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Journal : Journal of International Conference Proceedings

Behavior Determining the Use of Internet Communication Technology: Facility Conditions and Performance Expectations Ni Putu Cempaka Dharmadewi Atmaja; Ni Made Dwi Puspitawati
Journal of International Conference Proceedings (JICP) Vol 3, No 2 (2020): Proceedings of the 7th International Conference of Project Management (ICPM) Man
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (189.194 KB) | DOI: 10.32535/jicp.v0i0.903

Abstract

The Covid 19 pandemic has made internet-based communication technology the main thing to communicate effectively in the world of education. The purpose of this study was to determine the effect of facility conditions and performance expectations on the behavior of using communication technology (actual use and use intention. Sampling using the purposive sampling method. Distribution of questionnaires was conducted to 100 students who are still effective using internet-based communication technology in lectures. The data analysis tool uses Structural Equation Modeling (SEM) with AMOS version 22. The results of this study state that Performance expectations are a construct that has a significant effect on intention use and actual use, while facility conditions only affect intention use and have no significant effect on actual use. The implication of this research is that the teachers and students must communicate effectively in the choice of technology in order to increase student expectations to improve their academic abilities.
THE EFFECT OF ORGANIZATIONAL CLIMATE ON TURNOVER INTENTION WITH ORGANIZATIONAL COMMITMENT AS MEDIATING VARIABLE Ni Made Dwi Puspitawati; Ni Putu Cempaka Dharmadewi Atmaja
Journal of International Conference Proceedings (JICP) Vol 2, No 1 (2019): Proceedings of the 3rd International Conference of Project Management (ICPM) Bal
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v2i1.464

Abstract

Human resources as an important factor in the process of achieving company goals are very interested in the quality of each of their employees. A few companies have not realized the importance of human resources. Various problems arise related to human resources, one of them is the high level of employee turnover at Pizza Hut Diponegoro Denpasar, Bali. This is due to pressure to fulfill responsibilities which then reduce their attachment to the company. This indicates a decrease in employee commitment which is characterized by a lack of awareness from within employees to work optimally. This study aims to determine the effect of the organizational climate on organizational commitment and employee turnover intention. The number of samples in this study were 55 employees. This study uses a saturation sampling technique. The method of data collection is questionnaires. Method of data analysis uses path analysis. The results showed (1) organizational climate has a positive and significant effect on organizational commitment, (2) organizational climate has a negative and significant effect on turnover intention, and (3) organizational commitment has a negative and significant effect on turnover intention, (4) organizational commitment mediates influence organizational climate on turnover intention. The research implications show that the more companies pay attention to organizational climate, the employees will feel more attached to the company and reduce the turnover intention.
ROLE ANALYSIS OF THE POWER OF REFERENCE GROUPS ON THE ONLINE REPURCHASE INTENTION Ni Putu Cempaka Dharmadewi Atmaja; Ni Made Dwi Puspitawati
Journal of International Conference Proceedings (JICP) Vol 2, No 1 (2019): Proceedings of the 3rd International Conference of Project Management (ICPM) Bal
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v2i1.469

Abstract

The development of the internet has a significant impact on business development. Various convenience in conducting transactions has caused more online shops grow in Indonesia. As long as the rapid competition, business people in online stores expect customers to repurchase. Not only service quality and satisfaction are considered in the repurchase intention in the online store, but also it can pay attention to the power of the reference group as one of the considerations for consumers to repurchase. The purpose of this study was to determine the role of the power of reference groups variables in strengthening the relationship between the quality of e-commerce services and customer satisfaction with online repurchase intention. The sample in this study was a number of 100 respondents who were students in the city of Denpasar which were spread in several famous universities in Denpasar. The sampling technique uses purposive sampling. Methods of data collection using questionnaire techniques. Data were analyzed using multiple linear regression analysis and Test Moderated Regression Analysis (MRA). The results showed that the quality of e-commerce services and customer satisfaction had a positive and significant influence on the online repurchase intention. The power of the reference group is a moderator variable on the relationship between the quality of e-commerce services and customer satisfaction. The power of the reference group can strengthen the positive relationship between the quality of e-commerce services to online purchase intention, but the power of trust in the reference group does not strengthen the positive influence of satisfaction on the online repurchase intention.
The Effect of Work-Family Enrichment on Job Satisfaction of Working Mothers Ni Made Dwi Puspitawati; Ni Putu Cempaka Dharmadewi Atmaja
Journal of International Conference Proceedings (JICP) Vol 3, No 2 (2020): Proceedings of the 7th International Conference of Project Management (ICPM) Man
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (167.956 KB) | DOI: 10.32535/jicp.v0i0.902

