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The Effect of Regulations on Using Disposable Plastic in Community and Tourism Behaviors in Denpasar, Bali Agustina, Arik; Aprinica, Ni Putu Isha
Journal of Business on Hospitality and Tourism Vol. 7 No. 1 (2021): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v7i1.257

Abstract

Plastic waste have been a problem for the sustainability of tourism, especially Bali. Efforts to reduce plastic waste have been carried out by the government, such as the issuance of Denpasar Mayor Regulation Number 36 of 2018 and then followed by Bali Governor Regulation Number 97 of 2018. This paper aims to find out the opinions and changes in behavior of Balinese people, especially in Denpasar City after the enactment of the Denpasar Mayor Regulation and the Bali Governor Regulation about plastic waste. Data collection carried out through questionnaires distributed to tourists, students (tourism department), traders, the general public, and Lecturer. The result is everyone is aware of the government regulation on limiting single-use plastic bags, but some residents only know about the existence of government regulations without knowing where the regulations came from. Most of the people agree with the policy, but there are also people who disagree because the use of plastic bags is more efficient, however. This policy has led people to cultivate bringing their shopping bags.
Marketing Strategy for Chinese Market to Increase Room Occupancies at The Plataran Ubud Hotel Muliadiasa, I Ketut; Aprinica, Ni Putu Isha
Journal of Business on Hospitality and Tourism Vol. 7 No. 1 (2021): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v7i1.260

Abstract

Nowadays, Chinese tourists dominate Indonesian tourism, an increase in the number of Chinese tourists visiting Bali is quite significant every year. The marketing method that focuses on the Chinese market is still not maximized. This is evidenced by a decrease in the number of Chinese tourists visits. Even now the room occupancy rate targeted by Plataran Hotel Ubud has not yet reached the desired target. The urgency of this research is a degradation in the volume of sales of rooms at Hotel Plataran Ubud, which causes a derivation in the quantity of tourist visits which results in a decrease in employment for the community. Data collection techniques used were observation, interviews, document studies and questionnaires. The data analysis technique is using qualitative descriptive analysis, IFAS EFAS and SWOT analysis. The results of this study are to produce the right marketing strategy used in increasing the sales volume of hotel rooms at the Ubud Plataran Hotel.
PERANCANGAN BRANDING DESTINASI PARIWISATA MELALUI SDM BERKUALITAS ALAS METAPA DESA PENINJOAN, KABUPATEN BANGLI Agustina, Arik; Isha Aprinica, Ni Putu; Muliadiasa, I Ketut; Setiawan, Yoga
Publikasi Ilmiah Bidang Pengabdian Kepada Masyarakat (SIKEMAS) Vol. 3 No. 3 (2024): Artikel Pengabdian bulan Oktober-Desember 2024
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/sikemas.v3i3.2449

Abstract

Desa Peninjoan memiliki potensi wisata alam yang kaya dan unik namun belum mampu menarik perhatian wisatawan secara maksimal. Urgensi penelitian ini adalah mengidentifikasi rancangan strategi branding destinasi pariwisata melalui pengembangan sumber daya manusia (SDM) berkualitas di Desa Penenjoan, Kabupaten Bangli. Teknik pengumpulan data yang digunakan adalah observasi, wawancara, dan studi dokumentasi serta kuesioner. Penelitian ini berfokus pada perancangan sebuah brand destinasi pariwisata yang kuat dan efektif untuk meningkatkan daya tarik Desa Peninjoan sebagai tujuan wisata.
Construction of Kedisan Pier to Increase Tourist Visits and Water Quality in Lake Batur, Bali Agustina, Arik; Aprinica, Ni Putu Isha; Muliadiasa, I Ketut; Astina, Made Arya
Jurnal Pijar Mipa Vol. 19 No. 1 (2024): January 2024
Publisher : Department of Mathematics and Science Education, Faculty of Teacher Training and Education, University of Mataram. Jurnal Pijar MIPA colaborates with Perkumpulan Pendidik IPA Indonesia Wilayah Nusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpm.v19i1.6010

