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All Journal Indonesian Journal of Cancer Chemoprevention Mutiara Medika: Jurnal Kedokteran dan Kesehatan Jurnal Mandala Pharmacon Indonesia Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Jurnal Ekonomi Humantech : Jurnal Ilmiah Multidisiplin Indonesia JURNAL AKUNTANSI DAN MANAJEMEN MADANI (JAMM) JOMPA ABDI: Jurnal Pengabdian Masyarakat MEDIA RISET EKONOMI Jurnal Tumbuhan Obat Indonesia Jurnal Riset Ilmiah Indonesian Journal of Community Empowerment Nusantara Economics and Entrepreneurships Journals International Journal of Economics, Commerce, and Management International Journal of Economics and Management Sciences Epaper Bisnis: International Journal Entrepreneurship and Management Harmony Management: International Journal of Management Science and Business Management Dynamics: International Journal of Management and Digital Sciences
Adi Hermawansyah
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Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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SOSIALISASI GERAKAN MELESTARIKAN BUDAYA LOKAL TERHADAP GENERASI Z DAN ALPHA DALAM MENJAGA BAHASA DAERAH DAN MAKANAN TRADISIONAL Wahyuni, Nuorma; Canta, Dila Seltika; Setyaningsih, Erlin; Hermawansyah, Adi
MAJU : Indonesian Journal of Community Empowerment Vol. 2 No. 6 (2025): MAJU : Indonesian Journal of Community Empowerment, November 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/maju.v2i6.1921

Abstract

The language ​​and traditional foods are an important part of Indonesia's identity and cultural heritage, reflecting the diversity and richness of the archipelago. However, the globalization and technological advances have led to a decline in interest in local culture among the younger generation. This community service activity aims to foster the interest, awareness, and active involvement of Generation Z and Generation Alpha in preserving regional languages ​​and foods through an educational, creative, and digital-based approach. The method is used the outreach and interactive discussion at the  vocational high school in Balikpapan, involving participants in the creation of the digital content about regional languages ​​and foods. The results of the activity is demonstrating of increasing the insight and positive attitudes among participants in efforts to preserve and maintain local culture, particularly regional languages ​​and foods. The digital approach has proven effective in attracting the interest of the younger generation and making cultural preservation a form of self-expression that is relevant to current developments, while simultaneously strengthening patriotism and nationalism.
PENGEMBANGAN MEDIA PEMBELAJARAN ANIMASI 3D UNTUK PENGENALAN ANGGOTA TUBUH MENGGUNAKAN TIGA BAHASASTUDI KASUS DI RA BAITUS SYAKUR Canta, Dila Seltika; Setyaningsih, Erlin; Wahyuni, Nuorma; Hermawansyah, Adi; Sudarman, Sudarman
SINERGI : Jurnal Riset Ilmiah Vol. 2 No. 11 (2025): SINERGI : Jurnal Riset Ilmiah, November 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/sinergi.v2i11.1922

Abstract

The Process of developing a multilingual (Indonesian, Arabic, and English) three-dimensional (3D) animated learning media to introduce the  body parts to early childhood at RA Baitus Syakur ( Kinder Garten ). The Media development was motivated by the lack of innovation in conventional two-dimensional learning media, which has resulted in the inability to optimally foster children's motivation and attention to learning. This study used a Research and Development (R&D) method with a simplified Borg and Gall model, encompassing the stages of needs analysis, product design, media creation, expert validation, revision, and limited and field trials. The field trial with 32 students showed significant improvements in body part recognition (20%), Indonesian vocabulary mastery (15%), and Arabic and English mastery (25%). Teacher and student responses also indicated a high level of satisfaction and enthusiasm for the developed media. This trilingual 3D animated learning media has proven feasible and effective in increasing learning of motivation, language skills  and The understanding of human body concept interactively and enjoyable way for early childhood
The developing of Marketing Mix Strategy & Using of QRIS As Supporting Purchasing Intention: A Systematic Literature Review Adi Hermawansyah; Sudarmiatin Sudarmiatin; Agus Hermawan
International Journal of Economics and Management Sciences Vol. 2 No. 4 (2025): November : International Journal of Economics and Management Sciences
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ijems.v2i4.1073

Abstract

The Marketing Mix strategy is a combination of various marketing elements that include product, price, distribution place, and promotion. The Marketing Mix strategy, also known as the marketing mix is a concept in marketing that explains four main elements that must be managed in an integrated manner to achieve marketing objectives. In general practice, the using of QRIS is a payment standard using a QR code developed by Bank Indonesia and the Indonesian Payment System Association to simplify and accelerate digital transactions. Through VOSviewer analysis, the implementation of QRIS can have a positive impact on the operations and business performance of MSMEs, and the marketing mix strategy in the context of business digitalization becomes an important approach to maintaining MSME competitiveness. The results of the VOSviewer visual map analysis and the review of previous State of the Art research indicate that most existing studies still focus on aspects of QRIS adoption and transaction efficiency alone. These studies generally highlight how digital payment system is able to improve the speed, security, and convenience of transactions but have not yet widely linked them directly to marketing mix strategies and consumer purchasing decisions. This indicates a research gap in understanding the role of QRIS is not only as a transaction tool but also as part of the marketing strategy that influences consumer behaviour.
Digital Marketing Strategy in the Perspective of the Global Value Chain (GVC) of MSME Products: Case Study of Wedang Dayak Adi Hermawansyah; Sudarmiatin Sudarmiatin; Heri Pratikto
Harmony Management: International Journal of Management Science and Business Vol. 3 No. 1 (2026): International Journal of Management Science and Business
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/harmonymanagement.v3i1.519

