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All Journal Jurnal Pengabdian Masyarakat AbdiMas Jurnal Ekonomi International Journal of Humanities Education and Social Sciences Khatulistiwa: Jurnal Pendidikan dan Sosial Humaniora Jurnal Ilmiah Teknik Informatika dan Komunikasi Komunikologi: Jurnal Ilmiah Ilmu Komunikasi Global Komunika : Jurnal Ilmu Sosial dan Ilmu Politik Socious Journal Journal of Dialogos Jurnal Insan Pengabdian Indonesia CommLine Jurnal Pendidikan dan Sosial Humaniora
Bahriyah, Euis Nurul
Universitas Esa Unggul, Jakarta
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Journal of Dialogos

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Collaboration Strategies with Micro-Influencers: Building Trust Through Community Bahriyah, Euis Nurul
Journal of Dialogos Vol. 2 No. 2 (2025): Journal of Dialogos - May
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/4qrtdf58

Abstract

This study aims to examine the government's crisis communication strategy in dealing with misinformation in the digital era, focusing on the effectiveness of collaboration with micro-influencers in building public trust through a community approach. The method used is Systematic Literature Review (SLR), which allows the systematic identification, evaluation, and synthesis of scientific literature. The literature search process is carried out through databases such as Scopus, ScienceDirect, Google Scholar, and ProQuest using relevant keywords. The inclusion criteria include publications in the last five years (2020–2024), written in English or Indonesian, and contain empirical data related to micro-influencers, audience trust, and community collaboration strategies. From the selection process, as many as 10 selected scientific articles were analyzed thematically to identify patterns of collaboration, community approaches, and trust-forming factors. The results of the study show that an effective crisis communication strategy must be adaptive, transparent, and collaborative, and involve digital actors such as micro-influencers who have closeness to the community. This collaboration has been proven to be able to strengthen the delivery of validated information and build public trust. The study recommends reforming the government's public communication policy to be more responsive to digital dynamics, placing trust and public engagement as the main foundation in dealing with the information crisis.
Co-Authors Afif, Ahmad Sururi Andry Susanto Arifin Saleh Harahap Efendi Agus Waluyo, Efendi Agus Euis Heryati Faaroek, Safiani A Fadila, Asti Fadzilah, Ishmah Nur Fajarina, Fajarina Heriyanti Heriyanti, Heriyanti Iin Laki Kadeni Kadeni, Kadeni Lantyka, Sutji Larisu, Zulfiah Machyudin Agung Harahap MASHUDI HARIYANTO Maulana Irfan Maulana Irfan Merung, Arteurt Yoseph Mohamad Sudi Mulyadi Mulyadi Mutiara Shifa Nuridha Matiin Olih Solihin Olih Solihin Pane, Ivanina Zuhdi Prakoso, Jatayu Hadi Rina Sovianti SOLIHIN, OLIH Sri Hartono Stella Sabrina Stella Sabrina Suciati, Endang Roh Sudjinan Sudjinan Tambunan, Resman Muharul Ulhaq, Muhammad Zia Yasundari Yasundari Yasundari Yasundari