya seni media yang berfungsi sebagai elemen artistik untuk menyampaikan pesan kepada pemimpin di ruang publik. Metode: eksplorasi rancangan yang melibatkan proses riset etik dan emik, serta penciptaan karya berbasis eksperimentasi yang mempertimbangkan aspek perenungan dan pembentukan. Hasil: 1) inspirasi gubahan dari Negarakretagama menjadi proyek bertajuk Negarakretasurat; 2) pendekatan interdisipliner, karya seni media ini mengintegrasikan estetika seni visual dan desain media sebagai sarana ekspresi sosial, politik, dan budaya. Berfungsi menciptakan ruang yang memungkinkan dialog dan partisipasi aktif antara masyarakat dan pemimpin; dan 3) proyek ini memanfaatkan medium surat, baik dalam bentuk fisik maupun digital, sebagai alat komunikasi kreatif yang menghubungkan suara publik dengan para pemimpin. Kesimpulan: Rancangan Negarakertasurat menekankan pentingnya seni sebagai jembatan dalam komunikasi publik yang dapat menggerakkan perubahan sosial.
PENDAMPINGAN ANALISIS SITUS DAN GALERI PORTOFOLIO DARING DEWAN KESENIAN MALANG Soetam Rizky Wicaksono; Didit Prasetyo Nugroho; Felik Sad Windu Wisnu Broto; Paulus Lucky Tirma Irawan
Konferensi Nasional Pengabdian Masyarakat (KOPEMAS) #5 2024 Konferensi Nasional Pengabdian Masyarakat (KOPEMAS) 2021
Publisher : Konferensi Nasional Pengabdian Masyarakat (KOPEMAS) #5 2024

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Abstract

DKM (Dewan Kesenian Malang) merupakan lembaga yang ditugaskan menjadi mitra pemerintah daerah, khususnya kota Malang.  Salah satu tujuan utama dari DKM yang mengalami kendala adalah menjadi fasilitator dari seniman akibat kurangnya pendataan portofolio dari seniman. Portofolio dikumpulkan secara manual, khususnya bagi seniman bergenre tradisional, sedangkan bagi seniman muda yang merambah dunia digital, portofolio tersebar di beragam media internet. Karenanya dibutuhkan media untuk melakukan pengumpulan, pengkategorian sekaligus distribusi kembali portofolio hasil karya para seniman yang dikelola oleh DKM. Pendampingan yang dilakukan ini merupakan tahapan awal dari pembuatan situs untuk galeri daring, dikarenakan kompleksitas data serta proses interview yang cukup lama serta biaya yang tidak sedikit, maka di tahapan pertama ini dilakukan terlebih dulu proses analisis hingga selesai. Hasil awal aktifitas berupa diagram use case serta sitemap merupakan rangkuman dari proses brainstorming serta diskusi antara tim pengabdi dengan pihak pengurus sehingga menghasilkan rancangan yang menjadi dasar eksekusi situs di tahapan kedua dari aktifitas pengabdian. Kendala komunikasi akibat adanya PPKM darurat pada akhirnya dapat dilewati sehingga tujuan akhir telah selesai dilaksanakan
KOSMOPOLITANISME DIGITAL: SEBUAH TAWARAN STRATEGI KEBERLANJUTAN SENI DAN BUDAYA TRADISI DI ERA DIGITAL Nirwana, Aditya; Nugroho, Didit Prasetyo
Jurnal Kajian Seni Vol 11, No 1 (2024): Jurnal Kajian Seni Vol 11 No 1 November 2024
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jksks.96624

