Claim Missing Document
Check
Articles

Found 28 Documents
Search

THE INFLUENCE OF SERVICE QUALITY ON BRAND IMAGE IN THE COMMUNITY(Case Study at Bank Bjb Sukajadi Branch) Tresnadi, Rama; Mulyani, Sri Rochani; Aripin, Zaenal
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 2 (2024): Jesocin - Januari
Publisher : Organisasi Kreatif Indonesia Emas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to assess the extent of the influence of Service Quality (SerQual) on brand image at PT Bank Bjb Sukajadi Branch. This research has important relevance given the intense competition among banks and non-bank financial institutions. By taking a sample of customers who were borrowers and depositors during the period 2019 to 2021, 100 respondents were involved in this study. The research method used is a quantitative approach with multiple regression analysis. The results of the regression model show a positive coefficient, indicating that any change in service quality has the potential to affect brand image. The coefficient of determination (R2) is 72.8%, indicating that service quality has a significant influence on brand image. The results of hypothesis testing, both partially and simultaneously, show a positive and significant effect of service quality on brand image. The implications of this study show that physical evidence contributes significantly to brand image, while responsiveness contributes less. These results provide a better understanding of the elements of service quality that need to be considered to improve brand image in the banking industry.
Effectiveness and Efficiency of Medical Check-Up Service Quality With The Use of Terra (Survey Study at Harapan Keluarga Hospital, Mataram City) Siar, Cindy Advenia; Mulyani, Sri Rochani; Sofia, Etty
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.4028

Abstract

Periodic health checks represent a key behavioral pattern among both health service users and health providers within a healthcare facility. The present study aims to analyze the effectiveness and efficiency of Medical Check Up (MCU) service quality using the TERRA framework—Tangibles, Empathy, Reliability, Responsiveness, and Assurance—at Harapan Keluarga Mataram Hospital, one of the leading private hospitals in Mataram City. This research employed a descriptive qualitative design, in which data were collected through direct observation, in-depth interviews, documentation reviews, and the study of relevant literature. Informants included hospital directors, physicians, nurses, patients, and subject-matter experts selected to provide comprehensive insights into the MCU service process. Data analysis was conducted using NVivo12 software through Matrix Coding and Project Map Node visualization to identify dominant factors influencing service performance. The findings indicate that reliability, empathy, and assurance constitute the most influential dimensions in determining the effectiveness and efficiency of MCU service quality. These factors strongly shape patient trust, perceived professionalism, and overall satisfaction. Conversely, the dimensions of tangibles and responsiveness were found to have an influence, but their contribution was relatively less significant compared to the other three dimensions. Based on these results, efforts to improve MCU service quality should prioritize sustaining high levels of reliability, empathy, and assurance, as these components form the core determinants of service excellence. Strengthening all five dimensions collectively is essential because the TERRA framework functions as an integrated set of complementary elements that jointly support optimal healthcare service delivery.
Analysis of Occupational Safety and Health (K3) Competency of Outsourced Workers on Employee Performance: Implications for Occupational Accident Risk Control (Survey Study at PT PLN Nusantara Power Unit Generation in Central Kalimantan) Kurniawan, Anang; Paramarta, H. Vip; Mulyani, Sri Rochani
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 6 (2026): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i6.5724

Abstract

This study aims to analyze the influence of Occupational Health and Safety (OHS) competence of outsourced workers on employee performance and its implications for occupational accident risk control. A quantitative approach was employed using a survey method conducted among outsourced workers at PT PLN Nusantara Power, Pulang Pisau Generation Unit. Questionnaires were used to gather data, which was then analysed using the SPSS technique. The results indicate that OHS competence has a significant positive effect on employee performance, and employee performance directly influences the effectiveness of occupational accident risk control. This research highlights the vital role of outsourced workers in supporting company operations, particularly in the electricity generation sector, which is characterized by a high-risk work environment. The findings contribute to emphasizing the importance of systematically and continuously improving OHS competence to enhance employee performance and create a safe and productive work environment. The novelty of this study lies in its specific examination of outsourced workers’ OHS competence as both a direct and indirect predictor of employee performance and occupational accident risk control within a high-risk electricity generation context.
Analisis Kompetensi Manajerial dan Sosiokultural, Literasi Digital dan Emerging Skill Terhadap Kinerja Pegawai Suryana, Nia; Mulyani, Sri Rochani; Sikki, Nurhaini; Paramarta, Vip; Yuliaty, Farida
Community Engagement and Emergence Journal (CEEJ) Vol. 7 No. 2 (2026): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v7i2.10151