Abstract

Kedisan Pier gives a new feel of traveling in Batur, with a concept like a pier in South Korea, but also provides views of Lake Batur and Mount Batur simultaneously. Tourists not only visit restaurants, hot springs, hikes, and stay overnight but can also visit the Kedisan Pier Area. The increase in tourist visits influences the condition of water quality in Lake Batur. This study aims to determine the influence of the construction of Kedisan Pier on tourist visits and the quality of Lake Batur water. This study used a purposive sampling method; sampling was carried out at three points representing settlements and agriculture, water bodies/middle of lakes, and dock. The samples were tested for pH and temperature in the field and COD parameters in the laboratory. Furthermore, these three parameters are compared with Class 1 lake water quality standards in Government Regulation 22 of 2021. Based on the results, it is known that the pH and COD in the three locations exceed the class 1 water quality standard, which is 10 mg / L. pH in the range of 9.2 – 9.5. Increased COD concentration compared to the quality standard at point 1 by 127%; Point 2 is 82%, and Point 3 is 144%. Domestic activities cause the high pH and COD values at these three points—the highest COD value in the Kedisan Pier area. The construction of Kedisan Pier impacts the increasing number of tourists but also causes a decrease in Lake Batur's water quality. Based on this, human awareness is needed to increase tourism while maintaining the quality of waters for the future benefit of humans, flora, and fauna. In addition, further research needs to be carried out using other microbiological and chemical parameters to see the quality of Lake Batur waters.
Pengaruh kualitas pelayanan pramusaji terhadap kepuasan tamu di ma joly restaurant, the sandi phala hotel kuta: The effect of quality of service service on guest satisfaction at ma joly restaurant, the sandi phala hotel kuta Juniantari, Putu Dewi; Astina, Made Arya; Aprinica, Ni Putu Isha
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 1 No. 11 (2022): Jurnal Ilmiah Pariwisata dan Bisnis
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v1i11.231

Abstract

Kepuasan tamu merupakan hal utama yang harus diperhatikan dan membutuhkan komitmen serta tanggung jawab dari manajemen dan karyawan (pramusaji) dengan memberikan pelayanan yang berkualitas, sehingga dapat menciptakan kepuasan tamu. Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh kualitas pelayanan pramusaji terhadap tingkat kepuasan tamu di Ma joly restaurant, The Sandi Phala Hotel Kuta. Populasi dalam penelitian ini adalah seluruh tamu yang berkunjung ke Ma Jolly Restaurant pada bulan Agustus- Desember 2020. Teknik sampling yang digunakan adalah Accidental sampling, dan diperoleh sampel sebanyak 30 tamu Ma Jolly Restaurant. Teknik analisis data yang digunakan dalam penelitian ini adalah teknik Analisis Regresi Linear sederhana. Hasil penelitian menunjukan bahwa kualitas pelayanan pramusaji (X) berpengaruh positif terhadap kepuasan tamu (Y) di Ma Jolly Restaurant. Untuk dapat meningkatkan kepuasan tamu maka pramusaji harus mempertahankan kualitas pelayanan yang diberikan agar tetap baik sehingga tamu akan puas terhadap pelayanan yang diberikan.
Pengaruh kualitas pelayanan dan produk terhadap kepuasan konsumen di the rice table indonesian restaurant desamuda villas seminyak bali Heryana, I Putu Agus; Aprinica, Ni Putu Isha; Wardana, Miko Andi
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 1 (2023): Jurnal Ilmiah Pariwisata dan Bisnis
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v2i1.290

Abstract

Kepuasan konsumen menjadi hal penting terhadap kinerja hotel. Untuk itu dalam memperoleh kepuasan konsumen dapat dilihat dari jumlah penjualan produk dan kualitas dari suatu produk, serta tingkat kepuasan konsumen terhadap pelayanan. Kepuasan konsumen dipengaruhi oleh kualitas pelayanan dan kualitas produk yang dilakukan oleh karyawan baik waiter dan waitress dalam memberikan pelayanan kepada konsumen. Penelitian ini dilakukan di The Rice Table Indonesian Restaurant Desamuda Villas Seminyak Bali. Teknik yang digunakan dalam pengambilan sampel adalah proportionate stratified random sampling. Sampel yang digunakan adalah konsumen The Rice Table Indonesian Restaurant dengan jumlah sebenyak 50 responden. Metode penelitian yang digunakan adalah kuantitatif dengan IBM SPSS Statistics 24. Hasil dari penelitian ini menunjukkan bahwa: 1) Pengaruh kualitas pelayanan berpengaruh positif dan signifikan terhadap kepuasan konsumen. 2) Pengaruh kualitas produk berpengaruh positif dan signifikan terhadap kepuasan konsumen. Manfaat dari penelitian ini adalah untuk mengetahui kualitas pelayanan dan kualitas produk yang diberikan waiter atau waitress terhadap kepuasan konsumen. Consumer satisfaction is important to hotel performance. For this reason, in obtaining consumer satisfaction, it can be seen from the number of product sales and the quality of a product, as well as the level of customer satisfaction with services. Consumer satisfaction is influenced by the quality of service and product quality carried out by employees both waiters and waitresses in providing services to consumers. This research was conducted at The Rice Table Indonesian Restaurant Desamuda Villas Seminyak Bali. The technique used in sampling is proportionate stratified random sampling. The sample used is the consumer of The Rice Table Indonesian Restaurant with a total of 50 respondents. The research method used is quantitative with IBM SPSS Statistics 24. The results of this study indicate that: 1) The effect of service quality has a positive and significant effect on customer satisfaction. 2) The effect of product quality has a positive and significant effect on consumer satisfaction. The benefit of this study is to determine the quality of service and product quality provided by the waiter or waitress on customer satisfaction.
Pengaruh standar operasional prosedur terhadap kinerja pramusaji di puri santrian resort and spa Yusup, I Wayan Edi; Arnawa, I Gst Made Suka; Aprinica, Ni Putu Isha
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 1 (2023): Jurnal Ilmiah Pariwisata dan Bisnis
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v2i1.293