Abstract

Seni dan budaya tradisional dihadapkan pada tantangan yang signifikan dalam mentransmisikan nilai-nilainya dari satu era ke era berikutnya. Kehadiran teknologi mutakhir menjadi pendorong utama percepatan evolusi budaya. Namun, globalisasi, yang didorong oleh teknologi mutakhir, sering dianggap sebagai ancaman terhadap seni dan budaya tradisional. Di samping berpotensi menghilangkan kemampuan kebudayaan dalam bertransformasi, agar dapat terus berlanjut, sikap ultra-konservatisme budaya juga tidak relevan bahkan dengan kebudayaan itu sendiri yang pada dasarnya bersifat dinamis dan terus bertransformasi seiring waktu. Dalam bentuk conceptual paper dan dengan metode studi pustaka, tulisan ini berupaya untuk menawarkan suatu “jalan ketiga”, yakni “kosmopolitanisme digital” di tengah-tengah dua kutub ekstrim ultra-konservatisme budaya dan sikap teknofilia yang diharapkan dapat menjadi suatu “model” sikap (pada tataran personal) yang dapat digunakan oleh para pengemban kebudayaan untuk mengembangkan kebudayaan tradisional di era teknologi digital, khususnya di dalam realitas digital media sosial. Kosmopolitanisme digital mengacu pada pandangan atau sikap yang mencerminkan pemahaman, keterlibatan, dan identitas yang melintasi batas-batas geografis dalam era digital. Kosmopolitanisme digital, dapat menjadi suatu strategi, sekaligus jembatan antara keberlanjutan budaya dan pengaruh global, memberikan peluang baru dan tantangan untuk pelestarian dan pengembangan kesenian tradisional dalam era digital.
Perancangan Corporate Identity Sebagai Media Promosi Untuk Museum Panji didit prasetyo nugroho
Jurnal Desain Komunikasi Visual Asia Vol 2 No 2 (2019): Volume 2 Nomor 2 (5)
Publisher : Lembaga Penelitian Pengembangan dan Pengabdian Kepada Masyarakat STMIK Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jeskovsia.v2i2.321

Abstract

The story of Panji is a native culture of Javanese society that has spread to foreign countries. The human values in the Panji stories are an integral part of Javanese culture. The Panji Museum which is a place to preserve and maintain that the Panji culture is not lost to the times will soon be ready to be opened to the general public. However, the Panji Museum currently does not have a visual identity to introduce and promote its existence. The purpose of this study was to design a visual identity design from Panji Museum in the form of corporate identity as a promotional medium. It is hoped that this research can produce corporate identity designs in the form of logos, museum catalogs, museum merchandise, posters and booklets that are in accordance with the characteristics of the Panji Museum.
PROGRAM KEMITRAAN MASYARAKAT STIMULUS JAJANAN SEHAT PADA TK/PAUD KOSAYU MALANG Triwijayati, Anna; Melany, Melany; Broto, Felik Sad Windu Wisnu; Wilujeng, Lilis Lestari; Nugroho, Didit Prasetyo; Prasetya, Bintang Pramudya Putra
International Journal of Community Service Learning Vol. 4 No. 2 (2020): May 2020
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (688.898 KB) | DOI: 10.23887/ijcsl.v4i2.20923

