Claim Missing Document
Check
Articles

Found 16 Documents
Search
Journal : Values

PENGARUH KARAKTERISTIK INDIVIDU, KOMITMEN ORGANISASI, DAN DUKUNGAN ORGANISASI TERHADAP KINERJA PEGAWAI PADA BADAN KEPEGAWAIAN DAN PENGEMBANGAN SUMBER DAYA MANUSIA KABUPATEN GIANYAR Ni Kadek Sinta Jayanti; I Nengah Suardhika; Ni Putu Cempaka Dharmadewi Atmaja
VALUES Vol. 5 No. 2 (2024): Values
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis UNMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to determine the effect of individual characteristics, organizational commitment, and organizational support partially and simultaneously on employee performance at Badan Kepegawaian dan Pengembangan Sumber Daya Manusia, Kabupaten Gianyar. The population and sample in this research were ASN employees at the Badan Kepegawaian dan Pengembangan Sumber Daya Manusia, Kabupaten Gianyar, totaling 40 people. Where the sample selection method used in this research is the census method. Data collection was carried out through interviews and questionnaires with the analysis technique used was Multiple Linear Regression Analysis. The results of the research show that partially and simultaneously individual characteristics, organizational commitment, and organizational support have a positive and significant effect on employee performance at the Gianyar Regency Personnel and Human Resources Development Agency. Where from the tests carried out it can be seen that the organizational support variable has a more dominant influence than organizational commitment and organizational support.
PENGARUH DIGITAL MARKETING, KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN PADA WARUNG SERAYU DENPASAR I Gusti Ayu Dhita Puspita Dewi; Ni Putu Cempaka Dharmadewi Atmaja; Daniel Manek
VALUES Vol. 5 No. 2 (2024): Values
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis UNMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Purchasing decision making is a process consisting of several stages, namely problem recognition, information search, alternative evaluation, purchase decisions, and post-purchase behavior. There are several factors that influence purchasing decisions, including digital marketing, product quality and service quality. This study aims to determine the effect of digital marketing, product quality and service quality on purchasing decisions at Warung Serayu Denpasar. The population used in this study is all consumers who had made purchases of Warung Serayu products. The number of samples in this study were 100 respondents who were determined using purposive sampling method with the Lemeshow formula. The analysis technique used in this research is Multiple Linear Regression Analysis, Coefficient of Determination (R2), t test. The results of the study show that Digital marketing has a positive and significant effect on purchasing decisions at Warung Serayu. Product quality has a positive and significant effect on purchasing decisions at Warung Serayu. Service quality has a positive and significant effect on purchasing decisions at Warung Serayu.
PENGARUH MOTIVASI KERJA, KARAKTERISTIK INDIVIDU DAN IKLIM ORGANISASI TERHADAP KINERJA KARYAWAN PT. FIF GROUP CABANG DENPASAR Putu Intan Puspita Dewi; I Nengah Suardhika; Ni Putu Cempaka Dharmadewi Atmaja
VALUES Vol. 5 No. 3 (2024): Values
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis UNMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Human resources have a major role in every activity. Without employee support, namely adequate human resources, company activities will not be able to run well. One of the factors that can influence employee performance is work motivation, individual characteristics and organizational climate. This research aims to determine work motivation, individual characteristics and organizational climate on employees performance PT. FIF Group Denpasar Branch. The research objects in this study are work motivation, individual characteristics and organizational climate on employee performance at PT. FIF Group Denpasar Branch. This research used a sample of 60 people. Sampling was carried out using saturated sampling, where the entire population was sampled. The analysis technique used is multiple linear regression analysis. Based on the test results, it can be stated that work motivation has a positive and significant effect on employee performance which can be seen from the sig value of 0.005 < 0.05, so that H0 is rejected and H1 is accepted. Individual characteristics have a positive and significant effect on employee performance which can be seen from the sig value of 0.011 < 0.05, so that H0 is rejected and H2 is accepted. Organizational climate has a positive and significant effect on employee performance which can be seen from the sig value of 0.039 < 0.05, so that H0 is rejected and H3 is accepted.
