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NILA PRATIWI
Universitas Putra Indonesia YPTK Padang
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PENGEMBANGAN DESTINASI WISATA DAN PARTISIPASI PENGUNJUNG MELALUI PEMBERDAYAAN KAMPUNG TEMATIK “ELO PUKEK‟ DI KELURAHAN PURUS KECAMATAN PADANGBARAT SUMATERA BARAT Nila Pratiwi; Indriyenni Indriyenni; Hilda Mary
Jurnal Pengabdian Masyarakat Bangsa Vol. 1 No. 1 (2023): JURMAS BANGSA
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62357/jpb.v1i1.85

Abstract

Kampung Tematik merupakan salah satu inovasi Pemerintah Kota Padang untuk mengatasi permasalahan dalam pemenuhan kebutuhan dasar utamanya pada peningkatan kualitas lingkungan, prasarana, dan dasar pemukiman.Kami memilih Kampung Tematik karena ingin memberikan inovasi baru untuk mengembangkan objek wisata agar lebih maju dan banyak diminati oleh masyarakat. Nelayan melakukan aktivitas "Elo Pukek" atau menarik pukat (jaring) secara bersama-sama di Pantai Padang. Pemerintah setempat akan mengembangkan tradisi "Elo Pukek" sebagai salah satu atraksi wisata Kota Padang untuk meningkatkan kunjungan wisatawan dan perekonomian nelayan
Pengaruh Digital Marketing dan Kualitas Produk pada Keputusan Pembelian Melalui Brand Awareness Muhammad Farhan; Yulasmi Yulasmi; Nila Pratiwi
Jurnal Publikasi Ilmu Manajemen Vol. 3 No. 3 (2024): September: Jurnal Publikasi Ilmu Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v3i3.4284

Abstract

This study aims to examine how much influence digital marketing and product quality have on purchasing decisions with brand awareness as an intervening variable in consumers of Nanggalo Sudut Kopi, Pesisir Selatan. Data collection methods through surveys and circulating questionnaires, with a population of 9,000 consumers per year 2023 with a sample of 100 respondents obtained from Slovin. The analysis method used is Structutal Equation Modeling (SEM) using SmarttPLS. The research results obtained where there is an insignificant positive effect of Digital Marketing on Brand awareness. There is a significant positive effect of product quality on brand awareness. There is a positive and significant effect of digital marketing on Purchasing Decisions. There is a negative and insignificant effect of brand awareness on purchasing decisions. There is a positive and insignificant effect of product quality on purchasing decisions. There is a positive and insignificant effect of digital marketing on purchasing decisions through brand awareness. There is a positive and insignificant effect of product quality on purchasing decisions through brand awareness.
Nila Pratiwi Perancangan Sistem Rumah Cerdas Berbasis Internet of Things (IoT) Menggunakan Aplikasi BLYNK Nila Pratiwi
Jurnal Penelitian Rumpun Ilmu Teknik Vol. 2 No. 3 (2023): Agustus : Jurnal Penelitian Rumpun Ilmu Teknik
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juprit.v2i3.2390

Abstract

Increased use of the internet has resulted in innovation in control systems. The Internet of things (IOT) is an innovation where some electronic devices can be controlled remotely by utilizing the internet to obtain a more efficient control system, and save time. So a tool based on the Internet of things (IOT) is made that uses a smartphone as a controller for household appliances such as lights and fans. Where this tool uses the Arduino Uno as the brain to do the work and the WIFI module ESP-01 as a connection for the wifi signal which is connected to a smartphone that has been programmed via Arduino software, while several trials of the Internet Of Things (IOT) tool were carried out, namely distance trials to be tested from the closest distance of 1 meter and the farthest 100 meters to control household appliances.
Co-Authors Abdi Fadhlan Addina Hayati Akilie Afuan, Muhammad Aggy Pramana Gusman Agusli, Ahmad Naufal Agustinus B. Pati Aisyah Amelia Alief Yanu Wardana ALITA, PUTRI FANNY AMALIA, NOVITA Amelina Amelina Anatia Agusti Angela Octaviana Anita Ade Rahma Aprilia, Berliana Asri Karolina Asri Karolina Asri Karolina, Asri Atifah Sakinah Avry Virana Awalul Khairi Bella Risky Bengawan Alfaresi Berta Agus Petra Budi Harto Cece Sumantri Charli, Chintya Ones Cindy Rosita Cindy Rosita Danny Hidayat Dori Mittra Candana Edelweis Edelweis Eliza Eliza Elsi Darmayanti Emil Salim Faisal Muhammad Fanley Pangemanan Farhana Widia Fauziyah Az-Zahra Gina Salsabilla HABIB, ABDUL Habil Muhammad Fadhli Hadi, Iqbal Setio Handayani, Widia Susri Hasmaynelis Finis Hasmaynelis Fitri Hasrival, Hasrival Hilda Mary Hilwah Mauludiah Idi Warsah Indriyenni, Indriyenni Inneke Sastila Murni Khoirul Kohariza Kohariza, Khoirul Krisna Wahyu Nugraha Lusi Yulia M. Afvandi M. Anton Fatoni M. Asbullah Marina Lestari Pasaribu Mawari gusnawati Mufrida Meri. Z Muhammad Faisal Muhammad Faisal Muhammad Faisal Muhammad Farhan Muhammad Ilham Mulya, Jumiatul Mulyani, Ridha Mutiana Pratiwi Nabila Alfianis Ramadhani Nailurrahmi, Nailurrahmi Nurlelasari Ginting Nurwijayanti OCTAVIANI, RIZDA Pondrinal, Muhammad Pratiwi, Agnes Amanda Putra, Ramdani Bayu PUTRI FANNY ALITA Putri Rahmadani R. Iis Arifiantini Rachmayantie, Arlika Puteri Rahma Fitria Sari Rahma Septia Sari Ria Okfrima Rindy Citra Dewi Robino Indan Roby Mardiansyah Putra Romi Iskandar Ronni Andri Wijaya Rossa Linda Irsa Sari, Marta Widian Shinta Bella SIGIT SANJAYA, SIGIT Sihombing, Yusuf Siska Yunila Putri Sri nofita Arna SRI RAMADHAN, SRI Sugiatni Sugiatni Sugiatno Sugiatno Sugiatno Sugiatno Suharmanto . Taufik, Muhammad Taufik Tri Susilowati Trimita Putri Tuty Laswardi Yusuf Ullya Rahmi Aswin Utami, Wiranti Sri Vera Nurlia Viola Sondari Virana, Avry Vivi Nila Sari Widia Sulastri Widia Susri Handayani Widianawati, Evina Widya Sulastri Winda Afriyenis Wiranti Sri Utami Yulasmi Yuliana Putri Yuwanda, Tonny Zefri Yenni ZULWIDA RAHMAYANI - ZULWIDA RAHMAYANI -