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All Journal Jurnal Pendidikan Kewarganegaraan Undiksha Jurnal Online Mahasiswa (JOM) Bidang Teknik dan Sains Jurnal Kultur Demokrasi CESS (Journal of Computer Engineering, System and Science) Jurnal Ilmiah Universitas Batanghari Jambi Seminar Nasional Teknologi Informasi Komunikasi dan Industri PROCESSOR Jurnal Ilmiah Sistem Informasi, Teknologi Informasi dan Sistem Komputer Benchmarking: Jurnal Manajemen Pendidikan Islam Jurnal Ilmiah Media Sisfo Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Jurnal Akuntansi dan Keuangan Jurnal Ilmiah Raflesia Akuntansi Jurnal Ilmiah Sistem Informasi dan Ilmu Komputer Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis E-JRM Islamic Education Studies: An Indonesian Journal Jurnal Yudistira Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan Semantik : Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya Indonesian Journal of Islamic and Social Science (IJISS) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Inovasi Ekonomi Syariah dan Akuntansi Journal of Language and Literature Education (JoLaLE) ROCE : Jurnal Pertanian Terapan Jurnal Rekayasa Informasi Jurnal Cakrawala Maritim Journal of Mechanical Engineering and Fabrication
Edi Saputra
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Journal : E-JRM

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Analisis Store Atmosphere, Keragaman Produk, Dan Kualitas Pelayanan Terhadap Minat Beli Konsumen (Studi Kasus Halalan Mart Sukorejo, Kabupaten Pasuruan) Edi Saputra; Rois Arifin; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 08 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThe purpose of research is to analyze the effect of store atmosphere, product diversity, and service quality on consumer buying interest at Halalan Mart Sukorejo. The population in this study are consumers of Halalan Mart. The sampling technique used purposive sampling with a sample size of 90 respondents to Halalan Mart consumers. The method used in processing data using a quantitative approach with multiple linear regression analysis tools through the IBM SPSS 25 application program (statistical product and service solutions). From data management, it is found that store atmosphere and product diversity have a positive and significant effect on consumer purchase interest, while service quality does not, and simultaneously the three independent variables have a significant effect on consumer purchase interest. Keywords: Analysis Store Atmosphere, Product Diversity, Service Quality, Purchase Interest
Co-Authors Abbel Adriansyah Adfa Aditiya Afriyadi Afriyadi Ahmad Saparudin Aldrich Azka Fiqriah Alfajra Alfajra Alfira Arjan Amalia Putri Al Amin Angela Wulandari Anugrah Pritama Arde Ari Prayitno ARIEF RIO MAULANA Aryani, Reni Asfa Mutiara Ahmad Pabulo Bahruddin Bukhari Bukhari Candra Widjaya Candra Wijaya Christina Mutiara Ishak Cut Delsie Hasrina Daisy JP Darnelly Darnelly Desyan Ria Dhifiya Ardhana Didik R Iswantoro Dodi Mario Panjaitan Dwi Setia Ningsih Dyandra Sastra Wardani EDI SAPUTRA Eka Rahmi Elmarisa Nasrul Fathulloh . Felita Jekri Fitriadi, Nuzuli Gusmi Kholijah Haezrah Oktavini Handoko Handoko Handoko Hanni Fridena Hendreo, Chornolius Hidwal Hamda I Wayan Kertih I Wayan Lasmawan Ikke Windiya Irawan Suntoro Isrania Isrania Jefri Marzal Kasful Anwar Khaira, Ulfa Khais Aini Khalikussabir, Khalikussabir KRISTINA WIJAYA M. Ari Prayitno M. Budi Utomo M. Mona Adha Mauladi Mauladi May Rifany Meilin Meilin Muhammad Adfa Aditiya Muhammad Razi A Muhammad Razi A. Muhammad Sazali Munazar Munazar Mutia Putri Dewi Apriyanti Natalie Ernantonio Nia Pratiwi Niken Rarasati Niko Akbar Nova Suresti Nur Istiani Nur Suaimah Putri Hazmawati Qoriyah Emilisa Rahman Sastrawan B51109060 Rahmat Arian Rahmat Fadila Rahmatina Aulia Rasti Anggraini Reza Fahmi Rina Devianty Riris Nurkholidah Rambe Rizky Akbar Rois Arifin Shinta Nabila Hsb Syamsu Nahar Syarif Muhammad Ilham Tasdik Ilhamudin Teuku Zia Zuliansyah Toliang, Ermina Tri Suratno Tri Sutrasno Yani Riyani Yarzan Munakalla Yohanes Adi Nugroho Yulfrita Adamy Yulia Oktarina Yuliana Yuliana Yunida Pangastuti