PENGARUH KUALITAS PELAYANAN, KUALITAS PRODUK DAN CUSTOMER EXPERIENCE TERHADAP KEPUTUSAN PEMBELIAN PADA CV. BALI STARS PROMOSINDO CABANG GATOT SUBROTO DENPASAR, BALI I Nyoman Nesa Nirta Ardiana; Ni Putu Cempaka Dharmadewi Atmaja; Daniel Manek
VALUES Vol. 5 No. 3 (2024): Values
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis UNMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Digital printing is a modern printing technology that utilizes computers to directly print digital images onto physical surfaces, commonly referred to as printers. A study conducted at CV. Bali Stars Promosindo, Gatot Subroto Denpasar, investigates the influence of service quality, product quality, and customer experience on purchasing decisions. Data collection involved distributing questionnaires to 90 respondents, analyzed through multiple linear regression analysis. Results indicate that service quality significantly impacts purchasing decisions, suggesting improved service quality leads to increased purchases at CV. Bali Stars Promosindo. Similarly, product quality positively affects decisions, indicating higher product quality correlates with increased purchases. Enhanced customer experience also positively influences purchasingdecisions, suggesting improved experiences lead to increased purchases. Respondents recommend focusing on timely serviceand enhancing employee product knowledge. Future research should explore meeting and surpassing customer expectations for product quality and ensuring defect-free products for improved customer experience. Emphasizing employee responsiveness through training and strategic exploration can further boost purchasing decisions.
PENGARUH PENEMPATAN KERJA, KOMPETENSI KARYAWAN DAN DISIPLIN KERJA TERHADAP PRODUKTIVITAS KARYAWAN PADA KOPERASI PINANG SARI ABIANSEMAL, BADUNG Ni Kadek Ayuningsih; Ni Putu Cempaka Dharmadewi Atmaja; Daniel Manek
VALUES Vol. 6 No. 1 (2025): Values
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis UNMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh penempatan kerja, kompetensi karyawan, dan disiplin kerja terhadap produktivitas karyawan di Koperasi Pinang Sari Abiansemal, Badung. Populasi penelitian ini adalah seluruh karyawan Koperasi Pinang Sari Abiansemal, Badung, dengan sampel yang terdiri dari 32 karyawan. Data dihimpun dengan menggunakan kuesioner yang dibagikan kepada para responden dan dianalisis dengan memanfaatkan analisis regresi linier berganda. Temuan penelitian memperlihatkan bahwa: (1) Penempatan kerja memiliki dampak positif dan signifikan terhadap produktivitas kerja karyawan, yang berarti semakin baik penempatan kerja, maka semakin tinggi produktivitas yang diperoleh. (2) Kompetensi karyawan juga berpengaruh positif dan signifikan terhadap produktivitas, sehingga kompetensi yang lebih baik akan memperbaiki kinerja karyawan. (3) Disiplin kerja memiliki pengaruh yang positif dan signifikan terhadap produktivitas kerja karyawan, yang menunjukkan tingkat disiplin yang lebih tinggi akan meningkatkan produktivitas kerja. Berdasarkan hasil penelitian, peneliti menyarankan agar manajemen koperasi dapat terus memperbaiki penempatan kerja, mengembangkan kompetensi, serta meningkatkan disiplin kerja karyawan untuk mendukung peningkatan produktivitas secara keseluruhan.
PENGARUH ELECTRONIC WORD OF MOUTH, CONTENT MARKETING DAN PRICE FAIRNESS TERHADAP KEPUTUSAN PEMBELIAN PADA TOKO PAPERY.GIFT FLORIST GIANYAR Ni Putu Rias Ratiwi; I Nengah Suardhika; Ni Putu Cempaka Dharmadewi Atmaja
VALUES Vol. 6 No. 2 (2025): Values
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis UNMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengkajian ini bertujuan untuk menganalisis pengaruh Electronic Word of Mouth (E-WOM), Content Marketing, dan Price Fairness terhadap keputusan pembelian pada toko Papery.gift florist di Gianyar. Dalam era digital, E-WOM dan Content Marketing menjadi faktor penting yang memengaruhi keputusan pembelian konsumen. Pengkajian ini menggunakan pendekatan kuantitatif dengan metode survei, melibatkan 100 responden yang diambil dengan teknik purposive sampling. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan regresi linier berganda. Hasil pengkajian menunjukkan bahwa E-WOM, Content Marketing, dan Price Fairness memiliki pengaruh positif dan signifikan terhadap keputusan pembelian. Pengkajian ini diharapkan dapat memberikan wawasan bagi pemilik usaha dalam merumuskan strategi pemasaran yang lebih efektif.