Abstract

Job satisfaction is a crucial problem for working mothers because they must be able to manage two roles well so that it does not impact their work. Role accumulation theory explains how the dual role of a woman in managing their role so that the work they carry out can improve the quality of family life. This study aims to determine the effect of work-family enrichment on work engagement and job satisfaction of working mothers at private universities in Bali. The population is all working mothers who work as lecturers at universities in Bali, totaling 153 people with predetermined population criteria. The sample in this study is the same as the population, but only 145 questionnaires can be used. The analysis tool uses SEM-AMOS. The results showed that (1) work-family enrichment has a positive and significant effect on job satisfaction, (2) work-family enrichment has a positive and significant effect on work engagement (3) work engagement has a positive and significant effect on job satisfaction. The implication of this research is to increase job satisfaction of working mothers, a high work-family enrichment is needed to encourage an increase in employee work engagement.
The Role of Brand Image in Mediating the Influence of Online Customer Reviews and Perceived Ease of Use on Purchase Decisions Krisna, I Putu; Nita Anggraini, Ni Putu; Dharmadewi Atmaja, Ni Putu Cempaka
Journal of International Conference Proceedings Vol 7, No 2 (2024): 2024 ICSM Thailand & AIC Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v7i2.3471

Abstract

The rapid development of technology and information has significantly impacted the online travel and tour business, including Penidago.com. This study aims to determine the effect of online customer reviews and perceived ease of use on purchasing decisions, and the role of brand image in mediating these effects on Penidago.com. A quantitative research design was employed, with a population consisting of all Penidago.com users. A sample of 100 respondents was collected using a questionnaire as the research instrument. The findings reveal that online customer reviews have a positive and significant effect on purchasing decisions, while perceived ease of use has a negative and insignificant effect. Additionally, online customer reviews positively and significantly affect brand image, while perceived ease of use has a positive but insignificant impact. Brand image positively influences purchasing decisions and partially mediates the relationship between online customer reviews and purchasing decisions. However, brand image does not mediate the effect of perceived ease of use on purchasing decisions
The Effect of Product Variety, Brand Image and Social Media Marketing on Repurchase Interest in Fashion Wearmade Products Arista Dewi, Ni Putu Mirah; Atmaja, Ni Putu Cempaka Dharmadewi; Mane, Daniel
Journal of International Conference Proceedings Vol 7, No 5 (2024): 2024 ICPM Bali Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v7i5.3804

Abstract

There are many factors that encourage and become consumer considerations in terms of buying interest that is always changing and tends to follow the trends that are happening. In this case, the company must know the trend that occurs so that consumers intend to buy again. This study aims to determine the influence of product variation, brand image and social media marketing on repurchase interest in Wearmade fashion products. The number of samples used was 112 respondents who were Wearmade consumers who had made purchases by sampling using the purposive sampling technique using the hair formula. The data was taken with a Likert scale questionnaire and processed using the Statistical Program for Social Science (SPSS). The results of the study prove that product variation has a positive and significant effect on repurchase interest, Brand image has a positive and significant effect on repurchase interest, and social media marketing has a positive and significant effect on repurchase interest.
The Impact of Shoppable Live Streaming and Brand Trust on Purchase Decisions: The Mediating Role of Purchase Intention in ShopTokopedia Platforms Kusumatirta, I Wayan Ryan; Suardhika, I Nengah; Atmaja, Ni Putu Cempaka Dharmadewi; Orlanda, Ni Putu Audi; Chandra, I Gusti Agung Ayu Dian Priskila; Darma, I Wayan Agus Budi; Dewi, Anak Agung Ayu Pramisanthi
Journal of International Conference Proceedings Vol 8, No 2 (2025): 2025 ICPM Thailand Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v8i2.4181

