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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan KACANEGARA Jurnal Pengabdian pada Masyarakat Jurnal Darma Agung Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Quantitative Economics and Management Studies Jurnal PADMA: Pengabdian Dharma Masyarakat Kontigensi: Jurnal Ilmiah Manajemen Jurnal Abdimas Kartika Wijayakusuma Wiga : Jurnal Penelitian Ilmu Ekonomi Jurnal Inovasi Masyarakat JRAP (Jurnal Riset Akuntansi dan Perpajakan) IIJSE Multifinance Kriez Academy KISA INSTITUE : Journal of Economics, Accounting, Business, Management, Engineering and Society Jurnal Penelitian Pendidikan Indonesia Engagement: Jurnal Pengabdian Kepada Masyarakat
Suganda, Uce Karna
Universitas Widyatama
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GREEN TECHNOLOGY ADOPTION IN INDONESIAN INDUSTRIES: DRIVERS, CHALLENGES, AND PERFORMANCE IMPLICATIONS Buchory, Herry Achmad; Suganda, Uce Karna; Faisal, Ijang
Journal of Economics, Accounting, Business, Management, Engineering and Society Vol. 1 No. 11 (2024): KISA INSTITUE : October 2024
Publisher : PT. Kreatif Indonesia Satu

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Background: Indonesia faces environmental pressures from rapid industrialization. Green technology adoption offers solutions for reducing emissions and improving resource efficiency, yet adoption remains uneven across sectors. Aims: This study investigates drivers, barriers, and performance implications of green technology adoption in Indonesian industries. Research Method: A mixed-methods approach combined surveys of 198 firms across five sectors with 25 in-depth interviews. Data were analyzed using PLS-SEM and thematic analysis. Results and Conclusion: Regulatory pressure (β=0.38), customer demand (β=0.41), and cost benefits (β=0.35) drive adoption. Major barriers include high costs (71%), lack of expertise (64%), and insufficient support (59%). Adopters reported 26% emissions reduction, 32% energy efficiency gains, 23% water conservation, and 29% waste reduction. Comprehensive policies, incentives, and capacity building are needed to accelerate adoption. Contribution: This research provides empirical evidence on green technology adoption in developing economies, offering insights for policymakers and industry practitioners.
INNOVATION ADOPTION BARRIERS IN INDONESIAN MANUFACTURING SMALL AND MEDIUM ENTERPRISES Buchory, Herry Achmad; Suganda, Uce Karna; Faisal, Ijang
Journal of Economics, Accounting, Business, Management, Engineering and Society Vol. 1 No. 7 (2024): KISA INSTITUE : June 2024
Publisher : PT. Kreatif Indonesia Satu

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Background: Innovation adoption remains critical for manufacturing SME competitiveness, yet many Indonesian enterprises struggle to implement innovations despite recognizing their importance. Aims: This study identifies and analyzes primary barriers preventing Indonesian manufacturing SMEs from successfully adopting innovations. Research Method: Qualitative approach involving in-depth interviews with 32 manufacturing SME owners and managers across West Java representing diverse subsectors. Thematic analysis identified recurring barrier patterns. Results and Conclusion: Analysis reveals five major barrier categories: financial resource constraints (78%), technical knowledge gaps (65%), organizational risk aversion (58%), infrastructure limitations (52%), and regulatory complexity (43%). Barriers interact creating compound effects. Contribution: Research provides empirical evidence on innovation barriers in Indonesian manufacturing SME contexts, offering practical recommendations for targeted interventions.
SUSTAINABILITY PRACTICES AND COMPETITIVE ADVANTAGE IN INDONESIAN CONSUMER GOODS COMPANIES Faisal, Ijang; Buchory, Herry Achmad; Suganda, Uce Karna
Journal of Economics, Accounting, Business, Management, Engineering and Society Vol. 1 No. 8 (2024): KISA INSTITUE : July 2024
Publisher : PT. Kreatif Indonesia Satu

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Background: Environmental concerns and stakeholder pressures drive Indonesian consumer goods companies to adopt sustainability practices, yet implementation varies substantially across organizations. Aims: This study examines sustainability practice adoption and its relationship with competitive advantage in Indonesian consumer goods sector. Research Method: Mixed-methods research combining survey of 142 consumer goods companies with case studies of 10 sustainability leaders across food, beverage, personal care, and household products categories. Results and Conclusion: Companies implementing comprehensive sustainability strategies demonstrate 27 percent stronger brand reputation, 23 percent improved customer loyalty, and 31 percent better investor attractiveness compared to minimal adopters. However, only 34 percent of companies integrate sustainability into core strategy. Green product development, waste reduction, and sustainable sourcing emerge as most impactful practices. Contribution: Research provides framework for Indonesian consumer goods companies to develop sustainability strategies generating competitive advantages while addressing environmental and social responsibilities.
Pelatihan design thinking, lean startup, dan agile pada UMKM Kadin Kota Bandung Yenny Maya Dora; Sunardi Sembiring Brahmana; Nugraha Saefudin; Uce Karna Suganda
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 9, No 3 (2025): May
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v9i3.30970