Abstract

Konsumen anak mulai aktif membeli jajanan ketika memasuki usia sekolah sehingga bagi Taman Kanak-kanak, penting untuk menanamkan pembelajaran tentang jajanan sehat sebagai bekal ketika masuk sekolah dasar. Permasalahannya adalah sekolah belum memiliki materi jajanan sehat dalam materi ajar dan program edukasi jajanan sehat yang menarik bagi anak. Mitra program adalah sekolah Taman Kanak-kanak Yayasan Kolese St. Yusuf (Kosayu) Malang. Tujuan dari program pengabdian kepada masyarakat ini adalah memberikan pelatihan tentang jajanan, kantin dan lingkungan sekolah yang sehat, konten dan metode pengajaran dalam jajanan sehat, serta alat bantu pengajaran jajanan sekolah yang interaktif dan menarik bagi siswa yakni dengan food model. Hasil pelatihan yang diperoleh adalah bahwa sekolah dan para guru telah memahami pentingnya pembelajaran jajanan sehat dalam kurikulum, mampu membuat materi, metode dan model contoh belajar interaktif untuk siswa. Tindak lanjut dari pembelajaran ini adalah bahwa materi tentang jajanan sehat diadopsi dalam konten belajar/kurikulum sekolah.Kata-kata kunci: Jajanan sehat, Taman Kanak-Kanak, Media belajar interaktif, konsumen anak, sekolah Child consumers start actively buying snacks when entering school age so for kindergartens it is important to instill learning about healthy snacks as provisions when entering elementary school. The problem is that schools do not have healthy snacks in teaching materials and healthy snacks education programs that are attractive to children. The program partners are the Kindergarten College Foundation St. Yusuf (Kosayu) Malang. The purpose of this community service program is to provide training on snacks, canteens and a healthy school environment, content and teaching methods in healthy snacks, as well as interactive and interesting teaching tools for school snacks for students using food model. The training results obtained are that schools and teachers have understood the importance of learning healthy snacks in the curriculum, able to create interactive learning materials, methods and models for students. The follow up of this lesson is that material about healthy snacks is adopted in the learning content / school curriculum. Keywords: Healthy snacks, kindergarten, interactive learning media, child consumers, school
PERANCANGAN ADAPTASI CERITA RAKYAT “RANGKAYO HITAM” DALAM BENTUK KOMIK DIGITAL UNTUK MEMPERKENALKAN BUDAYA DAERAH PROVINSI JAMBI DI KALANGAN REMAJA USIA 15 – 25 TAHUN Prasetya, Dimas; Sukmaraga, Ayyub Anshari; Nugroho, Didit Prasetyo
Sainsbertek Jurnal Ilmiah Sains & Teknologi Vol. 5 No. 2 (2025): Maret - Sainsbertek Jurnal Ilmiah Sains & Teknologi
Publisher : Ma Chung Press, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/sb.v5i2.337

Abstract

Teenagers today are less interested in traditional culture. This is due to technological advancements that make the younger generation addicted to gadgets and outside culture. This threatens the existence of traditional culture. One of the threatened cultures is folklore. There are thousands of folktales throughout Indonesia that teach moral values and character education to children and adolescents. Therefore, it is important to reintroduce folklore to the younger generation by adapting it into media that is close to teenagers, namely digital media. One of the lesser-known folktales is a story from Jambi Province. One of them is entitled Rangkayo Hitam. The design of the folklore comic "Rangkayo Hitam" utilizes digital media, namely LINE Webtoon as the main media for reading stories designed by the author. Comic media was chosen because there are illustrations and dialog arranged in sequence according to the chronology of the story, and digital-based so that it can be accessed easily anytime and anywhere. The results of designing a digital comic "Rangkayo Hitam" in the form of comic illustrations with a size of 800 x 1280 pixels that have been uploaded to the LINE Webtoon application in JPG format. This comic consists of 5 episodes with a minimum of 30 panels in each episode. The author also designed supporting media in the form of t-shirts, acrylic standees, tumblers, mugs, mouse pads, acrylic keychain, hat, and poster.
PERANCANGAN BUKU FOTOGRAFI ESAI “TREATS AND TEMPTATIONS” TENTANG KUE PASTRY UNTUK MENINGKATKAN MINAT MASYARAKAT DI KOTA MALANG TERHADAP KUE PASTRY Billina, Aulia Salsa; Nugroho, Didit Prasetyo; Nirwana, Aditya
Sainsbertek Jurnal Ilmiah Sains & Teknologi Vol. 5 No. 2 (2025): Maret - Sainsbertek Jurnal Ilmiah Sains & Teknologi
Publisher : Ma Chung Press, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/sb.v5i2.339