Abstract

The rapid growth of e-commerce has reshaped marketing strategies, with shoppable live streams emerging as an innovative medium that merges interactive shopping experiences with real-time entertainment. This study examines the effect of shoppable live streams and brand trust on purchase decisions, with purchase intention positioned as a mediating variable among ShopTokopedia users in Bali, particularly during the platform’s transition from TikTok Shop to ShopTokopedia. Using a quantitative approach, data were collected from 100 respondents and analyzed through Structural Equation Modeling (SEM) with SmartPLS. The findings demonstrate that while shoppable live streams and brand trust significantly influence purchase intention, they do not directly impact purchase decisions. Instead, purchase intention fully mediates the relationship, highlighting its critical role in converting consumer motivation into actual transactions. These results underscore the importance of creating engaging live stream experiences and strengthening consumer trust to drive purchasing behavior. The study contributes original insights into Indonesia’s live commerce ecosystem, offering valuable theoretical implications for consumer behavior research and practical recommendations for businesses aiming to enhance engagement, optimize marketing strategies, and sustain competitiveness in the evolving digital marketplace.
Co-Authors A.A Putu Agung Agrippina Wiraningtyas, Agrippina Aling Krishnanda Armaduhita Anak Agung Made Karma Wijaya Anak Agung Putu Agung Anak Agung Putu Agung Anak Agung Putu Agung Andika, Ary Wira Anggriani, Rini Arista Dewi, Ni Putu Mirah Chandra, I Gusti Agung Ayu Dian Priskila Daniel Manek Daniel Manek Daniel Manek3 Darma, I Wayan Agus Budi Dewa Ayu Dwi Indra Swari Dewi, Anak Agung Ayu Pramisanthi Diastuti, Ni Kadek Gusti Ayu Dewi Setiawati I G NG A Gede Eka Teja Kusuma I Gede Cahyadi Putra I Gusti Agung Ngr Gd Eka Teja Kusuma I Gusti Ayu Artini Dewi I Gusti Ayu Asri Pramesti I Gusti Ayu Dhita Puspita Dewi I Gusti Ayu Imbayani I Gusti Ngurah Agung Eka Teja Kusuma I Gusti Ngurah Agung Gede Eka Teja Kusuma I Gusti Ngurah Agung Gede Eka Teja Kusuma I Gusti Ngurah Bagus Adhi Putra Sahadewa I Gusti Ngurah Bagus Gunadi I Gusti Ngurah Jaya Winata I Kadek Agus Widiarta I Kadek Yogik Suardika I Ketut Rahyuda I Komang Wira Kencana Putra I Made Irvan Widiatmika I Made Pratama, I Made I Made Wahyu Wijaya I Nengah Aristana I Nengah Suardhika I Nengah Suardika I Nyoman Nesa Nirta Ardiana I Nyoman Tri Gunawan I Putu Ariawan I Putu Sumantara I Putu Warjaya I Putu Yoga Pratama Putra I Wayan Darmada I Wayan Mendra I Wayan Widnyana Ida Ayu Agung Dewi Kesumawati Ida Ayu Pujiartini Putri Keniten Ida Bagus Made Oka Suryawan Ikadek Sumiarta Irma Rubianti Joe, Augyawati Kadek Asrilina Putrawan Kadek Riza Nevilia Komang Febry Aditya Putra Krisna Kurniari Krisna, I Putu Kusuma, I Gusti Agung Ngurah Gede Eka Teja Kusuma, I Gusti Ngurah Agung Eka Teja Kusumatirta, I Wayan Ryan Laila Rauhun Hidayanti Luh Pande Mirah Jayanti Luh Prayascita Putri Dayani Luh Putu Petrisia Pradnya Wulandari Made Ayu Putri Cahyani Made Mitha Aprilia Pratiwi Maeyusa, Ni Made Cahaya Intan Mane, Daniel Muhammad Subhan Ngakan Nyoman Bagus Putra Legawa Ni Kadek Ariantini Putri Ni Kadek Ayu Sari Kanti Ni Kadek Ayuningsih Ni Kadek Dwi Yuliani Ni Kadek Henita Raina Yanti Ni Kadek Matriani Ni Kadek Sinta Jayanti Ni Kadek Yuli Antari Ni Komang Atika Wicahyani Ni Komang Purnamiasih Ni Luh Putri Aprilia Ni Luh Putu Febri Arista Dewi Ni Luh Putu Ganda Sari Ni Luh Widiantari Ni Made Ari Andani Ni Made Diah Rukmini Ni Made Dwi Puspitawati Ni Made Gitawati Ni Made Irma Widyasari Ni Made Ratnadi Yulia Sari Ni Made Satya Utami Ni Nyoman Menuh Ni Nyoman Menuh Ni Putu Lisa Ernawatiningsih Ni Putu Mira Khrisna Putri Ni Putu Nina Nuryati Ni Putu Rias Ratiwi Ni Putu Sri Widianingsih Ni Wayan Diah Chandra Swari Dewi Ni Wayan Eka Diana Santhi Ni Wayan Eka Mitariani Ni Wayan Ekayanti Ni Wayan Semiati Ni Wayan Suarjati Yusni Ni Wayan Swari Pradnyani Pinatih Nita Anggraini, Ni Putu Nugroho, Gifari Iman Nur Faiza Olahairullah, Olahairullah Orlanda, Ni Putu Audi Pande Diva Darma Diputra Pande Ketut Ribek Putri Emilia Yanti Putri, Ni Luh Gede Ananta Eka Putu Agus Octa Aristya Putu Ardelia Febriana Putu Eka Pasmidi Ariati Putu Intan Puspita Dewi Putu Lia Pramesti Anggarani Putu Pade Sintia Damayanti Rini Rahmawati Sari, Ni Made Winda Semiati, Ni Wayan Tjokorda Istri Praganingrum Wijana, I Made Dauh Wisnawa, Putu Anom Wisnu yasa, I Gede Agus Sentana Widana Yuliadewi, Nyoman Wiwiek Yunika, Ni Luh