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis lebih mendalam tentang pengaruh kompetensi manajerial dan sosiokultural, literasi digital dan emerging skill secara parsial dan simultan terhadap kinerja pegawai. Penelitian menggunakan pendekatan kuantitatif dengan teknik analisis data deskriptif dan verifikatif. Teknik sampling menggunakan total sampling (sampel jenuh) yakni menjadikan seluruh pegawai pada Dinas Kepemudaan Olahraga Kebudayaan dan Pariwisata Kota Tasikmalaya yang berjumlah 39 orang sebagai sampel penelitian. Hasil penelitian menunjukan bahwa kompetensi manajerial dan sosiokultural, literasi digital dan emerging skill berpengaruh terhadap kinerja pegawai baik secara parsial maupun simultan. Studi ini menghadirkan aspek baru terkait faktor – faktor yang mempengaruhi kinerja pegawai. Artikel ini mengungkap faktor kompetensi manajerial, kompetensi soiokultural, literasi digital dan emerging skill dalam mempengaruhi kinerja pegawai. Penelitian ini memberikan pengetahuan atau informasi yang bisa ditindaklanjuti untuk meningkatkan kinerja pegawai dengan cara mengembangkan kompetensi manajerial dan sosiokultural, literasi digital dan emerging skill pegawai.
Optimalisasi Kinerja Karyawan melalui Beban Kerja, Kompensasi, dan Keselamatan Kerja pada Industri Inspeksi Teknik Listrik Supriadi, Eddi; Mulyani, Sri Rochani; Kadarisman, Sumeidi
Journal of Economics and Management Scienties Volume 8 No. 2, March 2026
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/jems.v8i2.341

Abstract

Penelitian ini mengkaji optimalisasi kinerja karyawan melalui pengelolaan beban kerja, kompensasi, serta keselamatan dan kesehatan kerja (K3) pada industri inspeksi teknik listrik, khususnya di Lembaga Inspeksi Teknik Tenaga Listrik (LIT) Wilayah Jawa Barat. Pendekatan kuantitatif digunakan dengan melibatkan 76 karyawan sebagai sampel penelitian yang ditentukan menggunakan rumus Slovin. Data dikumpulkan melalui kuesioner berskala Likert dan dianalisis menggunakan perangkat lunak SPSS dengan metode uji t, uji F, serta analisis koefisien determinasi. Hasil penelitian menunjukkan bahwa secara parsial kompensasi karyawan dan K3 berpengaruh signifikan terhadap kinerja karyawan, mengindikasikan bahwa keadilan penghargaan dan jaminan keselamatan kerja menjadi fondasi penting dalam meningkatkan produktivitas. Sebaliknya, beban kerja tidak menunjukkan pengaruh signifikan, yang mencerminkan bahwa beban kerja yang ada masih berada dalam batas toleransi operasional. Secara simultan, ketiga variabel independen terbukti berpengaruh signifikan terhadap kinerja karyawan, menegaskan kelayakan model penelitian. Temuan ini diperkuat oleh analisis deskriptif yang menunjukkan persepsi responden berada pada kategori baik, menandakan bahwa kondisi kerja di industri inspeksi teknik listrik telah dikelola secara relatif optimal.
Analysis of the Effectiveness of Official Travel and Work Discipline on the Achievement of Work Outcomes and Its Implications for Employee Performance Firmansyah, M.Lutfi; Paramarta, Vip; Mulyani, Sri Rochani
Amkop Management Accounting Review (AMAR) Vol. 6 No. 1 (2026): January - June
Publisher : Sekolah Tinggi Ilmu Ekonomi Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/amar.v6i1.3499