Abstract

Malang City has the potential to support economic growth through adequate infrastructure for industry, tourism, education and dynamic culinary delights. Pastry trend is one of an iconic public craze in Malang City, so many cafes or bakeries sell various pastry variants in Malang City especially for those who worls as a food photography. However, there is a lack of promotion at cafes or bakeries in Malang City that provide pastry variant menus, which has an impact on potential public interest. Therefore, media informatin is needed to helps people who are interest in visiting cafes that provide pastry variants with good taste and attractive visuals, through a design that aims to get a visualization of the concept through the media of a photography essay book contains of an information about cafe pastry in town. The design methods used are qualitative data collection methods and creative communication design methods. This photography essay book contains information about pastry also the photos of pastry food, with a book size of 20 x 20 cm with a total of 128 pages, full color, bound, and using a hardcover. The conclusion of this design is to obtain a visualization of the concept of a photography essay book to provide information about pastry through photo visualization accompanied by narration through books and supporting media such as notepads, tote bags, keychains, tumblers, stickers and postcards.
PERANCANGAN INSTAGRAM GUIDEBOOK DAN KONTEN PROMOSI BRAND INFINITE APPAREL UNTUK MENJANGKAU TARGET PASAR USIA 17-30 TAHUN DI KOTA MALANG Kurniawan, Michael Nathanael; Pratama, Bintang Pramudya Putra; Nugroho, Didit Prasetyo
Sainsbertek Jurnal Ilmiah Sains & Teknologi Vol. 6 No. 1 (2025): September - Sainsbertek Jurnal Ilmiah Sains & Teknologi
Publisher : Ma Chung Press, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/sb.v6i1.385

Abstract

The rapid growth of social media usage, especially Instagram, has created significant opportunities for local brands to strengthen their identity and expand their market reach. Infinite Apparel, a local clothing brand from Malang with a modern spiritual concept, has yet to develop a directed visual communication strategy, resulting in low brand awareness among the target audience aged 17-30 in Malang City. This study aims to design an Instagram Guidebook and promotional visual content as a strategic solution to build brand identity and enhance audience engagement. The design process follows the Design Thinking framework, which consists of five phases: empathize, define, ideate, prototype, and test. Data collection was carried out using a mixed-method approach (qualitative and quantitative) through interviews with the brand owner, competitor content observation, literature review, and questionnaire distribution to the target audience in Malang. The main outcomes of the design include a comprehensive Instagram Guidebook containing visual and communication style guidelines, as well as promotional content designs for formats like feed, reels, and stories. Additionally, supporting media such as product mockups were also designed. Implementation test results of the guide showed that 80% of the content produced by designers complied with the established visual standards, proving the guidebook's effectiveness in maintaining consistency and strengthening the brand's visual identity on the digital platform.
PERANCANGAN VIDEO IKLAN UNTUK MENUNJANG PEMASARAN CLUB BOLA BASKET BIMASAKTI MALANG Sugiarto, Jonathan Victor Abriliyan; Bakti, Amar Ma’aruf Stya; Nugroho, Didit Prasetyo
Sainsbertek Jurnal Ilmiah Sains & Teknologi Vol. 6 No. 1 (2025): September - Sainsbertek Jurnal Ilmiah Sains & Teknologi
Publisher : Ma Chung Press, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/sb.v6i1.390