Abstract

Abstrak Tantangan para UMKM untuk mempertahankan dan mengembangkan usahanya adalah memuaskan pelanggannya. Untuk memuaskan pelanggannya para UMKM harus dapat mengetahui dengan pasti yang menjadi kebutuhan dan keinginan dari pelanggannya. Sehingga produk dan layanan yang diberikan dan dikembangkan dapat sesuai dengan kebutuhan dan keinginan para pelanggan. Menciptakan produk dan layanan yang sesuai dengan kebutuhan dan keinginan pelanggan tentunya tidaklah mudah. Bila tidak benar-benar dipahami tentunya akan terjadi pemborosan dalam melakukan pembuatan produk atau layanan yang akan diberikan. Oleh karena itu para UMKM perlu diberi pengetahuan dan wawasan tentang Design Thinking, Lean Startup dan Agile. Supaya para UMKM dapat mengetahui kebutuhan dan keinginan konsumen, sehingga akan membuat desain produk atau layanan yang sesuai dengan kebutuhan dan keinginan konsumen. Hal ini juga akan berdampak pada penurunan pemborosan saat melakukan perancangan, pembuatan dan penyampaian produk dan layanan kepada pelanggan. Kegiatan PkM ini dilakukan dengan tujuan memberi pengetahuan dan wawasan tentang Design Thinking, Lean Startup dan Agile. Dan mempraktekkan menyusun design thinking lean startup, dan agile. Kegiatan ini melibatkan sebanyak 30 UMKM Binaan Kadin Kota Bandung. Metode kegiatan ini adalah Pelatihan kemudian dilanjutkan dengan praktek. Dari kegiatan ini para UMKM dapat menyusun rancangan design thinking dan cara untuk mengurangi/menghilangkan pemborosan dan teknologi yang tepat untuk membuat usaha para UMKM dapat bertumbuh dan berkembang. Kata Kunci: agile; design thinking; lean startup Abstract The challenge for MSMEs to maintain and develop their businesses is to satisfy their customers. To satisfy their customers, MSMEs must be able to know for sure what their customers need and want. So that the products and services provided and developed can be in accordance with the needs and desires of customers. Creating products and services that are in accordance with the needs and desires of customers is certainly not easy. If it is not truly understood, of course there will be waste in making the products or services that will be provided. Therefore, MSMEs need to be given knowledge and insight about Design Thinking, Lean Startup and Agile. So that MSMEs can know the needs and desires of consumers, so that they will create product or service designs that are in accordance with the needs and desires of consumers. This will also have an impact on reducing waste when designing, making and delivering products and services to customers. This PkM activity is carried out with the aim of providing knowledge and insight about Design Thinking, Lean Startup and Agile. And practicing compiling lean startup design thinking, and agile. This activity involved 30 MSMEs fostered by the Bandung City Chamber of Commerce and Industry. The method of this activity is Training then continued with practice. From this activity, MSMEs can create design thinking plans and ways to reduce/eliminate waste and the right technology to make MSME businesses grow and develop.Keywords: agile; design thinking; lean startup.
Co-Authors Annisa Lisdayanti Arif rachman Dadan Drajat Martamihardja Dadan Drajat Martamihardja Deden Sutisna Deden Sutisna Della Ayu Marista Dinda Kayani Putri Bestari Dora, Yenny Maya Eliana Donna Simbolon Erwin Firdaus Faisal, Ijang Fansuri Munawar Febrianti, Adjeng Mariana Firdaus, Erwin Gagan Sugandi Gagan Sugandi Gallang Perdana Dalimunthe Hasan Sahroni Herry Achmad Buchory Irma Ismawati Ismawati, Irma Isti Arrifianti Jerry Kristianto Lilis Yuaningsih Maman Suratman Maman Suratman Mariana Rachmawati Nanang Rohman Ni Putu Nurwita Pratami Wijaya Nina Nurani Nugraha Saefudin Nurani, Nina Nurul Hermina Priadi, Yudi Prihadi, M Dana Ramdhani, Zulman Riana, Nia Ryan Kurniawan Sopiyadin, Deni A. Sri Astuti Pratminingsih Sunardi Sembiring Brahmana Trianda, Panji Achmed Tuti Asmala Yenny Maya Dora Yuaningsih, Lilis Zaenal Aripin Zulganef Zulganef