Abstract

This study aims to analyze the effect of official travel effectiveness and work discipline on work achievement and its implications for employee performance at the Department of Agriculture, Food Security, and Fisheries of Tasikmalaya Regency. The background of this study is based on the high intensity of official travel activities and the suboptimal level of employee discipline, which are suspected to affect productivity and organizational performance. This research employed a quantitative method with descriptive and verificative approaches. The number of respondents was 76 employees, determined using the Slovin technique. Data were analyzed using path analysis to examine both direct and indirect relationships among variables. The results indicate that the effectiveness of official travel and work discipline have a significant effect on work achievement, with coefficients of 0.327 and 0.416, respectively. Work achievement also has a significant effect on employee performance, with a coefficient of 0.495. The indirect effect of official travel effectiveness on employee performance through work achievement is 0.219, while the direct effect is 0.104. The total contribution of the model to employee performance is 81.9% (R² = 0.819), with a residual error value of 0.43. The study concludes that effective management of official travel activities and consistent enforcement of work discipline play an important role in improving work achievement and employee performance.
Pengaruh Masa Kerja, Disiplin Kerja dan Motivasi Kerja terhadap Kepuasan Kerja serta Implikasinya pada Kinerja Pegawai : Studi Survey di Klinik Pratama Garcia Medika di Kabupaten Bandung Barat Elvrina, Novi; Mulyani, Sri Rochani; Yuliaty, Farida; Paramarta, Vip; Kosasih, Kosasih
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 6 No. 2 (2026): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v6i2.1990

Abstract

This study addresses the issue of varying levels of employee performance and job satisfaction in healthcare service settings, particularly in small-scale clinics. The main objective of this research is to examine the effect of tenure, work discipline, and work motivation on job satisfaction and their implications for employee performance at Klinik Pratama Garcia Medika, West Bandung Regency. A quantitative approach was applied using descriptive and verificative methods. Data were collected through questionnaires distributed to clinic employees and analyzed using path analysis to identify both direct and indirect relationships among variables. The results show that tenure, work discipline, and work motivation each have a positive and significant effect on job satisfaction. Simultaneously, these variables also significantly influence job satisfaction. Furthermore, job satisfaction has a strong positive effect on employee performance. The analysis also indicates that job satisfaction partially mediates the relationship between tenure, discipline, and motivation with employee performance, where indirect effects are greater than direct effects in several relationships. These findings highlight the importance of improving internal factors such as discipline and motivation, alongside managing employee experience, in order to enhance job satisfaction and ultimately improve performance.
Effectiveness of Implementation of Hospital Management Information System (Sim-Rs) and Commitment to the Quality of Health Services Towards the Efficiency of Health Services and Its Implications on Patient Satisfaction Syahbana, Khalda Fakhirah; Mulyani, Sri Rochani; Halim, Abd
Journal of Community Health Provision Vol. 6 No. 1 (2026): Journal of Community Health Provision
Publisher : PSPP JOURNALS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jchp.v6i1.961

Abstract

Digital transformation in healthcare requires hospitals to provide effective, efficient, and patient-satisfaction-oriented services. One strategic effort is the implementation of a Hospital Management Information System (SIM-RS), supported by a commitment to quality healthcare services. Analyze the influence of the effectiveness of the implementation of SIM-RS and the commitment to the quality of health services on the efficiency of health services and their implications for patient satisfaction at Ibnu Sina Hospital Makassar. This study uses a quantitative approach with a survey method. Data were collected through distributing questionnaires to respondents and analyzed using path analysis to test the direct and indirect influences between research variables. Shows that the effectiveness of SIM-RS implementation and commitment to quality healthcare services have a positive effect on healthcare service efficiency. Healthcare service efficiency also has a positive effect on patient satisfaction. Furthermore, healthcare service efficiency has been shown to act as a mediating variable in the relationship between SIM-RS implementation effectiveness and commitment to quality healthcare services on patient satisfaction. These findings emphasize that the success of hospital digitalization needs to be balanced with a strengthened commitment to quality to achieve efficient services and optimal patient satisfaction.