Co-Authors A.A Putu Agung Aling Krishnanda Armaduhita Anak Agung Made Karma Wijaya Anak Agung Putu Agung Anak Agung Putu Agung Anak Agung Putu Agung Andika, Ary Wira Anggriani, Rini Arista Dewi, Ni Putu Mirah Chandra, I Gusti Agung Ayu Dian Priskila Daniel Manek Daniel Manek Daniel Manek3 Darma, I Wayan Agus Budi Dewa Ayu Dwi Indra Swari Dewi, Anak Agung Ayu Pramisanthi Diastuti, Ni Kadek Gusti Ayu Dewi Setiawati I G NG A Gede Eka Teja Kusuma I Gede Cahyadi Putra I Gusti Agung Ngr Gd Eka Teja Kusuma I Gusti Ayu Artini Dewi I Gusti Ayu Asri Pramesti I Gusti Ayu Dhita Puspita Dewi I Gusti Ayu Imbayani I Gusti Ngurah Agung Eka Teja Kusuma I Gusti Ngurah Agung Gede Eka Teja Kusuma I Gusti Ngurah Agung Gede Eka Teja Kusuma I Gusti Ngurah Bagus Adhi Putra Sahadewa I Gusti Ngurah Bagus Gunadi I Gusti Ngurah Jaya Winata I Kadek Agus Widiarta I Kadek Yogik Suardika I Ketut Rahyuda I Komang Wira Kencana Putra I Made Irvan Widiatmika I Made Pratama, I Made I Nengah Aristana I Nengah Suardhika I Nengah Suardika I Nyoman Nesa Nirta Ardiana I Nyoman Tri Gunawan I Putu Ariawan I Putu Sumantara I Putu Warjaya I Putu Yoga Pratama Putra I Wayan Darmada I Wayan Mendra I Wayan Widnyana Ida Ayu Agung Dewi Kesumawati Ida Ayu Pujiartini Putri Keniten Ida Bagus Made Oka Suryawan Ikadek Sumiarta Joe, Augyawati Kadek Asrilina Putrawan Kadek Riza Nevilia Komang Febry Aditya Putra Krisna Kurniari Krisna, I Putu Kusuma, I Gusti Agung Ngurah Gede Eka Teja Kusuma, I Gusti Ngurah Agung Eka Teja Kusumatirta, I Wayan Ryan Laila Rauhun Hidayanti Luh Pande Mirah Jayanti Luh Prayascita Putri Dayani Luh Putu Petrisia Pradnya Wulandari Made Ayu Putri Cahyani Made Mitha Aprilia Pratiwi Mane, Daniel Ngakan Nyoman Bagus Putra Legawa Ni Kadek Ariantini Putri Ni Kadek Ayu Sari Kanti Ni Kadek Ayuningsih Ni Kadek Dwi Yuliani Ni Kadek Henita Raina Yanti Ni Kadek Matriani Ni Kadek Sinta Jayanti Ni Kadek Yuli Antari Ni Komang Atika Wicahyani Ni Komang Purnamiasih Ni Luh Putri Aprilia Ni Luh Putu Febri Arista Dewi Ni Luh Putu Ganda Sari Ni Luh Widiantari Ni Made Ari Andani Ni Made Diah Rukmini Ni Made Dwi Puspitawati Ni Made Gitawati Ni Made Irma Widyasari Ni Made Ratnadi Yulia Sari Ni Made Satya Utami Ni Nyoman Menuh Ni Nyoman Menuh Ni Putu Lisa Ernawatiningsih Ni Putu Mira Khrisna Putri Ni Putu Nina Nuryati Ni Putu Rias Ratiwi Ni Putu Sri Widianingsih Ni Wayan Diah Chandra Swari Dewi Ni Wayan Eka Diana Santhi Ni Wayan Eka Mitariani Ni Wayan Ekayanti Ni Wayan Semiati Ni Wayan Suarjati Yusni Ni Wayan Swari Pradnyani Pinatih Nita Anggraini, Ni Putu Nugroho, Gifari Iman Nur Faiza Orlanda, Ni Putu Audi Pande Diva Darma Diputra Pande Ketut Ribek Putri Emilia Yanti Putri, Ni Luh Gede Ananta Eka Putu Agus Octa Aristya Putu Ardelia Febriana Putu Eka Pasmidi Ariati Putu Intan Puspita Dewi Putu Lia Pramesti Anggarani Putu Pade Sintia Damayanti Rini Rahmawati Sari, Ni Made Winda Semiati, Ni Wayan Tjokorda Istri Praganingrum Wijana, I Made Dauh Wisnawa, Putu Anom Wisnu yasa, I Gede Agus Sentana Widana Yuliadewi, Nyoman Wiwiek Yunika, Ni Luh