Abstract

The Role digital marketing nowadays become part important in today's business strategies implemented by MSMEs, which is enable MSMEs to​​ reach the target market with more broad , measurable , and efficient in global value chain (GVC) context . Digital marketing strategies do not can denied involving various elements, including optimization machine search engine optimization (SEO), marketing through social media, digital advertising, marketing content ,and also email marketing. In buniess process of PT Bungas food Nusatra abalikpapan tahy have product a weadang dayang. In facing such a market dynamic, marketing strategy must capable adapt with current digital trends including Fear of Missing Out (FOMO) approach to create greater urgency and involvement​ tall in a way contextual relation with the value chain that creates consumer new abroad or​ marketing across countries by them. In this case, on of the challege ib export product process. The methods of research here, is survey and looking some literature that related in this subject discussion and research, the conclusion is the With utilise trend this company​ can increase visibility brand , strengthen interaction with customers and encourage conversion sale in a way more effective and This strategy expected can give impact positive to growth business and power competition companies in the digital era in more fluently in global value chain (GVC).
Immunomodulator Activity of the n-Hexane Extract of Binahong (Anredera cordifolia (Tenore.) Steenis) Leaves and Determination of Total Flavonoid Content Haresmita, Perdana Priya; Bunga, Cut Dewi; Rianawati, Luluc; Fitriyani, Nisa; Nurkhayati, Nurkhayati; Azizah, Bilqis Rahil; Hermawansyah, Adi; Pradani, Missya Putri Kurnia
Jurnal Tumbuhan Obat Indonesia Vol. 18 No. 2 (2026): March 2026
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/jtoi.v18i2.2802

Abstract

Binahong (Anredera cordifolia (Tenore.) Steenis) is one of the efficacious wild plants among us that has atherapeutic agent in the treatment of various diseases. This is influenced by secondary metabolite compoundsin the plant, especially flavonoids compounds. The purpose of this study was to determine theimmunomodulatory effect of n-hexane extract of Binahong leaves and determine total flavonoid contentcontained in Binahong leaves. The selected test animals were 25 mice divided into 5 different groups, eachgroup had 5 mice with a positive control, solvent control and a dose group of 25mg/kgBW, 50mg/kgBW and75mg/kgBW. One Way ANOVA test was used to compare immunomodulatory activity data with phagocytosiscapacity and phagocytosis index parameters. The research proved that n-hexane extract of Binahong leaves ata dose of 75mg/kgBW provided significant immunomodulatory activity with a significance value of p<0.05.The extract contains components of secondary metabolite flavonoid based on qualitative testing with colourreagents, namely FeCl3, NaOH and HCl with Magnesium (Mg) and the total flavonoid content was 3,370%calculated as quercetin. Keywords: Binahong, Immunomodulator, Macrophage, Phagocytosis, Total Flavonoid Content
Co-Authors Agus Hermawan Akmal, Muhammad Firja Anggraini, Chaessy Yori Ardiana, Ira Maya Artikasari, Devi Azizah, Bilqis Rahil Budi Eko Soetjipto Bunga, Ardiyanto Fernando Bunga, Cut Dewi Chuarajab Ms., Tawakkal Cipto, Rahajeng Cahyaning Putri Darmawan Darmawan Dedy Deomedes, Stepanus Devi Rahmawati, Devi Dila Seltika Canta Erlimisnawati, Erlimisnawati ERLIN SETYANINGSIH Ferdinand, Gregorius Ergi Ferry, Christian Hasrullah Hasrullah, Hasrullah Heri Pratikto Imelba, Wianda Faza Ivan Widjaja Jelina, Sherly Juniananda, Melisa Kenyori, Ivana Kinanti Kusumaningtyas, Triana Arum Ludi Wishnu Wardana Malik, Syahrul Ningrum, Dhecella Winy Cintya Nisa Fitriyani, Nisa Norhidayah, Siti Nurkhayati, Nurkhayati Octavia, Melany Ayu Perdana Priya Haresmita, Perdana Priya Pradani, Missya Putri Kurnia Prastistha, Erica Agni Prihandoyo, C. Rianawati, Luluc Rifka, Rosmida Rifki Febriansah Riska Amelia Saputri, Maulidya Fathimah Sari, Junita Dewi Indah Sasih Kirani, Amanda Retno Seltika Canta, Dila Setyaningsih, Erlin Sri Wahyuni Sudarman Sudarman Sudarman Sudarman Sudarmiatin Surmiati Triana, Alvina Alda Wahyuni, Nourma Wahyuni, Nuorma Zamzam, Muhammad Zuhra, Faza Muraya