Abstract

Meningkatnya pendirian Hotel dan restoran di berbagai tempat merupakan hasil dari permintaan pasar yang memang meningkat juga. Oleh karena itu, untuk tetap dapat bersaing dengan restoran-restoran lainnya, setiap restoran harus dapat meningkatkan kinerja waiter/pramusaji mereka untuk dapat menciptakan kepuasan pelanggan yang dapat berpengaruh terhadap loyalitas pelanggan. Tujuan penelitian ini adalah untuk mengetahui tingkat pengaruh standar operasional prosedur terhadap kinerja waiter/pramusaji di beach club restaurant puri santrian resort and spa. Penelitian ini dilaksanakan pada Mei 2020. Penentuan sampel pada penelitian ini adalah secara disproportionate stratified random sampling dengan jumlah data di olah dengan menggunakan analisis deskriptif dan analisis regresi linear sederhana. Metode yang digunakan dalam penelitian ini adalah deskriptif dan kuantitatif, yang menggambarkan bahwa standar operasional prosedur mempengaruhi kinerja waiter/pramusaji. Hasil penelitian ini menunjukan pengaruh implementasi standar operasional prosedur terhadap kinerja waiter/pramusaji yang dibagi dengan tiga dimensi yaitu efesien, efektif dan konsisten. Ini berarti bahwa terdapat hubungan positif yang kuat antara standar operasional prosedur (X) dengan kinerja waiter/pramusaji (Y). Nilai koefisien determinasi penelitian ini yaitu sebesar 84,0% yang berarti variasi standar operasional prosedur terhadap kinerja waiter/pramusaji sebesar 84,0% sedangkan sisanya 16,0% ditentukan oleh variabel lain diluar standar operasional prosedur yang tidak dibahas di dalam penelitian ini. The increase in the establishment of hotels and restaurants in various places is the result of market demand is indeed increasing as well. Therefore, in order to remain competitive with other restaurants, every restaurant should be able to improve the performance of their waiter/waitress to be able to create customer satisfaction which can affect customer loyalty. The purpose of this study was to determine the level of influence of standard operating procedures on the performance of the waiter/waitress at the beach club restaurant puri santrian resort and spa. This research was carried out in May 2020. The determination of the sample in this study was disproportionately stratified random sampling with the amount of data processed using descriptive analysis and linear regression analysis simple. The method used in this research is descriptive and quantitative, which illustrates that standard operating procedures affect the performance of waiters/waitresses. Results This study shows the effect of implementing standard operating procedures on performance waiter/waitress divided by three dimensions, namely efficient, effective and consistent. This means that there is a strong positive relationship between standard operating procedures (X) and performance waiter/waitress (Y). The value of the coefficient of determination in this study is 84.0%, which means the variation standard operating procedures on the performance of waiters/waitresses by 84.0% while the remaining 16.0% determined by other variables outside of standard operating procedures that are not discussed in the study this.
Dampak Proses Rekrutmen, Orientasi dan Penempatan Kerja Terhadap Kelancaran Operasional di Bintang Bungalow Pratiwi, Ni Made Niktya; Aprinica, Ni Putu Isha; Ekasani, Kadek Ayu
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 2 (2023): Jurnal Ilmiah Pariwisata dan Bisnis
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v2i2.340