Abstract

The development of sports culture, particularly basketball, in Malang City has led to the emergence of many new basketball clubs, resulting in increasingly fierce competition. Bimasakti Malang Basketball Club, as one of the senior clubs, faces challenges to remain relevant and widely recognized by the public. This study aims to design a promotional advertisement video based on videography as an effective medium to reach target audiences and strengthen the club's image in an increasingly visual digital era. The method used in this design is a qualitative descriptive method, with data collection techniques including interviews, observations, documentation, and literature studies. The production process of the promotional video is carried out in three main stages: pre-production, production, and post-production, emphasizing cinematography, digital promotion strategies, and visual storytelling techniques. The target audience focuses on individuals aged 16–50 years, including both active sports enthusiasts and parents who are decision-makers for their children. The result of this design is a promotional advertisement video capable of attracting audience attention through social media, increasing engagement and interest in joining Bimasakti Club. This design also provides practical contributions to students, educational institutions, and the general public in understanding the importance of visual media in sports marketing strategies. Videography is proven to be not only a documentation tool but also a strategic communication tool that builds image, emotion, and connection with the audience more deeply.
PERANCANGAN VIDEO MUSIK BERJUDUL "SIDE BY SIDE" SEBAGAI MEDIA PROMOSI BAND SLOWRIGHT Rahman, Augie Bahtiar; Pratama, Bintang Pramudya Putra; Nugroho, Didit Prasetyo
Sainsbertek Jurnal Ilmiah Sains & Teknologi Vol. 6 No. 1 (2025): September - Sainsbertek Jurnal Ilmiah Sains & Teknologi
Publisher : Ma Chung Press, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/sb.v6i1.404

Abstract

The development of the digital music industry has opened up new opportunities for independent musicians like Slowright, a band from Malang with reggae, ska, rap, and hip hop fusion genres, to promote their work. Music videos have become a crucial promotional medium because they can convey the narrative, identity, and aesthetic values of a musical work. Therefore, this research aims to design and produce the "Side by Side" music video for the Slowright band as an effective promotional tool. The method used is descriptive-qualitative with a 5W+1H approach. Data collection was carried out through interviews with band members, observation of music video trends, and documentation of song lyrics and band branding. Data analysis was used to identify visual needs that match the character of the song "Side by Side," understand the band's visual communication style, and recognize the aesthetic preferences of the target audience. The results show that the music video design was successfully implemented, where the main message of the song about loyalty and friendship was visualized with a casual and cinematic concept inspired by 90s hip-hop aesthetics. The production process was carried out at Toko Avia and Eleven Clan Burger in Malang on June 20, 2025. The final music video has a resolution of 4K UHD 3840 x 2160 in H.264 format. This video not only serves as an aesthetic promotional medium but also strengthens the band's image and provides a practical contribution to students.  
Co-Authors Aditya Nirwana Aldrin Yohanes Ferdinandus Alfonsin Celly Stella Anastasia Jovita Paskalina Andreas Febriano Rinaldy Anna Triwijayati AYYUB ANSHARI SUKMARAGA Bakti, Amar Ma’aruf Stya Billina, Aulia Salsa Bintang Pramudya Putra Prasetya Broto, Felik Sad Windu Wisnu Daniel Chandra Kurniawan Eric Sutanto Evelyne Afriliana Gultom Evelyne Cerelia Hadikusuma Felik Sad Windu Wisnu Broto Felik Sad Windu Wisnu Broto Ferdy Tjiptoraharjo Feryska Ayu Faradila Pramesti Grace Abigail Wijaya Putri Hanif, Gabiella Joshua Lim Kurniawan, Michael Nathanael Lalu Ikhwanul Satya Negara Meindanu Dimas Prasetyo Melany, Melany Natasa Pratama Nathania Handoko Patricia Abigail Wijaya Paulus Lucky Tirma Irawan Prasetya, Dimas Putri, Patricia Yuliana Endra Rahmadyanto, Sultan Arief Rahman, Augie Bahtiar Rudy Setiawan Sahala Manalu Santi Widyaningrum Septian Evan Prasetya Setiawan, Rudy Soetam Rizky Wicaksono Stefanus Wijaya Sugiarto, Jonathan Victor Abriliyan Sukaton, Ounu Zakiy Sultan Arif Rahmadianto Suyono, Kevin Jonathan Teguh Oktiarso, Teguh Tiffany Yosephine Wilujeng, Lilis Lestari Yung, Valeria Li YURIDA EKAWATI, YURIDA Yustika Dewi Zuhkhriyan Zakaria