Abstract

Karyawan merupakan asset bagi perusahaan karena karyawan merupakan sumber daya manusia yang penting dalam menjalankan aktivitas operasional perusahaan. Sejalan dengan hal tersebut maka Langkah awal yang paling penting dilakukan perusahaan untuk memperoleh sumber daya manusia yang berkualitas adalah dari proses rekrutmen, orientasi dan penempatan kerja yang sesuai dan objektif. penelitian ini bertujusn untuk megetahui bagaimana pengaruh proses rekrutmen,orientasi dan penempatan kerja terhadap kelancaran operasioal di bintang bungalow. dengan Pelaksanaan proses rekrutmen, pemberin orientasi dan penempatan kerja yang baik dan benar maka dapat dipastikan operasional perusahaan akan berjalan dengan lancar tanpa kendala yang berarti. Jenis penelitian yang digunakan untuk menganalisa dampak proses rekrutmen,orientasi dan penempatan kerja terhadap kelancaran operasional di bintang bungalow adalah penelitian deskriptif dengan menggunakan pendekatan kualitatif, penelitian ini bertujusn untuk megetahui bagaimana dampak proses rekrutmen,orientasi dan penempatan kerja terhadap kelancaran operasioal di bintang bungalow. Dengan menggunakan Teknik observasi,wawancara,dokumentasi dan Teknik penentuan informan pada Teknik pengumpulan data maka penelitian kualitatif lebih tepat digunakan agar lebih mendalam Analisa dari kegiatan yang terjadi. Hasil penelitian mengenai dampak proses rekrutmen,orientasi dan penempatan kerja terhadap kelancaran operasional di bintang bungalow secara garis besar ketiga variable proses tersebut belum diterapkan dengan baik oleh Bintang Bungalow sehingga banyak menemukan kendala dalam menjalankan operasional perusahaan. Employees are assets for the company because employees are important human resources in carrying out the company's operational activities. In line with this, the most important initial step taken by the company to obtain quality human resources is from the recruitment process, orientation and work placement that is appropriate and objective. This study aims to find out how the influence of the recruitment process, orientation and work placement on the smooth operation of Bintang Bungalow. With the implementation of a good and correct recruitment, orientation and work placement process, it is certain that the company's operations will run smoothly without significant obstacles. The type of research used to analyze the impact of the recruitment process, orientation and work placement on the smooth operation of the Bintang Bungalow is a descriptive study using a qualitative approach, this study aims to find out how the impact of the recruitment, orientation and work placement process on the smooth operation of the Bintang Bungalow. By using observation, interview, documentation and informant determination techniques in data collection techniques, qualitative research is more appropriate to use for a more in-depth analysis of the activities that occur. The results of the research on the impact of the recruitment, orientation and work placement process on the smooth operation of Bintang Bungalow, broadly speaking, the three process variables have not been implemented properly by Bintang Bungalow so that they find many obstacles in running the company's operations.
Strategi Pemasaran di Starbucks Drive Thru Teuku Umar Denpasar Dewi, Kadek Ayu Chintya; Semara, I Made Trisna; Aprinica, Ni Putu Isha
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 3 (2023): Jurnal Ilmiah Pariwisata dan Bisnis
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v2i3.355

Abstract

Starbucks Drive Thru Teuku Umar Denpasar merupakan sebuah kedai kopi yang berlokasi di Jl. Teuku Umar Barat No.157, Padangsambian, Kec. Denpasar Barat, Kota Denpasar, Bali. Starbucks merupakan coffee shop yang memiliki banyak gerai di Indonesia maupun Dunia, Starbucks Drive Thru Teuku Umar Denpasar satu-satunya gerai Starbucks di Bali yang mempunyai sistem layanan tanpa turun (drive thru). Analisa Strategi pemasaran dan mengetahui strategi pemasaran yang digunakan dengan menggunakan metode analisis SWOT merupakan metode analisis penulis dengan menggunakan metode analisis kualitatif. Penelitian ini juga dilakukan dengan cara metode SWOT, mencari faktor eksternal maupun internal perusahaan dengan menggunakan matriks IFAS dan EFAS, mengetahui posisi perusahaan dalam kuadran SWOT, serta mencari tau strategi alternative yang digunakan dalam perusahaan. Metode pengumpulan data dilakukan dengan cara observasi, wawancara, kuesioner, dan dokumentasi. Hasil penelitian ini adalah tentang identifikasi dari ke-7 elemen bauran pemasaran (marketing mix) yang dimiliki oleh Starbucks Drive Thru Teuku Umar Denpasar. Hasil penelitian menunjukan bahwa Starbucks Drive Thru Teuku Umar Denpasar berada di kuadran I (satu). Posisi ini menandakan bahwa Starbucks Drive Thru Teuku Umar Denpasar merupakan perusahaan yang kuat dan berpeluang. Strategi yang disarankan adalah strategi agresif (growth-oriented strategy) yang berarti memanfaatkan layanan tanpa turun (drive thru) dan Starbucks Reward Card yang dimiliki Starbucks untuk mendatangkan customer di masa pandemi COVID-19. Starbucks Drive Thru Teuku Umar Denpasar is a coffee shop located on Jl. Teuku Umar Barat No.157, Padangsambian, Kec. West Denpasar, Denpasar City, Bali. Starbucks is a coffee shop that has many outlets in Indonesia and around the world, Starbucks Drive Thru Teuku Umar Denpasar is the only Starbucks outlet in Bali that has a drive thru service system. Analysis of marketing strategy and knowing the marketing strategy used by using the SWOT analysis method is the author's analysis method uses qualitative analysis methods. This research was also conducted using the SWOT method, looking for external and internal factors of the company by using the IFAS and EFAS matrices, knowing the company'sposition in the SWOT quadrant, and looking for alternative strategies used in the company. Methods of data collection are done by means of observation, interviews, questionnaires, and documentation. The results of the research are about the identification of the 7 elements of the marketing mix owned by Starbucks Drive Thru Teuku Umar Denpasar. The results showed that Starbucks Drive Thru Teuku Umar Denpasar was in quadrant I (one). This position indicates that Starbucks Drive Thru Teuku Umar Denpasar is a strong and potential company. The recommended strategy is an aggressive strategy (growth-oriented strategy) which means utilizing drive thru services and Starbucks Reward Cards that are owned by Starbucks to bring in customers during the COVID-19 pandemic.
Pemanfaatan Jintan Hitam Sebagai Topping Dalam Pembuatan Cookies Limargo, Florissa Govedarica; Aprinica, Ni Putu Isha
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 4 (2023): Jurnal Ilmiah Pariwisata dan Bisnis
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v2i4.401

Abstract

Cookies merupakan salah satu jenis kue kering yang awalnya ditemukan secara tidak sengaja pada awal abad ke- 7 masehi di Persia. Cookies pada umumnya ditambahkan choco chip sebagai topping. Choco chip merupakan hasil olahan dari coklat dan susu sehingga orang yang memiliki alergi terhadap coklat dan susu tidak dapat mengkonsumsi Choco chip. Jintan hitam ( Nigella sativa ) merupakan salah satu jenis biji – bijian yang sudah dikenal sebagai salah satu obat herbal. Jintan hitam mengandung banyak nutrisi seperti karbohidrat, protein, lemak sehat, kalsium, serat, zat besi, natrium, kalium, dan antioksidan. Dengan banyaknya nutrisi yang terkandung dalam jintan hitam dapat menyembuhkan berbagai penyakit seperti organ ginjal, lambung dan hati. Manfaat tersebut berasal dari zat thymoquinone (TQ). Jintan hitam memiliki aroma yang khas sehingga cocok menjadi bahan campuran dalam membuat Cookies. Penelitian ini juga bertujuan untuk membantu orang yang memiliki alergi terhadap bahan – bahan tambahan yang biasanya terdapat pada cookies seperti coklat dan kacang agar dapat menikmati cookies dengan bahan tambahan jintan hitam. Cookies are a type of pastry that was originally discovered accidentally in the early 7th century AD in Persia. Cookies are generally added choco chips as a topping. Choco chips are processed from chocolate and milk so people who have allergies to chocolate and milk cannot consume Choco chips. Black cumin (Nigella sativa) is one type of grain that is well known as an herbal medicine. Black cumin contains many nutrients such as carbohydrates, protein, healthy fats, calcium, fiber, iron, sodium, potassium, and antioxidants. With the many nutrients contained in black cumin can cure various diseases such as kidney, stomach and liver organs. These benefits come from the substance thymoquinone (TQ). Black cumin has a distinctive aroma so it is suitable as a mixture in making Cookies. This study also aims to help people who have allergies to additional ingredients that are usually found in cookies such as chocolate and peanuts to be able to enjoy cookies with the addition of black cumin.